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http://dx.doi.org/10.9717/kmms.2019.22.9.1046

A Study on Generational Differences in the Internet Use and Privacy Paradox  

Koh, Heungseok (Graduate School of Communication & Information, Dongguk University)
Kim, Changjung (Dept. of Journalism & Mass Communication, Chonnam National University)
Publication Information
Abstract
With regard to the diffusion of mobile Internet service and generational differences for Internet use, this study aims to explore the relationship between the Internet activities and privacy concern based on the media dependency theory. Using the Korea Media Panel data produced by KISDI in 2018, this study analysed 8,988 nation-wide samples to test the difference of Internet use in personal privacy concern among generations. The results of the study showed that there was statistically significant difference for privacy concern among generations. This study has an implication to reveal the phenomenon of 'privacy paradox' by showing that SNS use negatively influenced users' privacy concern.
Keywords
Privacy Paradox; Media Dependency; Digital Natives; Generation Analysis; Media Panel Data;
Citations & Related Records
Times Cited By KSCI : 3  (Citation Analysis)
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