• Title/Summary/Keyword: subjectivity study

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Subjectivity Reception of Univ. Students about Medical-information Advertising (의료정보 광고에 관한 대학생의 주관성 인식)

  • Lee, Jei-Young;Jeong, Mi-Ae
    • The Journal of the Korea Contents Association
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    • v.17 no.4
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    • pp.36-47
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    • 2017
  • This study was carried out by practical method in a subjectivity study accessible in-depth, in sloughing off old habit of functional quantity analysis about medical-information advertising. The perception pattern come out in this study were divided into five types in Q-methodology. The result is as follows ; it is divided into 1[(N=4) : Interest Type], 2[(N=3) : comparison Type], 3[(N=3) : Product-focus Type], 4[(N=3) : Disbelief Type], 5[(N=2) : Improvement Type]. In conclusion, this study is to ascertain acceptance behavior about Reception Type on medical-information advertising ; to offer a developmental suggestion about it.

A Subjectivity Study on the Promotion of Korean Smart TV Industry through Q Methodology

  • Kim, Ki Youn;Cho, Dae Keun;Song, In Kuk
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.8 no.6
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    • pp.2171-2185
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    • 2014
  • From the perspectives of regulation and convergence, several debates on the industrial definition of smart TV service in the Korean broadcasting and communications market are currently in progress. The most heated controversy mainly depends on whether smart TV is controlled under broadcasting regulations or under communications regulations. This Korean- specific problem is summarized in regulation fairness or asymmetric regulations between smart TV and IPTV operators. Although both operators utilize very similar technology and share the same business model, the regulations for only smart TV operators are unfettered. This would be an intrinsic cause that prohibits fair competition in the new converging market. Currently we confront the matter of asymmetric regulations between smart TV and others including IPTV or ISP. The purpose of this study, thus, is to provide the strategic, regulatory guidance and theoretical definitions on smart TV service, as one of converging services, based on a qualitative approach through subjectivity methodology. The study identifies three issues net neutrality, regulation fairness and new media and new market and proposes desirable promotion plans regarding those issues. The study draws lessons learned through a Korean smart TV case and provides directions to strategic-policy studies for future emergent converging services.

An Inquiry on the Types of Subjectivity on Edutainment Features of Software Education in Elementary School (초등학교 소프트웨어 교육에서 에듀테인먼트 특성에 대한 주관성 유형 탐색)

  • Son, Byung-Kuk;Song, Sang-Ho
    • Journal of The Korean Association of Information Education
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    • v.22 no.2
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    • pp.177-193
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    • 2018
  • The purpose of this paper is to explore the types of subjectivity on edutainment features of software education implemented in elementary school. Q-method is used to seek individual learners' subjectivity type. Three types of subjectivity are found: implementation type, intellectual-fun type, and relationship type. Implementation type learners show positive attitude toward making their thinking into realization, intellectual-fun type learners show positive attitude toward solving problems that require intellectual activities, and relationship type learners show positive toward other persons' attention and consideration. These results imply software education will be more enhanced with these three types considered for implementing software education in elementary schools. This study is expected to contribute to further following research and practices.

Subjectivity Study on Decision Making Elements for Firefighting of Firefighters: An Investigation Utilizing Q Methodology (소방관의 화재대응의사결정요인에 관한 주관성 연구: Q방법론을 활용한 조사를 중심으로)

  • Junghoon Kim;Seung Hoon Ryu;Dongkyu Lee
    • Knowledge Management Research
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    • v.24 no.4
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    • pp.23-42
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    • 2023
  • This study originated from recognition of importance of firefighters' decision-making in fire response, coupled with existing gap in research. By utilizing Q-methodology, the study aimed to categorize firefighters' subjectivity in fire response decision-making. Through this categorization, the study sought to highlight insights into the current technological and data limitations, as well as potential directions for future R&D in the field of firefighting. The findings of the study revealed that firefighters' subjectivity could be classified into three factors: "emphasis on direct information related to rescue," "emphasis on information related to the target property," and "emphasis on information related to command and coordination." The study theoretically confirmed that the subjectivity of firefighters' decision-making in fire response is partially influenced by their experiences and job. Additionally, the study's significance lay in its approach of collecting specific decision-making factors in fire response, moving beyond general theoretical models. Furthermore, from a policy perspective, the typification of decision-making factors contributed to connecting the identified data-based administrative needs from prior studies. Insights from the study emphasized the importance of leveraging on-site experience in Korea to aid decision-making, calling for the development of equipment and data collection methods that can rapidly and accurately assess on-site conditions.

The Subjectivity Perceptions of the Image of the Police (경찰 이미지 제고에 대한 주관적 인식유형)

  • Yang, Chang-Hoon;Lee, Jei-Young
    • The Journal of the Korea Contents Association
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    • v.13 no.2
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    • pp.220-234
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    • 2013
  • The purpose of this study is to understand the types and features of subjectivity perceptions of the police by applying Q methodology that draw upon schematic model in subjectivity study. A survey was carried out among police officers in Gangwon province, South Korea, to classify the 61 selected Q-statements into a normal distribution using a 11 point scale. The collected data was analyzed using QUANL program, and principal component factor analysis using varimax rotation was used to identify the types of perceived image of the police. Type I can be categorized by a strong concern for the education & manpower management, Type II can be categorized by advocating for duty observance, Type III can be categorized by the pursuit of publicized police image and Type IV can be categorized by the suggestions for legal improvement. The use of Q methodology provides insights into the image of the police that would not be available through traditional methodologies and offers a foundation for essential efforts to address and overcome concerns about the image of the police.

A Study of Subjectivity about Happiness among Undergraduate Students - Q methodological approach - (행복에 관한 대학생의 주관성 연구 - Q 방법론적 접근 -)

  • Shim, Hyung Wha
    • The Journal of Korean Academic Society of Nursing Education
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    • v.23 no.3
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    • pp.268-278
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    • 2017
  • Purpose: The purpose of this study was to investigate the subjectivity of undergraduate students about happiness. Methods: Q methodology, which scientifically measures individual subjectivity, was used. Thirty-four Q-statements selected from 40 participants were classified into a shape of normal distribution using a nine-point scale. The collected data were analyzed using a PQMethod PC program. Results: Type I: Self-directed, growth-seeking type. This group of people searches for their objectives and direction in life while consistently making efforts to realize their goals. Type II: Oriental and wealth-seeking type. This group of people sympathizes with the oriental worldview and believes in having luck such as wealth or health. Type III: Realistic and pleasure-seeking type. This group of people tries to think positively but while rooted in reality, searches for pleasure and satisfaction in their surroundings. Type IV: Altruistic and relationship-seeking type. This group of people stresses the importance of religious life, small happiness in life, and relationship with friends or neighbors. Conclusion: The results of this study provide the foundation for understanding college students' perception about their happiness. Furthermore, these results suggest the necessity of specific and integrated education to improve happiness.

Nursing Students' Subjectivity of Complementary and Alternative Medicine (보완대체의학에 대한 간호학과 학생의 주관성 연구)

  • Park, Eun-Young;Lee, Eun-Nam;Kang, Ji-Yeon;Ju, Hyeon-Ok;Kim, Sam-Sook;Choi, Eun-Jung;Kim, Hack-Sun
    • Journal of East-West Nursing Research
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    • v.17 no.1
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    • pp.31-39
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    • 2011
  • Purpose: The purpose of this study was to grasp the subjectivity of the nursing students toward CAM and put the outcomes into use as basic facts and figures in developing and applying a curriculum associated with CAM. Methods: Q methodology was employed to explore the nursing students' subjectivity from their rank-order statements. For the Q population, individual in-depth interviews and literature research were conducted. Finally, 30 participants completed 40 Q statements. The data were analyzed using the QUANL software package. Results: The current survey that probed into the subjectivity of the nursing students relative to CAM abstracted four categories, namely, practical and convinced type, keep-under-control/wait-and-see type, merit acknowledging type and limitedly accepting type. Conclusion: It is recommended that various educational programs should be developed to shift the awareness of CAM on the part of the nursing students, based on the findings set forth in the current study.

Sanhujori Subjectivity in Husbands of Pregnant Women (산후조리에 대한 임부 남편의 주관성 연구)

  • Park, So-Yeon;Wee, Hwee
    • Journal of the Korea Convergence Society
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    • v.10 no.9
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    • pp.141-151
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    • 2019
  • Purpose: This study aimed to identify the type of Sanhujori subjectivity experienced by husbands of pregnant women, and analyzed the characteristics of each type. Method: Q-methodology was used and 207 statements were extracted. Finally, 37 Q-samples were derived and 40 P-samples used the 9-point scale to distribute statements. Data were collected from March-May 2018 and analyzed using PC-QUANL program. Results: The analysis of factor weights and variables showed that 48.0% of the total variance was explained by three types of subjectivity, namely, 'couple-centered pursuit of women's health', 'expecting emotional recovery and requiring social support', and 'each family makes their own family system' for which the explanatory powers were 38.1%, 5.8%, and 4.1%, respectively. Conclusion: This study is meaningful as it explores Sanhujori from the viewpoint of husbands; its findings can be used to both evaluate Sanhujori service in Korea and provide basic data to develop convergent services for Sanhujori.

Study on Virtuality and Subjectivity of Augmented Reality in Media Remediation (미디어 재매개적 관점에 의한 증강현실 가상성과 주체성에 대한 연구)

  • Kim, Jin-Kon
    • Journal of Digital Contents Society
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    • v.12 no.4
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    • pp.519-530
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    • 2011
  • This study purposed to interpret subjectivity, which centers on the concept of virtuality embedded in the process of virtualizing contextual awareness and mixing the boundary between realities and virtual realities for renewing the feeling of time and space represented by augmented realities in daily spaces, from the viewpoint of traditional media. By explaining how the reflection of reality is exposed focusing on immediacy and hypermediacy from the viewpoint of media remediation, we found that, different from conventional media, augmented reality enables the screen to function as a part of subject and play a role and, by doing so, converts it to the complete subject of digital media comprehending observers and operators.

Subjectivity of Nursing College Students' Awareness of Gender Equality: An Application of Q-methodology (간호대학생의 양성평등의식에 대한 주관성)

  • Yeun, Eun-Ja;Kwon, Hye-Jin;Kim, Hyun-Jeong
    • Journal of Korean Academy of Nursing
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    • v.42 no.3
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    • pp.342-350
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    • 2012
  • Purpose: This study was done to identify the awareness of gender equality among nursing college students, and to provide basic data for educational solutions and desirable directions. Methods: A Q-methodology which provides a method of analyzing the subjectivity of each item was used. 34 selected Q-statements from each of 20 women nursing college students were classified into a shape of normal distribution using 9-point scale. Subjectivity on the equality among genders was analyzed by the pc-QUANL program. Results: Four types of awareness of gender equality in nursing college students were identified. The name for type I was 'pursuit of androgyny', for type II, 'difference-recognition', for type III, 'human-relationship emphasis', and for type IV, 'social-system emphasis'. Conclusion: The results of this study indicate that different approaches to educational programs on gender equality are recommended for nursing college students based on the four types of gender equality awareness.