• Journal of the Korea Academia-Industrial cooperation Society
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• 제16권5호
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• pp.3210-3219
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• 2015

This study attempts to search for potential users of patents developed by public research institutes, emphasizing the importance of identifying potential users for successful technology marketing. On the basis of the theoretical argument that technological development show path-dependence, we analyzed patent citation network of a technology developed by a Korean public research institute to achieve the purpose of this research. The result shows that the potential users identified from our method are different from the institute's initial expectation. Therefore, we argue that the method using patent citation network is useful and effective for public research institutes' technology marketing. Lastly we suggest a new framework for technology marketing process in public research institutes.

• KSBB Journal
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• 제28권6호
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• pp.339-348
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• 2013

Translational research (TR) as high quality research can accelerate collaboration strongly between biotechnology-based researchers and clinical-research experts for overcoming diseases. TR facilitates basic science translated to clinical efficacy and effectiveness from bench (basic science) to bedside (clinical practice) for the enhancement of human health. Disease-oriented TR programs were defined as unilateral, bilateral and multilateral TR in this patent performance analysis. Patent performance was measured in a R&D project on Health and Medical Technology to enhance the productivity of R&D investment on disease-oriented TR in Health Technology (HT). Patent Map (PM) analysis and Bibliometrics were conducted to collect information for the assessment of research patents of TR programs. Futhermore, PIAS (Patent Information Analysis System) and Thinklear programs were applied for quantitative and qualitative analysis successfully. These indicate that multi-dimensional analysis of patent performance for disease-oriented TR could promote the connection of R&D-IP (Research and Development-Intellectural Property) and R&BD (Research and Business Development) supporting system significantly.

• Electronics and Telecommunications Trends
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• 제15권4호통권64호
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• pp.64-76
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• 2000

정보기술분야의 국제 표준화 기구인 ISO/IEC JTC1에서 주도하여 추진하고 있는 MPEG 표준화가 성공적으로 진행되면서 이의 원활한 시장 적용을 위하여 복잡한 체계로 구성되어 있는 MPEG 기술표준과 연관된 다수의 특허권 처리를 위한 구체적인 조화 방안이 필요하게 되었다. 이는 또한 MPEG 기술의 특허권자가 많기 때문에 다자간의 협상이 요구되는 사안이었다. 이러한 문제 해결을 위하여 MPEG-2 표준의 경우 1990년대 초반부터 이 기술의 주요 개발 업체들간에 표준화의 추진과는 별개의 활동으로서 협의체를 구성하여 복잡한 특허권 관리를 위한 전문적인 기구의 설립을 검토하기 시작하였다. 이를 위한 기반으로 라이센싱의 일원화를 실현하는 특허 POOL을 구축하여 1996년 5월에 MPEG LA를 설립하기에 이르렀다. 이러한 MPEG LA는 공정경쟁에 위배되지 않는다는 법적인 승인을 거쳐 1997년 포트폴리오 라이센스를 공표함으로써 그 본격적인 활동을 펼쳐나가고 있다. 본 고는 표준화와 관련된 특허권 활용의 관점에서 획기적 사건이 되고 있는 MPEG LA의 활동 현황을 분석한 것으로서 특히 그 특허 POOL의 내역과 로열티 구조를 중점적으로 하여 포트폴리오 라이센스의 체계를 소개한다.

• Journal of Korea Technology Innovation Society
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• 제20권2호
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• pp.313-333
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• 2017

As science and technology advanced, specialized and massive, development through mutual cooperation or research based on patent licensing such as material transfer contract, technology transfer contract etc are actively taking place to minimize or separate the cost and risk of R&D. In R&D, such mutual work can enjoy the merit of division of labor by effectively allocating resources and manpower to accomplish its goal. Inevitably, however, there are also many possibilities of disputes regarding the ownership and use of intellectual property rights resulting from such mutual/post-studies, or inventions upgraded by using prior patents. The case reviewed by this paper is noticeable regarding the recent trend of upgraded inventions. In the case, a pharmaceutical company conducted tests/assessments on the complete technology of patent owned by a university on the premise of transferring the technology, and then terminated the technology transfer contract due to reasons of toxicity. The university then filed a damage claim suit against the company for infringing the contract. This is a dispute case betw een a university which developed a potential ingredient for new medicine and a pharmaceutical company which agreed to transfer and receive the technological later on. Regarding the upgraded inventions of source patents, this case has many implications on the protection of prior patents, research contract, and research security to protect the accomplishment of research. This paper reviews the subject ruling and the protection of upgraded patents and source technologies. As critical notes, the paper also summarizes the major issues of case ruling to observe the standard of ruling patent infringement related to the extortion of upgraded patents. Then, through the ruling of the case above, the paper suggests implications and future strategies.

• Journal of Korea Technology Innovation Society
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• 제10권4호
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• pp.629-653
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• 2007

Korean government drives various programs to improve the performance of university-industry cooperation since 1998 such as BK 21(Brain Korea), NURI(New University for Regional Innovation), Connect Korea Program, and so on. We analyse the relationships between performance of university-industry cooperations and university competency factors(research competency and management competency) through multi-regression model, and propose policy implication. We used the basic data related to the performance of university-industry cooperation and university competency factors from Korean 61 universities. We set up some hypotheses and try to verify them with the method of multi-variable regression analysis including dependent variable(licensing fee, the number of technology transfers, the number of spin-offs) and independent variables(research competency, management competency). We, through this analysis, find both the research competency variables and management competency variables are significant to the performance of university-industry cooperation. Firstly, for licensing fee and the number of technology transfers, research competency variables such as the number of SCIE papers, the number of patent registration were significant, but management competency variables such as the scale of technology leasing organization, the number of specialist were not significant. Secondly, for the number of spin-offs management variables are significant, but research competency varialbles are not. These results imply that both the research competency and management competency of universities are the critical factors for the effective commercialization of university technology not only in United States but also in Korea. In the conclusion, we propose government drive university-industry cooperation policy to enhance the quality of research papers and patent as well as management capabilities of technology leasing organization.

• Journal of Digital Convergence
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• 제14권8호
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• pp.37-46
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• 2016

Patent application as achievements from R&D institutions in public sector have quantitatively increased by expanding R&D investment for enhancing competitiveness but there have been few tangible outputs from the investment. From this reason, TLO(Technology Transfer&Licensing Organization) and its operation becomes more important to implement technology transfer and commercialization and to bring success in the related business. To get work done more efficiently and to improve utilizing products of the R&D in the TLO, this research is to draw domains and activities of TLO and establish its task systems by prioritizing activities. From literature reviews and expert interviews, we generated 6 work domains and 21 task items. Applying AHP analysis, we discriminated the relative importance from task items and analyzed its priority. The finding of this research can provide implications for TLO to increase work efficiency and improve its performance.

• STI Policy Review
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• 제4권2호
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• pp.74-95
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• 2013

Rapid changes in the economic, social and academic environments often provide opportunities to develop new and advanced technologies. In China, recent literature on the role of universities suggests that university-industry linkages (UILs) play a substantial role in the development of high-tech industries. Since 1979 when the country became more open and underwent economic reform, Chinese central authorities, local governments, and universities have continued to set up various science and technology (S&T) policies to stimulate UILs, contributing to China's technological progress and economic growth. This study examines the role of S&T policies on UILs such as transfer of technology, joint research, and spin-off creation with a particular focus on Nanjing University (NJU) in Jiangsu Province. Nanjing has over 53 universities, ranking it behind Beijing and Shanghai in terms of S&T and higher education opportunities. By adopting "institutional methodology," this study contends that UILs not only benefit universities and industry but also society in terms of job training, consulting activities, joint research, R&D results commercialization, patent licensing, new business creation, and other aspects. Finally, we suggest that the Chinese experience, though with some problems, might enhance our understanding of how to stimulate UILs through the arrangement of various S&T policies.

• Journal of Korea Technology Innovation Society
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• 제12권3호
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• pp.638-661
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• 2009

With the advance to the knowledge-based economy, science and technology (S&T) has been recognized as key factor in a nation's competitiveness. To cope with this kind of new trend Korean government has tried to increase the R&D investment and to streamline acts and regulations concerning national R&D activities. Korea's total R&D expenditure for the year 2007 amounted to about 31.3 trillion won including government R&D of 8.9trillion won. With these efforts the capacity of Korea S&T has made great strides recently. Korea was ranked world's top 7 in R&D investment, top 12 in S&T paper publication and top 4 in patent application. Korean government enacted several pieces of legislation concerning S&T : the "Technology Transfer Promotion Act (1999)"; the "Framework Act on Science and Technology (2000)"; and the "Presidential Regulation for Managing the Government R&D Programs (2001)." In addition, the government has put a lot of effort into promoting the commercialization of technologies developed in public sector and improving the infrastructure of technology transfer and commercialization. However in spite of these various efforts, the technologies obtained from the public sector have not been transferred to the industry properly. Only 24.2% of technologies developed in the public for the year 2005 were transferred to industry. The royalty revenues of the public for the year 2005 was 1.5% of their total R&D expenditure. It shows only a third of the percentage of royalty revenues for the public sector in the U.S.A. and a second of Europe. There are many obstacles of public technology transfer such as immaturity of technology market, lack of licensing experience, and inadequacy of legal system and government policy. In this study I compared the Korean legislative system of patent management of government R&D outputs with the American system, derived problems from Korean system, and suggested proper alternatives.

• Journal of Korea Technology Innovation Society
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• 제18권3호
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• pp.468-491
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• 2015

The major objective of this research is to suggest the proactive strategy and management of public R&D for the active transfer of technology based on the influential factor analysis of technology transfer. This study identified influential factors which make the greatest impact on the success of public technology transfer and commercialization through three points of view-technology supplier's view, technology adopter's view and view of commercialization-which contribute to successful technology transfer and commercialization. The core influential variables for blocking technology transfer are identified such as additional technological development, search for technology adopter followed by mass production technology and testing of confidence. Technology adopter is to create new markets or expand existing markets through the superiority (innovation) of licensing technology, increasing the internal innovation capabilities and maximizing the impacts of technology. This research suggests two effective strategies for improving technology transfer such as technology planning and marketing in the view of technology license. The strategy of technology planning should be established and executed to meet both technology trends and adopter's needs. And strong patents should be secured in terms of licensing of technology. Also the technological performance should be evaluated at mid-term appraisal, confirming the needs of adopter and competitive advantage of technology and patent. In addition to this, the customized technology marketing strategy for different fields of applications is also required in order to improve the likelihood of technology transfer. If the performance of R&D organization could be evaluated by global technological competitiveness and spillover effects of commercialization rather than quantitative output, the flow of technology transfer and commercialization would be accelerated.

• Proceedings of the Korea Contents Association Conference
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• 한국콘텐츠학회 2006년도 춘계 종합학술대회 논문집
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• pp.466-469
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• 2006

Nowadays, we make an attempt for media conversion from old to new media, carrying out to information society. These changes to new media are considered as new threat to printing media. New means such as CAD(Computer Aided Publishing), on-line novel and webzine can be regarded as new media and we are confronted with need of new changes in the field of printing media because of the trend of the present. It suggests that the origin of commodity competitiveness depends on the ability of cultural Contents using design. Cultural commodity is considered as strategy concepts in the more specific and realistic aspect than in the aspect of industrialization. This study introduce the case of Cellpark Co.,Ltd. which has successfully developed commodity design of World-cup cultural contents as a creating tools of innovative value connecting existed design method based on printing media with new method. This study gave the case which created Blue Ocean market through new expression method of design, products protection of contents design by patent registration, and licensing which many design firms often overlook.