• Title/Summary/Keyword: moderation

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The Effects of Education Service Quality on Career Decision-Making Self-efficacy, Career Decision Level, and Career Preparation Behavior : Focused on the Moderating Effects of Freshman and Undergraduate Students (대학의 교육서비스품질이 진로결정자기효능감, 진로결정수준 및 진로준비행동에 미치는 영향 : 신입생과 재학생의 조절효과를 중심으로)

  • Sung, Haengnam;Kim, Eun-Jung;Lee, Taewon
    • Knowledge Management Research
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    • v.22 no.2
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    • pp.189-208
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    • 2021
  • The purpose of this study was to identify the effect of education service quality (quality of professor service, quality of curriculum service) on career decision-making, self-efficacy, career decision level, and career preparation behavior. Appropriate measures were developed and tested on 426 respondents of Gyeongnam province in South Korea with a cross-sectional questionnaire survey. To ensure the reliability and validity of the questionnaire, frequency analysis, reliability analysis, and validity analysis were conducted. To ensure the reliability and validity of the measurement model, the CFA(confirmatory factor anlaysis) were conducted. The SEM(structural equation modeling) analysis was undertaken to perform the path analysis among the variables and to assess the suitability of the model. MCFA(multi group CFA) and MSEM(multi group SEM) were performed to confirm the moderation effect. Results of the study are summarized as follows: Firstly, education service quality has positive effects on career decision-making self-efficacy. Second, career decision-making self-efficacy has positive effects on career decision level and career reparation behavior. Third, career decision level has positive effects on career reparation behavior. Finally, it was found there exists a moderating effect of freshman/registered student between education service quality, career decision-making self-efficacy, career decision level, career preparation behavior. As a result of this study, it is suggested that investigation of extraneous variables which help to improve career preparation behavior and career decision level as for career of university student will contribute to university education.

The Effect of Cosmetics Selection Attributes Focusing on Consumer's Deal Proneness on Consumer's Purchase Propensity and Recommend Intention: Multi-Group Analysis of Information Sources (소비자 할인추구성향에 초점을 둔 화장품 선택속성이 구매의도와 추천의도에 미치는 영향: 정보원천에 대한 다중모집단분석)

  • Ganbold, Gandulam;Jang, Hyeongyu
    • The Journal of the Korea Contents Association
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    • v.21 no.6
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    • pp.81-93
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    • 2021
  • This study examined the effects of cosmetic selection attributes on consumers' purchase propensity and recommend intention. In addition, the moderating effect according to the consumer's deal proneness was verified. Finally, a multi-group analysis was conducted to verify the difference in the research model path according to the information source. Through this study, the selection attributes of consumers who purchase cosmetics were clarified. This study aims to meet the needs and demands of the related industry for more detailed and effective strategic insights by clarifying the structure of the influence of these selection attributes on purchase intention and recommendation intention according to the discount purchase intention. In order to achieve the research objectives due to this necessity, a questionnaire of 258 Korean female consumers was collected and used for research. The analysis results showed that product selection attributes, purchase intention, and recommendation intention all had a positive influence. As a result of analyzing the moderation effect according to the consumer's Deal Proneness, the results showed a moderating effect between the selection attribute and the purchase propensity, the selection attribute and the recommend intention, and the purchase propensity and the recommend intention. Finally, it was partially adopted as a result of conducting a multi-group analysis to verify whether individual paths of the model differ according to information sources.

Domestic Research Trends on Grit (그릿에 관한 국내 연구동향)

  • Hong, Seung-Hee;Hyun, Yong-Chan;Park, Jung-Hwan
    • Journal of Convergence for Information Technology
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    • v.11 no.6
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    • pp.131-138
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    • 2021
  • The purpose of this study is to derive the implications of Grit research by analyzing domestic research trends on Grit, which is a non-cognitive subject that has been actively researched in Korea recently in order to grasp the achievements so far and to seek directions for research. The analysis method was analyzed according to the pre-set criteria (annual publication status, research subject, research method, research topic, etc.) which were focusing on KCI listed and KCI excellent Grit papers among domestic academic papers of 'RISS'. As a result of the study, from 2013 to 2019, a total of 203 papers were searched and published in 92 domestic journals. Beside that, the subjects of the study, 88 cases (43.35%) were college students and 180 cases (88.67%) were quantitative studies as the research method. So, the most common research method was quantitative research. As a quantitative research method, the structural relationship between Grit and other variables, mediating effect, difference verification, and moderation effect verification were shown in order, and qualitative research has been conducted since 2017 to develop the concept of Grit, the Grit scale, and the corresponding factor structure and validity. This study will contribute to the educational field by presenting the implications of research on the development of Grit in Korea.

The Influence of Perceived Risk and Technology Trust on the Intention to Adopt New Technology Products: A Mediated Moderation Model of Optimistic Bias (지각된 위험, 기술 신뢰가 신기술 제품 수용의도에 미치는 영향: 낙관적 편향의 매개된 조절효과)

  • Kim, Namhee;Song, Hojoon;Chun, Sungyong
    • Knowledge Management Research
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    • v.21 no.4
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    • pp.227-241
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    • 2020
  • In the acceptance of new technology products, not only the characteristics of the product itself, but also the consumer's psychological perception of the product has a great influence. This study analyzed the effects of psychological variables such as perceived risk, technology trust, and optimistic bias on consumers' intention to accept new technology products. This study selected nanotechnology, and we found consumers with high perceived risk showed relatively low intent to accept nanotechnology products compared to consumers with high perceived risk. However, in case of high level of technology trust, consumers with high perceived risk did not show any significant difference in the intention to accept nanotechnology products. We also found that such moderating effect of technology trust is mediated by optimistic bias. We hope that the findings of this study can give meaningful implications to nanotechnology developers, marketers, and policy makers in nanotechnology industry.

The Harmony and Moderation of Between Defect Liability and Default Liability in the Construction Contract (도급계약에서 하자담보책임과 채무불이행책임의 조화와 중용 - 대법원 2020.6.11. 선고 2020다201156판결에 대한 고찰 -)

  • Ahn, Sanghyo;Sin, Manjoong
    • Korean Journal of Construction Engineering and Management
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    • v.23 no.2
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    • pp.65-75
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    • 2022
  • On 11 June 2021, the Supreme Court ruled that the judgment of the lower court was justified for the subject case, that the plaintiff could assert the defendant's liability for default due to incomplete performance even though the warranty period for defects which stipulated in the particular condition of the contract has expired. In Korean civil law, the concurrent between the exclusion period for defect warranty and the extinctive prescription for default liability is conceded, since the exclusion period and the extinctive prescription have their respective purposes in law, therefore these two should be judged by harmonizing them based on that they are mutually related. If the subject judgment is generalized, there is no reason to exist for the provisions of defect liability in the construction contract any longer. This study examines the subject judgments through the general theory and precedent case studies on the defect liability and default liability, then derived any problems that may arise if the subject judgment is generalized. In addition, based on a realistic model, it was suggested for a practical improvement method that both the provisions of the warranty period shall be changed realistic and to stipulate the character of its nature as written provisions in the contract.

The Relationships Among Job Burnout, Organizational Citizenship Behavior, Work Engagement, and Social Capital via Smartphone use in The Navy Soldiers on Duty: A Moderated Mediation Model (해군 병사들의 직무소진과 조직시민행동의 관계: 직무열의와 스마트폰을 통한 사회적 자본의 조절된 매개효과)

  • Kim, Hak-Rae;Seol, Jung-Hoon;Lee, Ki-Hak
    • Korean Journal of Culture and Social Issue
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    • v.26 no.4
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    • pp.409-433
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    • 2020
  • This study attempted to verify the relationship between job burnout and organizational citizenship behavior among South Korean soldiers in the Navy force by applying the Job Demands-Resource Model and Conservation of Resource Theory, and the moderated mediating effect of social capital through the work engagement and smartphone use. The mediating effect of work engagement and the moderating effect of social capital via smartphone use were examined in the relation between job burnout and organizational citizenship behavior. We combine the mediation effect model and the moderation effect model and tested the moderated mediation effect. To perform this study, the survey was conducted on the navy soldier on duty, and total of 324 data were analyzed. The results of this study were as follows: the complete mediation effect of work engagement in the relation of job burnout and organizational citizenship behavior was verified, social capital via smartphone use moderated the relation between job burnout and work engagement, and the moderated mediation effect of social capital via smartphone use in the relation between job burnout and organizational citizenship behavior through work engagement was identified. Based on the results, implications, limitations, and future research directions of the current study were discussed.

The Study of Muscle Strength and Dietary Quality of the Korean Elderly: Based on the 2014-2018 Korea National Health and Nutrition Examination Survey (한국 노인의 근력과 식사의 질에 대한 연구: 2014-2018년 국민건강영양조사 자료를 이용하여)

  • Kim, Jin-A;Lee, Sim-Yeol
    • Journal of Korean Home Economics Education Association
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    • v.34 no.1
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    • pp.113-129
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    • 2022
  • This study evaluated the dietary habits and dietary quality of the Korean elderly according to muscle strength status. This study was conducted on the elderly aged over 65 years who participated in the 2014-2018 Korea National Health and Nutrition Examination Survey. Subjects were classified into the normal muscle strength group(n=2,000) and the low muscle strength group(n=1,273) according to the handgrip strength. There was a significant difference in general characteristics, diet habits, and health behavior according to the muscle strength status. The normal muscle strength group had a higher total score of KHEI and a subtotal score of 「adequacy」 items. But there was not significant difference in the 「moderation」 items. For the 「balance of energy intake」 items, the normal muscle strength group had a higher subtotal score than the low muscle strength group only in among women. The prevalence of low muscle strength decreased in the highest quartile of the adjusted KHEI total score(p for trend=0.08). As a result of this study, it was found that KHEI was significantly associated with muscle strength. This study result can be used to provide dietary guidelines for the improvement of muscle strength in the elderly based on each item of KHEI and sex.

The Moderation Effect of Social Support on the Relationship between the Level of Digital Information Usage and Life Satisfaction of People with Disabilities (장애인의 디지털정보화 활용 수준이 삶의 만족도에 미치는 영향: 사회적 지지의 조절효과 분석)

  • Moon, Young-Im;Lee, Seong-Gyu;Kim, Ji-Hye
    • Informatization Policy
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    • v.28 no.4
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    • pp.36-53
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    • 2021
  • Recently, Korean society has emphasized the level of digital information usage in each individual's life due to the advent of the intelligent information society and the great digital transformation. The purpose of this study is to examine how the level of digital information usage of people with disabilities affects their satisfaction with life and whether social support moderates the relationship between the level of digital information usage and life satisfaction. This study analyzed the data of 2,200 people with disabilities taken from the 2020 Survey on the Digital Divide conducted by the National Information Society Agency. The results of the analysis suggest that people with disabilities have a higher degree of satisfaction when they are employed and have a higher than average monthly income and higher levels of digital information usage and social support. In addition, the results show that social support played a negative moderator role between the level of digital information usage and life satisfaction. This shows that life satisfaction can increase when the disabled frequently use digital devices and technologies in their daily lives without relying on social support, and suggested the need for intervention in policies and practice sites.

Perceived Usefulness of Online Reviews by Web Novel Readers According to Review Message Types: A Study on the Moderation Effect of Decision-Making Styles (리뷰 메시지 유형에 따른 웹소설 독자의 온라인 리뷰 유용성 평가: 의사결정 유형의 조절효과)

  • Lee, Hyeon-Ji;Kim, Ha-Kyeong;Rim, Hye Bin
    • Science of Emotion and Sensibility
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    • v.25 no.3
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    • pp.63-76
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    • 2022
  • Consumers of web novels read online reviews in order to decrease uncertainty when purchasing a web novel. This study examines the types of messages (factual or evaluative) that consumers find more useful and verifies the moderating effect of individual analytical decision-making style levels on differences in usefulness evaluation. Based on the tendency to acquire objective information, the usefulness of factual online reviews was expected to be higher in the context of buying experience goods, such as a web novel. Levels of analytical decision-making styles, which were classified based on individual perception, are also expected to affect the usefulness evaluation of reviews. Experiments 1 and 2 were repeatedly conducted to examine whether consumers think factual reviews are more useful than evaluative reviews. In particular, Experiment 2 was conducted to simulate the circumstance of selecting a romance web novel and demonstrated that reviews have a significant effect on messages and decision-making styles. The interaction effect between analytical decision-making style levels and review message types was also confirmed in Experiment 2. The results of this study can help researchers and marketers comprehend the behavioral patterns of web novel readers when evaluating reviews and consuming experience goods.

The Effects of Device Switching on Online Purchase: Focusing on the Moderation Effect of Switching Time and Internet Infrastructure (기기전환이 온라인 구매에 미치는 영향: 전환 시점과 인터넷 인프라의 조절 효과를 중심으로)

  • Jungwon Lee;Jaehyun You
    • Journal of Intelligence and Information Systems
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    • v.29 no.1
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    • pp.289-305
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    • 2023
  • The rapid increase in the use of mobile devices is changing consumers' online shopping behavior. However, the difference in the effect on the conversion rate according to the time when consumers switch from a small screen to a large screen has not been sufficiently studied. In addition, the differences in the effect of device conversion on purchase performance according to the characteristics of each country's infrastructure have not been sufficiently studied. Against this background, this study aims to analyze whether the timing of switching from mobile devices to PC devices and the country's mobile Internet penetration rate are moderating the positive effect of device switching on purchase performance. For empirical analysis, Google Merchandise Store data was collected and 101,466 data from 130 countries were analyzed with a multilevel model. As a result of the analysis, consumers' device switching (i.e., mobile to PC) had a positive effect when it occurred in the middle of the consumer journey. However, it was analyzed that when device switching occurred at the later stage of the consumer journey, it had a negative effect on purchase performance. In addition, it was analyzed that the higher the mobile Internet penetration rate, the weaker the positive effect of consumer device conversion on purchase performance.