• Title/Summary/Keyword: strategy direction

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The Effects of Ankle Strategy Exercise on Balance of Patients with Hemiplegia (편마비 환자의 발목관절 전략 운동이 균형 조절 능력에 미치는 영향)

  • Park, Ki-Hyeon;Kim, Won-Bok
    • Journal of the Korean Society of Physical Medicine
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    • v.9 no.1
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    • pp.75-82
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    • 2014
  • PURPOSE: PURPOSE: The purpose of this study was to analyze the effect and examine the feasibility of an intervention of ankle strategy exercise on balance of patients with hemiplegia. METHODS: The subject were randomly allocated to three groups: ankle strategy exercise (group A), balance exercise (group B) and control (group C). Group A was received the conventional physical therapy plus ankle strategy exercises for 20 minutes in one session. Group B was received the same conventional physical therapy plus balance exercises for 20 minutes in one session. Two active groups were performed in the session 3 times a week, for a total of 6 weeks. and Group C was only received the same conventional physical therapy. Balance test was assessed using center of pressure (COP) in the anteroposterior (A-P), mediolateral (M-L) direction, Berg balance scale (BBS) and Timed Up and Go Test (TUG). RESULTS: All groups showed improvements in balance parameters. In especial, the Group A was statistically significant differences in almost part evaluation items and showed more improvements in BBS and TUG parameters than Group B and Group C. and moving distance of M-L COP was more improvements than Group B. CONCLUSION: Ankle strategy exercises had more influence on balance than balance exercises and neurodevelopmental treatment.

The Future Strategy of Semiconductor Companies with the Growth of Cloud Computing (클라우드 컴퓨팅 성장에 따른 반도체 기업들의 미래 전략)

  • Chung, Eui Young;Lee, Ki Baek;Zo, Hang Jung
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.10 no.3
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    • pp.71-85
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    • 2014
  • This study proposes the future strategy of semiconductor companies corresponding to the growth of cloud computing. Cloud computing is the delivery of IT resources such as hardware and software as a service rather than a product, and it is expected to significantly change the IT market. By employing the scenario planning method, this study develops a total of eight scenario cases, and presents the three possible scenarios including the best market, the worst market, and the neutral market scenario. This study suggests the future strategy of semiconductor companies based on the best market scenario (increasing firms' IT expenditure, increasing the complexity and performance of devices, the frequent replacement of devices). The suggested future strategy of semiconductor includes that the semiconductor companies need to strengthen their price competitiveness, secure the next generation technologies, and develop the better capability for market prediction with the growth of cloud computing. This study will help semiconductor companies set up the strategy direction of technology development, and understand the connections between cloud computing and the memory semiconductor industry. This study has practical implications for semiconductor industry to prepare for the future of cloud computing.

An Exploratory Study on the Brand Architecture and the In-house Brand Differentiation Strategy of Korean Apparel Enterprises (국내 의류 기업의 브랜드 아키텍쳐 및 기업 내 브랜드 차별화 전략에 관한 탐색적 연구)

  • Kim, Sae-Hee
    • Journal of the Korean Society of Clothing and Textiles
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    • v.31 no.4 s.163
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    • pp.519-530
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    • 2007
  • This study is an exploratory research on the brand architecture of Korean apparel enterprises and the differentiation strategy among in-house competing brands. For data analysis, secondary data was used. 20 apparel enterprises were used as the subjects. The results are as following. First, as a result of brand architecture composition, apparel enterprises used the strategy that initially paved the way launching several brands in a specific item category and after that diversified to other categories. Most enterprises used the multi-brand strategy operating plural brands in a same zoning. The terms for launching succeeding brands were about $1{\sim}5$ years. Second, as a result of analysing the cases which several brands competes within a same zoning, all the posterior brands had some differences from the prior ones. The most frequent differentiation factor was price. Concept, target age, and distribution channel followed. The order of the factors was somewhat different among the item categories. The differentiation strategy among in-house competing brands meant that the enterprises manage plural brands in a same zoning for the growth of whole market share instead of the direct competition among in-house brands. The results of this study can suggest a growth direction to the enterprises planning to launch new brands.

Creative Direction for Maison Margiela - John Galliano as a Case Study - (메종 마르지엘라의 크리에이티브 디렉션에 관한 고찰 - 존 갈리아노를 중심으로 -)

  • Lee, Hyun-Jung;Yim, Eun-Hyuk
    • Fashion & Textile Research Journal
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    • v.24 no.2
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    • pp.173-182
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    • 2022
  • As consumption pattern and fashion communication become digitalized, fashion houses are being inherited by creative directors owing to their expanding role. While the roles and responsibilities of creative directors have been changing extensively along with the dynamic nature of the fashion industry, researches on creative directions have mostly focused on luxury brands. This study examined the creative direction of John Galliano for Maison Margiela, a conceptual brand to be maintained by a creative director. To analyze this, the authors established a creative direction analysis model constituting five elements: brand heritage, trend, democratization, brand status, and persona, drawing on the luxury brand architecture by Kapferer and Bastien. Thus, Galliano has maintained anonymity as a heritage of Maison Margiela, expanding the existing Replica lines, and introduced fashion shows focusing on current issues or social phenomena. As a democratization strategy, he directed the brand to associate with more popular brands or expanded diffusion lines to secure broader customer base, while demonstrating couturier-like showmanship in the media and establishing his own persona. His direction for Maison Margiela recreates and expands brand heritage by transforming the brand philosophy. Therefore the new creative direction communicates with the wider public and diversifies customer bases through democratization strategies, while building Galliano's own persona.

A Planning Direction of Resilient Waterfront City considering Technological and Social Meaning (기술·사회적 특성을 고려한 워터프론트 도시의 리질리언트 공간계획)

  • Lee, Kum-Jin;Choi, Jin-Hee
    • Journal of the Society of Disaster Information
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    • v.14 no.3
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    • pp.352-359
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    • 2018
  • Purpose: This study aims to suggest new strategy of planning water management and land use in response to abnormal weather which allow waterfront to be the cities through the experience of Netherlands resilient project. Method: A planning direction is developed based on Dutch national resilient policy and strategy as well as resilient theory of technical and social aspects, focusing on a new waterfront development that responds to abnormal weather. Results: The water control strategy, for flexibly responding to the sea level rise and flooding caused by the climate change through the experience of Dutch resilience, is as follows: 1)Customized prevention plan according to the local property 2)Creating spatial planning by considering disaster risk level and fragility 3)Establishing urban planning by considering the flood risk level. Conclusion: A new urban development method, particularly a resilience strategy based on the waterfront space where is most vulnerable to climate change, is required to cope with the abnormal climate beyond the conventional planning.

An Integrative Literature Review on The Oral Health Sector of Korea National Health Promotion Plan

  • Ji-Hyoung Han;Eunsuk Ahn
    • Journal of dental hygiene science
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    • v.23 no.3
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    • pp.185-192
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    • 2023
  • Background: The establishment of a strategy for the reduction and prevention of oral disease, a global pervasive disease, is considered one of the important national health policy strategies. In Korea, the 5th Comprehensive National Health Promotion Plan is currently in progress, but there is insufficient research on the transition process or improvement direction in the field of oral health. Methods: Changes in Comprehensive National Health Promotion Plan's Oral health sector in three countries were compared, and the direction of the three countries (Korea, the United States, and Canada) in accordance with the recent Oral health paradigm was confirmed. In this study, we reviewed the existing literature using the narrative review method to draw implications for strategies and directions for oral health promotion in Korea. Results: In Korea, the oral health promotion strategy is included in the 5th Comprehensive National Health Promotion Plan, and the project is being led by the government. The United States prepared a national-led oral health promotion strategy and suggested multi-disciplinary cooperation to improve overall oral health and reduce the oral health inequality. For more active intervention, Canada established an oral health-related department and assigned experts, while emphasizing cooperation between the government and the private sector. Conclusion: As a result of this study, Korea is also making efforts to improve oral health, but more active government intervention is needed to reduce the inequality in oral health by population group. To this end, it is necessary to establish a strong multi-sectoral cooperation system and prepare a strategy for implementation.

A Study of the Sales Promotion Strategy for AD Communication - centering Around 'J.K Sampoo' - (판매촉진을 위한 광고커뮤니케이션 전략에 관한 연구 - 신제품 J.K 샴푸를 중심으로 -)

  • 권재경
    • Archives of design research
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    • v.12 no.4
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    • pp.79-88
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    • 1999
  • A AD communication strategy is a inregrated strategy of business group for the purpose of attaining certain goals with a series of activities, which are systematically planned, investigated, fomulated,performed, and evaluated. The ad communication strategy should be established on the result of researching and analyzing the conditions of a company. And it can has to be commonly applied to every strategy to heighten the mutual effect. The purpose of the thesis is to suggest direction of an effective ad communication strategy and to recognize the importance of prantical example of ADcommunication strategy. The object of this thesis is the general aspect of strategy than specific aspect. The first chapter explains in general terms the purpose of this study and communication strategy. The second chapter explains the analysis of the market for seasoning products. A thorough investigation has performed to determin the entire market enviornment. The third chapter suggests the communlcayion strategy based on the market analysis of the seasioning product. Which can be applicable to any other products. The fourth chapter explains the results of this study and evaluates the K.J Sampoo ad communication strategy and given for the future.

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A Study on Relation between e-Learning Strategy and Multiple Intelligence of College Students of Engineering Department (공과대 학생들의 e-Learning 전략과 다중지능의 관련성 연구)

  • An, Gwang-Sik;Park, Hae-Ouk;Kim, Mi-Young;Lee, Ja-Hee;Ku, Jin-Hee;Choi, Won-Sik
    • 대한공업교육학회지
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    • v.30 no.2
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    • pp.72-81
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    • 2005
  • The purpose of this study is to do research on correlation between multiple intelligence and e-Learning strategy, which can be used to develop and strengthen e-Learning strategy. The subject was 183 college students of engineering at C university who had ever taken a lesson through e-Learning. Two items are investigated in these college students. One is whether there is a gap and any gender-related difference in multiple intelligence and e-Learning strategy, and the other is what multiple intelligences have an effect on e-Learning strategy. The e-Learning strategy developed by In-Sock Lee and the instrument by Yong-Lin Moon were used. The results of this study are as follows. First, it appeared that there was a difference between gender in musical intelligence and naturalistic intelligence. The average of musical intelligence was higher in female collegian, while the average of naturalistic intelligence was higher in male collegian. But there was no gender-related difference in using e-Learning strategy. Second, it appeared that multiple intelligence gave an explanation of self-direction intelligence up to 31.1%, expression strategy 20.35%, and information processing strategy 16.6%. The results of this study showed that logical-mathematical intelligence affected all of three e-Learning strategies. So, new curriculum which can make use of logical-mathematical intelligence needs to be developed so as to devise efficient e-Learning strategies.

Scenario based Information Technology Future Strategy approach to Engineering (시나리오기반 IT 미래전략연구의 공학적 접근법)

  • Ryu, Dong-Hyun;Park, Jeong-Yong;Lee, Woo-Jin
    • Journal of the Korea Institute of Information and Communication Engineering
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    • v.14 no.10
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    • pp.2171-2179
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    • 2010
  • Currently, advanced countries are absorbed in vision research related to 'Technology Convergence', which is a 21 century Megatrend. They establish Technology Convergence strategy based on information and communication technology (ICT), and vision research that utilizes the scenario method is actively progressing. In this paper, scenario-based vision research case study using WWRF (Wireless World Research Forum), AmI (Ambient Intelligence), and mITF (mobile IT Forum) is conducted. The proposed 'engineering scenario method' is based on the case study results. Therefore, a future strategy study using the proposed scenario-based method is analyzed. The 'engineering scenario method' can provide a new direction in vision strategy research.

A Study on Omni-Channel Strategy in Fashion Industry (패션산업에서 옴니채널 전략에 관한 탐색적 연구)

  • Kim, SaeEun;Kim, MunYoung
    • Journal of the Korean Society of Costume
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    • v.67 no.1
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    • pp.40-55
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    • 2017
  • The current new distribution environment provides the consumers to shop at anytime and any places by using mobile appliances. So, the companies which run the offline-store increase the contact point with the consumer by launching not only online-store but also the mobile application (app). Moreover, they are trying to operate the Omni-channel shopping environment. In order for this research to draw the direction of 'the Omni-Channel Strategy', which is about the changed distribution environment of the domestic fashion enterprise, the following steps were performed. First of all, the term related to 'Omni-Channel' is defined. And then, Example of the 'Omni-Channel' strategy and 'O2O' business in the domestic distributior were researched. Lastly, present condition of the 'Omni-Channel' strategy case of the domestic fashion industry was researched. At the result, the online-stores usually have several brands which can not represent their identities. It is suggested that each online-store according to each brand has their own characteristic identity. And The Omni-Channel strategy of the domestic fashion enterprise that is needed the connection point connecting the on-line and off-line. It is able to allure the customer to the off-line-store.