• Title/Summary/Keyword: 환대산업

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Determinants of Capital Structure of the Hospitality Industry (환대산업 기업의 자본구조결정요인)

  • Guahk, Seyoung
    • Industry Promotion Research
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    • v.5 no.3
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    • pp.31-36
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    • 2020
  • This study explores the determinants of capital structure of the hospitality industry such as hotels, lodging industry and tourism industry using financial data from 2000 to 2019. Several explanatory variables suggested by related theories and past studies were regressed with the dependent variable, debt ratio for the entire sample period, pre-crisis period and post-crisis period and the regression coefficients of the sales expenses, profitability and firm size were found to be statistically significantly negative. Especially the sign of the coefficient of the firm size was opposite to that of the manufacturing industry, which implies the uniqueness of the hospitality industry.

The cultural value effects on social media eWOM in the hospitality industry -A cross cultural study of comparison among China, Korea, and the USA- (환대산업에서 문화적 가치의 Social Media를 통한 Electronic word-of-mouth (eWOM)에 대한 영향 -중국, 한국, 미국 간의 문화 비교 연구-)

  • Kang, Sun-Goo;Oh, Chang-Ho
    • Management & Information Systems Review
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    • v.34 no.1
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    • pp.191-209
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    • 2015
  • Electronic word-of-mouth (eWOM) in social media has been recognized as one of the most influential marketing tools across various businesses. Understanding eWOM in social media is critical to reach potential global consumers easily and quickly in the hospitality industry. However, few empirical studies in hospitality attempted to evaluate the effectiveness of eWOM in social media from a global perspective. Given the competitive climate of the hospitality market, it is meaningful for hospitality marketers to evaluate the effectiveness of eWOM in social media and the influence of cultural factors to promote customers and increase profitability globally. The main purpose of this study was to examine the influence of cultural values on social media eWOM in the hospitality industry in China, Korea, and the USA. The result of this study indicates Chinese and American people engage more than Korean people when they try to purchase hospitality product and service This study particularly provided a cross-cultural study of comparison among these countries and the findings of this study are expected to provide important practical assistance for global marketing strategies in social media.

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A Theoretical Review on the Untact Marketing of the COVID-19 Period Hospitality Industry Services (코로나 시대 환대산업 서비스의 언택트 마케팅에 관한 고찰)

  • Kang, Hee-Seog;Lee, Youn-Oak
    • Journal of Korea Entertainment Industry Association
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    • v.14 no.7
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    • pp.161-173
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    • 2020
  • In-depth interview in the field of hospitality industry services was conducted in COVID- 19. Introduction of kiosks for non-face-to-face services using untact technology, reservation, pay systems, self-service, service improvement using room service should be carried out. It is also necessary to implement Instagram, Facebook, YouTube, P-blogs, online broadcasting and live commerce through the establishment of m-channel system through untact marketing sales channels in the hospitality industry now that the product composition to solve the pro -blem of untact marketing is drawing attention due to diversification of online sales channe -ls. Now, the recognition of important elements of service education and a establishment of differentiated system of untact marketing, expansion of untact sale channel, implementation of non-face-to-face counseling service and introduction of pre-booking, telecommuting were recognized as urgent parts. In particular, a service differentiation and importance of human services, which were recognized free of charge, have re-recognized as premium, and quality service aspect of the hospitality industry in untact and the direction to diversify marketing channels are presented.

The Effects of Hotel Employees' Job Stress on Organizational Citizenship Behavior: The Mediating Effect of Family Function (호텔종사원들의 직무스트레스가 조직시민행동에 미치는 영향: 가족기능의 매개효과)

  • Jeong-O Kim
    • Proceedings of the Korean Society of Computer Information Conference
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    • 2023.01a
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    • pp.185-187
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    • 2023
  • 본 연구에서는 환대산업 종사원들의 직무 스트레스가 조직시민행동에는 어떤 영향을 미치는지를 분석하였다. 또한 직무스트레스와 조직시민행동사이에서 가족기능이 매개역할을 하는지를 알아보고자 한다. 환대산업 종사원들의 직무 및 역할과 조직시민행동에 관련한 연구들을 살펴보면 환대산업 종사원들은 보다 나은 업무결과를 위하여, 업무 스트레스를 경험하게 되고 이 업무 스트레스는 조식시민행동을 낮게하는 변수로 작용하게 된다. 따라서 본 연구에서는 호텔기업 종사원들의 직무스트레스가 조직시민행동에 어떤 영향관계에 있는지를 실증적으로 분석해보고 그 영향관계에서 가족기능은 어떤 매개역할을 하는지를 알아보고자 한다.

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환경변화에 따른 급식산업의 대응전략

  • 홍완수
    • Proceedings of the KSCN Conference
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    • 2003.05a
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    • pp.13-47
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    • 2003
  • 우리나라의 급식산업(foodservice industry)은 '88올림픽을 기점으로 지난 10여 년간 급속한 성장을 거듭하여 국가의 경제발전에 기여하는 하나의 거대한 산업으로 발전하였다. 단체급식산업과 외식산업을 포괄하는 급식산업은 점차 그 범위가 확대되어 호텔산업, 관광산업, 레저산업 등의 환대산업(hospitality industry)으로 그 영역이 점차 넓어져 가고 있다(Chon 1997). 국내의 급식산업은 정치, 경제, 사회, 문화 등의 환경변화에 따라 급성장하고 있는 추세이지만, 이와 같은 외형적인 성장에도 불구하고 질적인 측면에서는 아직도 전근대적이고 경험에 의존하는 직관적인 경영을 하고 있다. (중략)

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Relationship between the quality of employee enthusiasm and relationship with organizational support of hospitality industry employees (환대산업 종사원의 조직지원이 종사원열정과 관계의 질간의 영향 관계)

  • Seo, Gyeong-Do
    • Journal of Digital Convergence
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    • v.19 no.1
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    • pp.117-124
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    • 2021
  • This study seeks to understand the inter-relationship between employee enthusiasm, trust, immersion and satisfaction of employees working at a hospitality company based in Gwangju Metropolitan City. The purpose of this study is to examine the human resources management of workers in the hospitality industry by grasping the current situation of employees working in the service enterprise. As a result, corporate organizational support in the hospitality industry has a significant impact on the enthusiasm of employees. The enthusiasm of the employee is shown to be trusting, immersing, and satisfying in the work of the employee in the hospitality company, which can be seen as an organization, showing that the employee's passion plays a positive role in trust, immersion and satisfaction. As the employee's enthusiasm is reflected in the quality of the service product as a result, it can be regarded as the quality of the relationship that the employee is responsible for or positive feelings about the company in which he or she is in charge. Personnel management measures are required to strengthen pride and desire to achieve work so that employees can exercise their passion to feel trust, immersion, and satisfaction in their businesses and work. Therefore, it is necessary to provide tangible and intangible organizational support and introduce and implement personnel-related programs to enhance work pride and desire to achieve.

An Investigation of the Effects of Perception and Experience of Internship Training on Job Pursuit Intentions - Focusing on the Hotel & Tourism Colleges of J University in Jeonbuk and C University in Chungnam - (산학 실습 인식 및 경험이 취업의사에 미치는 영향에 관한 연구 - 전북 J대학교와 충남 C대학교의 호텔관광대학을 중심으로 -)

  • Ahn, Seh-Kil
    • Culinary science and hospitality research
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    • v.15 no.2
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    • pp.31-44
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    • 2009
  • Hospitality industry offers internship programs to the students who have studied hospitality related majors in a college, giving them opportunities to improve their executive ability through academic knowledge. However, it has been found that there are several issues against the purposes such as unconcern, work burden, inadequate reward, and discontent. In this respect, this study aims to suggest the advisable solutions to achieve the original purposes of an internship program by examining the effects of the perception of the internship program, anticipation for it, satisfaction with it, and job pursuit intentions after finishing it. Positive factors for the perception of internship training are businesses, allocation of departments, working environments, students abilities, and academical knowledge while its term and reward from it are not the influential factors. The positive perception of the internship training is influenced by affirmative importance-performance thinking, but positive job pursuit intentions is not affected by affirmative perception of the training.

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A Exploratory Study on the Efficient Strategies for Cross-Cultural in the Hospitality Industry (환대산업의 다문화주의 교류에 따른 효율적인 경영전략에 관한 탐색적 연구)

  • Lee Sang-Mi
    • The Journal of the Korea Contents Association
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    • v.5 no.3
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    • pp.151-157
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    • 2005
  • There are successful multinationals like McDonald's, and International hotel chain. The reason is efficiency managing diversity workforces. Therefore, purpose of this study suggests practical guidelines to handling global workforce for creative ideas, diversity for network, and pool for superiority workforces. 1. The company or university we provided by training program for cross-culture seminar, and education program for global culture & manner. 2 The employees express their perceptions and feelings in their own language, the discussions were videotaped, and used for decreasing misfactors such as misperceptions, misevaluations, and mistrust. 3. It builds up various program for understanding cultural difference like seminar, world business manner, and costume & food culture for each country. 4. Top manager should keep in mind that cross-culture has diversity and consistency at the same time.

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Investigating the Structural Relationships among Hospitality Industry Employee's Job Resources, Burnout, Depersonalization, and Customer Orientation (환대산업 종사원의 직무자원이 감정고갈, 비인격화 및 고객지향성에 미치는 영향 -서울지역 특1급 호텔 중심으로-)

  • Hong, Sung-Nam;Choi, Byong-Ho;Kim, Min Sun
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.16 no.3
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    • pp.1863-1873
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    • 2015
  • This study aims to research on the relationship between job resources, symptoms of burnout, and depersonalization and its impact on the customer orientation. Using data from hotel frontline employees of Seoul in Korea, it seeks to investigate the mediating effects of burnout symptoms and depersonalization to the relationships between job resources and customer orientation. Data was analyzed using Structural Equations Modeling (SEM) by of AMOS program. The research advances understanding of the relationships between job resources, emotional exhaustion, depersonalization as a situational personality trait and the FLE customer orientation in five deluxe star hotel environment. The findings highlight the value of burnout and depersonalization, and suggest a number of practical implications for the identification, recruitment and retention of hotel employees.

An Examination of Expectation as a Comparison Standard in Measuring Service Quality in the Hospitality Industry (환대산업에서 서비스 품질 측정을 위한 표준치와 기대치의 비교)

  • Yoon, Tae-Hwan;Kim, Ki-Young
    • Culinary science and hospitality research
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    • v.8 no.2
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    • pp.19-35
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    • 2002
  • 본 연구는 서비스업에서 서비스 품질을 측정하는 것에 있어서 표준과 기대치에 관한 비교다. 외식산업에서의 기대의 개념은 서비스 품질을 측정한다는 것으로 이를 표준화하기 위해 광범위하게 사용되었다. 그러나, 서비스 품질 측정에 있어서 기대치가 당위성과 신뢰성에 의해 많은 연구자들에 의해 비평되었다. 이 연구의 목적은 기대치에 통한 서비스업에서의 서비스 품질을 측정한다는 것이다. 본 연구는 다음과 같은 한계점을 가진다. 첫째로, 연구의 표본수가 적기 때문에 분석에 있어서 신뢰성이 떨어졌다. 둘째, 한정된 한국의 호텔을 이용했던 여행자에 한하여 설문을 했기 때문에 객관성이 결여될 수가 있다. 셋째, 총체적인 서비스 품질과 고객 만족의 측정은 하나의 항목 저울과 이와 같이 그것을 사용하면서 수행되었기 때문에 이들의 신뢰성을 추정하는 것이 불가능했다. 연구결과 소비자가 서비스의 평가를 위한 비교 기준으로서 기대치에 대한 4개의 다른 수준을 가진 요인을 사용하였다. 본 연구에 있어서 기대의 개념이 고객 만족에 서비스 품질보다 관계가 높다는 것을 밝힌다.

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