• The Journal of Industrial Distribution & Business
• /
• v.10 no.12
• /
• pp.43-55
• /
• 2019

Purpose : With the proliferation of O2O platform services that combine offline and online services, many startups are fiercely competing to lead services in the O2O service market. While the prospects for growth in the O2O service market are optimistic because of the close convenience to life, startups can achieve corporate performance only through close cooperation and partnership with suppliers. The purpose of this study is to verify the effect of O2O-based startups' and suppliers' cooperation in supply chain management on SCM performance through supply chain partnerships and startup satisfaction with suppliers. Research design, data, methodology : Data were collected from O2O service-based startups and hypotheses were verified through frequency analysis, exploratory factor analysis, reliability analysis, confirmatory factor analysis, feasibility analysis, and structural equation path analysis. In addition, the mediating effects of supply chain partnerships and startup satisfaction on suppliers were verified. Results : As a result of this study, IT utilization of the O2O startup cooperation method affects the financial perspective of supply chain partnership and SCM performance. The contract implementation of the cooperation method had an impact on the financial and innovation growth perspectives of the SCM performance, and the communication of the cooperation method had an effect on the supply chain partnership, startup satisfaction in the supply chain, and the innovation growth perspective of the SCM performance. Supply chain partnerships had an impact on the financial, innovation growth, and customer perspectives of SCM performance and startup satisfaction within the supply chain had a significant effect on innovation growth and customer perspectives. Conclusions : The implications of this study identified the factors that can improve SCM performance through the cooperation method of O2O startup, supply chain partnership and startup satisfaction with suppliers, and it is significant that the causal relationship was identified by the structural model through the supply chain cooperation factors derived by characteristics. Based on the empirical results, as the services of O2O startups grow, it is expected that empirical research and practical activation of academia should be considered as important in the cooperation of the supply chain.

• Journal of Information Technology Applications and Management
• /
• v.28 no.3
• /
• pp.1-21
• /
• 2021

Recently, the importance of entrepreneurship based on innovative ideas is being emphasized. Most startup companies misunderstand that a good solution is a good idea, so they try to start a business by choosing an idea that prioritizes solutions, products, and technology rather than problem-first. However, to be a successful startup, it is essential to focus on the quality of the problems your customers are trying to solve. The online community is a place where many people exchange their thoughts and communicate with each other through a network, and communities about consumption, a concern of modern people, are developing. Against this background, this study proposed an integrated methodology that combines big data and netnography analysis so that entrepreneurs can use online community data to derive customer-centered startup ideas. The integrated methodology was verified based on the actual start-up case, who derived a startup idea based on the data of domestic cloth diapers online cafe. The case company found customer problems based on online community data and used it to develop startup items and new products. The integrated methodology for deriving entrepreneurial ideas in this study is expected to be an important guideline that explains in detail the consumer-centered idea derivation process.

• Journal of Korean Society for Quality Management
• /
• v.44 no.4
• /
• pp.907-920
• /
• 2016

Purpose: This study was designed to examine the casual relationships among startup internship service quality and entrepreneurial capability, entrepreneurial intention in startup education. Also, we intended to explore significant factors on use entrepreneurial intention through causal model analysis in the viewpoint of total effect. Methods: Questionnaire, as a research tool, has gotten validity and reliability through literature study, exploratory study and pretest and sample 123 was selected. To carry out statistical treatment of pretest and main analysis, SPSS18.0 were employed and regression model was employed as analysis method. Results: Result of this study shows as follows. Three factors (empathy, responsiveness and assurance) have an effect entrepreneurial capability and entrepreneurial intention. We found that with an importance of empathy, responsiveness and assurance can be useful and significant factors in causal relationship of startup internship education. Conclusion: The present study shows that three factors(empathy, responsiveness and assurance) in via of entrepreneurial capability and entrepreneurial intention, were important factors that related startup education have to emphasize to raise performance, And also we confirmed new 5 factor 'empathy, responsiveness, assurance, reliability and tangibles'through this study. However, the present study has some limitations to be studied in the future.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
• /
• v.11 no.5
• /
• pp.45-56
• /
• 2016

According to attended about startup, there are many policy and program for activating of startup. Government's policy and program was scale up and arrangements for high quality. Nevertheless, policies and programs are concentrated on ante-startup stage. And experts have questioned that effect. So, there are needed a program focusing pre-startup and incubation stage. Accordingly, this study propose a kind of educative program named Pre-Startup Support Program. Through the program, pre-startup teams or entrepreneurs will inspect items, business skills and surroundings of market and competitors. And they have a time for complementation of deficiency. This study selects ETRI spin-off(research based spin-off born ETRI) by means of an object of study. ETRI's programs are started in 2011 with intent to incubate the entrepreneur through market research, mentoring, space of incubation and funds. This study analyze using the ISA(Important-Satisfaction Analyze) and the regression. We classify the pre-startup support program using the ISA. And then, we analyze the influence of satisfaction using the regression. On the basis of results, we identify the effectiveness of pre-startup support program and propose plans for reinforcement. In conclusion, adopting a pre-startup support program is expected to success of startup.

• East Asian Journal of Business Economics (EAJBE)
• /
• v.10 no.1
• /
• pp.47-57
• /
• 2022

Purpose - Overall social entrepreneurship has a positive effect on the organization's C.S.R. and overall growth. This study aims to identify the effects of social entrepreneurship in startup companies on corporate social responsibility by identifying gaps in the literature and providing feasible solutions to the gaps. Research design, Data, and methodology - The qualitative content analysis that was conducted by this research takes the form of two research designs. The first step to conducting a conceptual content analysis is to choose the level of analysis, specifically words, phrases, word sense and the second step is the relational content analysis by choosing the concept to be examined, only that the analysis entails examining the relationships between concepts Result - According to the investigation of numerous previous literature review, the current authors found out total six solutions and the application of suggested solutions indicated that the use of innovative models, startup organizations can gain a competitive edge against dominant competitors in their industry of operations, Conclusion - Finally, the conclusion of this research indicates through the use of innovative solution models, startup organizations can gain a competitive edge against dominant competitors in their industry of operations and startup companies may range from an increase in reputation to growth in profitability and entrepreneurs' satisfaction.

• Asian Journal of Innovation and Policy
• /
• v.7 no.1
• /
• pp.55-78
• /
• 2018

This paper investigates the linkage between the mode of transformation of entrepreneurial learning into outcomes and the subsequent impact of these learning outcomes in enhancing the survival of high-tech startups in India. The study uses data from 45 high-tech startups headquartered across different locations in India for the purpose of analysis. Survival Analysis of the data is conducted to determine which mode of learning transformation and what type of en trepreneurial decision making preference have a significant influence on the survival of Indian high-tech startups and to what extent do they impact their survival. The results indicate that entrepreneur's prior startup experience, explorative mode of learning transformation, causal decision making of the entrepreneur and availability of funding for the startup as the key factors that reduce the time to survival of Indian high-tech startups. They also provide key insights on how these factors impact the startup survival in this region.

• Journal of the Korean Society of Propulsion Engineers
• /
• v.11 no.5
• /
• pp.60-71
• /
• 2007

The startup characteristic of liquid propellant rocket engine should be focused on the stable ignition of combustion chamber and gas generator. Also, to lessen the propellants consumption during this period which doesn't contribute to the flight thrust, the engine has to be transferred to the nominal mode quickly. Because of the risk of test, it is impossible to develop all the startup cyclogram or the specifications of engine by test, so the precedent numerical approach is quite necessary. In this study we developed a mathematical model for the startup phenomena in a liquid rocket engine driven by gas generator-turbopump system based on the commercial 1-D flow system analysis program, Flowmaster. Using this program we proposed a methodology to obtain the specifications of turbine starter and the opening time of shutoff valves for the stable startup of the engine. To verify this methodology we qualitatively compared the analysis results to the typical startup curve of the published engine, then found it is quite well matched.

• The Journal of the Korea Contents Association
• /
• v.13 no.6
• /
• pp.481-495
• /
• 2013

The purpose of this study is to figure out the effects of business startup attributes on customer orientation and business startup performance in the foodservice industry. To achieve this, a survey was carried on 300 entrepreneurs, who are running 5 or more years of restaurants in Seoul, through February 1 to February 28, 2013. The SPSS v. 17.0 statistical package program was used for data analysis. The results were as follows; First, the effect of business startup attributes on the understanding of customers' desires in the foodservice industry showed that business startup funds, business startup location, business startup facilities and business startup products had a significant positive effect on the understanding of customers' desires. Second, the effect of business startup attributes on customer relationship in the foodservice industry showed that business startup funds, business startup facilities and business startup products had a significant positive effect on the customer relationship. Third, the effect of customer orientation on business startup performance in the foodservice industry showed that the understanding of customers' desires and customer relationship had a significant positive effect on the business startup performance. These results suggest that business startup funds, business startup location, business startup facilities and business startup products in the foodservice industry are important, and the customer-oriented understanding of customers' desires and close adherence to customers lead to ultimate performance, supporting a stable management in the long term.

• Journal of Venture Innovation
• /
• v.5 no.2
• /
• pp.15-34
• /
• 2022

Many countries, including Korea, have established and operated various startup supporting programs to revitalize youth entrepreneurship. This study aims to identify the current status and characteristics of the major startup supporting programs currently operated in Korea and propose development plans for future startup supporting programs through analysis of the startup supporting systems of major countries. By analyzing the success factors of domestic and foreign startup supporting systems, we suggested improvements that can be operated more effectively in the areas of financial support, selection process, education and mentoring, networking, publicity and branding, and follow-up management by operated startup supporting programs. In addition, improvements for performance evaluation indicators of startup supporting programs were suggested and limitations of the study were presented.

• Journal of Korean Ophthalmic Optics Society
• /
• v.13 no.4
• /
• pp.31-36
• /
• 2008

Purpose: To investigate optical shop startup awareness of ophthalmic optics students as a basic source for startup education. Methods: Total of 287 students from three ophthalmic optics college in kyung-gi region was surveyed and analyzed using SPSS analysis. Results: Optical shop startup business plan of ophthalmic optics students was very high (80.1%). For startup timing, over 6yrs of employe (37.0%) was most and there was significant difference according to age (p<.001) and optician family present (p<.05). For startup type, single startup type (37%) was most and there was significant difference according to grade (p<.01). For startup unit of space, 30 pyong (43.5%) was most, Seoul metropolitan area and kyung-gi region (54.4%) was most for startup region, and station area (40.8%) was most for startup location. The reason of non-startup was eye hospital and glass related company employe (35.7%) was most and optical shop employe (35.7%) was most for non-startup planner's way. Conclusions: Startup business plan was very high and need to have startup education for there startup provision.