• Archives of design research
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• v.12 no.4
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• pp.79-88
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• 1999

A AD communication strategy is a inregrated strategy of business group for the purpose of attaining certain goals with a series of activities, which are systematically planned, investigated, fomulated,performed, and evaluated. The ad communication strategy should be established on the result of researching and analyzing the conditions of a company. And it can has to be commonly applied to every strategy to heighten the mutual effect. The purpose of the thesis is to suggest direction of an effective ad communication strategy and to recognize the importance of prantical example of ADcommunication strategy. The object of this thesis is the general aspect of strategy than specific aspect. The first chapter explains in general terms the purpose of this study and communication strategy. The second chapter explains the analysis of the market for seasoning products. A thorough investigation has performed to determin the entire market enviornment. The third chapter suggests the communlcayion strategy based on the market analysis of the seasioning product. Which can be applicable to any other products. The fourth chapter explains the results of this study and evaluates the K.J Sampoo ad communication strategy and given for the future.

• Korean Institute of Interior Design Journal
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• v.18 no.6
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• pp.115-123
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• 2009

The change of digital technology caused not only the whole human life but also the change of a thinking form and an expression method of human beings. Also, the interactive communication structure became to form in space structure, and space users also get changed to an active system. The interaction between a human being and space, which uses digital media as a medium, makes a human being experience sensitivity through a cognitive process of a human being. The present research aimed to find out characteristics and expression of emotional space applied with digital technology based on the relationship between media space and cognitive functioning and to realize new emotional space. The research method was to define on digital media and experience by cognition of a human being through a literature research and a precedent research and to consider on approach to emotional space through experience of a cognition process like this. Based on the theory like this, the present research progressed by focusing on dramatized characteristics of experience in the digital media space and emotional space expression by induced characteristics. Through the analysis like this, the space applied with digital media could appear as a field of communication that can experience by forming mutual relation through perception of a human being. Additionally, the space induces active participation of a human being through various productions of media and responds to movement, and thus, this suggested infinite possibility as emotional space that can try new experience by stimulating a sense as effect of a cognitive process of a human being.

• Korean Institute of Interior Design Journal
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• v.18 no.6
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• pp.96-103
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• 2009

Man has an unconscious desire to free oneself from everyday selves and a strong intellectual desire to see and analyze things in a different perspective. This provided a momentum for architectural design that has long been confined to its limits of modernism of being rational and objective. The ever-changing society that we live in filled with various attempts and pluralistic characteristics shows a complex set of attributes that can hardly be defined by a single term. As society moves towards an uncertain and volatile state, the boundary between literature, philosophy and art has dimmed out and converged. Such tendencies have been observable in recent establishments in architecture in the form of introducing external elements and create an alien and farfetched architectural space. Using the 'depaysement' defamiliarization method expressing irrationality and randomness, it is applied in various aspects, sharing the counter-rational structure and features of such architectural space. Hence, it is the purpose of this study to delve into the unique characteristics of depaysement through Magritte's work which reflects the unique pictorial world built under the influence of surrealism, and discover the $D\acute{e}paysement$ tendencies in modern architectural space. It is apparent in Modern architecture that, owing to the development in digital technology, it is showing process changes in design and an interfacial $D\acute{e}paysement$ effect in cyberspace, an interlace of reality and the virtual world. In this study, the focus of analysis was architectural properties such as the program, figure/spatial, material and the objective side, but due to mutual text properties, it is bound to be an overlapping analysis.

• The Journal of Korean Institute of Communications and Information Sciences
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• v.28 no.10C
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• pp.923-929
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• 2003

Turbo processing have been known as methods close to Shannon limit in the aspect of wireless multi-input multi-output (MIMO) communications similarly to wireless single antenna communication. The iterative processing can maximize the mutual effect of coding and interference cancellation, but LDPC coding has not been used for turbo processing because of the inherent decoding process delay. This paper suggests a LDPC coded MIMO system with turbo parallel space-time (Turbo-PAST) processing for high-speed wireless communications and proposes a average soft-output syndrome (ASS) check scheme at low signal to noise ratio (SNR) for the Turbo-PAST system to decide the reliability of decoded frame. Simulation results show that the suggested system outperforms conventional system and the proposed ASS scheme effectively reduces the amount of turbo processing iterations without performance degradation from the point of average number of iterations.

• Tunnel and Underground Space
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• v.18 no.2
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• pp.107-117
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• 2008

In this study, the failure and deformation characteristics of steel fiber reinforced shotcrete (SFRS) which is a primary tunnel support was investigated to find out ground-support mutual behavior. To this end, a mock-up of a tunnel was made and experimented with the conditions of lateral earth pressure coefficient 0.5 and 1.0. During the tests, 11 hydraulic cylinders were used for loading. for better simulation of the lateral earth pressure effect, these cylinders were controlled separately by two groups; crown and side wall. Meanwhile, the deformation of shotcrete was measured by 11 LVDTs. Backfill material was also used fur better load transfer from hydraulic cylinders to shotcrete. For the validation of the mock-up test results, 3D numerical analysis is carried out. To do numerical analysis under the same condition as a mock-up test, the load history curve which was obtained during the test was tried to be simulated using an individual FISH routine in the numerical analysis.

• Journal of Mechanical Science and Technology
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• v.18 no.7
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• pp.1062-1073
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• 2004

We describe a looper controller design for a hot strip finishing mill in steel plants. The main function of the looper system is to balance the mass flow of the strip by accumulating material in the middle of the stands. Another function is to control the strip tension which influences the width of the strip. To ensure strip quality, it is very important to control the tension of the hot strip finishing mill. However, because there is a mutual interaction between the looper angle and the strip tension, it is difficult to control the looper system. Previous researches examined only the operation of a single stand. But it is not sufficient to examine the operation and effect of whole stands because the operation is wholly interdependent. In this paper, we present a full model of the hot strip finishing mill in order to more effectively control strip tension. We propose several control methods for the full-stand hot strip finishing mill, denoted as conventional PI, PI with cross gain, and coefficient diagram method (CDM) PID control. In the real plants, there are some problems by using higher order controllers such as LQ, LQG and H$\_$$\infty$/. By comparison, the PID controller is very simple and easy to apply to all real plants. To that end, we present our findings on PID controls and their potential use in the hot strip finishing mill.

• Journal of the Korea Institute of Information and Communication Engineering
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• v.12 no.6
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• pp.1101-1106
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• 2008

People who have hearing difficulties suffer from satisfactory mutual interaction with normal people because there are little chances of communicating each other. It is caused by rare communication of people who have hearing difficulties with normal people because majority of normal people can not understand sing language that is represented by gestures and is used by people who have hearing difficulties as a principal way of communication. In this paper, we propose a recognition method of finger language using FCM algorithm in order to be possible of communication of people who have hearing difficulties with normal people. In the proposed method, skin regions are extracted from images acquired by a camera using YCbCr and HSI color spaces and then locations of two hands are traced by applying 4-directional edge tracking algorithm on the extracted skin lesions. Final hand regions are extracted from the traced hand regions by noise removal using morphological information. The extracted final hand regions are classified and recognized by FCM algorithm. In the experiment using images of finger language acquired by a camera, we verified that the proposed method have the effect of extracting two hand regions and recognizing finger language.

• 한국노년학
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• v.36 no.3
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• pp.827-846
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• 2016

The presented study was based on the notions that 1)the age-separated perspective would not be functional for post modern society which characterized by a diversity of life styles and 2)effects of wage peak system have been investigated mainly through managemental efficiency with quantitative analysis. In those notions, this study aimed to investigate effects of wage peak system based on age integration perspective with a qualitative method. Deep case study were executed with four workers who fully understand regarding wage peak system. Results showed that three sub categories were drawn in the meaning focused on issues of wage peak system; uneasy attention on workers who applied for wage peak system; pro and con of wage peak system for aged workers; achieving age integrated environment through mutual understanding.

• Journal of the Korea Convergence Society
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• v.10 no.11
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• pp.23-31
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• 2019

With the advent of the era of mass tourism in China and people's yearning for a better life, the demand for family tourism is increasing. This paper adds the filial piety concept variable to the original model based on the theory of planned behavior (TPB). It tests the influence mechanism of attitude, subjective norm, perceived behavior control and filial piety on the intention of family tourism behavior. The results show that； Attitude and subjective norms have significant influence on the intention of family tourism behavior; Perceptual behavior control has no significant influence on the intention of family tourism behavior; Mutual filial piety has a significant impact on family tourism behavior and authoritative filial piety has no significant effect on family tourism decision-making behavior. This conclusion expands the application boundary of the theory of planned behavior in the study of family tourism behavior intentions, and provides application reference for tourists and tourism enterprises.

• Journal of Korea Port Economic Association
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• v.36 no.4
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• pp.75-92
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• 2020

Currently, shipping and port industries are mainly concerned with securing a competitive advantage through scale expansion. Reflecting this trend, domestic ports and container terminals also emphasize efficiency through dock integration. This study identified factors that facilitate cooperation between container terminal operators, as the smallest unit of port operation, and analyzed their effects. These factors included sharing of resources, clarity of purpose, mutual trust, and influence of government policies. In addition, factors related to effectiveness included operational effectiveness of the terminal, improved service to shippers and shipping companies, and bargaining power with the government. The empirical analysis revealed that, among the factors that facilitate cooperation, sharing and purpose affected operational effectiveness, while sharing of resources affected service improvement of shippers and shipping companies. Finally, policy factors affected port bargaining power.