• Title/Summary/Keyword: small and medium sized enterprise

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The Shifting of Business Activities during the COVID-19 Pandemic: Does Social Media Marketing Matter?

  • PATMA, Tundung Subali;WARDANA, Ludi Wishnu;WIBOWO, Agus;NARMADITYA, Bagus Shandy
    • The Journal of Asian Finance, Economics and Business
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    • v.7 no.12
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    • pp.283-292
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    • 2020
  • The implementation of physical or social distancing during the Covid-19 pandemic has an implication on the shifting of conventional to online business activities. This study aims to explore how financial support, perceived benefits, external pressure determine social media marketing as well as understanding the role of internet and e-business technology (IEBT) that occurs in this relationship. This study adopted a quantitative study with Structural Equation Modeling (SEM)-based variance Partial Least Square (PLS), which aims to enhance understanding of the relationship between variables. The surveyed population of this study came from 123 small- and medium-sized enterprise (SME) owners in East Java of Indonesia, using an online survey and selected with the convenience random sampling method. The findings of this study indicated that the perceived benefits and external pressure have a positive effect on the adoption of IEBT. However, financial support failed in explaining SMEs' adoption of IEBT. This study confirmed that the adoption of IEBT has successfully mediated the influence of financial support, perceived benefits, and external pressure on social media marketing. Despite the samples solely collected from East Java, this study is the first step in research related to the social media marketing in SMEs in Indonesia.

A study on Design & Implementation of Supply Chain Management adopting Object-Oriented design methodology for auto-part manufacture company (객체지향 UML을 활용한 자동차부품제조업체의 공급사슬관리망 설계.구현 연구)

  • Na, Sang-Gyun;Lee, Jun-Su;You, Tai-Woo;Jeong, Byung-Ho
    • Journal of the Korea Safety Management & Science
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    • v.9 no.3
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    • pp.73-84
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    • 2007
  • This paper was concerned about design and implementation of supply chain management for auto-part company by adopting a UML(Unified Modeling Language). The part of SCM and e-business have interested by larger company, researcher and academic professor. There has been known about a little implementing SCM and it's initiatives for SME(small-medium sized enterprise). We, in this paper, dealt with design and implementing the SCM on supply chain auto part SMEs. The UML is a standard language for specifying, visualizing, constructing, and documenting the artifacts of software systems. It simplifies the complex process of software design, making a blueprint for the SCM implementation. In this paper, we also adopt some methods for the systematic system analysis, design, and implementation by applying UML to a SCM system.

Consumer Behavior Toward Adoption of Mobile Payment: A Case Study in Indonesia During the COVID-19 Pandemic

  • SUNARJO, Wenti Ayu;NURHAYATI, Siti;MUHARDONO, Ari
    • The Journal of Asian Finance, Economics and Business
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    • v.8 no.4
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    • pp.581-590
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    • 2021
  • The purpose of the research was to investigate the characteristics of technology users, their knowledge about the technology and whether that affected technology adoption, and, through the measurement utilitarian value as a mediator, to find out whether the behavior toward mobile payment technology adoption is considered most effective during the COVID-19 pandemic, especially at this research locus, Central Java Province, Indonesian Batik SME consumers. The research methodology was quantitative with data processing using Structural Equation Modeling (SEM) with the final sample of 294 respondents' answers. To the best of the researcher's knowledge, this was an initial attempt toward a holistic and integrative approach to explain the adoption of mobile payment in Indonesia with different consumer characteristics in each region of Indonesia and varying levels of knowledge about mobile payment applications. The results show that the utilitarian value as a mediating variable only affected the relationship between the characteristics of technology users and adoption behavior. The findings of this study suggest that the stronger the knowledge of technology users, the more influential the adoption behavior of the mobile payment technology for Indonesian Batik small-, and medium-sized enterprise (SME) consumers during the COVID-19 pandemic in the new normal era.

The Case Study on Weighted DB Security Appliance Development (Light Weighted DB 보안 어플라이언스 개발 사례 연구)

  • Seo, Yang-Jin;Lee, Jae-Pil;Lee, Chang-Hoon;Chang, Hang-Bae
    • Journal of Advanced Navigation Technology
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    • v.14 no.3
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    • pp.397-408
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    • 2010
  • SMEs (Small and Medium-sized Enterprise) have became competitive by improvement of work efficiency due to utilization of DBMS, which is mainly used among large enterprises, but reverse functions such as security events and vulnerabilities have been increasing. SMEs without enough investment on security infrastructure have difficulties with implementing DB security products. Therefore the most of SMEs are exposed to hacking and security accidents defensivelessly. Hence this study offers distributional H/W DB security solution which is affordable for SMEs.

A Study on Measures for Strengthening Local Logistics Company's Competitiveness to Entry into UN (Market) (국내 물류기업의 유엔(시장)진출을 위한 경쟁력 강화방안 연구)

  • Shin, Seok-Hyun;Kwak, Kyu-Seok;Kwon, Moon-Kyu
    • Journal of Navigation and Port Research
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    • v.37 no.4
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    • pp.439-445
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    • 2013
  • Domestic large group logistics company(2nd-party logistics company)has made inroads on large portion of domestic logistics market, whereby the domestic 3rd-party logistics market has been shrinking every year to a level of 30% or so. Global logistics enterprise is steadily increasing 3rd-party global market portion while Local one facing with stagnating growth has very minimal level in the global market share. Fortunately new government strengthening policy change toward local SME and also recent UN's supplying line enlargement to Asia regions are positive factors which make Local SME very positive environments to advance to UN procurement logistics market. On this occasion, the purpose of this paper is to help local logistics company perform successful bidding through study of UN-transportation case and also suggest in SWOT analysis a segmented measure and support policy between Industry, Academia, Government and Institute.

A Study on the Security Enhancement of the Industrial Control System through the Application of IEC 62443 Standards (IEC 62443 표준 적용을 통한 산업제어시스템 보안성 강화 연구)

  • Jin, Jungha;Kim, Juntae;Park, SangSeon;Han, Keunhee
    • Proceedings of the Korea Information Processing Society Conference
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    • 2021.11a
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    • pp.280-283
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    • 2021
  • SME(small and medium sized enterprise) 환경의 스마트공장 환경에서는 실제 제조라인에서 동작하는 센서(Sensor) 및 액추에이터(Actuator)와 이를 관리하는 PLC(Programmable Logic Controller), 더불어 그러한 PLC를 제어 및 관리하는 HMI(Human-Machine Interface), 그리고 다시 PLC와 HMI를 관리하는 OT(Operational Technology)서버로 구성되어 있으며, 제어자동화를 담당하는 PLC 및 HMI는 공장운영을 위한 응용시스템인 OT서버 및 현장 자동화를 위한 로봇, 생산설비와의 직접적인 연결을 수행하고 있어서 스마트공장 환경에서 보안 기술의 개발이 중점적으로 필요한 영역이다. 이러한 SME 환경의 스마트공장 보안 내재화를 이루기 위해서는, 스마트공장 SW 및 HW 개발 단계에서 IEC 62443-4-1 Secure Product Development Lifecycle에 따른 프로세스 정립 및 IEC 62443-4-2 Component 보안 요구사항과 IEC 62443-3-3 System 보안 요구사항에 적합한 개발 방법론의 도입이 필요하다.

An analysis enterprise local environment factor and relationship of business scale (입지환경수준 변수요인 분석 및 기업규모와의 관계 연구)

  • O, Dong-Uk;Choe, In-Hyeok;Park, Ju-Yeong
    • Proceedings of the Korean DIstribution Association Conference
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    • 2006.05a
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    • pp.57-70
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    • 2006
  • I devised this study for setting up the location marketing policy that was the most suitable to medium and small-sized enterprises. For this, I classified 3 factors and analyzed location environment levels of an enterprise. First factor is 'an assistance policy factor' which is composed of assistance policies of local governments and central-government. Second is 'an accumulation factor' which is composes of the same category of business or accumulation of an allied industry, the abundant selling market, innovative industry atmosphere, and accumulations of various innovative organs such as a college, a research organization. Third is 'a location base factor' which is composed of a desirable information communications net and accessibility on wide area traffic networks such as an airport, a railroad, an expressway. I also analyzed three location environment levels of business scale.

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The Relationship between Collaboration with External Institution and New Product Sales of SMEs: The Role of Technological Innovation and Marketing Capability (중소기업의 외부기관 협력과 신제품 매출 간의 관계: 기술혁신과 마케팅 역량의 역할)

  • Lee, Sang-Won;Shin, Jin-Kyo;Yeo, Kyung-Hwan
    • Korean small business review
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    • v.41 no.3
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    • pp.77-94
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    • 2019
  • The study examined the effect of collaboration with external institution on new product sales, the mediating effects of technological innovation, and the moderating effect of marketing capability. The results showed that external collaboration with external institution has a significant impact on new product sales in the R&D field of SMEs, and technological innovation plays a mediating role in the relationship between collaboration with external institution and new product sales. Also, the effect of marketing capability in the relationship between technological innovation and new product sales was also significant. Finally, the mediating effect of technological innovation between collaboration with external institution and new product sales was moderated by marketing capability.

A Study on Medium-Sized Enterprises of Japan (일본의 중견기업에 관한 연구 : 현황과 특징, 정책을 중심으로)

  • Kang, Cheol Gu;Kim, Hyun Sung;Kim, Hyun Chul
    • Korean small business review
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    • v.32 no.2
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    • pp.209-223
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    • 2010
  • Korea's business is composed of a few large-sized enterprises (which can be abbreviated as LSE) and a majority of small-sized enterprises (SSE). Although there has been a growing recognition of the need for the development of medium-sized enterprises (MSE) which can serve as a link between SSE and LSE, as yet there has not yet been a consensus on the definition, characteristics and the function of the MSE in Korea. Nowadays, the world is being globalized, and Japan and China are in competition to ne a great economic power. While East Asia is experiencing rapid changes, promoting MSE which can secure flexibility and efficiency through covering up the limitation of LSE and SSE is needed in order to respond the global market which is being specialized. The features of MSE in Japan can be listed as follows. First, the MSE in Japan is developing the company through getting into niche markets which are hard for major companies to enter rather than developing markets in order to compete against major companies directly. While MSEs are endeavoring to build the business firmly in the domestic market, they can possess special and competitive technical skills through trials and errors; so that they can get a chance develop their business through independent business system rather than putting their effort to compete against major companies. Second, from the MSEs with competitive edge in the market, there are many contributions to the national exportation. Those MSEs produce in domestic and maintain the quality of high price products which need cutting-edge technology, while they relocate the low and middle priced goods to the country where manufacturing costs are low, so that they can maintain the price competitiveness. Third, the industrial structure in Japan is formed from dual structure between major companies and small sized companies. In other words, in Japan's industrial structure which are composed of subcontract structure, this dual structure has taken a major role of small sized companies' growth and manufacturing businesses' international competitive power. Forth, MSE in Japan adopt a strategy of putting their value on qualitative scale growth rather than quantitative scale growth. In this paper, the case of Japanese MSE is analyzed. Along with its long history of Industrialization, Japan has a corporate environment where the SSEs can develop as a MSE and later a LSE through a full-support system. Among its SSEs, there are a number of world class corporations equipped with a large domestic market, win-win cooperation with the LSEs and an independent technology development. It can also be observed that these SSEs develop into MSEs with sustainable growth potentials. This study will focus on the condition under which the MSEs of Japan have been developed, and how they have survived the competition between SSEs and LSEs. Through this study, this paper attempts to offer solutions to Korea's polarization between the SSE and LSE, while providing the basis for SSEs revitalization. In general, if both extremities phenomenon deepen between LSE and SSE, there are possible fears of occurring disutility in national economy by the monopolization of LSE. For that reason, enterprise group, which can make SSE or MSE compete LSE in some area and ease the monopoly and oligopoly problem, is needed. This awareness has been shared for ages long. Nevertheless, there is no legal definition for MSE in Japan, and there is no definition about the enterprise size or unified view of MSE between scholars, but it is defined differently by each of academical person or research institution and study meeting. For that reason, this paper will organize the definition of MSE in Japan, and then will propose the characteristics of the background which has made MSE secure competitiveness and sustainable growth in global market. This study focus on that because through this process, the positive change to the awareness of MSE can be proposed in Korea and to seek the policy direction for building institutional framework which can make SSE become MES. Through this way, the fundamentals for SSE to become MSE can be managed and some appropriate suggestions which will be able to make MSE enter the global market in the future can also be proposed. Due to these facts, this study is very important and well timed task. In a sense of this way, this study will examine the definition and role of MSE in Japan. after this examination, this study will deal with the status, special feature, and promotion policy for MSE. Through this analysis of MSE in Japan, the foundation which be able to set the desirable role model for MSE in Korea can be proposed. Also, the political implication which is needed to push ahead to contribute to creating employment and economic growth through sustainable growth of MSEs in economic system of Korea can be offered through this study. It has been found that Japan's MSE functions as an indispensable link among various industrial structures by holding a significant position in employment rate, production and value added. Although the MSEs took up less than 1% of the entire number of businesses with 2700 manufacturing firms and 7000 non-manufacturing firms, its employment ratios are about 15%, while taking about 25% of the manufacturing industry's exports. In industries such as machinery and electronics which is considered Japan's major industry, the MSEs showed a higher than average ratio of manufacturing exports and employment rate. It can be analyzed that behind Japan's advantageous industries, close and deeply knit MSEs exist. Although there are no clearly stated policies geared towards the MSEs by the Japanese government, various political measures exist such as the R&D Project and the inducement of cooperation between enterprises which gives room for MSEs to participate in the SSE policies. In relation to these findings, the following practical measures can be considered in order to revitalize Korea's MSEs: First, there is a need for a legal definition of MSE and the incentives to provide legal support for its growth. Second, if a law to support the MSEs is established, it could provide a powerful inducement for the SSE to grow as a MSE, rather than stay as a SSE. Third, there is a need for a strategy of MSEs to establish a stable base in the domestic market and then advance to the global market with the accumulated trial and error and competitiveness. Fourth, the SSE themselves need the spirit of entrepreneurship in order to make the leap to a MSE. Because if nothing is to be changed about the system on the firms that grew, and the parts of the past custom was left to be managed alone, confusion and absence of management can take place. No matter how much tax favors the government will give and no matter how much incentive there could be through the policies, there are limits for industries to higher the ability to propagate. And because of that it is a period where industries need their own innovative skills to reform their firms.

Analysis for Case Study of Quality Management System to Solve Corporate Problems (기업의 문제해결을 위한 품질경영시스템 적용사례 분석)

  • Seo, Suwon;Jeong, Jongpil
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.18 no.4
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    • pp.191-203
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    • 2018
  • Identify the effects of ISO quality management system on the durability of the enterprise by applying it to early startups and small - and medium-sized enterprises. In particular, the quality management system of a technology start-up small and medium sized companies is important in applying the management system to the financial, management and quality control services rather than to research and development. The quality management system is applied to the medical equipment manufacturers, mobile phone brokers, foreign Chinese companies, and components manufacturers for diesel engines.Try it. Check the case where the quality management system has been applied to the company concerned and the nonconformities have been improved. In addition, the success of the project was determined by applying the quality control system to maintain the stability and perpetuation of the company through the case of the failed selection. The company explains that recently, it must appoint internal auditors to carry out continuous improvement activities and that those who want the development and continuity of the company must reflect the quality management system.