• Management & Information Systems Review
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• v.35 no.2
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• pp.45-66
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• 2016

Firms can make scale of economy and scope of economy by internalizing and using new advanced technology and knowledge from technology cooperation network, decrease risk and cost with partner firm of technology cooperation network, and increase market advantage of product & strengthen firms' position in the market. Due to the advantages of technology cooperation network, the related studies have focused on the positive effect of technology cooperation network. However, the related studies investigating the relationship between technology cooperation network and firm performance have only examined the role of technology cooperation network. Safeguarding mechanism, relationship learning, and relationship performance are categorized into the process of technology cooperation network, and this categorization is applied as resources, capability, and performance by resource based view. The empirical results are reported as belows. First, relationship specific investment and relationship capital positively affect on relationship learning as capability. Second, information sharing, common information understanding, and relationship specific memory development positively affect on long-term orientation, but information sharing has no impact on efficiency and effectiveness. Third, relationship specific investment positively affects on relationship capital and efficiency and effectiveness have positive effects on long-term orientation. Applying technology cooperation network in asymmetric technology dependency with resource based theory, this study suggested the importance of both safeguarding and relationship learning by investigating the relationship among safeguarding, relationship learning, and relationship performance. And it is worthy that this study investigated how firms' behavior change affects relationship performance in the relationship of technology cooperation partner.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.16 no.1
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• pp.274-281
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• 2015

Firms are becoming increasingly dependent on external resources for a competitive advantage in environmental turbulence, the requisite speed of organizational change. Therefore, they focused on an 'Open Innovation'. This study examined the relationships among entrepreneurial orientation, learning orientation, open innovation, and new product development. The results provide broad support for the following: (1) entrepreneurial orientation and learning orientation strongly drive open innovation, (2) open innovation has a significant effect on new product development, and (3) learning orientation has a positive effect on open innovation and new product development. These results provide unique insight into how firms develop new product through open innovation. This study also addresses the implications of these results and the possible limitations of the research.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.17 no.2
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• pp.678-689
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• 2016

This study examined the effect of the internal marketing policies of financial institutions on the job satisfaction and customer orientation of employees. Many studies have examined internal marketing policies. On the other hand, these studies focused the employees in the service industries (e.g. travel agencies, airlines and hotel, etc.) With the drastic change in financial institutions in recent years, financial institutions are conscious of the importance of customer service and have increased their efforts to manage and train their employees (e.g. expansion of empowerment, education and training, management support, and compensation system). The authors conducted an empirical analysis based on the assumption that these internal policies are effective in increasing the job satisfaction of employees and further influence the customer orientation. The results showed that 'empowerment, management support and compensation system' of internal marketing policies have meaningful effects on job satisfaction, whereas the education and training does not. In addition, job satisfaction has a meaningful effect on the customer orientation and on a mediating effect between internal marketing policies and customer orientation. These results indicate that the internal marketing policies of financial institutions can help improve job satisfaction and customer orientation.

• Korea Trade Review
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• v.44 no.4
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• pp.101-114
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• 2019

E-business enables SMEs to reduce transaction costs and maintain export competitiveness in rapidly changing overseas markets. It is required to raise the entrepreneurial awareness of e-business of exporting SMEs. This study examines the characteristics of enterprises that play an important role in the introduction and utilization of e-business by domestic export SMEs. It explores the mechanisms that search and exploit these opportunities in an entrepreneurial way, and examines the process leading to export performance. We conducted a survey for empirical analysis and analyzed the data from 316 companies using e-business in Korea. As a result, both the international entrepreneurial orientation and the IT competence tended to be significant for the perception of e-business entrepreneurs and showed a different pattern in terms of size of influence. In addition, cooperation and operation among e-business entrepreneurs' perceptions have a direct impact on the export performance of SMEs.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.18 no.3
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• pp.97-113
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• 2023

In order to generalize the social entrepreneurship model with cooperation orientation and increase the possibility of using the model, this study developed a measurement tool and tested it with 389 executives of social enterprises. For the development of the measurement tool, preliminary measurement items were formed through review of previous studies, and a questionnaire was tentatively composed of 40 measurement items in five areas through an expert panel review of the measurement items. A total of 389 questionnaires were collected by conducting a questionnaire survey targeting Korean social enterprise managers, and exploratory and confirmatory factor analysis were conducted using 375 questionnaires that could be analyzed. Five factors for 24 items were derived through exploratory factor analysis and reliability analysis. Through a series of analysis processes including primary and secondary confirmatory factor analysis, the model fit of the newly constructed social entrepreneurship research model was confirmed, and the validity and reliability of the measurement tools were verified. As a result of this study, the model fit of the social entrepreneurship model(social value orientation; innovativeness; pro-activeness; risk-taking; cooperation orientation) is verified, thereby improving the theoretical explanatory power of social entrepreneurship research and at the same time providing the basis and basis for theoretical expansion of follow-up research. The study proved the possibility of generalizing the social entrepreneurship model with added cooperation orientation, and at the same time, the measurement tool used in this study was widely used as a tool to measure social entrepreneurship theoretically and practically. In addition, it was confirmed that the cooperation orientation is manifested in corporate decision-making and activity behaviors for resource mobilization and capacity building, opportunity and performance creation, social capital and network reinforcement, and governance establishment of social enterprises.

• Journal of Korean Library and Information Science Society
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• v.27
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• pp.573-599
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• 1997

The purpose of this research was to study the merits and barriers to successful school and public library cooperation in the city of Seoul and to obtain perspective and the basic data used to implement practical cooperative measures. A questionnaire survey was conducted for 22 public libraries in city of Seoul concerning both positive and negative aspect of cooperation between two types of libraries. Based on the survey results, the following conclusions and recommendations are made ; 1) The librarians recognized the necessity of cooperation that promote efficiency of library operation and also contribute toward local community development. 2) The librarians are agreeable to the cooperative service and the institutional cooperation will prevent redundancy of collection development and will make variety of book selection possible. 3) The cooperation will not result in manpower reduction or budget saving. 4) Inconvenience due to distance between two types of library is anticipated. 5) In order to develop the skills and capabilities of the librarians, it is desirable to offer reeducational program and o n.0, pportunities to attend conferences and meetings. 6) The library user orientation program is to be held regularly. 7) It is necessary to make policy statement of library cooperation in order to maintain autonomy of each library. 8) The establishment of branch libraries and moving libraries under the educational district is recommended.

• Journal of Distribution Science
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• v.13 no.11
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• pp.111-121
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• 2015

Purpose - This study's purpose is to investigate the impact of supply chain management (SCM) factors among targeted Korean distribution firms. Antecedents are established for supply chain orientation (SCO) for the management and organization of cultural assets. The research sets up SCO corresponding to management cultural assets and to organizational factors in the results. The research model is created to examine the SCO based on a strategic perspective and the operational performance of the SC and SCM. In addition, an integrated model is constructed to analyze the moderating effect by setting partner cooperation as a relational capital factor. The main aim of this study is to analyze the characteristics of the supply chain structure as a source of competitive advantage for distribution service firms participating in the supply chain. In the moderating effects analysis, the role of partner cooperation as relational capital is examined in detail. Research design, data, and methodology - The study examined the existing research related to supply chains, discussing the antecedents of the performance of SCM and SCO. SCM was established with the partner's cooperation as relational capital. Including the moderating effects of the partner cooperation, the research proposed a seven hypotheses path analysis model. The samples were collected from the Korean export enterprises in the distribution service sector, with 185 samples selected for the final analysis. To try and measure the four latent variables presented in the analysis model based on existing studies, 22 measurement items were used. The empirical analysis used the appropriate PLS (partial least squares) method on the path analysis reliability and validity and for common method bias. After testing the seven hypotheses, the research tested the moderating effects to the path analysis. Using PLS as structural equation modeling, the seven hypotheses were tested including the moderating effects of the partner relational capital on the 185 samples. Results - In the results, the SCO had a positive impact on both SCM and the relational capital of partner cooperation. The SCM had a significant impact on the operational performance of the SC. Further, partner cooperation also had a significant impact on SCM and the operational performance of the SC. The moderating effect analysis of the SCM and partner cooperation found a significant impact on the operational performance of the SC. On the other hand, the moderating effect of the SCO and partner cooperation did not affect the SCM. Conclusion - The results of this research show that the existing supply chain-related research can be applied to the operational performance of the SC for a Korean distribution service firm. In view of the fact that SCO is a source of competitive advantage, it should be taken into account when a firm wants to improve the performance of the SCM of the distribution service. This is because it can be assumed that SCO plays a role in supply chain management for the distribution firm.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.12 no.5
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• pp.2214-2221
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• 2011

The purpose of this study was to examine the relationship of goal orientation, flow experience and self-accomplishment among students who received lifeguard education. The findings of the study were as follows: First, the task-involvement of the college students receiving lifeguard education, which was one of the sub-variables of goal orientation, had an impact on cognitive flow and behavioral flow, and ego-involvement affected cognitive flow. Second, the task-involvement of the college students receiving lifeguard education, which was one of the sub-variables of goal orientation, exercised an influence on their self-realization, display of ability and development of ability, which were the task-involvement of self-accomplishment. Besides, ego-involvement impacted on self-realization. Third, the cognitive flow and behavioral flow of the college students receiving lifeguard education, which were the sub-variables of flow experience, exerted an influence on self-realization, display of ability and development of display, which were the sub-variables of self-accomplishment. Fourth, the goal orientation of the college students receiving lifeguard education had a firsthand relationship to flow experience and self-accomplishment, and that had a secondhand causal relationship to self-accomplishment through flow experience as well.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.18 no.2
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• pp.268-276
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• 2017

The aim of this study was to verify the theoretical relationship between sports ability beliefs, achievement goal orientation, exercise flow, and athletic performance in college golf athletes. The results of the Statistical Package for Social Sciences (SPSS) 18.0 and Analysis of MOment Structures (AMOS) 18.0 performed on the data collected from 211 participants are as follows. First, hypothesis testing showed that college golf athletes with incremental beliefs set task-oriented goals (C.R.=3.780, p<.001). Second, the task-oriented goals (C.R.=4,082, p<.001) and ego-oriented goals (C.R.=3.819, p<.001) in achievement goal orientation raised the level of flow during golf. Third, in achieving goal orientation, only task orientation led to a higher perceived level of golf performance (C.R.=3.020, p<.01). Fourth, a higher level of flow led to higher levels of golf performance (C.R.=4.642, p<.001). Other sub-factors were not statistically significant in the current study. These results could be applied in the field of sports as they show what results can be achieved depending on the athlete's belief in their sports ability.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.21 no.9
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• pp.321-330
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• 2020

In this study, we analyzed the factors influencing internal marketing at hospitals on job satisfaction and customer orientation among nurses in order to provide basic data necessary for management of nursing personnel. From December 26, 2018 to January 4, 2019, the study surveyed 255 nurses at a general hospital in Gyeonggi Province. For data analysis, frequency analysis, factor analysis, correlation, and linear regression analysis were performed using the SPSS 21.0 program. First, the results of this study show that the effect of marketing inside the hospital on job satisfaction was statistically significant. Second, marketing inside hospitals was found to have a statistically significant effect on customer orientation. Thirdly, it was found that the effect of job satisfaction on customer orientation was statistically significant. Fourth, the effect of job satisfaction parameters on the relationship between marketing and customer orientation within the hospital 1st and 2nd stages appeared to have a statistically significant positive (+) impact, and three steps were found to be independent variables. The regression coefficients for organizational vision and future image, organizational attributes and systems, communication, and education/training system by sub-factors of internal marketing at hospitals significantly appeared.