• Title/Summary/Keyword: 외재적 동기

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An Empirical Study on Motivation Factors and Reward Structure for User Created Contents (사용자 제작 콘텐츠의 제작 및 공유에 영향을 미치는 동기 및 보상 체계에 대한 연구)

  • Yang, Seung-Hwa;Lim, Seong-Tack;Kim, Jin-Woo
    • 한국HCI학회:학술대회논문집
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    • 2008.02b
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    • pp.565-570
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    • 2008
  • 사용자들이 직접 콘텐츠의 제작 및 공유에 참여하는 패러다임의 변화로써 사용자 제작 콘텐츠(UCC)가 중요한 이슈가 되고 있다. 본 연구에서는 이러한 UCC의 제작과 공유 과정에 영향을 미치는 동기와 보상 요인을 살펴보고, 이를 바탕으로 보다 창의적인 콘텐츠를 제작, 공유하기 위한 UCC 서비스의 보상 체계를 구축하려고 시도하였다. 이를 위해, 보상과 동기에 관련한 광범위한 문헌 조사를 실시하였으며, 이를 기반으로 UCC 에서의 보상 체계에 대한 연구 모형을 수립하고 설문조사 방법론을 통해 이를 검증하였다. 총 133 명의 블로그 사용자들이 연구에 참여하였으며, 수집된 데이터는 구조방정식을 이용하여 분석되었다. 연구 결과 개별 보상 요인들은 사용자들의 UCC 제작과 관련한 내, 외재적 동기에 영향을 미치는 것으로 나타났으며 그러한 동기 요인들에 따라서 UCC의 창의성 수준이 달라질 수 있음을 확인할 수 있었다. 본 연구는 기존에 경영학 분야에서 주로 연구되어 온 보상의 개념을 보다 확장하여 UCC 라는 새로운 서비스에 적용하였다는 데에 그 이론적인 의의를 찾을 수 있으며, 또한 연구 결과를 바탕으로 UCC 서비스에서의 새로운 보상 체계에 대한 가이드라인을 제시하였다는 점에서 연구의 실용적 의의를 찾을 수 있다고 판단된다.

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Factors Influencing Competence: On Academic Motivation and Learning Strategies of Gifted and Non-gifted Students (유능감에 영향을 주는 요인: 영재와 평재의 학업동기 및 학습전략을 중심으로)

  • Ahn, Doehee;Shin, Min
    • Journal of Gifted/Talented Education
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    • v.24 no.1
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    • pp.1-16
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    • 2014
  • This study was to examine whether high school students' academic motivation and learning strategies influence their competence. Of the 600 high school students surveyed from 3 high schools in two metropolitan cities, Korea, 489 completed and returned the questionnaires yielding a total response rate of 81.50%. The final sample consisted of 399 males (81.6%) and 82 females (16.8%). Among the final sample, 113 students were gifted, and 376 students were non-gifted. Their average age was 17.20 years. Measures of students' competence (i.e., cognitive competence, and social competence), academic motivation (i.e., intrinsic motivation to know, toward accomplishment, and to experience stimulation, and extrinsic motivation identified, introjected, and external regulation, and amotivation), and learning strategies (i.e., metacognition, self-monitoring, strategy formation) Spearman's rho(${\rho}$) indicated that students' competence was positively associated with intrinsic (i.e., to know, toward accomplishment, to experience stimulation) and extrinsic (i.e., identified, introjected) motivation, and learning strategies. However, students' competence was negatively associated with amotivation. Hierarchical multiple regression analyses showed that intrinsic motivation (i.e., to experience stimulation), extrinsic motivation(i.e., external regulation), and learning strategies (i.e., strategy formation) were the crucial contributors for enhancing students' competence. Results are discussed in relation to theoretical implications and school settings.

직장인의 자본유형이 창업의도에 미치는 영향에 관한 연구: 창업 내재적·외재적동기를 조절효과로

  • 조진아;하규수
    • 한국벤처창업학회:학술대회논문집
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    • 2023.04a
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    • pp.63-66
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    • 2023
  • 최근 경기침체와 고용 없는 성장, 그리고 실업률을 극복하기 위해 다각적인 해법을 찾고 있으며, 이를 개선하기 위한 방법으로 창업을 통한 일자리 창출을 중요히 여기는 정부는 창업을 적극적으로 권장, 지원하고 있다. 창업관련 기존의 연구는 주로 청년과 대학생, 시니어 창업과 관련한 창업의도에 미치는 선행변수에 대한 연구들과 독립창업, 가맹점 창업, 소상공인 창업 등 창업형태에서 창업에 대한 영향관게 연구들이 주류나 직장인들을 대상으로한 창업의도 연구는 찾아보기 힘들다. 본 연구의 목적은 창업의도를 향상하기 위한 주요한 방법으로 창업내·외적 동기의 중요성을 강조하고 심리적 자본, 사회적 자본, 인적자본, 경제적 자본이 창업의도 사이에서 매개적인 역할을 하고 있는지 탐색적으로 분석하는데 있다. 직장인의 여러 자본요인 중 주요 자본 요인을 도출하여 정부창업지원제도 개선 방안 마련과 창업환경 조성을 통해 창업 성공률을 제고하고자 한다.

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A Study of the Learning Participation Motive Effect on Servant Leadership and the Mediating Effect of the Sense of Community : Focused on Church Family Ministry Program Participants (학습참여동기가 서번트 리더십에 미치는 영향과 공동체 의식의 매개효과에 관한 연구 : 교회 가정사역 프로그램 참여자를 중심으로)

  • Lee, Chu Gang;Kim, Jong Pyo;Hong, Mi Kyung
    • Journal of Christian Education in Korea
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    • v.64
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    • pp.173-202
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    • 2020
  • This study was conducted in order to investigate the structural relationship bewteen the learning participation motive effect on servant leadership in the church family ministry program and the sense of community. First, analyizing previous studies, a structural model was developed. Then, in the effort of verifying the structural model, 607 responses out of 700 questionnaires distributed into nationwide churches and institutes participating in church family ministry program were collected as target data. Informations on learning participation motive, servant leadership, and sense of community were collected through the questionnaires after the church family ministry program. In order to study the structural relationship between the servant leadership effect on learning participation motive and the sense of community, the collected data were analyzed according to structure equation model analylsis. As a result, the structural model this study suggested was found proper. Accordingly, it was verified that the sense of community carrying the effect of intrinsic and extrinsic motives, two of learning participation motives, affected servant leadership. Also, it was verified that the subfactors of the sense of community played important role in enhancing servant leadership in cause and effect relationship between learning participating motive and servant leadership. Therefore, in church family ministry program, it can be suggested that moderating sense of community under the consideration of participants' intrinsic and extrinsic motives makes moderating the level of learning participation motive possible.

Structural Analysis of the Perspective on Work of Young Workers with High School Diplomas: Focusing on mediation effect of learning motivation (고졸 청년노동자의 노동관에 관한 구조적 분석: 학습동기 매개효과 중심으로)

  • Park, Geun Soo;Song, Byeong Kug
    • Journal of vocational education research
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    • v.37 no.3
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    • pp.113-131
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    • 2018
  • The purpose of this study is to explore various factors during the career development period affecting the formation of the perspective on work of young workers after they graduated from high school, and to analyze the influence of each factor. The panel data of the Korean Education Longitudinal Study 2005 was used for the study. Specifically, the data on the 303 employees in the 7th year(2011) of their employment was used. First, perspective of young workers on work was affected by social self (self-awareness-related variables), educational background of their father(family background-related variables), and intrinsic and extrinsic learning motivation(learning motivation-related variables) formed during the career development period. However, extrinsic learning motivation had a passive and negative effect on motivation and giving value to work. Second, the variables related to self-awareness in the career development period and the variables related to the family background were found to have a causal relationship with the formation of young workers' perspective on work. This study is significant in that the learning motives formed during the career development period are found to be very meaningful and important variables for the formation of young workers' perspective on work.

A Study on the Effects of Intrinsic Motivation, Extrinsic Motivation and Pre-knowledge of Office Workers on the Hybrid Start-up Intention (직장인의 내재적 동기, 외재적 동기와 사전지식이 Hybrid 창업의도에 미치는 영향 연구)

  • Yun, Kyung-Ho;You, Yen-Yoo;Park, In-Chae;Park, Hyun-Sung
    • Journal of Convergence for Information Technology
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    • v.11 no.6
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    • pp.83-98
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    • 2021
  • This study identified the influence of employees' hybrid start-up intention (intention to start a business while maintaining a job) on the employees' self-determination motivation (intrinsic motivation, extrinsic motivation) and prior knowledge through the Model of Goal-directed Behavior (MGB). We used a PLS-SEM called SmartPLS 3.0 for 126 valid samples collected by judgement extraction for office workers throughout June 13, 2020 to July 3, 2020, and empirically evaluated the measurement model (internal consistency reliability, convergent and discriminant validity) and the structural model (multicollinearity, determination coefficient, effect size, predictive relevance, etc.). Only the intrinsic motivation for realizing the hybrid start-up goal of office workers had a significant impact on the hybrid start-up attitude and subjective norms, and the prior knowledge of hybrid start-up had a significant impact on the hybrid start-up desire and the hybrid start-up intention. In order to induce hybrid start-ups for workers with unstable employment, we need systems and programs that can inspire employees with intrinsic motivation and knowledge about hybrid start-up, so follow-up researches are necessary to analyze about government systems and consulting support that can promote hybrid start-up.

The Causal Relationship among Career Decision-making, Motivation for Career Choices, Career Capabilities of Undergraduate Students (대학생의 진로 결정과 진로 선택 동기, 진로 역량의 인과적 관계)

  • Kim, EunJung;Lee, Taewon;Sung, Haengnam
    • Journal of Korea Society of Industrial Information Systems
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    • v.26 no.4
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    • pp.73-89
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    • 2021
  • Establishing career goals and making a career choice is the most crucial task for college students. This study aims to identify the motive of college students' career choices and analyze the relationship between career capabilities and career decision-making in order to provide basic materials that can assist college students in the career decision-making process. To do this, a survey was conducted among college students attending a D university in Busan. A total of 326 survey responses were selected for analysis, and path analysis was conducted using SPSS 25 and AMOS 25. The results of the study are as follows. First, intrinsic motivation for career choice and extrinsic motivation for career choice were found to affect career consideration and career management capabilities, respectively, with statistical significance. Second, career consideration and career path management capabilities influenced both concreteness and confidence, which are elements of career decision-making with statistical significance. Intrinsic motivation for career choice and extrinsic motivation for career choice affected concreteness and confidence in career decision-making with career consideration and career management capabilities as parameters. These findings imply that in order to increase the concreteness and confidence in the career decision-making of undergraduate students, it is necessary to strengthen their career consideration and career management capabilities. As the unemployment rate of youths rises and the types and specialization of jobs increase amid uncertainty in the future employment conditions, undergraduate students face increasing difficulties in career decision-making. The results of this research are expected to be used as basic materials for the career decision-making of undergraduate students, which will assists in career path consultation and guidance in universities.

An Analysis of the Academic Achivement of Study Based on NCS-based Education and Learning Motives (NCS 기반 교육과 학습동기에 따른 학업성과 결정요인분석)

  • Kang, Mi-Ra
    • Journal of Convergence for Information Technology
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    • v.8 no.6
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    • pp.353-359
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    • 2018
  • This study analyzes the academic achievement of students how much they are related to both NCS(national competency standards)-based education from university and the learning motives(internal motive, external motive) of the students based on current university students. For this study, a survey was conducted among 200 employees and are summarized as follow. First, that both internal and external motives to study were significant to have a good effect on academic achievement of students. Second, NCS-based education to have positive effect on academic achievement.

A Study on the Measurement Tool Development of Reading Motivation Using Self-determination Theory (자기결정성 동기이론에 의한 독서동기 측정도구 개발에 관한 연구)

  • Lee, Byeong-Ki
    • Journal of the Korean Society for Library and Information Science
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    • v.49 no.3
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    • pp.311-332
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    • 2015
  • This study aims at developing the measurement tool of reading motivation using self-determination theory (SDT). SDT is not simply divided into the intrinsic and extrinsic motivation. SDT resides along a continuum, with amotivation, external regulation, introjected regulation, identified regulation, integrated regulation, intrinsic motivation. SDT addresses the process of internalization of various extrinsic motives. This study analyzed motivation factor of the measurement tool such as MRQ (motivations for reading questionnaire), MRP (motivation to read profile) ERAS (elementary reading attitude survey, RSCS (reading self-concept scale). The study re-classified analysis results based on SDT. Ultimately, this study was proposed measurement tool of reading motivation using SDT has 6 area, 30 items.

The Relationships Between Perception of Supervisors' Autonomy Support, Volunteer Motivation and Persistence Intentions Among Collegiate Volunteers (대학생 자원봉사자가 지각한 슈퍼바이저의 자율성지지, 자원봉사동기 및 지속의도 간의 관계 분석)

  • Hong, Yeon-Sook
    • Korean Journal of Social Welfare
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    • v.62 no.4
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    • pp.103-128
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    • 2010
  • This study applied self-determination theory to investigate the relationships between volunteers' perception of supervisors' autonomy support, volunteering motivation, and persistence intentions among collegiate students. Collegiate volunteers(n=515) involved in volunteer activities completed measures of supervisors' autonomy support, 5 forms regulation, and persistence intentions. Bivariate correlations indicated that volunteer motivation demonstrated an ordered pattern of relationships, such that adjunct points along the regulatory continuum would be more positively associated with on another than distal points. Analyses using structural equation modeling revealed that supervisors' autonomy support was positively related to more autonomous motivation(intrinsic motivation and identified regulation), while was natively associated with amotivation. Amotivation was negatively related with persistence intentions, and more autonomous motivations(intrinsic and identified) predicted grater intentions to continue with volunteer activity for next 6 months. The findings are discussed in light of the self-determination theory.

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