• Korean journal of communication and information
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• v.52
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• pp.27-47
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• 2010

This study analyzes the latest statistics for 3 years based on the traits of market environment, internal organization characteristics(the size and distribution of workforce), and financial structure, and then, investigates the interactivity traits and drawbacks between organization and market environment, among the local broadcast stations, and, among the type of work in the internal organization, by interviewing with broadcasters working at the local stations. Major findings of this studies are : at first, statistically, the conditions of local market environment, the size of local station workforce, financial structure are very poor. And, the interactivity among the local broadcast stations have so many difficulties because of a conflict of interest. So, for getting over a difficult situation at the local stations, in addition to planning to support local stations with various policies, government and local stations should seek for solution to overcome the conflict of interest jointly.

• The Journal of the Korea Contents Association
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• v.14 no.2
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• pp.172-180
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• 2014

The purpose of this study is to examine how the Munjeonsa(SPC) has influenced the way terrestrial broadcasting networks produce drama. The study has three research objectives. First, this study investigates why the networks use SPC for drama production. Second, the study examines the features in the process of the setup and operation of SPC. Third, the study identifies the impacts of SPC on networks' drama production. This study analyzes which was produced by KBS SPC. The results of this study are as follows. First, networks introduce SPC to procure an enormous production costs and to manage the production system transparently and efficiently. Second, the feature of networks' SPC(KGCS SPC) is that it has a unique dual structure with main and project SPC. Third, SPC influences drama production system in various ways; revitalization of external investment, accounting transparency, growing of network's planning dramas, securing intellectual properties and revenue diversification.

• The Journal of the Korea Contents Association
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• v.18 no.3
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• pp.148-159
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• 2018

This study empirically examined the influence of ownership structure(public/private) and revenue structure (high dependency on advertisement/low dependency on advertisement) of broadcasting companies upon journalists' perceptions regarding the degree of freedom in news reporting, the factors that limit freedom of press, satisfaction with the work autunomy and satisfaction with company's policies of news reporting and editing in light of resource dependency theory. The result showed that both the ownership structure and revenue structure of broadcasting companies influenced the journalists' perception regarding the degree of freedom in news gathering and reporting. It was also confirmed that only the revenue structure affected the level of satisfaction with work autonomy while the degree of satisfaction with the company's policies on editing and programing was influenced by the ownership structure. The perception of the factors that limit the freedom of press was found to be influenced only by the ownership structure, as did the satisfaction with policies on editing and programing. These results are very significant as they show that the level of dependence on advertising revenue affects journalists' news reporting, and that journalists of public broadcasting companies are influenced by the dependence on government or other political powers as well as on advertising revenue.

• The Journal of the Korea Contents Association
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• v.15 no.10
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• pp.116-126
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• 2015

The purpose of this study is to analyze the change of programming strategies of chinese broadcasting as competitions intensify in the niche dimension. Specifically, the niche breadth which indicates the diversity of program genre and way of program production, the niche overlap which indicates the degree of competition among the channels, are investigated. The results show, as the competition has intensified, three chinese television pursued different programming strategies; CCTV1 maintained programming strategy without big change, while Hunan and Gangso pursued change of programming strategy. However the change of programming strategies of Hunan and Gangso showed different direction; Hunan has tended narrows niche breadth of program genre and the way of progrm production, while Gangso broadens niche breadth. In overall, Chinese broadcastings have found the way of co-exist pursuing different programming strategy. And the programming strategy of Gangso satellite broadcasting which broadens niche breadth has showed better performance in rating and advertising revenue.

• Journal of Digital Convergence
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• v.18 no.2
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• pp.427-437
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• 2020

This article researched the changes of terrestrial local broadcasting companies in a crisis of management. According to the following: First, the structure of the internal organization of local broadcasting companies has been changed to put more emphasis on 'management'. Second, most of the interviewees responded that this change was an inevitable choice. However, some responded that their 'role identity' was changing in a negative direction. Third, these changes have led to the emergence of programs that could undermine public interest. It also showed an increase in the production of 'funding-based' programs and 'mobile first' programs.

• Journal of Digital Convergence
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• v.11 no.10
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• pp.71-77
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• 2013

Broadcaster and production studio inevitably take the risk in Korea because the outsourced drama is contracted before produced. However, it is important for both parties to share risk and reward. This study seeks to assess the fairness of the copyright contract between broadcaster and production studio by examining whether they both have the balanced risk and reward structure. For the study, revenue and cost elements with their amounts are identified, which come from TV commercials, oversea sales, the secondary windows, sponsorship, and product placement. Next, the revenue and COGS (Cost of goods sold) of broadcaster and studio are estimated for both cases of when drama becomes successful or not. The analysis reveals that the current copyright agreement allows broadcaster hold low risk but high reward whilst production studio takes high risk low reward. However, the result doesn't imply that government intervention is justified because demand and supply determine the negotiation power in a free economy.

• Review of Culture and Economy
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• v.19 no.2
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• pp.147-170
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• 2016

This study has identified the current status and challenges to development of Korean Ethnic Media Companies in North America, China, and Australia New Zealand and aimed to understand implication of cultural policy. It examines the media circumstances, business resources of Korean Ethnic Media Companies(KEMC), and Korean ethnic broadcasting aid project which is operated for 10 years, and interviewed nine CEOs' of KEMC. According to the analysis, KEMCs in North America are in the market which is fully exposed to competition. China's KEMCs are the "limitedly localized market" which is supported by the government's regulatory for minority media. Australia & New Zealande's KEMCs are the market which potential growth is expected. North American KEMCs are needed to upgrade the business structure and organizational resources for content differentiation. China's KEMCs have to diversify financial resources and to consolidate content power. and Australia & New Zealande's KEMCs need support & cooperatation from home country for ensuring high-quality content.

• The Journal of the Korea Contents Association
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• v.21 no.3
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• pp.10-22
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• 2021

This study conducted usability test to users in 20s in order to find problems for improving news apps of the major broadcasting companies. Efficiency, effectiveness, and satisfaction were evaluated by mobile news content type. Also there is including analysis of the news topics (hard news, soft news) and broadcasters (MBC, SBS). As a result, same problems were found in common items according to mobile news content types. And in the news topic, there was a difference in the news values and news attributes that need to be improved. This study gives practical implications to the news producers to improve the contents of news apps.

• Smart Media Journal
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• v.6 no.1
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• pp.54-60
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• 2017

Recently, broadcasting companies have been faced with changes in social environment, particularly, the emergence of new media, including the internet, cable TV and DMB, and in the political environment, such as convergence in broadcasting and communications media. To cope with these changes, broadcasting companies are showing increasing interest in building new broadcasting information systems. This study presents how to develop a web-based broadcasting information system for the small and medium-sized broadcasting company. For developing the system, the study describes system configuration, business function relationship diagrams and business flow diagrams, entity relationship diagrams, major programs, and graphic user interfaces. The newly developed web-based broadcasting information system is expected to increase business productivity to a significant extent through faster decision-making and business execution in and out of the company.

• The Journal of the Korea Contents Association
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• v.19 no.10
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• pp.226-236
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• 2019

This study analyzed the relationship between the management and programming, and the changes of production type according to the changes of management situation in the local broadcasting companies. This study found that the operating income ratio has a correlation with the self-production ratio. Meanwhile, analysis of the changes of production types according to the changes of business circumstance empirically proved that the number of performers has decreased while that of the external shootings has increased when the business situation has been got worse in local broadcasting station.