• Title/Summary/Keyword: minds-on

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Consumer Segmentation based on Consideration Set of Stores and Importance of Store Image (고려점포군에 따른 소비자 세분화와 점포이미지 중요도에 관한 연구)

  • Kim, Han-Na;Rhee, Eun-Young
    • Journal of Distribution Research
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    • v.12 no.2
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    • pp.79-102
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    • 2007
  • Consumers evaluate stores by comparing stores that we, in their minds, similar and are competitive with one another; and in this way, the term "consideration set of stores" is defined as those store alternatives the consumer is aware of and evaluates positively. The purpose of this study is to aid in understanding the consideration set of stores in store choice processes in apparel product purchases. More specifically, this study aims to clarify the relation between consideration set of stores and importance of store image. As a result, the respondents of quantitative study were classified into seven groups by the number of stores and store types they considered: 1) "small-road shop sets group" ; 2) "small-market sets group" ; 3) "small- department store sets group" ; 4) "small-department store/outlet sets group" ; 5) "large-department store/market sets group" ; 6) "large-department store/road shop sets group" ; and 7) "large-department store sets group". Further, significant differences among the groups in the importance of store image were observed. For example, low prices were an important factor in both the small-market considering group and large-department store/market considering group when choosing a retail store, there were also differences in the considering groups in that for the small-department store considering group, store mileage-discount cards were important whereas ample space for relaxation around the stores were important retail store selection factors for the large-department store/road shop considering group. This study may provide a useful direction to retailers in finding out who the target customers and competitive stores are and allow retailers to make proper marketing strategies.

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The Implications Representated in Korea's Traditional Sokgasan (한국 전통 석가산에 표상된 함의성)

  • Choi, Woo-Young;Yoon, Young-Jo;Seo, Ok-Ha;Yoon, Young-Hwal
    • Journal of the Korean Institute of Traditional Landscape Architecture
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    • v.31 no.1
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    • pp.1-12
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    • 2013
  • Korea's traditional Sokgasans(a artificial rock mountain) are elements of our excellent rock garden culture that have been inherited from Goryeo Era to Chosun Era. This study is to analyze how the culture of Sokgasans in the Goryeo and the Chosun Eras has been has been representated the implications and inherited in terms of historical aspects. Korea's traditional Sokgasans, which were created in the Goryeo Era by imitating the landscape of mountain ranges, created a small artificial mountain made of oddly shaped stones, imitating a real mountain. People in those days would reproduce mountain landscapes through a miniaturization technique, enjoying the pleasure of deep mountains and valleys as they lay on their gardens at home while having an aesthetic experience of the landscape that supported their emotional stability and healing. The inner side of these Sokgasan was intended to represent the world of the Taoist hermit with miraculous powers in terms of utopia, expressing 5 Ak mountains(Song Shan, Taishan, Huashan, Heng Shan and Hyeong Shan) where the mountain of 3 Gods(Youngju, Bongrae and Bangjang) wishing for 'No aging and living long' and idea of the Taoist hermit with miraculous powers are concentrated beyond the beauty of form in the landscape itself. In addition, people could refine their minds by practicing the Confucianist lesson of loving the mountain and water by watching the Sokgasan and imitating 'Famous mountains and lakes" from China and they had been changed and advanced embracing various implications in inner side of Sokgasans. Korea's traditional Sokgasans not only made it possible for people to experience aesthetic landscapes as a practical element of the scenery but also had deep symbolic implications that go beyond their formal beauty and were sublimated as an ideational space of unlimited imagination.

The Prayer Experiences of Patients with End-Stage Cancer (말기암환자의 기도 경험)

  • Park, SoonBok Esther;Lee, Won Hee;Oh, Kyong Hwan
    • Journal of Hospice and Palliative Care
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    • v.20 no.1
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    • pp.26-36
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    • 2017
  • Purpose: To explore the meaning of prayer in Korean patients with end-stage cancer who profess Christianity or Buddhism, given the significant differences between these religions. Methods: The Colaizzi (1978) analysis method was employed. In-depth interview were performed with 13 participants (seven Christians and six Buddhists) who were admitted to a University-affiliated hospital in Korea. Results: The six categories emerged: 1) communication with God, 2) mind discipline, 3) spiritual growth, 4) mysterious experiences, 5) perception of death and after-life, and 6) various forms of prayers. Conclusion: The participants' prayer experiences were described in a religious context. Christians believed that prayer is communication with God while Buddhists regarded it as disciplining of minds. Despite some differences between the religious groups, a general meaning of prayer was a desperate desire to solve their health issues by relying on God or someone who is more powerful than themselves. They also experienced personal and spiritual growth through prayer. This study explains the phenomenon of prayer experiences and shows that prayer is an important coping mechanism.

Understanding Characteristics of the Gifted in Invention for Establishing the Concept of the Gifted in Invention (발명영재상 수립을 위한 발명영재의 특성 이해)

  • Lee, Jae-Ho;Park, Kyung-Bin;Jin, Suk-Un;Ryu, Ji-Young;Lee, Sang-Chul;Ahn, Seong-Hun;Jin, Byung-Wook
    • Journal of Gifted/Talented Education
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    • v.22 no.3
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    • pp.551-573
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    • 2012
  • Educating gifted students in invention is a totally new area for researchers as well as educators. Establishing the theoretical concept of the gifted in invention has been a challenging task to many education researchers in Korea for last several years. This study was conducted to understand characteristics of the gifted in invention with the eventual purpose to conceptualize 'giftedness in invention.' The Future Mind by Gardner was adopted as the frame for categorizing the characteristics of the gifted in invention. Based on Five Minds, this study listed 25 factors with their 80 characteristics after intensive literature review and field surveys. The findings of this study are expected to contribute to establishing the theoretical base of educating the gifted in invention, to identifying gifted youngsters to be great inventors, and to designing the educational programs for them.

In Quest of Alternative Thoughts for Social Work Practice Relationship Based on Lao-tzu's Work of Tao Te Ching (노자 도덕경(道德經)에 근거한 사회복지실천관계론의 탐색)

  • Choi, Myungmin;Park, Seunghee;Kim, Sungchun;Kim, Giduk;Lee, Eunjoung
    • Korean Journal of Social Welfare
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    • v.66 no.1
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    • pp.139-162
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    • 2014
  • This paper critically examines the existing discourses about 'relationship', a key element of social work practice and questingly examines Lao-tzu's work of Tao Te Ching, the book of way and virtue, as an alternative theoretical framework for social work relationship. Compared to current discourses of relationship beleaguered by either modernism or postmodernism, both of which are in the deadlock of binary perspective, the insights and vision in Tao Te Ching are successfully able to overcome the limits of them and provide new and profound way of thinking about human, society and their relationship. Especially core cannons crystallized by natural humanistic concepts for cosmos coupled with innate critical power against artificial manipulations of world can extend the horizon of understanding concerning the relationship between client and social workers and therefore provide a new and attractive roles in professional relationship. Moreover, opposed to usual images of Lao-tzu's ideas such as nihilism and passivity, alternative relationship of social work can play an important role of caring the disordered reality where Dao disappered and criticise the selfish desires of individuals and comport the broken-hearted minds in modern society. In addition, results of this paper implies that more extended study articulating ideas of Tao Te Ching with the social work practice would have lots of potentials to promote later researches in quest of 'Korean' social work practice.

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The Effect of Following Oral Health Care on Implant Patients (임플란트 환자의 계속구강건강관리 효과)

  • Kim, Young-Sun;Oh, Mi-Jung
    • Journal of dental hygiene science
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    • v.9 no.5
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    • pp.491-496
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    • 2009
  • This research is conducted for 152 implant patients at the H dental clinic during the 2 years(from the January, 2007 to the December, 2008). After adjusting the following oral health care and analyzing the effects of plaque control scores(PCS), following results are obtained. The average PCS is higher at the 4th visit(65.37), which is the termination of education, than the 1st visit(32.89), which is before education(p = .000). Although following PCS decreases after 3 months(56.27) from the termination of education, it increase again after 6 months(60.44), 9 months(64.72) by following oral health care(p = .000). The female got a higher average PCS than the male, and also got a higher following PCS at 3 month(p = .000). According to the average PCS, patients are divided to group A who got lower grade than 69 and B who got higher grade than 70. Comparing with that results and the following PCS, group B get a higher grade than group A in the every period(p = .000). We can observe that the average PCS is improved as doing repeated education and constant management, and we think these results are occurred because people change their minds by following oral health care and obtain proper oral management habit.

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Boundaries of Conscious Space in East-Asiatic thoughts (동아시아 사유에 있어 의식 공간의 경계 문제)

  • Rhee, Myung-Su
    • (The)Study of the Eastern Classic
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    • no.62
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    • pp.209-229
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    • 2016
  • This thesis is to discover the meanings of boundary through East Asian thought so as to make rooms for discoursing on it. First of all people have their own boundaries of 'Me', and they make others as persons or objects in their thoughts. Originally boundary has represented nation's frontier, and it indicated the worlds of space in Buddhism of East Asian culture. It is represented by loka or visaya in Sanskrit and region, dominion, boundary, border in English, which means the worlds that people would fancy in their minds over domains of politics, societies, culture, arts ect, not to be simple. Accordingly we must not approach to its meaning simply like 'beyond border'. There are many boundaries, which are similar to the sublime, for us to arrive in our lives. Spiritually there are also many boundaries(regions) that are made by our desires, wills and concepts. In a while there are limit or problem in our recognizing things, for example, of human's five senses that would be, to an extent connected with Buddhistic understanding of boundaries. Boundaries resulted from partiality in understanding of objects must be got rid of eventually. In regard of these matters, this thesis discusses the meanings of boundary, those that are inevitably made by human's consciousness, and negative ones to be got over from recognition systems of person or any groups.

Politics of Hospitality for Sangsaeng with 'Precariat': With a focus on Problems of North Korean Migrants ('프레카리아트'와의 상생을 위한 환대의 정치 - 탈북민 문제를 중심으로 -)

  • Mo, Chun-heung
    • Journal of the Daesoon Academy of Sciences
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    • v.33
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    • pp.147-177
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    • 2019
  • This article attempts to examine the fundamental perceptions and attitudes of human beings towards others utilizing the concept of 'precariat,' a new word recently created to designate people affected by the inequality and instability brought about by neoliberal globalization. Especially, the precariats within South Korean society noted in this article will be North Korean migrants. When leaving North Korea, they have entered into South Korean society with hurting bodies and minds as they made their way through China or third party countries. After arriving in South Korea, they face difficulties such as inadequate jobs and low-level welfare benefits. Also, considering the social discrimination, exclusion, and indifference towards North Korean migrants which are commonplace, they come to live their lives as precariats. Given their situation, I would like to seek wisdom for North Korean migrants to apply as they escape from insecure lives, and perhaps Sangsaeng (mutual beneficence) would allow them to do that within South Korean society. In this light, I think that the concept of hospitality and Haewon Sangsaeng (the resolution of grievances for mutual beneficence), a code of practical ethics within the Daesoon Thought, as a basis for discussion with other philosophies that are practical in enabling North Korean migrants and South Korean citizens to coexist within modern day South Korean society. This can be achieved because 'Haewon (grievance-resolution)' lowers the boundary between self and others through sharing, and consequently, daily mutual interactions can unfold as 'Sangsaeng', which stands as a new ethical and practical system of values available to all modern individuals. In fact, contrary to the religious implications of Daesoon Thought, the philosophical and existential significance of Daesoon Thought has not received much attention. However, if we pay attention to the question of why human subjects should be hospitable to others, we can grasp how Daesoon Thought presents values that are existential in nature and also consider the specific context that accompanies the religious aspects of this system of thought.

Design Evaluation Model Based on Consumer Values: Three-step Approach from Product Attributes, Perceived Attributes, to Consumer Values (소비자 가치기반 디자인 평가 모형: 제품 속성, 인지 속성, 소비자 가치의 3단계 접근)

  • Kim, Keon-Woo;Park, Do-Hyung
    • Journal of Intelligence and Information Systems
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    • v.23 no.4
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    • pp.57-76
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    • 2017
  • Recently, consumer needs are diversifying as information technologies are evolving rapidly. A lot of IT devices such as smart phones and tablet PCs are launching following the trend of information technology. While IT devices focused on the technical advance and improvement a few years ago, the situation is changed now. There is no difference in functional aspects, so companies are trying to differentiate IT devices in terms of appearance design. Consumers also consider design as being a more important factor in the decision-making of smart phones. Smart phones have become a fashion items, revealing consumers' own characteristics and personality. As the design and appearance of the smartphone become important things, it is necessary to examine consumer values from the design and appearance of IT devices. Furthermore, it is crucial to clarify the mechanisms of consumers' design evaluation and develop the design evaluation model based on the mechanism. Since the influence of design gets continuously strong, various and many studies related to design were carried out. These studies can classify three main streams. The first stream focuses on the role of design from the perspective of marketing and communication. The second one is the studies to find out an effective and appealing design from the perspective of industrial design. The last one is to examine the consumer values created by a product design, which means consumers' perception or feeling when they look and feel it. These numerous studies somewhat have dealt with consumer values, but they do not include product attributes, or do not cover the whole process and mechanism from product attributes to consumer values. In this study, we try to develop the holistic design evaluation model based on consumer values based on three-step approach from product attributes, perceived attributes, to consumer values. Product attributes means the real and physical characteristics each smart phone has. They consist of bezel, length, width, thickness, weight and curvature. Perceived attributes are derived from consumers' perception on product attributes. We consider perceived size of device, perceived size of display, perceived thickness, perceived weight, perceived bezel (top - bottom / left - right side), perceived curvature of edge, perceived curvature of back side, gap of each part, perceived gloss and perceived screen ratio. They are factorized into six clusters named as 'Size,' 'Slimness,' 'No-Frame,' 'Roundness,' 'Screen Ratio,' and 'Looseness.' We conducted qualitative research to find out consumer values, which are categorized into two: look and feel values. We identified the values named as 'Silhouette,' 'Neatness,' 'Attractiveness,' 'Polishing,' 'Innovativeness,' 'Professionalism,' 'Intellectualness,' 'Individuality,' and 'Distinctiveness' in terms of look values. Also, we identifies 'Stability,' 'Comfortableness,' 'Grip,' 'Solidity,' 'Non-fragility,' and 'Smoothness' in terms of feel values. They are factorized into five key values: 'Sleek Value,' 'Professional Value,' 'Unique Value,' 'Comfortable Value,' and 'Solid Value.' Finally, we developed the holistic design evaluation model by analyzing each relationship from product attributes, perceived attributes, to consumer values. This study has several theoretical and practical contributions. First, we found consumer values in terms of design evaluation and implicit chain relationship from the objective and physical characteristics to the subjective and mental evaluation. That is, the model explains the mechanism of design evaluation in consumer minds. Second, we suggest a general design evaluation process from product attributes, perceived attributes to consumer values. It is an adaptable methodology not only smart phone but also other IT products. Practically, this model can support the decision-making when companies initiative new product development. It can help product designers focus on their capacities with limited resources. Moreover, if its model combined with machine learning collecting consumers' purchasing data, most preferred values, sales data, etc., it will be able to evolve intelligent design decision support system.

A Comparative Study on Outspreading Virtues and Enlightenment Teaching Related to Daesoon Thought and Shinnyo Thought (대순사상과 진여사상의 포덕과 교화에 관한 비교연구)

  • Kim, Yong-hwan
    • Journal of the Daesoon Academy of Sciences
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    • v.25_1
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    • pp.121-155
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    • 2015
  • The purpose of this article is to study on the comparative relationship between mutual cooperation of the Dae-soon thought of Dae-soon jinrihoe and Shinnyo thought of Shinjo Ito. Dae-soon thought focuses on outspreading virtues and enlightenment teaching based on the saying of Jeong-san Sang Jae's Mutual cooperation without any grudge. According to the Buddha's nature thought of Shinjo Ito, 'Dharma kāya resident' is the source of touching upon buddhahood. The Shinyo-en is an outward manifestation of their deep resolve to help others by cultivating spiritual faculty and mind session. First, we can find the virtue action theory in the mutual cooperation of Dae-soon thought and the virtue nature theory in the Shinnyo thought of Shinjo Ito. From the perspective of comparative relationship, it was Jeong-san Sang Jae who laid foundation for the Posterior Grand Renewal. His idea is that the universe should be completed through the mutual communication between the earth and men following the Posterior Grand Renewal. It was Kyodoin-sama who laid the foundation for identifying the place Shinchoji was established. It was at the time that the power we call bakku-daiju as transversality and Shinnyo spiritual faculty were perfected through Shindoin-sama's passing. Second, based on Jeon-kyungn or Dae-soon Ji Chim, outspreading virtue is to awaken mutual cooperation without any grudge and the enlightenment teaching to practice according to mutual cooperation principle without any deceit toward one's own self. No deceit toward one's own self is to be sincere, to be respectful and to be faithful in Jeong-san Sang Jae. In the different context of Mahayana Buddhism, we can be aware that the immortal resident immortal of Dharma kāya is the source of permanent bliss in the Mahāyāna Mahāparinirvāṇa Sūtra' From the perspective of comparative relationship to pray toward Jeong-san Sang Jae and to participate in the Posterior Grand Renewal is to take part in Cheonji-Gongsa. It is a similar phenomena to be reflected suchness reality before the three personifications of buddhahood and the Shinnyo Stupa is the same meaning as meeting the ever present Buddha. Both of them, they focus to find religious altruism from real possibilities of mutual support. They argue that to dispense with altruism is to dispense with Sang Jae or Dharma for the divine transformation of human possibilities Third, Everybody possesses unique and wonderful abilities to be unified with Jeong-san Sang Jae. If we seek happiness by trying to get by without making much of an effort to take part in CheonjiGongsa, it will be difficult to attain the harmony and peace of mankind with outspreading virtues and enlightenment teaching. In the 'Mahāyāna Mahāparinirvāṇa Sūtra' tells us 'all sentient beings have Buddha nature' that could be the possibility to the fulfillment of buddhahood in the spiritual practice. From the comparative relationship, we can strive with open hearts and minds, in efforts that benefit others, and in ways we can work together to build a word of joy in which everyone can have an opportunity to cultivate spiritual faculty. This is based on mutually beneficial voluntary focused our principles into practice the spirit to build a mind session of Shinnyo as the civic clean precepts of 'Mahāyāna Mahāparinirvāṇa Sūtra'. Fourth, the disciples of Jeong-san Sang Jae are encouraged to acquire the Mutual cooperation manner of being considerate. It is important to accumulate virtue action by daily effort. It is the contrast to awaken virtue nature by daily practice. The Buddha's nature thought of Shinjo Ito is based on the thought of Mahāyāna Mahāparinirvāṇa Sūtra. It can be supported by the Shinnyo parents and the two Dojis to build a world of joy as the light dharma descending and the emphasis of Tathatā spiritual faculty. It's not that we can't do something we haven't attained a higher spiritual level. What counts is our continuos effort, act so we can cultivate our spiritual faculty through the way of mind session.