• Journal of Science and Technology Studies
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• v.17 no.2
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• pp.41-79
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• 2017

The fourth industrial revolution, which is all the rage in recent years in South Korea, comes from Klaus Schwab's book. Schwab claims that recent rapid technological innovation has inevitably determined the future of our society, and regulations on related policies need to be relaxed. The debate on the Fourth Industrial Revolution in the Korean society is also centered on deregulation policies. In particular, it is strongly argued that personal data protection regulation should be relaxed in a big data environments. The Science and technology studies has long criticized technological determinism. The future of technology can be changed by the will of regulatory authorities and the intervention of civil society. In this article, the author examines various discussions at home and abroad around the deregulation of data protection, including de-identification of personal data. Through this, the author criticizes the way of accepting the fourth industrial revolution theory, and draw its implications for the Korean society.

• Journal of Service Research and Studies
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• v.8 no.4
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• pp.1-12
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• 2018

This study suggests a way to implement shared economic model of educational service in service era. As most shared economic models are innovating high-cost, low-quality structures in existing economies, there is a need for innovation models that improve high-cost low-quality structures to high-quality, low-cost structures in education services. Especially, since higher education and lifelong education are in urgent need of innovation, this study studied shared university model focused on higher education and lifelong education. In order to provide educational services at low cost and high quality, it is necessary to use idle resources, so it is necessary to introduce a shared economic model. Shared universities require a more efficient and effective supplier quality control, as the existing limited supplier group become widespread. Normative quality control is also needed to cultivate students as competent talent. In addition, in order to provide high-quality higher education services at a low cost, it is necessary to base the process quality management using advanced science and technology. Therefore, educational service quality management is a process of quality control that is well-balanced in terms of suppliers, customers, and processes.

• 한국벤처창업학회:학술대회논문집
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• 2019.04a
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• pp.175-179
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• 2019

1년에도 수십 수백 개씩 스타트업이 생겨나고 있다. 아마도 모두 미래의 구글과 페이스북, 그리고 아마존이 되길 희망하며 하루하루 가열차게 달리고 있다. 하지만 그 많은 스타트업 중 소위 성공했다 불릴 수 있는 기업은 손에 꼽는다. 능력 있는 창업가, 기발한 사업 모델과 아이디어 그리고 이를 뒷받침해 줄 기술력과 자본이 있다고 성공할 수 없다. 스타트업 기업을 굴러가게 하는 힘은 결국 그 조직의 구성원에게서 나오기에 성공한 스타트업에겐 모두 그들 만의 '조직문화'가 있다. 그게 모두에게 좋은 문화일 필요는 없을 것이다. 그 조직에 가장 접합한, 그래서 구성원의 구성원의 공감대를 사 '일하고 싶은 회사'가 될 수 있게 하는 '조직 문화'가 있는 스타트업이 수많은 인재를 모아 성장을 거듭해 올 수 있었고 그것이 결국 스타트업을 성공으로 이끌었던 것이다. 이런 조직 문화는 회사 초창기에 세팅할수록 해당 기업의 성공 확률도 높아진다. 7년 미만의 초기 스타트업 기업을 대상으로 조직문화 유형이 스타트업 구성원의 조직 몰입과 조직성과에 어떠한 영향을 주는지에 대한 실증분석을 목적으로 하였다. 초기 스타트업 기업의 조직문화 차원은 경쟁가치모형의 혁신문화와 위계문화로 구분하였으며, 조직성과는 스타트업의 서비스, 제품을 경험한 이용자들의 서비스 만족도를 활용하였다. 조직문화는 외부환경에 대한 적응과 조직내부 통합의 문제를 해결하기 위하여 구성원들에 의해 창조 발전되어 학습되는 기본가정으로서 스타트업 구성원들에 의해 공유된 가치(values), 신념(beliefs), 규범(norms)의 체계로 정의한다. 따라서 어떠한 조직문화를 갖는냐에 따라 조직 구성원의 몰입, 충성심, 직무동기, 직무성과는 물론 조직성과와 혁신을 포함하는 여러 조직 요인도 직 갑적인 영향을 받는다. 7년 미만의 초기 스타트업 혁신문화가 스타트업 구성원의 조직몰입에 긍정적인 영향을 미치며, 조직몰입이 스타트업 서비스, 제품을 경험한 이용자들의 서비스 만족도에도 긍정적인 효과가 있는 것으로 나타났다.

• Journal of Technology Innovation
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• v.16 no.1
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• pp.81-106
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• 2008

By analyzing a nation-wide survey, this article examines research related norms and values of 684 scientists in 16 universities and 7 government supported research institutes. The survey shows that Korean scientific community tends to reject communality and disinterestedness while it accepts universalism as a norm. Organized skepticism is received a lukewarm support. In contrast, Korean scientific community tends to perceive the intellectual property and secrecy as legitimate and believe that scientists should consider the applicability of scientific research outcome and its social impacts when they choose research topics. When other variables are controlled for, the more basic research a scientist conducts the scientist is more likely to support communality and reject secrecy. The younger scientists are less likely to accept disinterestedness and the claim that the scientists should keep distance from social issues than the older. Scientists who work in the government-supported research institutes are more likely to view secrecy for more than 6 months as legitimate and reject the claim that science should not be affected by society than university scientists. The implications of these findings are discussed.

• The Journal of the Korea Contents Association
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• v.11 no.10
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• pp.405-415
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• 2011

The primary purpose of this paper is to identify the influencing factors on the new products adoption between countries and generations. For this purpose, a research is developed based on the relevant literature reviews. Data have been collected from 524 persons and were tested by t-test and various statistical methods. The results of this empirical study are summarized as follows. In the cultural factors, the groupism has high discretion in China old generation. The materialism and shopping preference have high discretion in two young generations. There is no difference between the two groups in the distance of power. In innovativeness of personality, Korea and China young generation have high discretion. Innovativeness has high discretion in Korea and China youngs. Cognition and sensory innovativeness are has low discretion in Korea old. In the social risk perception, physiological, functional general and financial risk has high discretion in China old. In risk reducing behavior, the normative taking level and ad, new product adoption has high discretion in Korea and China youngs. But, the influence of others has high discretion in China old generation. The safety and brand reputation are no influences. The findings have a several marketing strategies in generation and countries.

• Journal of Digital Convergence
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• v.16 no.4
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• pp.137-147
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• 2018

The purpose of this study was to examine the influence of variables of TAM, user characteristics variables, and perceived risk variables on the intention to use mobile payment. Through the combination of characteristics of mobile payment, this study also investigated the effect of various independent variables on the intention to use mobile payment including the moderating effect of self-construal. To verify hypotheses of this study, the hierarchical regression analysis based on responses from 188 undergraduate and graduate students was conducted. The significant findings of this study were as follows: TAM variables, user characteristics variables and perceived risk variables had positive influence on the intention to use mobile payment. Self-construal was found to moderate the effect of the perceived usefulness, perceived ease of use and subjective norm. This study may provide important implications for both academicians and practitioners.

• Management & Information Systems Review
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• v.32 no.5
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• pp.19-43
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• 2013

The diffusion of new technology has traditionally focused on the adoption perspective. Researchers refer this use-diffusion paradigm to behaviors of use after adoption. This study intends to analyse the influential factors of use-diffusion and continual use of website and applications in medical service. To achieve this a use-diffusion model as a conceptual frame work is suggested. Medical information quality, personal innovativeness and subjective norm are assumed as antecedent variables medical website and application's rate of use, variety of use, and continued use intention as result variables. According to the empirical study results medical information quality, web based application usability, personal innovativeness, and subjective norm have a meaningful influence on medical service consumer's use-diffusion patterns. Also pattern of use influences the continued use intention. This study provides an opportunity to understand medical service consumer's behavior after website and application use adoption and suggests further directions for establishing medical service online marketing strategy by determining influential factors of use-diffusion and continued use of medical online marketing tools.

• Journal of Korea Society of Industrial Information Systems
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• v.24 no.4
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• pp.79-98
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• 2019

In this paper, the security behaviors and attitudes related with the personal information of teenagers were investigated using empirical data based on rational behavior theory and protection motivation theory. An experiment for teenagers was conducted on Excel and the statistical packages (i.e., SPSS 21.0 and SmartPLS2.0.M3) to see how self-efficiency, security attitude, security intention and individual innovation affect their security behaviors. The experimental results showed that the security behaviors and attitudes of teenagers between internet and information devices are closely related, and the social influences can affect personal self-efficacy and security attitudes. Finally, we can know that teenagers should recognize the importance of security and protect their personal information safely through continuous education and training so that they can be linked to security behaviors.

• Journal of Korea Technology Innovation Society
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• v.16 no.2
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• pp.444-475
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• 2013

This study explores the trajectories of institutionalization for technology transfer both in the U.S. and Korea, particularly focusing on two universities: Korea Advanced Institute of Science and Technology (KAIST), and the University of California (UC). By comparing the diverging paths of the two universities in setting up institutions, this paper examines the limits of and lessons for technology transfer policies both to Korean government and universities in Korea. The University of California was involved in designing rules and codes, on one hand, to stimulate its members' engagements with technology transfer activity and, on the other hand, to keep its academic integrity since, no later than, the 1960s. The efforts and consequences range from its rules of patenting system to its codes of conducts. Through making rules formal and resolving conflicts on technology transfer activity, the U.S., and the University of California have decreased uncertainties for its members' engagements with industries. By contrast, KAIST has not built up such range of rules or codes due to its shorter experience and its constraining legal contexts. Korea introduced the legal format of the US Bayh-Dole Act in 2002, and its central government has led the initiatives for technology transfer, not allowing much latitude for its universities. This study implies a set of policy recommendations to the Korean government and KAIST: to build entrepreneurial universities, the government should give greater latitude to universities, so universities should be more rigorously engaged in developing their own rules and routines; the government, rather, should focus on providing bridging R&D funds like the Small Business Innovation Research (SBIR), so researchers could draw on resources to move their basic research into next phases; KAIST would be better to promote its members to engage with industries, and introduce conduct codes that allow its academics to engage in industrial activity, rather than building up its commercialization facilities.

• Journal of Korea Technology Innovation Society
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• v.21 no.3
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• pp.1101-1126
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• 2018

As incipient organizations progress from formation to become larger entities, the procedures and rules that provided managerial and structural advantages in having established the organizations and promoting the growth impede the innovation and creativity vital to maintain the competitive advantage. Adopting Corporate Entrepreneurship (CE), large corporations have tried to overcome the dilemma and to sustain the innovation and creativity in order to effectively cope with harsh competitive realities. Recently, some advanced corporations are trying to enhance CE by setting up an internal venture program as a seed organization for CE. By making an in-depth analysis of the internal venture program, 'C-Lab' of Samsung that is promoting CE-related characteristics for enhancing CE, we attempt to shed light on (1) what kinds of environments should be built around the seed organization for CE (2) what are the major characteristics that should be promoted through the seed organization in relation to CE (3) What kinds of achievements can be made from the promoted characteristics (4) How the characteristics are spread over the entire organization. Based on the analysis, we suggest a generalized process in which CE can be enhanced. Since different approaches should be taken for managing the seed organization and spreading the characteristics depending on the strengths and weaknesses of a corporation, there must be the step, 'evaluation of corporate internal capabilities' in the process. We believe that each corporation can enhance CE by taking advantage of the process with reference to the C-Lab case study.