• Journal of Digital Convergence
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• v.18 no.7
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• pp.405-410
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• 2020

Fashion is a visual means of expressing identity, position, marital status, personal inclination, etc. along with beauty, and it is an important practical cultural heritage that can infer past lifestyle habits. In modern society, fashion such as women's suits, high heels, hats, gloves, handbags, necklaces, etc., as well as beauty such as hair, make-up and nail art. It is a model of innovative women's prize and presented a sample of femininity that responds to the radical development of science and technology in the 21st century. Therefore, it is a driving force for a genuine gender equality society. It serves as a stepping stone for futuristic future design. This study, which analyzed the factors of women's sexuality from the viewpoint of beauty college students in the fashion style of the newcomers, makes it possible to present a sample of women' s sexuality that establishes constructive self - help theory. It is thought that a solid foundation of femininity will be provided.

• Journal of Digital Convergence
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• v.19 no.2
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• pp.457-462
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• 2021

YouTube has established itself as a major media platform. Businesses give more attention to YouTube's influence as marketing using the platform demonstrates positive effects. Accordingly, this study aims to look into how the quasi-social interaction of the users of beauty content on YouTube affect purchase behavior intentions and provide results as basic data for establishing an efficient marketing strategy. Quasi-social interaction exerted significantly positive influence on purchase behavior and purchase intention. This suggests that the stronger the quasi-social interaction becomes, purchase behavior and purchase intention get stronger. Therefore, strategies for facilitating marketing should be devised by increasing efficient quasi-social interaction according to user characteristics.

• Journal of the Korea Convergence Society
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• v.9 no.4
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• pp.321-329
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• 2018

This study was attempted to provide data for establishing appropriate guidelines and control standards for accurate information and production of dyes and pigments through the analysis of representative heavy metals and other metals used in cosmetic tattoos. A total of 30 tattoo products for cosmetics were selected from among the representative heavy metals such as arsenic, antimony, cobalt, cadmium, copper, lead, zinc, barium, tin, selenium, chromium and magnesium, manganese(15kinds) were analyzed. As a result of examining the contents of heavy metals in dyes and pigments used in cosmetic tattoo products, it was found that the total of 20products(66.7%) exceeded the reference value and found to be unsuitable for safety standards. It is suggested that the guidance of the specialized agency for safe procedures, appropriate control controls and standards for the dyes and pigments used, and the potential risks of heavy metals are needed.

• Journal of the Korea Convergence Society
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• v.9 no.10
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• pp.415-421
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• 2018

The purpose of this study is to analyze the difference of scalp and hair care behaviors according to DiSC behaviors of beauty consumer. For the study, 251 questionnaires were analyzed using the SPSS v.18.0 statistical package program. First, there was statistically significant difference in psychological stability, favorable image, and maintaining state of scalp and hair management according to DiSC behavior type. In case of Shin Jung - hyung (C), psychological stability, Positive images, and maintaining good condition. Second, DiSC and hair management behaviors according to DiSC behaviors showed statistically significant difference in state cognition management and product use management. In the case of cognition type (C) and social type (I) Product use management. The results of this study suggest that hair management awareness and behavior, which is dependent on DiSC behaviors of consumers, are provided as basic data for corporate marketing strategy.

• Journal of Convergence for Information Technology
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• v.10 no.11
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• pp.288-295
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• 2020

This study analyzes the impacts of undergraduate-work-experiences for beauty-major's graduates. 168 samples were selected from Graduates Occupational Mobility Survey data 2012 ~ 2017. As a result of a Multiple logistic regression analysis, a job experience, job period, and number of experienced job type mattered. In case of having non-major job experience while studying, the opportunities of finding a job of one who has no experience was higher than that of one had over a year work experience. While in case of having major job experience in the field of studying, one who has experience over 6 months and less than a year had higher chance in finding a job than that of one who had over a year work experience. I hope this promotes reviewing a systematic educational policy and helps to get a fundamental information on job-seeking behavior of beauty major graduate.

• Journal of Convergence for Information Technology
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• v.11 no.11
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• pp.266-276
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• 2021

The purpose of this study is to examine the scalp care behavior by dividing the lifestyle of female college students based on the health belief model into detailed types to promote healthy scalp care behavior. For the study was conducted with a total of 534 people college student in Seoul, Gyeonggi Province from 18 March 2020 to 7 April 2020. As a result, the difference in the level of belief in scalp health care according to lifestyle showed significant differences in perceived benefit, perceived disability, and self-efficacy. In addition, the results of the difference in scalp care behavior according to lifestyle were found to be high in the order of social orientation, fashion pursuit, and economic orientation. Through this study, it is thought that it is necessary to open information and education programs that can raise the level of belief in scalp health and to develop scalp care products for each lifestyle type.

• Journal of Convergence for Information Technology
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• v.11 no.5
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• pp.267-275
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• 2021

Skin condition is an important concern in beauty aspect. This study considered a rough skin condition analysis method that beauty industry workers can do through visual observation or skin condition images taken with smartphones. First, studies that combine subjective and objective evaluations were selected among degree papers and academic papers searched by keywords related to 'skin condition' in the Research Information Sharing Service(RISS). Among them, papers that derive correlations with visually verifiable factors were selected. Next, the relationship between factors that match subjective skin condition and objective skin measurement results and factors that can be visually identified on the skin surface was investigated. According to the study, the most suitable factor for matching subjective and objective evaluations was 'oil volume', which is significantly related to 'pore', 'skin texture' and 'erythema', which can be visually checked on the skin surface. It is believed that a rough skin condition analysis will be possible using this.

• Journal of the Korea Convergence Society
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• v.12 no.7
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• pp.235-241
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• 2021

Appearance management through hair beauty forms the basis of the beauty industry, while permanent waves using heat are often used in hair salons, but hair damage due to thermal permanent wave treatment is an inevitable reality. Therefore, this study was conducted for the purpose of presenting an efficient method for thermal permanent wave that can further increase hair wave formation ability and minimize customer's hair damage. After collecting virgin hair from the occipital region, thermal rod pretreatment and thermal permanent wave treatment were performed, and hair roughness analysis and 3D-image were studied using an Atomic Force Microscope. As a result of the study, both the average roughness (Ra) and the ten point average roughness (Rz) were calculated as 223 nm and 853 nm for 4 sections, respectively, showing the highest values. Although the number of samples of the experimental data is limited, the wave forming power can be further increased through this study, and it is expected that it will be practically possible to propose an objective method for thermal permanent wave that can minimize hair damage as well as protect the cuticle of the customer's hair.Judge.

• Journal of Convergence for Information Technology
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• v.11 no.7
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• pp.253-263
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• 2021

This study aims to present effective teaching and learning methods for improving class satisfaction and improving the quality of university education by empirically analyzing changes in class satisfaction according to teaching methods such as face-to-face(FTF) classes, non-face-to-face(NFTF) classes, and blended classes of theories and practical subjects before and after COVID-19, targeting beauty major students who have a relatively higher proportion of practical classes than theoretical classes. For data analysis, SPSS 18.0 statistical package was used, and in the analysis of the difference in satisfaction with teaching methods for theoretical subjects before and after COVID-19, 10 items out of 20 items showed statistically significant differences, and 8 items out of 20 items in the practical subjects showed statistically significant differences. It is expected that the quality of university education will be improved by applying efficient and practical teaching methods considering the items affecting the class satisfaction according to the teaching and learning methods of these theories and practical subjects.

• Journal of the Korea Convergence Society
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• v.9 no.12
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• pp.373-380
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• 2018

This study classified hairdressing techniques into hairdressing equipment, beauty/care, and styling and investigated current trends in patent applications. In addition, it analyzed what aspects should be concentrated on in terms of future hairdressing techniques and their growth potential. The results found the following: Hairdressing techniques have been on the rise since 1990 in terms of patent activities. In particular, they have been most active in 'electric hairdressing equipment such as hair dryers and hair straighteners. According to analysis of applicants' application trends, technique leaders were different by sector. In hairdressing techniques, in other words, expertise should be developed by sector. It is anticipated that this study would facilitate and expand the hairdressing market by analyzing hairdressing technique patent trends and establishing future directions for R&D in hairdressing techniques.