• Journal of Internet Computing and Services
• /
• v.17 no.4
• /
• pp.145-159
• /
• 2016

This study points out the problems of absence of the legislation for standard regulation on Video on Demand(VoD) advertisement which grows so fast lately, for this it recommends making legal references, which have the definition of non-linear broadcasting & VoD advertisement and VoD advertisement standard regulation in the merged Broadcasting Act, and adopting co-regulation system. Pay TV operators providing VoD service have the opportunities to make money as subscribers uses it increasingly. In case of linear service, the Broadcasting Act regulates the advertisement strictly, but not the VoD ads. The reason why is that Korean legislation including the Broadcasting Act does not have legal reference to regulate it, instead of that, it rely on the self-regulation system which is operated by pay-tv players who provide the VoD ads. So, there is the limitation to protect the minors such as children and youth from the harmful VoD ads, to be invulnerable for advertisers to influence to advertising agents, and to ensure the regulatory effectiveness under player-centric self-regulatory regime. In this context, this study analyses the how to regulate VoD ads standard with a three-pronged approach. First, it analyses the VoD ads regulation system in overseas countries, UK, Canada, EU and Ireland. Each country has the legal reference to regulate it in the Broadcasting Act or lower statures and adopts the co-regulatory regime the NRA and the 3rd entity operate together. Second, it reviews the objectives and scope of VoD ads standard. This study recommends that the objective of it is users protection and the scope of it is standard regulation not commercial practice. Third, this study researches how to legislate for regulation of VoD ads standard. Considering VoD service's characteristics(non-linear service) and legal position of Ads agency(i.e. pay tv operators), it suggest that legal reference will be in the integrated Broadcasting bill, which is the general law, not individual. If it is available to regulate VoD ads standard with co-regulatory regime, it expects the enhancement of user protection from the harmful VoD ads and make up sustainability of the pay-tv players' self-regulation.

• Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
• /
• v.14 no.6
• /
• pp.1-5
• /
• 2000

Recently alternating-current Plasma Display Panel(AC-PDP) is in the spotlight as a digital television and high definition television. The panel structure widely adapted in commercial AC-PDP is three electrodes surface discharge type. At present time, the luminous efficiency is around 1lm/W, it should be a key factor for the commercialization. For the high luminous efficiency, the development of panel structure is necessary. At a given panel structure, a driving method should be optimized to get a sufficient luminous efficiency. The display image of AC-PDP could be realized by the repeated light emission from the discharge. Because most of discharge power is consumed in the sustaining period, the optimization of sustaining waveform is very important for the high luminous efficiency. ADS (Address and Display period Separated) driving method is commonly used. The average driving frequency of ADS driving method is ranged by several tens kilo of [kHz], however the actual frequency of sustaining period is in range of 100[kHz] to 200[kHz]. Based on this study, when the phosphor emits the visible light, it has a decay time of few milliseconds due to the material transfer to the phosphor to emit the visible light. Consequently the luminous efficiency decreases in proportion to the driving frequency. It is found that the luminous efficiency could be significantly improved by the low frequency sustaining driving method.

• Cartoon and Animation Studies
• /
• s.34
• /
• pp.219-235
• /
• 2014

The term 'noble savage' is a literary stock character that expresses the concept of an idealized person who has not been corrupted by civilization, and therefore symbolizes humanity's innate goodness. Fictional noble savage characters that are raised by wild animals such as Rudiard Kipling's Mowgli or Edgar Rice Burroughs' Tarzan were created over 100 years ago but are still repeatedly reproduced as movies and TV series. Since films that depict noble savages tend to criticize civilization, popularity of these film could be due to the hidden anxiety of masses towards civilization and technology. Characters in commercial films about noble savages tend to be leveled, sharpened, and assimilated as Allport and Postman argued in The Psychology of Rumor. It is probably because films, as mass medium, need to be understood easily to the public. Characters in animations with cartoon style images are more likely to be leveled, sharpened, and assimilated even further than live-actions. Films show social stereotype of the time through assimilation process. Comparing different versions of film based on the same novel about noble savage how those social stereotypes such as gender roles and idea of evil change.

• The Journal of the Korea Contents Association
• /
• v.16 no.11
• /
• pp.29-37
• /
• 2016

With the emergence of SNS, TV, newspapers and radio, which are one-way communication media, have become less important. Therefore social networking enables social networking beyond the constraints of time and space, and communication and emotional communication required for social relations have emerged as a factor in the importance of social media. Social media, which is based on rapid connectivity and scalability, is an medium of expression that is advantageous for companies and consumers to communicate more easily than traditional advertising media. Advertising can form a consensus that consumers and companies can create an atmosphere of friendly conversation because of the social media that has the efficiency of communication. This study compares two ads. One is the advertisement of 'Bear and Hare', an animation of John Lewis department store in the UK, where a new form of advertising marketing strategy is fused with emotional storytelling and social media. The second is an advertisement of LG, 'I love you LG' to be. Social media should be remembered as a warm and loving company in the heart of customers through open communication with customers, rather than companies that pursue merit profits by using social media ads as a medium of emotional transmission to consumers. It is a study on useful advertising strategy that can pursue the sales of the company at the same time.

• Journal of Navigation and Port Research
• /
• v.36 no.6
• /
• pp.443-448
• /
• 2012

As a basic data to build a countermeasures against coastal disaster, the conscious survey of people living around the coastal are is needed. This study performed the conscious survey on 5 islands located at Korean southeast ocean including Youngdo of Busan. Among many respondents, 503 effective answers are got and followings are the analyzed results. Among the various kinds of disasters, especially the typhoon(28%), storm surge(19%), earthquake(15%) are selected as menacing disasters in mind to coastal inhabitants. Typhoon(60%) and storm surge(21%) were the representative disasters that the coastal inhabitants experienced. 67% among the respondents get the disaster-related information from TV and/or commercial medias, and other 21% depend on their own experiences. Although 33% of respondents attended the disaster-related training and the training time was less than 2 hours, they answered the training was very helpful. Over 85% among the respondents answered they will evacuate if a disaster occur, but only 19% know the evacuee shelter(s). Except the foods, various living goods are selected and willing to carry with for living at shelter if they have to evacuate.

• The Journal of the Korea Contents Association
• /
• v.12 no.1
• /
• pp.91-102
• /
• 2012

Generally today's culture and the arts industry has been focusing more on economic value than the arts. Therefore this paper will elucidate the meaning of the culture and the arts can be a break though which can only include commercial and economic values but transcend its values ultimately. First of all, this paper will suggest an advanced 3D stereoscopic images by analysis of examples and environments of realistic media arts. Looking into the changes of related technologies and market environments, the motion-recognition technology, as seem in SF film "Minority report", has become a feasible technology. In the past, 3D stereoscopic images were shown in the theme park theatre and exhibition halls for group viewing. but recent 3D TV and display devices have changed those environments to personal. Since domestic researches of realistic media art has been little, this paper will analyze them respecting to three broad classifications. The results are : Firstly, in CAVE method, more impact capabilities of spectators are expected that they can manipulate interactive interfaces freely and the physical movements of spectators can operate interactively. Secondly, inter-network communications and expansion of viewers' perceptions are predicted by way of HMD method, sensor suites and communication equipments. Thirdly, combinations of HMD and motion tracking utilization is foreseen. With the convergent usages of these three features, we can prospect the possibilities of interactive 4D that spectators wearing 3D stereoscopic display devices can experience and make their own 3D stereoscopic images actively at the point of their views.

• Journal of Digital Contents Society
• /
• v.10 no.1
• /
• pp.61-71
• /
• 2009

While the broadband network and multimedia technology are being developed, the commercial market on digital contents as well as IPTV has been widely spreading. Especially IPTV is providing various useful services since it makes using multimedia contents easier and more convenient by combining the strong points of both TV and PC system. Until now, IPTV system has been focused on VoD service as a general usages. However, various IPTV services are recently demanded since they can have special features for some specific places and occasions. So in this paper, we propose a design of the download based IPTV system using user-specific channel management. At first, program contents previously scheduled by users are downloaded and are played at settop-box according to the prescribed time table. This system has some advantages of giving users easy access to any wanted media contents in anytime that is IPTV's characteristics. And we can increase stability of services by using time slot distributed download for contents. Because this service can be constructed and maintained at relatively low cost, we confirm that this service model is more suitable to some companies with small infrastructure and special purposes. Accordingly, in this paper, we look into necessary elements and define some protocols for system in order to help other developer build this system.

• Proceedings of the Korean Institute of Information and Commucation Sciences Conference
• /
• 2010.05a
• /
• pp.609-611
• /
• 2010

IPTV(Internet Protocol Television)is the point in commercial and broadcast content from the numerous channels that are growing exponentially, Many people with mobile devices anywhere, anytime you want to use IPTV, demand will increase. Numerous channels for collecting information about EPG (Electronic Program Guide) service, IP (Internet Protoco) communications using a fast search of content for broadcast EPG is time to take advantage of the service. Using the current wired network, the Android-based IPTV services to take advantage of the EPG in the mobile environment to provide an environment being studied, and Country of the European digital broadcast standard DVB-MHP standard is followed by subsequent research and development of the EPG service is required. In this study, using the existing wired network, IPTV EPG service information of the channel in a mobile environment user-friendly as possible by providing channels for EPG service information to users quickly and easily search for content to provide an environment and Android-based mobile IPTV environment to take advantage of the EPG service channels of broadcast channels with in the EPG service for users to gather information retrieval system is proposed.

• Journal of the Institute of Electronics and Information Engineers
• /
• v.52 no.4
• /
• pp.62-70
• /
• 2015

Recently the demand for projected capacitance touch screens is sharply growing especially for large screens for medical devices, PC monitors and TVs. Large touch screens in general need a controller of higher complexity. They usually have a larger number of driving and sensing lines, and hence it takes longer to scan one frame for touch detection leading to a low frame scan rate. In this paper, a novel touch screen control technique is presented, which scans each frame in two steps of simultaneous multi-channel driving. The first step is to drive all driving lines simultaneously and determine which sensing lines have any touch. The second step is to sequentially rescan only the touched sensing lines, and determine exact positions of the touches. This technique can substantially increase the frame scan rate. This technique has been implemented using an FPGA and an AFE board, and tested using a commercial 23-inch touch screen panel. Experimental results show that the proposed technique improves the frame scan rate by 8.4 times for the 23-inch touch screen panel over conventional methods.

• Resources Recycling
• /
• v.24 no.1
• /
• pp.58-65
• /
• 2015

Although Korea is a top market sharing and world leading producer and developer of flat panel display devices, relevant recycling technology is not up to her prestigious status. Besides, most of the waste glass arising from flat panel displays is currently land-filled. The present paper mainly reviews on development of recycling systems for waste TFT-LCD glass from end-of-life LCD TVs and monitors and TFT-LCD process waste of crushed glass particles with target end uses of raw material for high strength concrete pile and glass fibers, respectively. Waste LCD glass was recycled to fabricate ingredients for high strength concrete piles with enhanced physical properties and spherical foam products. The waste LCD glass recycling technology is already developed to fabricate long and short fibers at commercial level. In view of these, future R & D on waste LCD glass materials is to be directed toward implementation of commercial materials recycling system therefrom.