• Title/Summary/Keyword: portal site

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A Study on Commerce Strategies by Mobile Shopping Site Types for Fashion Products (패션제품에 대한 모바일 쇼핑 사이트 유형별 커머스 전략 연구)

  • Jang, Eunyoung
    • Journal of Fashion Business
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    • v.21 no.1
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    • pp.124-133
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    • 2017
  • This study analyzed consumers' online fashion shopping site usage by site type and analyzed how product information search and product purchase differ. In addition, by comparing and analyzing preference and selection factors of PC and mobile shopping, we tried to provide basic data of effective mobile commerce operation strategy according to expansion of mobile market in fashion industry. We surveyed the use of 6 types of online sites (portal site, open market, general shopping mall, social commerce shopping mall, brand shopping mall and non-brand shopping mall) to understand the usage of mobile shopping site for consumers' fashion products. Consumer survey subjects were 373 college students in their early 20s who had the most mobile shopping experiences. The questionnaire consisted of online fashion site usage items, internet and mobile fashion shopping preference (6 items), internet and mobile shopping choice behavior (10 items), and purchase intention (3 items) .Data were analyzed using SPSS 14.0 program. The high preference of portal sites, open market, social commerce, and non-brand shopping malls in shopping online fashion products is a result of the perceptual changes of major distribution channels and the trends of consumers' value consumption tendency. Therefore, it is necessary for fashion companies to actively cope with fashion product distribution competition with huge shopping sites of current online market by well understanding consumers' preference trends and factors of online sites.

An Empirical Study on User's Intention to Use Government Portal Sites: Moderating Effects of Ambiguity & Government Supports (정부포털 사이트 이용의도에 미치는 요인 - 모호성과 정부지원의 조절효과 -)

  • Kim, Sang-Hyun;Song, Young-Mi
    • The Journal of Information Systems
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    • v.18 no.1
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    • pp.117-144
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    • 2009
  • Government uses the Internet technology to create electronic Government(e-Government). E-Government is an on-going project, and it represents a strong intention of Korean government to make effective and smooth communication between Korean government and its people. To achieve this purpose, government portal sites is one of projects of e-government, being a common gateway for users to find information and to communicate with the government concerning many matters/any matter. However, user's attitudes and behaviors explaining why they intend to use government portal sites is a scant. Therefore, the main purpose of this study is to investigate empirically the determinants influencing users' intention to use government portal-sites. Starting with DeLone & McLean's Updated Information Success Model(2003), this study suggests three qualities(Information Quality, Systems Quality, and Service Quality) and two moderating effects(Ambiguity and Government Supports), which affect the perceived usefulness of government portal sites. Results show that the hypotheses were supported. The findings of the study suggest not only a new theoretical model for IS research, but also the important indicators of a successful usage of e-Government portal sites.

An Effect on the Sexuality Elements and their Perceptibility through Sports Images of Portal Media - focusing upon photographs(images) in an Internet portal site, Daum - (포털미디어의 스포츠 영상을 통해 인지된 섹슈얼리티 요소와 섹슈얼리티 인지도에 미치는 영향 -다음사이트의 사진(이미지)영상을 중심으로-)

  • Park, Kwang-Soon
    • Journal of the Korea Academia-Industrial cooperation Society
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    • v.10 no.7
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    • pp.1718-1724
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    • 2009
  • This paper is aimed at studying the sexuality elements and their perceptibility in the sports photographs and images of internet portal media. The sexuality elements are composed of athletes' uniform, body and external feature. In an analysis of sports' users through portal media, there were some differences in an experimental group of men. There was the difference between an experimental group of men and a of men and women sports game. The perceptibility of sexuality imaged by sports images of men and women games in portal media was higher in an of men and women sports game than the experimental group of men. Accordingly, the sexuality imaged through sports images of portal media had a higher effect on sports' men-users.

A Study on Development of Remote Site Monitoring System in Public Road Construction Projects (공공 도로건설사업에서의 원격 현장모니터링 체계 구축에 관한 연구)

  • Ok, Hyun
    • International Journal of Highway Engineering
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    • v.14 no.6
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    • pp.57-65
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    • 2012
  • PURPOSES : Efficiency Improvement of a public road construction project management work using the development of a real-time remote site monitoring system METHODS : In this study, we developed the remote site monitoring system using a web camera for road construction projects in the RCMA(Regional Construction Management Administration). We can be monitored a construction progress and a weak point of the situation in real time using this. To achieve this, we tested about 10 road construction projects ordered by RCMA. Then, we verified a applicability for the site monitoring system in future. RESULTS : Take advantage of the remote site monitoring system consists of the Construction CALS System, one of the business systems used in the part of the MLTM(Ministry of Land, Transport and Maritime Affairs) institution-agencies. Was configured to be served through the "Construction CALS System" of "Construction Management System(Contractors)" and the "Construction CALS Portal System". Through this, Benefit analysis through a pilot application of the 10 road construction sites and developing considerations and "Guide for visual information processing equipment installation-operating in construction sites"are presented. CONCLUSIONS : Through the establishment of remote site monitoring system can improve the efficiency of construction management services. In addition, Various disasters and calamities, accidents and illegal construction will be prevented in advance is expected. This is expected to further improve the quality of the facilities.

A Study on the Determinant of On-line Selling Alliance Performance in Consumer‘s Perspective - The Influence of Attitude toward the Selling Alliance Between Shopping mall and Portal Site - (소비자 관점에서 본 온라인 판매 제휴 성과의 결정 요인에 관한 연구 -포털과 인터넷 쇼핑몰간의 판매 제휴에서 태도의 영향-)

  • Koh, In-Kon;Hong, Sung-Jun
    • Journal of Distribution Research
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    • v.10 no.3
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    • pp.15-36
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    • 2005
  • This study is concerned with selling alliance in the internet shopping services, which is generally used by portal sites in recent and that is a typical form of strategic alliance. This study tried to find the relationship between. consumer's attitude and alliance performance. The authors investigated them in the field. then searched the reasons and determinants of selling alliance performance. As a result of field investigation, the authors found that the traffic of the portal site was not proportionated to the sales of internet shopping mall and this was not consistent with general expectation, With the analysis of it, the authors found that attitudes to the sites (brands) allianced in On-line and recognition of fitting between them had influenced positively on the attitude and purchase intention to alliance services. Moreover, unlike the attitude to the portal sites, the attitude to the internet shopping mall had positively influenced directly on the purchase intention. The other hand. from the view of influence power on the attitude to the allianced shopping service, the recognition of fitting between the sites was the factor which had the least effect of all factors. Compared with Off-line, this is interesting aspect of On-line. So in the On-line selling alliance, be careful of consideration for not only prior attitudes to the partners(portal and shopping mall) but also the fitness between them and make it in the mind that the attitude to shopping mall has greater influence upon the purchase intention than that to portal site.

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A Study on the Stability Analysis and Countermeasure of Tunnel Portal Failure Slope - in Suanbo Hot Springs 1 and 2 Tunnel Failure Site (터널 갱구부 붕괴 사면의 안정성 해석 및 보강공법에 관한 연구 - 수안보 온천 1, 2터널 붕괴 현장을 중심으로)

  • Baek, Yong;Koo, Ho-Bon;Yoo, Ki-Jeong
    • The Journal of Engineering Geology
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    • v.12 no.4
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    • pp.367-378
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    • 2002
  • Recently, the number of tunnels on national roads has been increased due to the trend that construction of the large-scaled cut slopes is limited because of the environmental issues. Therefore, the slope failures of tunnel portal have often occurred. The tunnel portal in use has limitations on selection of the countermeasure and construction against slope failure. In the cases of Suanbo hot springs 1 and 2 tunnel portals, seedding was chosen and constructed as the countermeasureof slope failure when the tunnel was first built but collapsed in April, 2002. In this study, the failure sites were examined accurately through the site investigation and an efficient countermeasure according to stability analysis is presented. It is shown that it is very efficient to use resloping for Suanbo hot springs 1 tunnel and concrete buttress, rock anchor to reinforcement countermeasure, and attached rockfall prevention net by dividing the site into 3 sections for Suanbo hot springs 2 tunnel.

A Study on Types of Portal Sites Preferences among the Korea Elderly (노인의 포털사이트 선호 유형에 관한 연구)

  • Heo, Jun-Seon;Lee, Hong-Jik;Jeong, Chan-Hee
    • The Journal of the Korea institute of electronic communication sciences
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    • v.8 no.5
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    • pp.713-724
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    • 2013
  • The purpose of this study was to explore and classify the types of portal sites' preferences among korean elderly in Korea by using the Q-methodology. 35 q-samples were adopted based on literature reviews and interviews with elderly and staff in charge of information education for the elderly. As results, types of portal sites' preferences among Korean elderly were categorized into four: 1) universality and popularity, 2) personal interests, 3) social relationship, and 4) convenience. This study also explored attributes of each type of perception and delivered implication to prepare and improve better portal sites for the elderly and finally help them use portal site more effectively and enhance their quality of life.

A Study on the Cost-Effect Analysis between Portal-Based and SNS-Based Advertisements (e러닝에서 소셜커머스 기반의 광고와 포털사이트 기반의 광고 간 투자비용 대비 효과에 관한 비교 연구)

  • Kim, Chang Su;Kwon, Woo Seuk;Lee, Sung Ho
    • Journal of Korea Society of Digital Industry and Information Management
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    • v.9 no.4
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    • pp.213-226
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    • 2013
  • Recently, the social commerce on Facebook.com and Twitter.com, which is represented by SNS (Social Network Service), has been expanding in the form of a combination of SNS market. This study attempted to examine the cost-effect analysis between portal-based advertisement and SNS-based advertisement in order to establish an effective advertising strategy for e-learning content providers. The results showed that portal-based advertisement is more effective than SNS-based advertisement in terms of advertising effectiveness against cost. According to these empirical research results, this article discusses the practical implications for e-learning content providers in an attempt to enable them to take competitive advantage.

Delelopment of Cloud-Based ERP (Cloud 기반의 ERP 개발)

  • Jang, Dai-Hyun;Shin, Seong-Yoon;Lee, Hyun-Chang
    • Proceedings of the Korean Institute of Information and Commucation Sciences Conference
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    • 2019.05a
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    • pp.147-148
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    • 2019
  • In this paper, we propose cloud-based site-oriented ERP development for a construction company. The ERP development was aimed at the development of web-based user service portal and management portal, middleware development based on WCF (Windows Communication Foundation), and client SW development based on WPF (Windows Presentation Foundation). Major developments of ERP are the process refinement of the use process of the small and medium construction, user-oriented UI design, process slimming and automation.

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A Study on Users' Need Analysis for Building Textbook Special Libraries Portal Sites (교과서전문도서관 포털사이트 구축을 위한 이용자 요구분석 연구)

  • Noh, Younghee;Choi, Won-Tae;Yun, Dayoung
    • Journal of the Korean Society for information Management
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    • v.31 no.4
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    • pp.69-102
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    • 2014
  • In this study, we propose an approach of building a portal site that can offer integrated services for textbook through special libraries For this purpose, we analyzed previous related studies and investigated textbook portal construction sites domestically and abroad. Based on this research, we developed survey questions and conducted a survey targeting users of textbook libraries. As a result, the following projects are required for creating a textbook library: a comprehensive list of textbooks and other content construction, digitization projects of library holdings, collection and delivery of various textbook-related reference books, building a textbook database by topic, collecting and providing textbook-related research publications, a cooperation network with textbook-related organizations, and active promotion of portal sites.