• Journal of Digital Convergence
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• v.18 no.4
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• pp.45-53
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• 2020

With the advent of the Fourth Industrial Revolution, the central axis of the industry is shifting to SMEs, and online is becoming the center of marketing. In this regard, this study is aimed at the service quality and the characteristics of companies as the factors for the activation of SMEs' online export support projects and their performance creation. The study conducted a survey of companies applied for the government's online export support project. As a result, it was found that the reliability of the service quality and the characteristics of the company (CEO's will, Trade Expert), except for convenience, have a significant effect on the service utilization and performance. Accordingly, in order to revitalize the online export support business of SMEs, it is necessary to improve the human competence of enterprises and the reliability of service quality of supporting institutions. This study is meaningful in that it confirms the importance of the credibility required by the support organization as well as the characteristics for strengthening the capability of the company. However, there are limitations in not reflecting various factors of service quality and company characteristics.

• Journal of the Korea Convergence Society
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• v.11 no.5
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• pp.219-227
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• 2020

Rapid changes in the environment, such as the 4th Industrial Revolution, provide crises and opportunities for SMEs. The government is trying to improve and expand the SME support project, but has not been able to achieve the desired results. This study studied the effective performance factors of overseas marketing support projects in response to changes in the role of SMEs. The research was conducted based on a survey of coporations applying for export support projects. As a result of the research, the corporate competence, the support quality from the support institution, and the consultant competency have a significant influence on the utilization of the support project. In addition, it was analyzed that the utilization of support projects has a significant effect on corporate performance. In order to achieve the performance of support projects under a changing export environment, support organizations, consultants, and coporation should strengthen their competences. This study suggests the criteria for judging the actual factors necessary for the improvement of the export support project, and studies on how to strengthen the competences of each factor should be conducted in the future.

• International Commerce and Information Review
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• v.18 no.4
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• pp.311-332
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• 2016

This study aims to analyze the influences of KS certification system on export performance of small and medium-sized enterprises (SMEs) in Korea. The analysis may contribute to enhance export competitiveness of Korean SMEs. Based on previous studies for environment-specific and business-specific determinants regarding KS certification system, this study analyzed six factors influencing on export performance of Korean SMEs. For empirical tests, this study used frequency, validity, reliability, and multiple regression analysis with SPSS 21.0. The results of analysis could be summarized as follows. Managerial mind had influence on KS certification system, whereas employee's awareness on standard was influential to the same categories. Another business-specific factor, KS certification education & training, affected factors of general standardization of KS certification system. General standardization of KS certification factor had effects on export strategic performance. This empirical study presents following implications for small and medium businesses. First, considering that SME management mind proved to be influencing all variables, the concerned SME CEOs are required to support and encourage intra-standardization of KS certification mind within the company to improve their export performance. Second, to better the export performance, SMEs not only need to support, but also to provide education of KS certification to raise awareness on standardization among the employees. Third, ISO certification as well as intra-business standardized system for FTA-related works are highly encouraged to put into use to improve the quality of products.

• International Commerce and Information Review
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• v.16 no.3
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• pp.141-158
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• 2014

This research is intended to improve the performance of "small and medium companies international marketing program" by screening the performance indicators of the program. The program aims to prepare SMEs to penetrate foreign market and become global companies eventually. This research analyzed the current SMEs international marketing programs based on Logic Model to find the current performance measurement lacks in qualitative indicators and process evaluation with focusing on quantitative indicators and short term result evaluation. Therefore, the measurement indicators should be balanced between process and results including mid-term and long term results.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.7
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• pp.321-330
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• 2020

The defense industry has recently been focused on boosting exports of weapon systems. Investigation and selection of promising export items for SMEs in the defense industry is essential to establish a defense promotion policy. This study presents a model for selecting promising export items applicable to the defense industry through case studies, such as criteria for selecting promising items from other organizations. The evaluation index is largely composed of three categories, competitiveness of the item itself, capabilities of the exporter, and ripple effect of the export, and consists of eight detailed evaluation indicators. The relative weight between categories was calculated through the AHP method. In the selection model, if a certain score is exceeded, it is then possible to adopt a promising item or verify validity. In particular, promising items were selected by applying this methodology to those involved in the defense industry. Using the model presented in this study, it is expected that domestic small and medium-sized enterprises with relatively high export competitiveness and excellent quality items will be given priority, and more effective and intensive export support will be possible.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.9
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• pp.301-309
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• 2020

Defense exports have overgrown in a short period, and items have been diversified with advanced high-end equipment, but exports have been stagnant due to the global economic recession and fierce competition. Weapons importers in the global market are diversified, volatility is higher, and global defense companies are also expanding their global value chain (GVC) By participating in the GVC of a global defense company, the defense SME can grow into a competitive company with specialized technology, rather than participating as a partner of a domestic system company. It is time to prepare an export promotion support plan. In this study, we selected five global companies with high value for the implementation of offset and general considerations on domestic SMEs' entry into the international parts supply chain and related cases, and investigated GVC entry requirements, the current status of cooperation partners, and the perceptions of GVC entry, through local surveys in Korea and overseas. Also, by considering the export target comprehensively, GVC stage, and the level of export competitiveness of domestic SMEs, strategies for promoting GVC participation of defense SMEs and improvements in government policies were derived and presented.

• Proceedings of the Korea Society for Industrial Systems Conference
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• 1999.12a
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• pp.81-99
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• 1999

인터넷 및 전자상거래의 확산과 함께 국내에서도 인터넷을 이용한 수출을 지칭하는 이른바 “인터넷 무역”내지 “전자무역”의 시대가 열리고 있다. 그러나 아직도 우리 나라의 대다수 중소기업들의 경우에는 보안, 신뢰, 인터넷관련비용, 기술, 제도적 지원의 미흡, 하부구조의 미비 등 인터넷 활용에는 많은 장애요인이 있는 것으로 알려지고 있다. 따라서 본 연구에서는 우리 나라 중소기업들이 인터넷무역을 구현하는데 영향을 미치는 주요 요인들은 무엇이며, 또 이들이 인터넷 무역을 구현하기 위해 노력하는 과정에서의 장애요인에는 어떠한 것들이 있는지, 그리고 그에 따른 성과에는 어떠한 차이가 있는가를 규명하였다. 실증분석 결과 산업의 경쟁강도와 하부구조 등 외부환경특성과 최고경영자의 태도, 전자상거래 담당인력, 수출대상국 수 등의 기업특성이 실행범위에 영향을 미치는 것으로 나타났으며, 인터넷무역의 실행범위가 넓을수록, 장애요인에 대한 인지도가 낮을수록 성과가 높은 것으로 밝혀졌다 그러나 장애요인과 실행범위에는 유의한 관계가 발견되지 않았다. 이는 기업들의 입장에서는 보다 적극적으로 인터넷을 다양한 무역범위에 활용할 필요가 있으며, 정부는 실효성있는 정책적 지원을 동해 인터넷무역의 장애요인을 완화시켜 나갈필요가 있음을 의미한다.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.10 no.2
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• pp.107-120
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• 2015

This study compares own-brand exporting SMEs' utilization of various government-run exporting service programs that provided support in searching for overseas distributors, in overseas market research, and in marketing support. Researchers measure how important firms found each of these components of the program, as well as firms' satisfaction with these services, based on the type of product exported (industrial vs. consumer goods) and the level of economic development of the host countries (developed, newly industrialized, and developing.) A total of 245 own-brand exporting SMEs were surveyed and analyzed in this study. Results indicated that KOTRA was the most frequently used organization by the sample SMEs, regardless of the product type and the economic level of host countries. Industrial-goods exporting SMEs found support in searching for overseas distributors more important than consumer-goods exporting SMEs. SMEs exporting to developed countries considered overseas market research and marketing support and searching for overseas distributor programs more important than SMEs exporting to NIE or developing countries. In addition, industrial-goods exporting SMEs were more satisfied with the overseas market research and marketing support and searching for overseas distributor programs than consumer-goods exporting SMEs. However, there were no differences in satisfaction among firms based on the level of economic development of host countries. Several cases of significant correlations between the importance of and satisfaction with the utilization of government exporting service programs were found.

• International Commerce and Information Review
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• v.13 no.4
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• pp.485-516
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• 2011

Republic of Korea is small nation that is comprised of 0.7% of the world population and occupying just 0.07% of the world territory. Despite this, Republic of Korea once again proved herself to be as the world's major economic powerhouse by becoming the world's 7th largest exporter in 2010. However, the reality is that Republic of Korea is still significantly concerned about the volatile economic nature and anxiety that is spread across the globe since the global depression that began at the end of 2008 and the financial crisis that has been threatening the Euro-Zone recently. This has resulted in the nation reaching the limitation in significant economic growth and limited creation of jobs within the nation and due to such circumstances, the nation is becoming more aware of the fact that she needs to pay more attention on the service sector and service exports if she was to see a more positive economic outlook in the upcoming future. This research is aimed to analyse the cost that is associated with the service export sector, by examining a number of enterprises in relation to the MICE(Meeting Incentives Convention Exhibition) industry which certainly has both direct and indirect influences on the service exports of the nation Further, the prime goal of the research is to encourage the SMEs of Korea, who have substandard experience associated to foreign exports, to intensify and increase service exports and also the goal extends to the degree to suggest appropriate assistance measures to aid these enterprises to achieve such goals. This research is fundamentally designed and based on the literature research associated with the MICE industry and also, this research is premeditated through the analysis of the case of exports to Vietnam. As the result of research, it has been found out that SMEs in the MICE industry and those of in service export sector are reluctant or even feel insecure to attempt any kind of export of their services mainly due to; the lack of foreign market information and also the lack of experience associated with service exports. Furthermore, it has also been revealed that the difficulty to estimate the validity and profitability of service the export is a significant factor withholding those enterprises from attempting any service export to the foreign markets. Henceforth, in order to aid and stimulate service export to the foreign markets by these SMEs (including those in association with the MICE industry), it is imperative to prepare an one-stop service export assistance program which would provide the information associated with marketing, law and legislation, taxation system and financial area in regard to the global markets.

• The Optical Journal
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• s.96
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• pp.60-64
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• 2005

중소기업청은 지난 1월 10일 중소기업의 생산성을 높이고 원활한 활동을 지원하기 위해 올해 총 3조원 규모의 중소기업 정책자금을 지원하는‘2005년도 중소기업 정책자금 지원계획’을 발표하고 중소기업진흥공단 지역본부(15개) 등에서 신청·접수를 받는다. 지원되는 자금의 내용별로는 구조개선자금 1조 7,500억원, 중소·벤처창업자금 3,500억원, 소상공인 창업 및 경영개선 자금 5,100억원, 중소기업 개발 및 특허기술 사업화 자금 800억원, 중소기업 수출금융 지원자금 700억원, 중소기업 협동화 자금 2,400억원 등이다. 지난 1월 10일부터 시작하여 중소기업진흥공단 각 지역본부에서 자금 소진시까지 신청 및 접수를 받는다. 신청서식은 중소기업청(http://www.smba.go.kr) 및 중소기업진흥공단(http://www.sbc.or.kr) 홈페이지에서 받아볼 수 있다. 본 고에서는 사업별 자금지원계획에 대한 내용을 정리해 보았다.