• The Korean Journal of Food And Nutrition
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• v.20 no.1
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• pp.96-101
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• 2007

Thoughts on beef consumption and Korean beef were surveyed through questionnaire, with 150 housewives living in Seoul and its metropolitan area as subjects. The reasons for buying Korean beef were revealed as taste/quality(56.5%) and sanitation/safety(27.8%). The places of purchase were meat shops(42.3%), department stores, discount stores or super stores(28.1%), and agricultural cooperative stores or livestock cooperative stores(19.9%). The average purchase amount of Korean beef was 0.84 kg and the price was 22 USD(20,944 Won; 1 USD = 950 Won), and 61.7% of consumers thought the price of Korean beef was expensive. The major reason for buying imported beef was indicated as low price(78.0%) and the purchase locations were discount stores, department stores(39.4%) and meat shops (31.1%). When the subjects were surveyed on brands of Korean beef 73.3% had heard of branded beef but only 48% had purchased it. The reasons for buying branded beef were revealed as taste(40.0%) and sanitation(25.2%). When subjects were asked to compare branded beef with general Korean beef, 51.1% gave an answer of 'Very good/Good' for taste and quality, 'Similar' was 22.4% and 'No difference' was 29.9%, suggesting that the trust for branded beef was not strong yet. The important factors for buying branded beef were indicated as quality/taste(54.9%) and sanitation/safety(38.9%) and subjects were willing to pay up to 18.0% more for branded beef compared to the price of general Korean beef.

• Journal of Gifted/Talented Education
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• v.23 no.4
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• pp.593-614
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• 2013

The purpose of this study was to analyze the research ethics elementary and secondary gifted students enrolled in science-gifted education center of university and to get the implications of research ethics education. 180 elementary and secondary gifted students and 180 general students were participated. The results obtained from this study were as follows: First, the item, such as 'The researchers must have self-esteem and responsibility in their study', both the gifted students and the general students showed the highest perception. On the contrary, the item 'I think that it is right to exclude the person who didn't participate in research' both the gifted students and the general students showed the lowest perception. And gifted students' perception on research ethics was higher than the general students' on the whole. There was a statistically significant difference between two groups(p<.05). Second, the scientifically gifted students' research ethics in 'basic attitude of the researchers' was significantly higher than mathematically gifted students' and IT gifted students' (p<.05). Third, there was a statistically significant difference between the elementary gifted students and secondary gifted students in 'ethics of thought and expression' (p<.05). Fourth, experience in research ethics education and the number of research experience was significantly effect on perception of research ethics. There was a statistically significant interaction effect between gifted students and general students in 'science, technology, biomedical research ethics' items(p<.05).

• Journal of Korean Library and Information Science Society
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• v.51 no.3
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• pp.81-102
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• 2020

The purpose of this study is to examine the students' and teachers' perception about the roles and qualifications of teacher librarians. For this purpose, data were collected through survey from students and teachers at secondary schools and the data were analyzed by semantic network analysis. The results of the research are as follows: First, students usually perceived the role of teacher librarians as 'library management', and teachers did as 'reading education'. Second, among the roles of teacher librarians, it was confirmed that students' and teachers' perceptions of 'information literacy instruction and library instruction' were very weak. Third, while the students' perception of the role of a teacher librarian as a 'teaching collaborator' such as 'teaching and learning support' and 'library assisted instruction and collaborative instruction' was weak, teachers recognized the role of teacher librarians as 'teaching collaborators'. Fourth, students and teachers perceived high levels of 'information service', which consists of 'book recommendation and guide activities'. Finally, it was investigated that 'professionalism' plays a central role in the students' and teachers' perception about the qualities of teacher librarians. These results can be used to establish the role of teacher librarians, develop response strategies for students and teachers, and improve their awareness.

• Journal of Korea Technology Innovation Society
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• v.10 no.4
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• pp.755-788
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• 2007

This study investigates the effects of individual and group level factors on the use of GSS (Group Support System) and task performance from GSS use. GSS facilitates the group work, so that GSS adoption is not necessarily influenced only by individual perceptions on information systems. Adaptive Structuration Theory (AST) in our study to explain the adoption and success from GSS use. AST contends that the success of IS is not necessarily the technical fit between tasks and technology, instead the political outcome among user socializations. We have the following two research inquires: Are the IS use and performance maximized when information technologies are provided properly?; and, Does TTF always influence positively on IS use (or performance)? To research these issues, we investigate the influence of TTF (Task-Technology Fit) on use and performance of GSS, which is introduced to foster collaboration among organizational members. Drawing insights from the AST, we examine if COA (Consensus on Appropriation) among group members and FOA (Faithfulness of Appropriation) between those who use technology and who design it show any moderating effect. A questionnaire survey was conducted on firms using the GSS for one month from June 2 to June 27 2005 and a sample of 303 responses was used for a statistical analysis. The result demonstrates that TTF exerts a positive influence on use and performance of GSS. We find that the stronger the COA, the greater the effect of W on use of GSS and performance. FOA likewise has a positive effect on both use of GSS and performance. The TTF model has been widely applied to studies on individual performance of information system, whereas the AST theory specifically explains members' adaptation process to information system. By integrating the AST theory with the TTF model, the study contributes to heightening our understanding on if and how individual performance varies with the use of GSS.

• The Journal of the Korea Contents Association
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• v.13 no.7
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• pp.350-360
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• 2013

The satisfaction of customers, who are in a servicescape, will be subject to many environment stimulations. In particularly, in the hospitality industry such as restaurants service experience for customer is very important. Thus, not only the stylistic elements but also the social and socially symbolic elements. So this paper expands Bitner's servicescape framework by conceptualizing the existence of a expanded servicescape. The expanded servicescape has three important dimensions, which is the physical, the social and the socially symbolic. Structural modeling largely supports the hypothesized framework and the results about the relationship between expanded servicescape factors, relationship quality(satisfaction, trust, commitment) and repurchase are summarized as follows. And this study utilizes a questionnaire survey to gather data regarding consumers' perceptions by using expanded servicescape. First, the analysis proved that except comfort the physical dimensions which including comfort, convenience, aesthetics caused a positive impact on customer satisfaction. Second, social dimensions which including appearance, etiquette and professionalism caused a positive impact on customer trust. Third, except community symbolic dimensions which including nostalgia, connection to culture caused a positive impact on customer commitment. Forth, it proved that expected relationship quality(customer satisfaction, trust, commitment) caused a positive impact on repurchase behavior.

• Journal of Digital Convergence
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• v.14 no.12
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• pp.555-560
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• 2016

This study attempted to secure competitiveness in the cosmetics market and provide basic data needed to promote sales and PR after reflecting consumer demands and needs in the development of cosmeceuticals. For this, it investigated their perception regarding the ingredients and efficacies of cosmeceuticals and repurchase intention among a total of 193 adults in their 20-50s who have had prior experience of buying these types of products from an online shopping mall as the importance of cosmeceuticals is emerging. According to a survey on consumer perceptions regarding the ingredients of cosmeceuticals by gender, there was a clear difference between men and women. In particular, when asked about the ingredients of whitening cosmetics, the percentage of male respondents was as low as 30.8% with a significant difference between men and women (t=31.688,p<0.001). In addition, most consumers were very aware of the efficacies of the ingredients of cosmeceuticals on the skin. In terms of actual repurchase intention, however, a significant difference was found by gender and product type in 3 different cosmeceuticals. In other words, men were lower than women in terms of awareness of cosmeceuticals and repurchase intention. Therefore, the development of a plan which satisfies both men and women, easily labels ingredients and meets consumer needs and demands through proper pricing policy are needed during the development of cosmeceuticals.

• Korean journal of communication and information
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• v.72
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• pp.52-91
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• 2015

The purpose of this study is to examine the effects of attribute agenda-setting and priming through content analysis and a survey about Particulate Matter($PM_{10}$ & $PM_{2.5}$) using both promotional news and general news. The study results were as follows. First, promotional news and general news were found to showcase similar cognitive attributes. Second, the results did not show a significant relationship between highlighted attributes in media coverage and the public's salient attributes, but media attributes had been generally reflected in the public's perception because the public was highly aware of the importance of all media attributes. Third, the recognition of the public's attribute importance affected the direction of public opinion, which resulted in the acceptance of priming effects. Meanwhile, the recognition of the public's attribute importance towards economic damage, international cooperation, individual response, and the recognition of promotional news had affected risk perception. Furthermore, the recognition of promotional news and involvement appeared to have an interaction effect on risk perception.

• Journal of The Korean Association For Science Education
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• v.31 no.6
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• pp.970-985
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• 2011

In this study, we analyzed secondary science teachers' needs for mentoring programs improving their professionalism in science-gifted education. A survey was administered to 111 teachers who had experience in teaching science-gifted secondary students in Seoul. Analyses of the results indicated that most teachers needed the mentors' support in science content knowledge, knowledge of beliefs about science-gifted education, knowledge of science-gifted students, knowledge of instructional strategies for science-gifted education, knowledge of curriculum for science-gifted education, knowledge of assessment in science-gifted education, and knowledge of external factors influencing in implementing science-gifted education. Most teachers, especially having the perceptions of lower levels of professionalism, relatively needed more mentors' support in the knowledge of the instructional strategies for science-gifted education and the knowledge of assessment in science-gifted education. Most teachers wanted the mentors' supports for all subcategories of professionalism at the planning stage of the classes, and some did the support for some subcategories at the performance stage and the reflection-evaluation stage of the classes. They also relatively wanted more mentors' support for all subcategories of professionalism through lectures and/or group discussions, some did the support through face-to-face interviews and/or real-time or non real-time online interviews. They variously responded in the suitable ratio of mentors and mentees, and perceived positively the qualities required to mentor as well as the necessary factors for the effective use of mentoring.

• Journal of the Korean Geographical Society
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• v.51 no.6
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• pp.893-914
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• 2016

This paper describes the development of an inquiry-based fieldwork program based on Yangdong village where students explore the ways that it can develop in a sustainable way. Important considerations in an inquiry-based fieldwork design include what the key inquiry questions should be, the geographical issues of fieldwork location, the potential roles of mobile technologies, design of learning activities and a final product, and the roles of a teacher. Student fieldwork activities, including mapping land-use changes at the building level, detecting what should be changed or remain the same, and conducting interview with residents to examine their perceptions of overall tourism impacts, are supported by mobile technologies (i.e., the Collector for ArcGIS and the Google Forms). Twenty one high school students participated in a field test of the program in February 2016, which allowed authors to evaluate the program. Students' pre-, in-, and post-fieldwork activities were observed and the data and final products which they gathered and producted were analyzed. The post-program survey indicated that the students deepened and expanded their understanding of Yangdong village and expressed their satisfaction with the program in general. Incorporating mobile technologies into inquiry-based geographical fieldwork can help students involved in collaborative problem solving and creative activities in real world settings and create a shareable multimodal product combining maps, photo, and text.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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• 2013.10a
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• pp.588-590
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• 2013

This study aims to explore and understand better how consumers' value orientation relates to consumer's intention to use and Word-of-Mouth behaviors in using Web sites. Consumers have perceptions of the shopping value they acquire during their experiences in navigating Web sites. This consumer's shopping value is considered as utilitarian shopping value, information shopping value, and hedonic shopping value. The current paper proposes that value orientation of consumers in Web sites would consequently affect consumer attitude such as intention to use and Word-of-Mouth. In addition, the research investigates the moderating effect of consumer's personality between consumer's shopping value and consumers' attitude in Web sites. For testing the hypothesized research model, survey and Lisrel analysis are conducted. The findings emphasize that online providers need to focus on the perceived values most salient to consumers in order to improve their profitability. Furthermore, providers may also identify the reason why consumers perceive these values much lower when using the Web sites.