• 제목/요약/키워드: Strategy Orientation

검색결과 332건 처리시간 0.022초

도시 전업주부의 가치지향성 .가정관리전략.가정관리만족도 (The value orientation home management strategy and home management satisfaction of the unemployed urban housewife)

  • 이정우
    • 가정과삶의질연구
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    • 제15권1호
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    • pp.111-128
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    • 1997
  • This study mainly deals with the housewife's value orientation home management strategy and home management satisfaction,. The major results are as follows; 1) The degree of communication and communication frequency in household prove the predictable variables to influence the housewife's value orientation home management strategy and home management satisfaction. 2) Among the value orientation fate control orientation predicts home management strategy. 3) Material orientation shows the negative influence on her home management satisfaction. 4) Among home management strategy the fact that household financial management strategy and housework organization strategy are the important variables in the home management satisfaction suggest that household financial management and everyday repeated housework management cause the deep influence on her life satisfaction. 5) The higher her material orientation and gender equilibrium orientation are the higher housework socialization stra egy frequency is the lower her home management satisfaction is.

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수출기업의 시장지향성 및 학습지향성이 성과에 미치는 영향 - 기업의 정보기술 활용을 중심으로 - (The Relationships among Market Orientation, Learning Orientation, IT Support for Resource, IT Support for Strategy, and Performance in Export Firms)

  • 황경연
    • 통상정보연구
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    • 제12권1호
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    • pp.271-295
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    • 2010
  • In this study, we investigate the relationships among organizational market orientation, learning orientation, information technology(IT) support for firm resource, IT support for strategy, and balanced scorecard(BSC) performance in export firms. The development of the research model is based on the empirical studies of strategy and resource-based view. The data from the survey was analyzed using Partial Least Squares(PLS). The results from the empirical model suggest that IT support for firm resource is effected by market orientation and learning orientation. And, IT support for strategy is enhanced by IT support for firm resource. Finally, BSC performance of export firms is effected by IT support for strategy.

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한국 도시인의 가치지향성 및 생활관리전략에 관한 연구 (Study of Value Orientation and Home Management Strategy of Korean Urbanite)

  • 이정우;이정숙;박미금
    • 가족자원경영과 정책
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    • 제2권1호
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    • pp.15-31
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    • 1998
  • The purpose of study is to understand the home management strategy to cope with rapid changing environments and to verify that how personal value orientation affect home management strategy. The research results are summarized below. First, variables that affect the value orientation of Korean urbanite are sex, area of dwelling, degree of information using and degree of stress recognition in case of material orientation, degree of information using in case of environmental orientation, academic career, sex, degree of information using, degree of stress recognition in cases of fate control orientation, number of children, sex, degree of information using in case of equilibrium orientation, sex, degree of stress recognition in case of present orientation and academic career, degree of stress recognition in case of individualistic orientation. Second, value orientation variables that affect overall home management strategy of Korean urbanite are material orientation, environmental orientation, fate control orientation and individualistic orientation. Third, variables that affect overall home management strategy of Korean urbanite are age, academic career, degree of information using, degree of stress recognition, perception level of living relative to others, environmental orientation and fate control orientation and it is shown that degree of information using is domineering variable.

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한국 도시인의 가치지향성 및 생활관리전략에 관한 연구 (Study of Value Orientation and Home Management Strategy of Korean Urbanite)

  • 이정우;이정숙;박미금
    • 가족자원경영과 정책
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    • 제2권2호
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    • pp.1-19
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    • 1998
  • The purpose of study is to understand the home management strategy to cope with rapid changing environments and to verify that how personal value orientation affect home management strategy. The research results are summarized below. First, variables that affect the value orientation of Korean urbanite are sex, area of dwelling, degree of information using and degree of stress recognition in case of material orientation, degree of information using in case of environmental orientation, academic career, sex, degree of information using, degree of stress recognition in cases of fate control orientation, number of children, sex, degree of information using in case of equilibrium orientation, sex, degree of stress recognition in case of present orientation and academic career, degree of stress recognition in case of individualistic orientation. Second, value orientation variables that affect overall home management strategy of Korean urbanite are material orientation, environmental orientation, fate control orientation and individualistic orientation. Third, variables that affect overall home management strategy of Korean urbanite are age, academic career, degree of information using, degree of stress recognition, perception level of living relative to others, environmental orientation and fate control orientation and it is shown that degree of information using is domineering variable.

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화학교과에서 수행목표지향성, 성취욕구, 자기핸디캡경향 및 학습전략 사이의 인과구조에 대한 통계 (Statistics of Causal Relations among Performance Goal Orientation, Achievement Need, Self-handicapping Tendency and Learning Strategy in Chemistry Education)

  • 고영춘
    • 통합자연과학논문집
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    • 제4권2호
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    • pp.158-165
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    • 2011
  • Statistics by structural equation modeling techniques were used to assess a model of chemistry learning strategy based on performance goal orientation. In the optimal Model III of this research, Performance-approach goal was positively related to the use of learning strategy(p<.05) and achievement need(p<.05). Performance-avoidance goal was negatively related to learning strategy(p<.05) and was positively related to self-handicapping tendency(p<.15). Performance-approach goal affected learning strategy indirectly through achievement need(p<.05). Use of achievement need was positively related to learning strategy(p<.05) and self-handicapping tendency(p<.35). Self-handicapping tendency affected learning strategy negatively(p<.05). Implications of these findings for learning strategy in chemistry education are discussed.

기술 경쟁우위 및 경영성과에 영향을 미치는 기술 투자성향 특성요인과 개방형 기술혁신의 역할 (Technology Investment Propensity Factors Related on the Technology Competitive Advantage and Business Performance, and the Role of Open Technology Innovation)

  • 신승훈;안연식
    • Journal of Information Technology Applications and Management
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    • 제23권4호
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    • pp.71-82
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    • 2016
  • The purpose of this study is to prove empirically that technology investment propency factors (TIPFs) refect on the technological competitive advantage (TCA) and management performance. It includes the role of open technology innovation (OTI) approach is mediate to TCA from technology investment propensity. Especially the three TIPFs are market orientation, innovation orientation and strategy orientation. The analysis were performed based on the respondents' data from 181 firms focusing to technology innovation and information technology. The suggested research assumptions including structured equation model were proved. Therefore, this study emphasizes that CEO or CTO must concentrate on innovative, strategic and market oriented propensity when he makes a decision on technology investment. An open innovation approach is effective for getting high TCA and management performance in technology intensive firms such as technology innovation and information technology.

종합병원의 전략 지향성이 성과에 미치는 영향 (The Effect of Strategy Orientation on Performance in General Hospital)

  • 안상윤
    • 디지털융복합연구
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    • 제12권3호
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    • pp.309-316
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    • 2014
  • 이 연구는 종합병원들이 마케팅 컨셉트를 적극적으로 도입하고 있는 상황에서 그 구성개념인 전략 지향성이 성과에 어떻게 영향을 미치는지, 또한 종합병원의 조직구조와 규모가 독립변수와 종속변수 사이에서 어떻게 조절효과를 보이는지를 분석했다. 전략 지향성과 성과 관련 선행연구들을 살펴보았으며, 전략 지향성 개념을 고객, 경쟁, 진료기술 지향성 등의 세 차원으로 세분화하고 이들이 각각 성과에 어떤 영향을 미치는지를 분석하고자 했다. 이러한 연구목적을 달성하기 위해 5개의 연구가설을 설정하였으며, 20313년 7월 1일부터 8월 13일까지 5개 종합병원에 근무하는 176명의 직원들을 대상으로 설문조사를 실시했다. 실증분석 결과 전략 지향성을 구성하는 세 차원 모두가 종합병원의 경영성과에 유의하게 정(+)의 영향을 미치는 것으로 나타났다. 또한 종합병원의 조직구조와 규모의 조절효과 분석에 있어서는 부분적으로 지지되는 것으로 조사되었다. 종합병원의 조직구조 및 규모 변수 모두 경쟁 지향성에 대한 조절효과는 유의하게 도출되었으나 고객 지향성과 진료기술 지향성에 대한 조절효과는 통계적으로 유의한 결과가 없는 것으로 나타났다.

창업마케팅특성이 기업성과에 미치는 영향 (The Effect of Marketing Characteristic on Business Performance)

  • 전인오;안운석
    • 벤처창업연구
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    • 제11권3호
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    • pp.97-109
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    • 2016
  • 우리나라의 신생기업은 5년 후 생존율이 29.6%로 낮아진다. 이는 초기의 창업기업들이 중견기업에 비해 자원이 풍부하지 못하기 때문에 생존율이 낮다고 볼 수 있다. 따라서 창업기업의 마케팅특성이 주요 원인으로 부각되고 있다. 이번 연구에서는 학습지향성, 마케팅경험, 경쟁지향성 등은 창업기업에 따라 다르게 소유하고 있으며, 특히 창업기업의 경우 마케팅전략에 미치는 영향은 다르게 조사될 수 있다고 판단되어 학습지향성, 마케팅경험, 경쟁지향성이 창업기업의 마케팅전략에 미치는 관계를 검정하였다. 이를 바탕으로 기업성과를 측정하여 창업기업의 대표자들에게 창업기업의 생태계에 관련된 내용을 시사하고자 하는데 목적을 두었다. 본 연구의 표본은 2015년도를 기준으로 창업한지 3년 6개월 이내의 창업기업가들을 대상으로 2015년 11월 20일부터 12월 20일까지 창업 기업 종사자 250명을 대상으로 조사를 실시하였다. 이를 데이터클리닝 한 결과 207개의 표본을 대상으로 SPSS 20.0 통계프로그램을 이용하여 빈도분석, 신뢰도분석, 상관관계분석 및 회귀분석을 실시하여 다음과 같은 결론을 도출하였다. 독립변수인 창업기업의 마케팅환경이 매개변수인 마케팅전략에 미치는 영향은 학습지향성, 마케팅경험, 경쟁지향성에 있어 제품전략, 유통 전략, 촉진전략에 정(+)의 영향을 미치는 것으로 나타났으며, 매개변수인 마케팅전략이 종속변수인 기업성과에 미치는 영향에 대해 제품전략, 유통전략, 촉진전략은 재무성과와 비재무성과에 정(+)의 영향을 미치는 것으로 조사되었다. 또한 마케팅전략의 매개효과는 학습지향성, 마케팅경험, 경쟁지향성이 재무성과에 미치는 영향에 있어서 제품전략과 유통전략이 확실한 매개효과를 보이는 것으로 조사되었으며, 학습 지향성과 마케팅경험, 경쟁지향성이 비재무성과에 미치는 영향에 있어서 제품전략만이 매개효과를 보이는 것으로 조사되었다. 연구결과의 요약을 종합해보면 창업기업이 기업의 성과를 높이기 위해서 마케팅전략을 펼쳐야 하는데 특히 학습지향성과 마케팅경험이 중요시되며 창업마케팅특성이 기업성과를 높이는데 있어서 제품전략과 유통전략이 재무성과를 높일 수 있다. 그리고 제품전략은 재무성과와 비재무성과를 높인다고 볼 수 있다. 이에 창업기업 마케팅특성을 수행하는데 있어서 기업의 성과를 높이기 위해 창업마케팅특성에 따른 마케팅전략을 펼치는 것이 바람직하다고 사료된다.

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The Relationships among Orientations of IT Strategy, Directions of IT Portfolio, and IT Performance

  • Kang Taegyung;Park Sanghyuk
    • 한국정보시스템학회:학술대회논문집
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    • 한국정보시스템학회 2004년도 추계학술대회
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    • pp.201-208
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    • 2004
  • Many organizations experience that the Performance they gained from IT portfolio is lower than they expected values. As with any investment, executives are concerned with maximizing the performance from their investment in IT. This study focused on the relationship or fit between orientations of IT strategy and directions of IT portfolio to maximize IT performance. A field survey of chief information officers of Korea manufacturing sector was conducted in 2003. Complete data of 147 firms was analyzed to determine relationship among the three research constructs that are orientations of IT strategy, directions IT portfolio, and IT performance. In this study, the orientations of IT strategy have two dimensions that are operation orientation and market orientation. The directions of IT portfolio have two dimension that are internal system focused and external system focused. And the IT performance has divided into operational performance and competitive performance. As a result of this study, the companies that are putting a focus with operation orientation were concentrated on internal information systems than external information systems. On the other hand, the other companies that are focused on market orientation were concentrated on external information systems than internal information systems. Consequently, the companies that are focused on operation orientation were operational performance higher than competitive performance and the other companies that are focused on market orientation were competitive performance higher than operational performance. More importantly, the research results provide empirical evidence that supports the hypothesis related to closer fit between IT strategy and IT portfolio does lead to increase operational and competitive performance of IT. And the results emphasize manager's efforts of fit between orientations of IT strategy and directions of IT portfolio to be realized IT performance.

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Improved Orientation Strategy for Energy-Efficiency in Photovoltaic Panels

  • Dousoky, Gamal M.;El-Sayed, Abou-Hashema M.;Shoyama, Masahito
    • Journal of Power Electronics
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    • 제11권3호
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    • pp.335-341
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    • 2011
  • This paper presents an improved orientation strategy for energy-efficiency in photovoltaic (PV) panels. Conventionally, PV panels are tilted with the site's latitude angle or the difference between the latitude angle and the solar declination angle. A monthly-based orientation strategy has been proposed and analyzed in this study. The proposed strategy implies that the PV panels are tilted with the monthly-based angle that achieves the maximum incident radiation. Furthermore, the impact of using the proposed orientation strategy and three conventional strategies on the produced power and on the PV system design features has been investigated in detail. A Japanese city (Fukuoka) and an Egyptian city (Al-Kharijah) have been considered as locations for the PV power system installation. The results showed that the proposed strategy achieved an increase in the power produced from the PV power systems at the two different sites, and consequently the required solar cells area can be saved. Therefore, the cost of the PV power system components can be reduced including the solar cells area and the land area.