• 경영과학
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• 제32권4호
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• pp.209-236
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• 2015

This study focuses on the network externality effect related to the platform supplementary services. This study designs the network externality of platform and suggests a supplementary service adoption model. Additionally, this study examines the moderating effect of demand forecasting for the platform. Using AMOS program, a structural equation modeling has been used to analyze the research model. The findings can be summarized as follows : First, we find out the structural relationship among the factors (usefulness, perceived value, purchase intention) affecting adoption of the supplementary services. Second, positive perception of platform flow can promote the platform interaction. Third, positive perception of present users based on platform can arouse friendly evaluation in the platform interaction. Fourth, loyalty to the platform brand can improve the perceived usefulness of supplementary services, but cannot lessen the resistance to supplementary service cost. In addition, the moderating effects of demand forecasting for the platform in the path leading from platform factors to supplementary service factors were identified. In conclusion, traditional brand strategy may be effective in platform marketing activities but the extent of performance in the strategy can appear to be quite different. Therefore, taking the relationship with network externality into consideration should be involved in the marketing strategy in platform.

• Journal of applied mathematics & informatics
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• 제31권1_2호
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• pp.147-154
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• 2013

We analyze queueing model with priority scheduling by supplementary variable method. Customers are classified into two types (type-1 and type-2 ) according to their characteristics. Customers of each type arrive by independent Poisson processes, and all customers regardless of type have same general service time. The service order of each type is determined by the queue length of type-1 buffer. If the queue length of type-1 customer exceeds a threshold L, the service priority is given to the type-1 customer. Otherwise, the service priority is given to type-2 customer. Method of supplementary variable by remaining service time gives us information for queue length of two buffers. That is, we derive the differential difference equations for our queueing system. We obtain joint probability generating function for two queue lengths and the remaining service time. Also, the mean queue length of each buffer is derived.

• 방송공학회논문지
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• 제26권2호
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• pp.197-207
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• 2021

이동통신 시스템 기반의 재난경보 방송으로 CBS가 정의되어 있다. 이 CBS는 제한된 텍스트 문자만을 전송한다. 따라서 외국인 등 국내 문자에 익숙하지 않은 사용자에게 재난경보 기능을 충분히 제공하기 어려운 단점을 보인다. 또한 CBS 프로토콜은 방송 기법을 이용한다. 이러한 방송 기법은 채널 환경의 심각한 열화가 발생할 경우 재난경보 수신에 실패하는 사용자가 증가하는 단점이 있다. 본 논문에서는 5G 이동통신 기반 재난경보 방송인 5G CBS의 수신 성능 향상을 위한 부가 서비스 기법을 제안한다. 그 수신 성능의 향상을 위해 제안된 방식은 5G CBS가 제공 가능한 수신기 기반 지역맞춤 기능을 효과적으로 이용한다.

• 대한전기학회:학술대회논문집
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• 대한전기학회 1987년도 전기.전자공학 학술대회 논문집(II)
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• pp.924-927
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• 1987

This paper describes the design of ISDN D channel Layer 3 protocol for the supplementary service after the Basic Service was implemented. It provides overview interaction diagram for user side and network side of the interface for a circuit-switched call as a design model and explains processes and signals.

• 보건의료산업학회지
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• 제8권2호
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• pp.115-125
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• 2014

This study tries to investigate inequity in supplementary private health insurance insured in terms of the analysis of insurance insured general characteristics and to analyze the influence of supplementary private health insurance on their admission and their outpatient medical utilization behavior. As a result of the analysis of the general characteristics of supplementary private health insurances insured, it has turned out that men, persons at low ages, people with a spouse and chronic diseases, and persons with a high income have applied such insurances more. We can also tell that low-income classes have difficulty in applying private health insurances as people in the fifth income quintile have applied such insurances about 9 times as much as those in the first income quintile. The analysis of supplementary private health insurance insured health care utilization behavior has revealed that both male and female insured aged less than 55 and without chronic diseases have increases the number of their use of health care, their patient charge, and their medical cost per visit.

• 디지털콘텐츠학회 논문지
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• 제19권9호
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• pp.1671-1677
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• 2018

광고시장은 매체의 변화에 크게 영향을 받는 산업이다. 대표적인 광고 매체인 TV는 디지털방송이 정착되면서 수동적인 콘텐츠 소비 매체에서 방송프로그램뿐만 아니라 다양한 데이터서비스들을 운영할 수 있는 플랫폼으로 발전하였다. 이런 변화는 시청자가 광고를 포함한 TV 콘텐츠를 능동적으로 소비할 수 있는 환경이 조성되었음을 의미하기 때문에 방송 산업은 광고 시장과 데이터서비스를 연계한 성장 전략을 고민할 필요가 있다. 본 연구는 10초 이내라는 짧은 광고 시간과 TV 화면의 1/4 미만이라는 부족한 공간의 문제를 갖고 있는 ID 광고의 부가정보를 제공하는 디지털방송 데이터서비스를 설계하였다. 구체적으로, 데이터서비스의 사용자 시나리오와 인터페이스를 설계하고, ID 광고의 유형과 유형별 부가정보를 정의하여 그 부가정보를 데이터서비스에 공급하는 국제 디지털방송 표준 DVB 기반의 방법을 개발하였다.

• 대한수학회논문집
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• 제14권4호
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• pp.805-814
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• 1999

We consider an MMPP/G/1/K finite queue with two-level threshold overload control. This model has frequently arisen in the design of the integrated communication systems which support a wide range applications having various Quality of Service(QoS) requirements. Through the supplementary variable method, se derive the queue length distribution.

• 대한수학회지
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• 제35권3호
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• pp.691-712
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• 1998

We consider an M$_1$, M$_2$/G/1/ K retrial queueing system with a finite priority queue for type I calls and infinite retrial group for type II calls where blocked type I calls may join the retrial group. These models, for example, can be applied to cellular mobile communication system where handoff calls have higher priority than originating calls. In this paper we apply the supplementary variable method where supplementary variable is the elapsed service time of the call in service. We find the joint generating function of the numbers of calls in the priority queue and the retrial group in closed form and give some performance measures of the system.

• Asia pacific journal of information systems
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• 제17권2호
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• pp.123-137
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• 2007

The advent of the Internet and related Web technologies has created an easily accessible link between a firm and its customers, and has provided opportunities to a firm to use information technology to support supplementary after-sale services associated with a product or service. It has been widely recognized that supplementary services are an important source of customer value and of competitive advantage as the characteristics of the product itself. Many of these supplementary services are information-based and need not be co-located with the product, so more and more companies are delivering these services electronically. Net-based customer service, which is defined as an Internet-based computerized information system that delivers services to a customer, therefore, is the core infrastructure for supplementary service provision. The importance of net-based customer service in delivering supplementary after-sale services associated with product has been well documented. The strategic advantages of well-implemented net-based customer service are enhanced customer loyalty and higher lock-in of customers, and a resulting reduction in competition and the consequent increase in profits. However, not all customers utilize such net-based customer service. The digital divide is the phenomenon in our society that captures the observation that not all customers have equal access to computers. Socioeconomic factors such as race, gender, and education level are strongly related to Internet accessibility and ability to use. This is due to the differences in the ability to bear the cost of a computer, and the differences in self-efficacy in the use of a technology, among other reasons. This concept, applied to e-commerce, has been called the "e-commerce divide." High Internet penetration is not eradicating the digital divide and e-commerce divide as one would hope. Besides, to accommodate personalized support, a customer must often provide personal information to the firm. This personal information includes not only name and address, but also preferences information and perhaps valuation information. However, many recent studies show that consumers may not be willing to share information about themselves due to concerns about privacy online. Due to the e-commerce divide, and due to privacy and security concerns of the customer for sharing personal information with firms, limited numbers of customers adopt net-based customer service. The limited level of customer adoption of net-based customer service affects the firm profits and the customers' welfare. We use a game-theoretic model in which we model the net-based customer service system as a mechanism to enhance customers' loyalty. We model a market entry scenario where a firm (the incumbent) uses the net-based customer service system in inducing loyalty in its customer base. The firm sells one product through the traditional retailing channels and at a price set for these channels. Another firm (the entrant) enters the market, and having observed the price of the incumbent firm (and after deducing the loyalty levels in the customer base), chooses its price. The profits of the firms and the surplus of the two customers segments (the segment that utilizes net-based customer service and the segment that does not) are analyzed in the Stackelberg leader-follower model of competition between the firms. We find that an increase in adoption of net-based customer service by the customer base is not always desirable for firms. With low effectiveness in enhancing customer loyalty, firms prefer a high level of customer adoption of net-based customer service, because an increase in adoption rate decreases competition and increases profits. A firm in an industry where net-based customer service is highly effective loyalty mechanism, on the other hand, prefers a low level of adoption by customers.

• 한국치위생학회지
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• 제2권1호
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• pp.63-83
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• 2002

The purpose of this study was to serve as a basis for more efficient dental hygienist human resources utilization and for determining some of the right directions for supplementary education for dental hygienists, by examining how they actually worked and what they thought of job-related things. The subjects in this study were 537 dental hygienists who participated in a seminar by the Korea Dental Hygienist Association. After a survey was conducted, the following findings were given: 1. 50.2% of the dental hygienists investigated completed legally required eight-class education. Those who worked in clinics took less supplementary education classes than the others in the other types of dental institutions. The main reason they didn't receive supplementary education was financial burden and uncooperative employers. 73.2% took supplementary education at the association or its branches. The association was most favored by those in clinical sector as a place that provides supplementary education, followed by its branch and university in the order named. And the dental hygienists in public health sector preferred university most, and the next best favored one was the association and its branch in the order named. Those in clinical sector hoped to acquire clinical information on patient management, implant or aesthetics, and the dental hygienists in public health sector wanted to learn about health administration, public oral health operations and oral health education, which were different from what those in clinical sector wanted. 2. Regarding the period of service, 492% had worked for three years or more. This fact suggested that their service term and average age continued to grow. And they thought they would decide the retirement time on their own. 3. The most common yearly income ranged from 12 million won to 16 million won(40.7%). For-those in clinics, yearly income was 14.36 million won, and that of the dental hygienists who had worked for less than 3 years was 12.90 million won. 4. The Korea Dental Hygienist Association was most required to protect the rights and interests of the members and offer new knowledge and technology. 5. The largest group of them were engaged in patient management, and this type of job also was the most favored one for them to do. The greatest number of the dental hygienists in public health sector were in charge of dental treatment. 6. Concerning their turnover rate, 492% had never changed their occupation. Specifically, 70.0% of the respondents who had worked for less than 3 years had have no experience to do that. The time constraints for self-development and conflicts with other workers were the cause of their turnover. Those in dental hospital and general hospital changed their occupation chiefly due to the lack of time for self-development, and for the dental hygienists in clinics, the conflicts with other workers were the main reason. The above-mentioned findings suggested that the way the dental hygienists looked at things was undergoing change. The service area made a difference to their preference for the type of supplementary education and institution in charge of it, as those in public health and clinical sectors had a different opinion. And the dental hygienists in clinical sector had a different opinion as well, according to service area, about salaries, reason of not taking supplementary education, preferred type of supplementary education, cause of turnover, and type of occupation to which they hoped to change employment. To utilize and supply human resources in a more stabilized manner, job description should be more segmented, standardized and classified clearly, and dental hygienists should be motivated to perform their substantial jobs, including oral disease prevention, oral prophylaxis and oral health education. To make it happen, it seems that dentists are required to have a clear understanding of dental hygienist job and to change the way they look at it.