• Title/Summary/Keyword: research instruments

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Effects of Cash and Non-Cash Communications on Brand Awareness: An Empirical Evidence from Saudi Arabia

  • AL-NSOUR, Iyad A.;AL-SAHLI, Saud A.
    • The Journal of Asian Finance, Economics and Business
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    • v.9 no.5
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    • pp.507-518
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    • 2022
  • This study aimed to measure the monetary and non-monetary effects on brand awareness at hypermarkets in Riyadh. The independent variable consists of three sub-variables: price reductions, free samples, and purchasing vouchers. The research population has all Saudi and non-Saudi buyers in Riyadh. The figures show that the population size reached 3.87 million in 2019. The proportional stratification sampling technique and the recommended sample size were 387 buyers. The five-point Likert scale with the fully structured questionnaire was used. The study concldes the effect of free samples on brand awareness while there was no effect of monetary instruments. The results show that the three sales promotion incentives (price reduction, free samples, and purchasing vouchers) moderately affected brand awareness and a key role in explaining consumer behavior, so the significant impact was proved. In summary, this study showed that price reductions have the power of creating the perception of buyers at hypermarkets in Riyadh. Non-cash instruments were more effective than cash instruments in enhancing brand awareness at the hypermarkets in the Saudi market. So, the price reductions and purchasing vouchers have less power in conducting communication-based awareness. Building awareness and improving brand image through free samples were most visible in communication strategy.

Estimation of Mass Size Distribution of Atmospheric Aerosols Using Real-Time Aerosol Measuring Instruments (실시간 에어로졸 측정장비를 이용한 대기 중 입자상 물질의 무게 농도 분포의 추정)

  • Ji, Jun-Ho;Bae, Gwi-Nam
    • Particle and aerosol research
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    • v.9 no.2
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    • pp.39-50
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    • 2013
  • Real-time aerosol measuring instruments have been widely used for the measurement of atmospheric aerosol, diesel particulate matter, or material synthesis. A scanning mobility particle sizer (SMPS) measures the number size distribution of particles using electrical mobility detection technique. An aerodynamic particle sizer (APS) is used to determine the number concentration and the mean aerodynamic diameter of test particles. An electrical low-pressure impactor (ELPI) is a multi-stage impaction device to separate airborne particles into aerodynamic size classes using particle charging and electrical detection techniques. In this study, the performance of these instruments were evaluated to assess their ability to obtain mass concentrations from particle number concentration measurements made as a function of particle size. The effect of determination of particle density on the measurement of mass concentration was investigated for the three instruments.

Analysis of Patent Portfolio for Intellectual Property R&D Strategy of Beauty Instruments (미용기기 분야 IP R&D 전략을 위한 특허 포트폴리오 분석)

  • Koh, Chang-In;Lee, Young-Seok
    • The Journal of Korea Institute of Information, Electronics, and Communication Technology
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    • v.10 no.1
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    • pp.117-124
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    • 2017
  • In this paper, we analyzed the technology competitiveness of main competitors based on the patent trend analysis for beauty instruments fields, and drew up the patent reserve strategy and patent portfolio for project related technologies according to technical trends analysis. Using the analysis result of patent portfolio to establish the strategic IP based research and development plans, the patent wall and gap areas are suggested, And, based on the basic information to set up the direction of research and development, we intend to provide objective patent information for the feasibility of conducting research and development tasks and for the avoidance of duplication research.

Trends of Occupational Health Nursing Research in Korea (한국 산업간호 연구동향: 20년간 한국산업간호학회지 게재논문 분석)

  • Kim, Young-Im;Lee, Bok-Im
    • Korean Journal of Occupational Health Nursing
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    • v.20 no.2
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    • pp.195-203
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    • 2011
  • Purpose: The purpose of this study was to identify the trends of occupational health nursing research by analyzing the Korean Journal of Occupational Health Nursing for the last 20 years. Methods: A total of 268 published papers during the 20 year period were analyzed with structured analysis forms. Results: Most of the articles were descriptive, but the number of experimental studies increased. Fifty-five percents of the subjects were healthy workers. Most common selection of subjects appeared to be based on convenience. Sixty-eight percent of research instruments were questionnaires and the reliability and the validity of instruments were described in approximately half of the studies. Parametric statistics were the main methods of data analysis, but some advanced statistics were often used rather than simple descriptive statistics. Mainly "health" has been studied (47.9%) among four meta-paradigms of nursing science. Conclusion: It is necessary to develop more rigorous and various research methodology such as longitudinal design, experimental study, or randomized controlled trial. Also, special attention must be paid to studying the environment of workers.

A Study on the utilization of electronic micrometer for flatness measurement of precision surface plate (전기마이크로미터를 이용한 정밀측정용 정반의 평면도 측정에 관한 연구)

  • Kim, Gu-Yeong;Woo, In-Hun;Im, Jae-Seon;Jeong, Myeong-Se;Kim, Jong-Eok
    • Journal of the Korean Society for Precision Engineering
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    • v.4 no.3
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    • pp.52-59
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    • 1987
  • The flatness of a precision surface plate is generally measured by using precision angular measuring instruments such as laser interferometers, autocollimators and electronic levels. Since these instruments are expensive and measurement procedures are complex, such methods are not widely used in industries. In this study, an electronic micrometer that is easy to use and inexpensive to produce was developed in order to solve this problem. The flatness of a black granite surface plate, measured using this device was compared with the values obtained by using the conventional three methods. The results were consistent within ${\pm}1{\mu}m$. It proves that the flatness measuring method using electronic micrometers can be utilized for quantitative measurement. An accessory device that can improve the precision of measurement by attaching to the electronic micrometer was also designed and fabricated.

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Planning and Preparing for Portfolio Assessment in Elementary Science Classes (초등 과학 포트폴리오 평가 도구 개발 연구)

  • 김찬종;윤선아;최승희;홍은석;김명수;여원미;김미숙;김순영;이주슬
    • Journal of Korean Elementary Science Education
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    • v.17 no.1
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    • pp.11-21
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    • 1998
  • Portfolio assessment provides many opportunities to foster children's creativity and to increase their responsibility for learning. few research study has been conducted in this area, and this assessment method has scarcely been administered in primary science class, Proper and effective use of portfolio assessment in our primary science class requires basic research on how to design and administer the method. Based on the earlier study on typical structures and components of portfolio assessment, the assessment instrument was developed on various primary science topics, The development team was consisted of one science education specialist and nine pre-service elementary school teachers. It takes ten months to develop instruments for 27 class hours. The development process was reciprocal in that development and revision cycle was repeated more than 7 times. The portfolio assessment instruments consist of instructional objectives, developers' evidence for the objectives, and assessment criteria. Adopting a new way of assessment into science class inevitably causes lots of confusions to teachers and children. The absence of basic research studies must be a critical barrier for successful administration of a new assessment method such as portfolio assessment. further research is required in the preparation and administration of portfolio assessment in our primary science classroom.

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The Meaningful Relationship between Employee Reading Habits and Innovation Competency

  • JUNG, Sung-Hyun;AHN, Byoung-Soon
    • The Journal of Industrial Distribution & Business
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    • v.13 no.11
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    • pp.31-38
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    • 2022
  • Purpose: Strategic management research and findings are usually not focused on dealing with concrete instruments for measuring individual competencies. The presence of traditional human resources management instruments, which include the aspects of job analysis, selection training, and even development, has been used frequently for many years in organizations. This study aims to investigate the relationship between employee reading habits and their innovativeness. Research design, data and methodology: The research methodology applied in this case is qualitative research methods. It is a method that involves the collection of data from non-numerical formats. The technique helped in understanding the relationship that exists between the reading habits of the employees and the competencies of innovation. Results: The present researchers figured out the meaningful connection between the independent variable (Reading Habit and dependent variable (Innovative Competency), explaining 'The Reason Why Employees Should Read More Books' and 'How Organizations Promote the Reading Habits of Employees'. Conclusions: It is clear that with reading habits among employees, innovation is easily achieved since these employees know their goals, how to achieve these objectives and overcome any challenge that might hinder innovation. Organizational management should work towards fostering positive reading cultures among employees in organizations.

Dynamic data validation and reconciliation for improving the detection of sodium leakage in a sodium-cooled fast reactor

  • Sangjun Park;Jongin Yang;Jewhan Lee;Gyunyoung Heo
    • Nuclear Engineering and Technology
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    • v.55 no.4
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    • pp.1528-1539
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    • 2023
  • Since the leakage of sodium in an SFR (sodium-cooled fast reactor) causes an explosion upon reaction with air and water, sodium leakages represent an important safety issue. In this study, a novel technique for improving the reliability of sodium leakage detection applying DDVR (dynamic data validation and reconciliation) is proposed and verified to resolve this technical issue. DDVR is an approach that aims to improve the accuracy of a target system in a dynamic state by minimizing random errors, such as from the uncertainty of instruments and the surrounding environment, and by eliminating gross errors, such as instrument failure, miscalibration, or aging, using the spatial redundancy of measurements in a physical model and the reliability information of the instruments. DDVR also makes it possible to estimate the state of unmeasured points. To validate this approach for supporting sodium leakage detection, this study applies experimental data from a sodium leakage detection experiment performed by the Korea Atomic Energy Research Institute. The validation results show that the reliability of sodium leakage detection is improved by cooperation between DDVR and hardware measurements. Based on these findings, technology integrating software and hardware approaches is suggested to improve the reliability of sodium leakage detection by presenting the expected true state of the system.

A Systematic Review on Measurement Instruments of Bilateral Upper Extremity Function (양측 상지 기능 평가도구에 관한 체계적 고찰)

  • Lee, Joo-Hyun;Lee, Ye-Jin;Park, Ji-Hyuk
    • Therapeutic Science for Rehabilitation
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    • v.5 no.1
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    • pp.7-22
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    • 2016
  • Objective : This study was conducted to review about instrument for bilateral upper extremity assessment. Methods : We searched published papers in Medline database. The keywords used in the search were 'upper extremity' and 'motor activity', 'activities of daily living' and 'assessment', 'instrument', 'disability evaluations'. In total of 68 papers, 44 assessment instruments was extracted. We analyzed about numbers, subjects, methods, reliability, validity, responsiveness of assessment instruments about bilateral upper limb function comparing unilateral, combined bilateral and unilateral instruments. Results : The numbers of bilateral measurement tool were 2 in a total of upper extremity measurement tools. Also, subjects were patients with stroke and measurement was based on performance. The reliability, validity and responsiveness of tools were high. Conclusions : Futher study will be needed to development and research about instrument of bilateral upper extremity.

SPACE PHYSICS PACKAGE ON KAISTSAT-4 (과학위성 1호의 우주 플라즈마 관측 시스템)

  • HWANG JUNG-A;LEE JAE-JIN;LEE DAE-HEE;LEE JIN-GUN;KIM HEE-JUN;PARK JAE-HEUNG;MIN KYOUNG WOOK;SHIN YOUNG-HOON
    • Publications of The Korean Astronomical Society
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    • v.15 no.spc2
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    • pp.45-52
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    • 2000
  • Four plasma instruments are currently under development for KAISTSAT-4 (K-4) which is scheduled for launch in 2002. They are the Solid-State Telescope, Electro-Static Analyzer, Langmuir Probe, and the Scientific Magnetometer, that will respectively allow in-situ detection of high energy and low energy components of auroral particles, ionospheric thermal electrons, and magnetic field disturbances. These instruments, together with the Far-ultraviolet IMaging Spectrograph, will provide micro-scale physics of Earth's polar ionosphere with detailed spectral information that has not been previously achieved with other space missions. In this paper, we review the concept of the four space plasma instruments as well as the anticipated results from the instruments.

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