• Title/Summary/Keyword: Information Privacy Concern

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Difference of Factors Affecting Continuance Use and Self-Disclosure of SNS Users: Focused on a Dual-Factor Model (SNS 사용자들의 지속 사용과 정보 공유에 영향을 미치는 선행 요인의 차이: 듀얼 팩터 모형을 중심으로)

  • Kim, Byoungsoo;Kim, Hyoeun;Kim, Dae-Kil
    • The Journal of Information Systems
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    • v.25 no.4
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    • pp.1-21
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    • 2016
  • Purpose The study analyzed the factors affecting continuance use and self-disclosure in the SNS(social networking service) context based on a dual-factor model. As SNS users have concerned privacy for a long time, privacy concern affects continuous use and self-disclosure. In details, concern over privacy may have a stronger effect on self-disclosure than on continuance use as users' personal information can be more exposed during posting their dailies and photos. Design/Methodology/Approach SNS benefits, trust in SNS providers, and social influence are served as the key enablers and privacy concern as the inhibitor. Moreover, the relative impacts of SNS benefits and privacy concern on continuance use and self-disclosure were analysed in this study. From the data of 327 Facebook users, the researchers tested proposed theoretical model by using PLS. Findings Users' continuance intention and self-disclosure behavior are differently affected by different antecedents. Trust in SNS provider had a significant effect on self-disclosure intention, while it has no significant effect on continuance intention. Concern over privacy was negatively related to self-disclosure intention, while it was positively associated with continuance intention.

Development and Validation of Privacy Concern Measurement Tool in Personal Medical Information (개인의료정보 프라이버시 염려 측정도구 개발 및 타당도 검증)

  • Lee, Kiho;Chung, Youngchul;Han, Kyeongseok;Song, Taemin
    • KIPS Transactions on Computer and Communication Systems
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    • v.3 no.6
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    • pp.197-208
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    • 2014
  • In an information society, privacy protection is one of the most important ethical issues. In medical institutes in which personal medical information is collected and stored, in addition, a privacy breach can cause a serious damage on personal lives. This study attempted to develop privacy concern measurement tool in personal medical information to measure patients' concern on their medical information from medical service consumers' perspective and verify its validity. For this, privacy concern measurement tool in personal medical information was developed based on the results of previous studies. After performing Exploratory Factor Analysis(EFA) and Confirmatory Factor Analysis(CFA) on the measurement tool, its reliability and validity were verified. It appears that the measurement tool would be useful in developing decent privacy protection policy after investigating citizens' concern on the protection of personal medical information and domains they are interested in. For medical institutes as well, they would be helpful in coming up with a reasonable plan after figuring out problems in the protection of personal medical information and current status.

Fintech Users' Information Privacy Concerns and User Resistance: Investigating the Interaction Effect with Regulatory Focus (핀테크 사용에 대한 정보프라이버시 염려와 이용자 저항에 대한 연구: 조절초점성향과의 상호작용 효과 고찰)

  • Lee, Ae Ri;Ahn, Hyo Young
    • Journal of the Korea Institute of Information Security & Cryptology
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    • v.26 no.1
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    • pp.209-226
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    • 2016
  • Recently, there is a growing interest in Fintech which is a business based on using IT to provide financial services. At the early stage of diffusion of Fintech, one of the issues raised is the concern for information security. This study examines actual users' information privacy concern and user resistance to Fintech services. We also investigates the effects of social influence and mobile Internet literacy on information privacy concern and user resistance. In particular, this research verifies the interaction effect between regulatory focus and information privacy concern to influence user resistance. Based on the findings, the results of this study provide strategic implications for firms which attempt to reduce user resistance to Fintech services and proliferate Fintech usage.

Impact of Privacy Concern and Institutional Trust on Privacy Decision Making: A Comparison of E-Commerce and Location-Based Service (프라이버시 염려와 제도적 신뢰가 프라이버시 의사결정에 미치는 영향: 전자상거래와 위치기반서비스의 비교)

  • Kim, Sanghee;Kim, Jongki
    • Journal of Korea Society of Industrial Information Systems
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    • v.22 no.1
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    • pp.69-87
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    • 2017
  • This Research Attempted to Clarify the Eeffect of Privacy Concern and Institutional Trust on Privacy Decision based on Privacy Calculus Perspective. We Developed a Research Model Suggesting that the Influence of Privacy Benefit and Privacy risk on the Information Disclosure Behavior and the Influence of Privacy Concern and Institutional Trust on the Privacy Calculus. In this Regard, in Order to Examine the Difference According to the Target whose Personal Information was Collected, an Empirical Analysis was Conducted to Compare the E-commerce Field and LBS(Location Based Service) Field. The Results of Empirical Analysis are as follows. First, it is Founded that other Relations were All Statistically Significant Except the Relation between Privacy Risk and Information Disclosure Behavior in the LBS group. Next, as a Results of Comparison of Constructs in the E-commerce and Institutional trust than the LBS group, Identifying that the Consumers are more Sensitive to the Personal Information Collected in the E-commerce site.

Individual Differences in Online Privacy Concern

  • Yeolib Kim;Boreum Choi;Yoonhyuk Jung
    • Asia pacific journal of information systems
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    • v.28 no.4
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    • pp.274-289
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    • 2018
  • We examined the effects of socio-demographics and personality traits on online privacy concern. We investigated this relationship in general and across different Internet functions. Using a large, diverse, population-representative sample (N = 5,242), we found that females, educated, and wealthier individuals tend to be concerned with online privacy to a greater extent. Among personality traits, agreeableness and conscientiousness were generally associated with an increased probability of being concerned with online privacy. These results imply that socio-demographics and personality traits provide explanatory insights into online privacy concern.

The Experimental Research of Protection Behavior depends on Privacy Concern about Personal Information Protection on Privacy Policy for KakaoTalk Users (개인정보 취급방침의 인지가 개인정보보호 행동에 미치는 영향: 카카오톡 이용자를 중심으로)

  • Lee, Eun Suk;Lee, Zoon Ky;Cha, Kyung Jin
    • The Journal of Society for e-Business Studies
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    • v.21 no.2
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    • pp.135-150
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    • 2016
  • As the privacy issues are all around the world, the intrusion into personal privacy is concerning. For that reason, government established the article from the personal information protection law that has to notice the privacy policy to users on the online site. and the matter of privacy invasion make concern toward behavior of online user. Although there are rules to carrying legal binding force in accordance with, because it is full of text and uncomfortable to read so that its readability is low. In the same context, each other has different state of understanding with the policy for personal information has been playing an important role. In this approach, companies and government do not think this over deeply and do just for what their practical use is. That is the reason why this research start, and the result expecting for real. As the result in the participant who cognize the privacy policy display pattern, they have certain type to do. In this article, the certain behavior doing is remarkable with the privacy policy. According to privacy concern, privacy fundamentalist reveals such a compromise reaction to protect their information when they know what information which the privacy manager of service provider collect. This study arrives at the result depending on the gap of privacy group that the group of checking the policy contents, especially the group which has high privacy concern, they move forward to protect their emotion and put a constructive plan into protective action. Otherwise, the group of unchecking the policy contents and following their own thinking of privacy policy are not deemed statistically significant. Therefore, this is considered to support more various implications than the previous issues and alternatives about privacy policy pattern and user protection behavior of privacy.

Effects of Information Overload to Information Privacy Protective Response in Internet of Things(Iot) (사물인터넷 시대의 개인정보과잉이 정보프라이버시 보호반응에 미치는 영향)

  • So, Won-Geun;Kim, Ha-Kyun
    • Management & Information Systems Review
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    • v.36 no.1
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    • pp.81-94
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    • 2017
  • In the age of information overload such as Internet of Things(IoT), big data, and cloud computing, Data and informations are collected to processed regardless of the individual's will. The purpose of this paper presents a model related to personal information overlord, information privacy risk, information privacy concern (collection, control, awareness) and personal information privacy protective response. The results of this study is summarized as follows. First, personal information overload significantly affects information privacy risk. Second, personal information overload significantly affects information privacy concern(collection, control, awareness) Third, information privacy risk significantly affects collection and awareness among information privacy concern, but control does not significantly affects. This results shows that users are cognitively aware the information risk through collection and awareness of information. Users can not control information by self, control of information does not affects. Last, information privacy concern(collection and awareness significantly affect information privacy protective response, but information privacy concern (control) does not affect. Personal information users are concerned about information infringement due to excessive personal information, ability to protect private information became strong.

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An Empirical Research on Information Privacy Concern in the IoT Era (사물인터넷 시대의 정보 프라이버시 염려에 대한 실증 연구)

  • Park, Cheon-Woong;Kim, Jun-Woo
    • Journal of Digital Convergence
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    • v.14 no.2
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    • pp.65-72
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    • 2016
  • This study built the theoretical frameworks for empirical analysis based on the analysis of the relationship among the concepts of risk of information privacy, the experience of information privacy, the policy of information privacy and information control via the provision intention studies. Also, in order to analyze the relationship among the factors such as the risk of information privacy, intention to offer the personal information, this study investigated the concepts of information privacy and studies related with the privacy, established a research model about the information privacy. Followings are the results of this study: First, the information privacy risk, information privacy experience, information privacy policy, and information control have positive effects upon the information privacy concern. Second, the information privacy concern has the negative effects upon the provision intention of personal information.

An Empirical Study of B2C Logistics Services Users' Privacy Risk, Privacy Trust, Privacy Concern, and Willingness to Comply with Information Protection Policy: Cognitive Valence Theory Approach (B2C 물류서비스 이용자의 프라이버시 위험, 프라이버시 신뢰, 프라이버시 우려, 정보보호정책 준수의지에 대한 실증연구: 인지밸런스이론 접근)

  • Se Hun Lim;Dan J. Kim
    • Information Systems Review
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    • v.22 no.2
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    • pp.101-120
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    • 2020
  • This study investigates the effects of privacy psychological characteristics of B2C logistics services users on their willingness to comply with their logistics companies' information protection policy. Using cognitive valence theory as a theoretical framework, this study proposes a research model to examine the relationships between users' logistics security knowledge, privacy trust, privacy risk, privacy concern, and their willingness of information protection policy compliance. To test the proposed model, we conducted a survey from actual users of logistics services and collected valid 151 samples. We analyzed the data using a structural equation modeling software. The empirical results show that logistics security knowledge positively affects privacy trust; privacy concern positively influences privacy risk; privacy trust, privacy risk, and privacy concern positively influence behavioral willingness of compliance. However, logistics security knowledge does not affect behavioral willingness of compliance. The results of the study provide several contributions to the literature of B2C logistics services domain and managerial implications to logistics services companies.

A Study on Generational Differences in the Internet Use and Privacy Paradox (인터넷 이용과 프라이버시 역설에 대한 세대별 차이 연구)

  • Koh, Heungseok;Kim, Changjung
    • Journal of Korea Multimedia Society
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    • v.22 no.9
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    • pp.1046-1054
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    • 2019
  • With regard to the diffusion of mobile Internet service and generational differences for Internet use, this study aims to explore the relationship between the Internet activities and privacy concern based on the media dependency theory. Using the Korea Media Panel data produced by KISDI in 2018, this study analysed 8,988 nation-wide samples to test the difference of Internet use in personal privacy concern among generations. The results of the study showed that there was statistically significant difference for privacy concern among generations. This study has an implication to reveal the phenomenon of 'privacy paradox' by showing that SNS use negatively influenced users' privacy concern.