• Journal of Digital Convergence
• /
• v.19 no.7
• /
• pp.147-154
• /
• 2021

The pandemic age came to us after the COVID19 broke out in the early of 2020, which resulted in many changes in our everyday life. One of the changes is non-contact transactions in economic activities, especially contact-free financial transactions are ever-increasing activities in the pandemic age. In non-contact financial transactions, security and trust are important issues that users are concerned about the most. So the paper examines how security and trust have effects on the attitudes of bank customers who use mobile banking applications on their smartphones. The study conducted factor ananlysis to extract research constructs using survey data gathered during Nobember of 2020 through February of 2021 across the nation. After extracting the constructs, the study checked validity, sampling adequacy, and internal reliability with KMO, Bartlett's test, and Crombach Alpha respectively. To make sure the purpose of the study, I do regression analysis. All factors of attitude had impacts on willingness on both of transactions and purchasing financial products. The results could give guidelines banks which want to attract more customers in open-banking environment through ever-more secure and trusty mobile banking application.

• Proceedings of the Korean Society for Cognitive Science Conference
• /
• 2000.06a
• /
• pp.138-145
• /
• 2000

본 논문은 정보거래 자동 중개 시스템을 위한 한국어 문형 표준안에 대하여 기술한다. 정보거래 자동 중개 시스템은 인터넷상에서 지식정보자산의 공급자와 수요자를 자동으로 연결해주는 시스템으로서 텍스트로 기술되는 수요자의 의도와 공급자의 지식정보 내용을 정확히 연결할 수 있는 신뢰성을 보장한 고품질의 정보검색 기술이 필수적이다. 그러나 자연어의 복잡성과 불규칙성은 정확한 언어처리 기술이 필수적인 고품질의 정보검색을 보장할 수 없다. 따라서 본 논문은 한국어 문장 표현 방식을 표준화하여 언어처리 기술 적용의 한계를 극복해보자는 데 그 목적이 있다. 또한 일반 사용자의 언어 표현을 문형 표준안으로 유도하는 방법에 대하여 기술한다. 문형 표준안의 구성은 표준 문형, 표준 문형 유도 방법, 어휘부로 구성되어 있다.

• The Journal of Society for e-Business Studies
• /
• v.15 no.2
• /
• pp.137-166
• /
• 2010

A virtual team is defined a group of people that use electronic communications for some or all of their interactions with other team members. Because team members of a virtual team are physically and temporally distributed, a team's transactive memory system(TMS) is considered to be crucial for the team's effectiveness and performance. TMS refers to a set of individual memory systems which integrate knowledge possessed by particular members through a shared awareness of who knows what. This paper seeks to understand (1) how a virtual team's TMS influences team performance, and (2) what factors contribute to developing the team's TMS. Given these purposes, through the extensive literature review, we first identified components and antecedents to develop a theoretical model that predicts a virtual team's performance. Using the survey data gathered from 172 virtual teams, this study found that expertise location, coordination, and cognition-based trust which were proposed as three components of TMS positively influenced a virtual team's performance. Furthermore, this study uncovered that perceived media richness, network tie strength, and shared norms significantly influenced the components of TMS, while geographical dispersion did not exert any significant influence on TMS.

• Proceedings of the Korea Society of Information Technology Applications Conference
• /
• 2007.05a
• /
• pp.143-154
• /
• 2007

인터넷이 대중화대면서 온라인 쇼핑이 가능해졌고 구매자들은 인터넷을 통해 구매와 관련 된 경험, 서비스 등을 다른 사람들과 공유할 수 있게 되었다. 인터넷 쇼핑의 특성상 제품을 직접 눈으로 보고 만져 볼 수 없기 때문에 온라인 구전(Online Word of mouth)이 상품 구매 판단의 잣대로 활용되고 있다. 따라서 본 연구에서는 온라인 쇼핑몰에서 구전 정보 특성이 구매자들의 인지된 구전 정보 가치에 영향을 미치는지 실증적으로 분석하였다. 구전정보의 객관성, 관련성, 신빙성, up-to-dateness는 인지된 구전정보가치 즉 구매 불확실성 감소에 긍정적인 영향을 주었다. 구매 불확실성 감소는 온라인 쇼핑몰의 신뢰에 긍정적인 영향을 미쳤다.

• The Journal of Society for e-Business Studies
• /
• v.21 no.2
• /
• pp.1-22
• /
• 2016

News contents has been collected, selected, edited and sometimes distorted by the news recommendation mechanisms of online portals in nowadays. Prior studies had not confirmed the consensus of newsworthiness, and they had not tried to empirically validate the impacts of newsworthiness on audience reactions. This study challenged to summarize the concepts of newsworthiness and validate the impact of representativeness of both editor's and audience's perspective on audience reactions as perceived news quality, trust on news portal, perceived usefulness, service satisfaction, loyalty, continuous usage intention, and word-of-mouth intention by adopting the representativeness heuristics method and information adoption model. 357 valid data had been collected using a scenario survey method. Subjects in each groups are exposed by 3 news recommendation mechanisms: 1) the time-priority news exposure mechanism (control group), 2) the reference-score-based news recommendation mechanism (a single treatment group), and 3) the major-news-priority exposure mechanism sorting by the reference scores made by peer audiences (the mixed treatment group). Data had been analyzed by the MANOVA and PLS method. MANOVA results indicate that only mixed method of both editor and audience recommendation mechanisms impacts on perceived news quality and trust. PLS results indicate that perceived news quality and trust could significantly affect on the perceived usefulness, service satisfaction, loyalty, continuance usage, and word-of-mouth intention. This study would contributions to empathize the role of information technology in media industry, to conceptualize the news value in the balanced views of both editors and audiences, and to empirically validate the benefits of news recommendation mechanisms in academy. For practice, the results of this study suggest that online news portals would be better to make mixed news recommendation mechanisms to attract audiences.

• 한국노년학
• /
• v.30 no.1
• /
• pp.81-91
• /
• 2010

The purpose of this study was to test a validity and reliability of Cognitive Performance Scale(CPS), a cognitive measure generated from 5 items(comatose status, decision making, short-term memory, making self understood, and eating). Method: 393 patients in 2 hospitals for the elderly with dementia were measured with CPS by two nurses independently. The inter-rater agreement was tested by comparing two scores. The CPS score was compared with GDS, which was measured by doctors and nurses, and MMSE score which was drawn from the claim data of Health Insurance Review & Assessment Service. Result: The correlation coefficient between CPS and GDS was 0.742(p<0.0001), CPS and MMSE was -0.794(p<0.0001). The Cronbach's coefficient alpha of CPS was 0.742, Kappa value was 0.772~1.000. The CPS showed high validity and reliability in long term care hospitals of Korea.

• Journal of Venture Innovation
• /
• v.3 no.1
• /
• pp.117-142
• /
• 2020

The purpose of this study is to explore the factors affecting the 6th industry experience by Schmitt experience model. The newly introduced variables are the cognitive experience, emotional experience, and social experience that are reconstructed based on Schmitt's experience theory and gender, family as a moderrating variable and trust as a mediation variable. In addition to experience intention. The hypothesis was set as follows. the experience factors that are the cognitive factor, the emotional factor, and the social factor will have a positive(+) influence on the intention to experience. Mooring factors will have a negative(-) effect on intention to experience. For statistical analysis, SPSS 24 and AMOS 23 statistical packages were used to test the research hypothesis. The research was based on 320 questionnaire data and tested by 314 valid responses were analyzed. As a result of the research, First, cognitive, emotional, and social factors had positive(+) effects on experience intention. Among the factors that directly affect the experience intention, the magnitude of influence appeared in the order of cognitive factors > social factors > emotional factors > mooring factors. Second, mooring factors have negative(-) effects on experience intention. Third, Trust has been partially influenced by factors of attraction, cognitive, emotional, and social. Fourth, there are significant statistical differences between men and women in cognitive and mooring factors in the path differences. Fifth, Social factors and mooring factors differed significantly in the composition of the household. Social factors with significant differences in path analysis have also been statistically demonstrated. The results of this study are academically verified that the cognitive, emotional, and social factors have an important influence on the experience intention in the 6th industry experience and the Schmitt's experience model proposed in this study is useful framework of analysis. In practical terms, it could provide implications for what factors should be strategically and marketingly focused to activate the 6th industry experience.

• 방재와보험
• /
• s.111
• /
• pp.46-51
• /
• 2006

리스크 커뮤니케이션도 기업이 잠재 위험에 대한 정보를 가지고 리스크를 인지하는 동시에 최적의 대응방안을 준비하여 관리하는 것에서 비롯된다. 성공적인 리스크 매니지먼트로 기업의 투명성 및 신뢰를 획득한 (주)하림의 사례를 살펴본다.

• Journal of the Korea Convergence Society
• /
• v.12 no.11
• /
• pp.161-168
• /
• 2021

Recently, many cognitive training programs based on digital contents have been presented, but few digital contents have been produced for children with intellectual disabilities among children with developmental disabilities. Digital contents based training programs are needed to apply remotely untact training programs rather than face-to-face apprenticeship classes for improving the cognition of children with intellectual disabilities. This study was attempted to present the new cognitive training program by analyzing concurrent validity, which was analyzed by the correlation between items by comparing with subtests of K-WISC-IV and items of game based Neuro-World cognitive training program. It was found that there are some validity by analyzing correlation between the subtests of K-WISC-IV and the items of Neuro-World program, which means that it has concurrent validity of some items of Neuro-World program. In terms of reliability, the Cronbach alpha value was 0.794, indicating that game performance of children with intellectual disabilities and the degree of level increase in each game were somewhat reliable. This is considered to be a significant result in future studies for clinical trials of cognitive training tools.

• Journal of the Korea Academia-Industrial cooperation Society
• /
• v.18 no.10
• /
• pp.382-392
• /
• 2017

This study analyzed the effect of an employee's psychological capacity(positive psychological capital), on perceived work overload, and explored how trust in supervisor moderated this relationship. In addition, we examined how positive psychological capital and perceived work overload influenced turnover intention. In doing so, we identified the antecedents of perceived work overload, and suggested ways to nurture positive psychological capital in organizations. Using survey data from 214 employees in the manufacturing industry in Korea, we found that positive psychological capital was negatively related to perceived work overload, and that the relationship was moderated by trust in supervisors. In addition, positive psychological capital was negatively associated while perceived work overload was positively associated with turnover intention. Results suggest the importance of understanding positive psychological capital given its crucial relationship with perceived work overload and turnover intention. The result also emphasizes the role that trust in supervisor plays, and the need to nurture employees' positive psychological capital in organizations.