• Title/Summary/Keyword: 경영전략유형

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영업비밀 침해행위의 유형

  • 황의창
    • 발명특허
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    • v.23 no.8 s.269
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    • pp.35-39
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    • 1998
  • 세계는 지금 국경없는 WTO체제에서 치열한 경제전쟁을 맞고 있다. 기술력이 곧 국가의 경쟁력을 가름하는 잣대가 되고 있는 상황하에서 새로운 기술개발을 위한 노력만큼이나 기업이 보유하고 있는 영업비밀에 대한 보호 노력은 경영의 새로운 핵심과제로 떠오르고 있다. 이에 우리기업의 영업비밀보호 전략수립에 도움을 주고자 주요 선진국들의 영업비밀보호제도를 분야별로 나누어 시리즈로 연재한다.

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The Performance of Grant-type Government R&D Project: Focusing on SME's R&D (자유공모형 국가연구개발 과제의 특성 및 효과성 분석 : 중소기업 R&D를 중심으로)

  • Seulki Hong;Sung Joo Bae
    • Journal of Technology Innovation
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    • v.30 no.4
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    • pp.57-82
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    • 2022
  • As the strategy to support SMEs' innovation has shifted to induce market-oriented innovation, the Korean government increasingly invests in grant-type R&D projects proposed by SME firms. This study reveals the characteristics of grant-type R&D projects proposed by SME firms through a transition of national R&D strategy and demand-pull innovation perspectives. This study also examines the differences between grant-type R&D projects proposed by firms and R&D projects led by the government through logit-analysis and propensity score matching methods. As a result, we found that a national R&D project for SMEs yields better innovation performance when the project is proposed by a company than led by the government.

What Determines Open Innovation in SMEs? An Empirical Study Considering the Strategy-Culture Mixed Typology and Environmental Dynamism (무엇이 중소기업의 개방형 혁신을 결정하는가? 전략-문화 혼합유형과 환경 역동성을 고려한 실증연구)

  • Kwon, Se-In;Yang, Jong-Gon
    • Journal of Convergence for Information Technology
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    • v.12 no.4
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    • pp.345-353
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    • 2022
  • The purpose of this study is to identify the types for open innovation of SMEs considering strategic- culture mixed typology and environmental dynamism. The analysis results of 182 SMEs classified into 4 groups are as follows. First, type PD had a positive effect on innovation performance in both in-bound and out-bound innovation and had improved performance through in-bound innovation in a dynamic technical environment. While DH had no significant effect on both innovations. Second, PH and DD, strategy-culture mismatched types, had a single effect of innovation that affected performance. No moderating effects of environmental dynamism had been shown in types PH, DD, DH. SMEs that aim for open innovation should strive to improve performance by aligning change-oriented strategy with creative and challenging culture.

Consulting Method and Its Applied Case to Improve Management Capability of Agricultural Firms Based on the Multi-contingency Organization Theory (다중조직이론 기반의 농업경영체 경영관리능력 향상을 위한 컨설팅 기법과 사례)

  • Jang, Ikhoon;Moon, Junghoon;Choe, Young Chan
    • Journal of Agricultural Extension & Community Development
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    • v.21 no.4
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    • pp.1149-1189
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    • 2014
  • Nowadays, many farmers use online management diagnosis tool developed by Rural development agency(RDA) for the purpose of self-diagnosis of their farm management. Database(DB) was created using the diagnosis results and has been used for agri-firm management consulting. However, the amount of diagnosis data in the DB has been decreasing year by year. This means that the diagnosis tool of RDA did not reach farmers' expectation. Therefore it is necessary to develop a practical consulting tool which is applicable for various types of agri-firm management. This study introduces a management diagnosis tool and consulting method based on multi-contingency organization theory and value chain model for the purpose of improving existing tools and methods. The consulting method based on multi-contingency organization theory shows the core strategy of agri-firms by two different ways such as "efficiency-oriented" direction and "effectiveness-orientated" direction. Also, this method emphasizes that the performance of firm can be achieved when subelements of firm activities follow the same direction with the orientation of core strategy. The important thing is the right firm management activity fitted to its strategic direction. Through this action, limited firm resources can be optimized. In order to make itself understand, this study shows a practical example applied by this method from actual agri-firms.

Legal Constraint of Airline Alliance (항공사 제휴의 법적 규제)

  • Suh, Myung-Sun
    • The Korean Journal of Air & Space Law and Policy
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    • v.21 no.2
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    • pp.181-205
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    • 2006
  • After introduced in 1980's, the Frequent Flyer Program(FFP) was one of the most successful marketing tools in the airline industry and it has become a major linkage pin of strategic alliances for airlines despite of legal constraint. Further, the world air transport market progresses rapidly from a one-to-one alliance to a global alliance among groups due to fierce competition of the markets. In this study, I first examine the trends and the characteristics of global alliance groups. Further, I analyze the types of airline strategic alliances in the FFP, and present management strategy of the FFP for national flag carriers based on the collected data. It is suggested that airlines, including the two major Korean airline companies, consider the advantages of strategic alliances on the FFP in a rapidly changing management environment.

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Towards a Combinatorial Auction Design Methodology (조합경매 설계방법론에 관한 연구)

  • Choi, Jin-Ho;Chang, Yong-Sik;Han, In-Goo
    • Information Systems Review
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    • v.8 no.2
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    • pp.103-117
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    • 2006
  • As the interest in the combinatorial auction has increased, diverse combinatorial auction market types have been proposed. Although there have been several studies on the combinatorial auction design, the studies covered some factors or partial dimensions of combinatorial auction design. Given the potential practical value of combinatorial auctions, it is necessary to approach it with an integrated and systematic design methodology for supporting a comprehensive range of combinatorial auction models. Thus, we present a systematic framework for combinatorial auction design methodology. In particular, we classified the combinatorial auction architecture types, process types, and mechanism types. This framework characterizes the different combinatorial auction models, and lead to a useful taxonomy of the combinatorial auction design factors and taxonomy of the market types by coordination among the design factors. In addition, we illustrate an n-bilateral combinatorial auction market, derived from our design methodology, to show the viability of our study.

Effect of Fitness between Organizational Innovation and HRM Type on Performance (조직의 혁신방향과 인적자원관리의 기능별 전략 간의 적합성이 성과에 미치는 영향)

  • Kim, Jinhee
    • The Journal of the Convergence on Culture Technology
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    • v.5 no.1
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    • pp.21-26
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    • 2019
  • This paper examines effect of fitness between innovation and HRM type on firm performance(quality competitiveness, operating profit). Data were extracted from the Korea Labor Institute's workplace panel survey(WPS) from 2015, and the analysis used 3,431 companies. To test the research model, analysis of variance(ANOVA). The model shows that full-innovation/commitment HRM type companies were significantly higher quality competitiveness, and operating profit than other companies. And low-level innovation/control HRM type companies were significantly lower quality competitiveness and operating profit than other companies.

The Effects of Self-congruity on Functional Congruity, Brand Attitude and Behavioral Intention in Name-b rand Coffee Shops (자아일치성이 기능적 일치성, 태도 그리고 행동의도에 미치는 영향: 커피전문점 이용고객을 중심으로)

  • Kim, Eunjung;Park, Heungjin;Han, Sangho
    • The Korean Journal of Franchise Management
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    • v.5 no.2
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    • pp.5-23
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    • 2014
  • In order to examine the effects of self-congruity on functional congruity, brand attitude and behavioral intention in name-brand coffee shops, this study attempted to examine the self-congruity in two types which are nonsocial-type SC and social-type SC. The results showed that self-congruity had positive significant effects on functional congruity and nonsocial-type SC influenced to functional congruity more than social-type SC. Also, these two types of self-congruity didn't have direct significant effects on brand attitude. But it had significant effects on brand attitude through the functional congruity. Finally, brand attitude positively impacted on behavioral intention. These findings provide managers in name-brand coffee shops with strategies for implementing more effective brand image building as well as focusing on satisfying customer's functional congruity.

Technological Change and Organizational Strategy as an Evolutionary Process (진화론적 관점의 기술혁신의 동태성: 정보기술산업과 조직경쟁유형의 진화)

  • Cha, Dae-Kyu
    • Korean Business Review
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    • v.11
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    • pp.15-38
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    • 1998
  • This study explores the evolution of technical innovation over time. It focuses on sectors of the information technology because this industry can be referred to as one of the most dynamic industries of all times. Following evolutionary theorists, we argue that technological change is gradual and that superior firms and technologies are reward by the' selection' environment. In the initial phase of the industry life cycle, technological change is expected to be radical and uncertainty is high. Over time a product or technology is likely to arise which stands out above all other products or technologies. These so-called 'basic designs' serve as sorts of 'technological guideposts' for further developments in the technology. Once a basic design established, technological progress tends to follow consistent paths or trajectories. The cumulative character of technological progress facilitates a rapid expansion of the boundaries of the technology until the natural limits of the technology are approached and technological progress slows down. Following ecological theories, supply-side developments in the industry are described on the basis of five different organizational types. On the basis of this pattern of market and technological evolution we came up with seven basic propositions.

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Supply Chain Integration Strategy based on Customer Value (고객가치에 따른 공급사슬통합 전략)

  • Kim, Jin-Wan;Ok, Seok-Jae
    • Management & Information Systems Review
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    • v.32 no.5
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    • pp.45-68
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    • 2013
  • The goal of supply chain integration is to improve the effectiveness and efficiency of supply chain in order to deliver customer value. So, the fit of between supply chain integration strategy and customer value strategy is very important. Therefore, this study explores the different types of relationship between supply chain integration and customer value, as well as in the firm performances. Cluster analysis is used to develop the typology of supply chain integration, and five typology (High Internal Oriented Integration, Medium Oriented Internal Integration, High Supply Chain Integration, High Customer Oriented Integration, Medium Oriented External Integration) are identified. Analysis of variance is used to test the relationship between supply chain integration typology and customer value, and firm performances. The results show that there are statistically significant differences in customer value and firm performances.

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