• The Journal of the Korea Contents Association
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• v.17 no.2
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• pp.125-136
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• 2017

This study was designed to test whether middle school students have moderating effect of empathy ability on group bullying behavior. The subjects were 488 middle school students in Busan area, The mean difference test and regression analysis were performed using the SPSS 20 program and the related variables were standardized to show the characteristics of the control effect. The results of this study are as follows: First, as the experiences of the perpetrator and the experience of the autonomous group, the group bullying behaviors were higher, and it was confirmed that the perpetrators were important variables for predicting the bullying behaviors. As a predictor of bullying behavior, it was identified as an important variable. Second, empathy ability has a moderating effect of alleviating the relationship between perpetrator's harmony and bullying behavior, and the relationship between onlooker and bullying behavior. Third, according to gender analysis, male students were more exposed to bullying behaviors than female students. Through these discussions, practical suggestions for social welfare, academic suggestions, and suggestions for follow-up studies were made.

• The Journal of the Korea Contents Association
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• v.18 no.5
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• pp.482-489
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• 2018

The purpose of this study is to investigate the effects of tax officials' (transformational/transactional) leadership styles on organizational commitment, and to empirically analyze the context of relationship between the leadership styles and organizational commitment, using empowerment as a moderator variable, to find out whether the effects of transformation leadership and transactional leadership on organizational commitment vary with empowerment. The results of analysis showed that the (transformational/transactional) leadership styles have positive(+)effects on organizational commitment. And as a result of analyzing the interaction term in the analysis of moderating effects, it was found that, among leadership factors, charisma and intellectual stimulation, contingent reward, individualized consideration excluding management by exception${\times}$empowerment, and management by exception${\times}$empowerment have statistically significant positive(+)effects on organizational commitment.

• The Journal of the Korea Contents Association
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• v.18 no.6
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• pp.443-452
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• 2018

The main objectives of this study are to examine the effects of social capital and anxiety on the depression of the adolescent and to examine the moderating effect of self-awareness on the relationship between social capital and depression, and anxiety and depression. To do this, we analyzed the data obtained from Social and Psychological Anxiety Survey of Korean Society in 2015. The subject is 4,724 adolescent aged 14-18 years. To investigate the moderating effects of variable, we conducted a hierarchial regression analysis and confirmed the explanatory force change. As a result of that, first, social capital, anxiety and self-awareness all had a direct effects on depression. This results show that the better social capital, the lower anxiety, and the higher self-awareness is, the lower depression is. Second, it was found that self-awareness was moderating variable in the relationship of social capital and depression, and the relationship of anxiety and depression. Based on this results, this study has proposed the implications and limitations of the study and suggestions for further study.

• Journal of the Korea Convergence Society
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• v.12 no.11
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• pp.391-401
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• 2021

The purpose of this study was to verify the moderating effects of the stress coping styles on the effects of internet addiction on the self-esteem of the 2030 generation during the Covid19 period. The 762 samples were selected through an online survey, and the collected data were conducted using the SPSS WIN26.0 program for frequency analysis, correlation analysis, and hierarchical regression analysis. As a result of the analysis, Internet addiction had a negative effect on self-esteem, and only seeking social support among the four sub-factors of stress response served as a moderator variable in the relationship between Internet addiction and self-esteem. Based on the results, the followings were suggested: expansion of research subjects regarding Internet addiction and interdisciplinary convergence study, providing universal provision of stress coping management programs, building a community at the local level, and discovery and reinforcing variables that offset the negative role of self-esteem of 2030 generations.

• Asia Marketing Journal
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• v.11 no.3
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• pp.1-29
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• 2009

The purpose of this study is to develop a service norm construct influencing behavioral intention in a service purchasing situation and investigate how the construct is related with other constructs in the theory of planned action model. Furthermore, a moderating variable, self-monitoring concept, in the model is considered. As a result, the influence of attitude, subjective norm, and perceived control on behavioral intention were all significant. Other consumers' norm was a significant factor affecting behavioral intention. Service provider norm, however, was not significant. In addition, self-monitoring played a moderating role in the model. The implication of this study is that service company or manager should consider service customer compatibility because focal customers are conscious that they face other customer's response.

• Journal of the Korea Academia-Industrial cooperation Society
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• v.14 no.7
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• pp.3338-3348
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• 2013

The purpose of this research is to access the dietary habits and weight control attitudes in college women, and to correlate them to the subjective fatigue symptoms. The research subjects are 508 women enrolled for studies in undergraduate school from freshmen to senior year in Daejeon city. The survey was conducted with self-administered questionnaire from Apr. 1st to May 1st to May 31st, 2012. In the questionnaire encompasses general characteristics, daily life style factors, dietary habits, attitude toward body type and weight control, and subjective fatigue symptoms. As a results, the affecting factors on the subjective fatigue symptoms were selected various factors such as frequency of the one food, frequency of dining out, having dinner, frequency of instant food intake, frequency of cereal, ice-cream intake, frequency of bean, soybean product intake, frequency of milk, milk product intake, consider excessive intake of sugar, consider excessive intake of salt, self-perception on body type and desire to control weight. Therefore, we can find out that their subjective fatigue symptoms are correlated to the factors in dietary habits, attitude toward body type and weight controls. It is concluded dietary habits and attitude toward body type and weight control themselves cause one's subjective fatigue symptoms, not because of each variables. So, it need efforts of having regular diets, making balanced body and controling body weights by objective ranges.

• Management & Information Systems Review
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• v.37 no.1
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• pp.55-74
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• 2018

China joined the WTO in 2001, and the Chinese market are growing at a rapid pace in the M&A Market. This Research is an Empirical analysis of China's leadership that subdivides leadership style and is an study on the effects of globalization on leadership and job satisfaction in the globalization as moderation variable. The significance of this study is to Refer to the direction of Chinese investments. This paper places emphasis on the change in Chinese organizational culture as a result of globalization and explores the influence of leadership on job satisfaction and turnover intention by using data from MBA students data of Wuhan City, 178 observations. And all of the data were analyzed using both the multiple regression analysis and the moderated regression analysis as well. Results of the empirical test are suggested as follow. First, transactional, transformational and servant leadership have a positive influence on job satisfaction. But it can't find the significant relationship between leadership and turnover intention. Second, there has a significant result that globalization on leadership is partially via the influence of job satisfaction. The result of the moderated regression analysis through the globalization as moderation variable is that globalization strengthens a positive influence on between transformational, emotional leadership and job satisfaction. On the other hand, In the case of this hypothesis that globalization will have mediating effect in the pathway between leadership and turnover intention, I expect that globalization strengthens a negative influence on turnover intention as dependent variable. But The result of the moderated regression analysis through the globalization as moderation variable is that globalization strengthens a positive influence on transactional, transformational, emotional and servant leadership.

• Journal of Korea Society of Industrial Information Systems
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• v.22 no.4
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• pp.79-95
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• 2017

This Study Investigates Whether R&D Capabilities and Market Orientation have Significant Effects on Product Innovation Performance in Order to Enhance Customer Value and Technology Innovation Competitiveness Considering the Characteristics of Rapidly Changing Semiconductor Industry. In other Words, as in the Research Model, the Purpose of this Study is to Investigate the Causal Relationship between the Independent Variable, R&D Capability and Market Orientation, on Product Innovation Performance, which is a Dependent Variable, through the Moderating Variable of Technological Innovation Orientation. For this Study, we Conducted a Questionnaire Survey on the Employees of Development Companies in the Semiconductor Industry and Finally Collected 118 Valid Questionnaires. The Collected Data was Analyzed by Multiple Regression Analysis with Demographic Characteristics as Control Variable and Hierarchical Regression Analysis was Conducted with the Moderating Effects of Technological Innovation Orientation. The Results Showed that the Higher the R&D Intensity and the External Network Capacity, the Higher the Product Innovation Performance. Also, the Product Innovation Performance was Higher than the Customer Orientation and Competitor Orientation Among the Market Orientation. In Addition, only R&D Capability Confirms that Technology Innovation Orientation is Moderated. The Result of this Study is to Improve Understanding of R&D Capability and Market Orientation in Creating of Product Innovation Performance of Semiconductor Companies and to offer Valuable Research Data in Empirically Supporting that Technological Innovation Orientation is an Important Moderating Factor in Creating Firm's Product Innovation Performance and Sustainable Competitive Advantage.

• The Journal of the Korea Contents Association
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• v.19 no.10
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• pp.206-216
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• 2019

This study is focused on the factors which would influence new media's utilization based on the university students' survey and literacy adjustment effect. Through this process, we would verify the composition of new media's utilization and the importance of literacy ability which are needed for the survey of university students and try to find the effect factors for career decision making. We surveyed about 150 students who were studying in University located in Incheon city and analyzed the data of qualified 120 students. SPSS 23.0 was used and frequency analysis was performed to analyze the general characteristics of the students. Reliability analysis, correlation analysis and regression analysis were conducted to verify the contents of this study. The relationship, information and interest which were considered independent variables, were found to have a significant influence on the career decision making of the students. In addition, it was shown that the literacy adjustment effect also played a big role in career decision making of the students. Based on those findings, we discussed about the importance of contents in the utilization of new media, ways to improve the ability of literacy, the implications and limitations of this study.

• Journal of Digital Convergence
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• v.19 no.5
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• pp.117-126
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• 2021

This study analyzed the factors influencing baby boomers' reemployment intentions. The extended Theory of Planned Behavior(TPB) as a research model used in this study. The extended TPB added outcome expectations and economic preparation as independent variables. Personal characteristics were set as a moderating variable and reemployment intention was set as a dependent variable. Based on the questionnaire survey of 250 baby boomers for the established research model, an empirical test was conducted through regression analysis. The results of empirical testing are as follows. Attitude, perceived behavioral control, and outcome expectations had a significant positive (+) effect on the baby boomer's reemployment intention. On the other hand, economic preparation had a significant negative (-) effect. Social norms have not been tested for significant influence relationships. Among the significant variables, economic preparation was found to have the greatest influence. The results of moderating effect of personal characteristics, both agreeableness and conscientiousness were found to play a role in moderating between attitudes and reemployment intention, between outcome expectations and reemployment intention. Based on these research results, academic and practical implications for the baby boomer's reemployment were presented.