• 한국의류산업학회지
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• 제16권6호
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• pp.888-896
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• 2014

This study examines the effect of college students' interpersonal relations disposition on appearance concern and appearance management behavior. Questionnaires were administered to 202 college students living in Daegu. The SPSS 20.0 package was utilized for data analysis which included frequency analysis, Cronbach's ${\alpha}$, factor analysis, cluster analysis, regression analysis, t-test and logistic regression. Five factors of appearance management behavior (body management behavior, skin care behavior, hair/fashion behavior, cosmetics usage behavior, plastic surgery behavior), seven factors of interpersonal relations disposition (independent/responsibility, sympathetic/receptive, sociable/friendly, competitive/aggressively, conspicuous/narcissistic, defiant/distrust, dominant /supreme) and two groups of appearance concern (high, low) were utilized for the problem analysis of the study. The results of this study were: First, Interpersonal relations disposition had an influence on appearance management behavior. Conspicuous/narcissistic type showed a positive influence on body management behavior, skin care behavior, hair/fashion behavior, cosmetics usage behavior, plastic surgery behavior. The sympathetic/receptive type showed a positive influence on skin care behavior and the competitive/aggressively type showed a positive influence on hair/fashion behavior; however, independent/responsibility type showed a negative influence on cosmetic usage behavior. Second, dominant /supreme type showed a negative influence on appearance concern; however, conspicuous/narcissistic type and defiant/distrust type showed a positive influence on appearance concern. Third, the appearance concern groups showed differences on appearance management behavior. The higher appearance concern group compared to the low appearance concern group were more active for cosmetics usage behavior, hair/fashion behavior, plastic surgery behavior, body management behavior and skin care behavior.

• 대한화장품학회:학술대회논문집
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• 대한화장품학회 2003년도 IFSCC Conference Proceeding Book I
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• pp.413-416
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• 2003

Hair fragility is a major concern to most people of African decent due to frequent chemical treatments, thermal appliance use and environmental exposure. It is extremely important to both cosmetic scientists and African-American consumers to understand the internal and external hair damage caused by these factors.(omitted)

• 복식
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• 제50권7호
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• pp.97-111
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• 2000

The purpose of this study were to segment the hair care cosmetics market according to the benefits sought, to categorize the information sources on the hair care cosmetics, and to characterize the profiles of the segmentized groups of university students. Self-administered questionnaires were distributed to 457 university students in Chonbuk province from Jul. 10 to Jul. 21, 1999. Frequencies and percentages were calculated, and factor analysis, cluster analysis, one-way ANOVA, and $\chi$$^2$-test were used. The results were: 1. University student's benefit variables on hair care cosmetics were classified into special function, fashion, practicality, brand, fragrance, styling, nutritional reinforcement, and economy. And they were segmentized into the feeling pursuit, the multi-benefit pursuit, the practicality pursuit, the benefit unconscious, and the function pursuit. The information sources were classified into marketer-dominated sources, neutral sources and consumer -dominated sources. 2. The feeling pursuit strongly sought for fashion, brand and fragrance pursuit, but considered economy less, chiefly used the marketer-dominated and neutral information sources, and showed much interests in hair care cosmetics, and were consisted of women dominantly. The multi-benefits pursuit sought for various kinds of benefits from hair care cosmetics, depended heavily on various kinds of information sources, were well aware of their hair types and instructions on the hair care cosmetics label, and were consisted of women dominantly. The practicality pursuit highly sought for practicality, but low on the fashion, were not aware of their hair style, haler care, hair health status and hair type, and almost half of them are men. The benefit unconscious showed low concern about, all kinds of benefits and hair care cosmetics, and were consisted of more men than women. The function pursuit highly sought for special function and nutritional reinforcement, mainly depended on the consumer-dominated sources. and showed low concern about their hair style and hair care.

• 한국의류산업학회지
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• 제19권1호
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• pp.30-39
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• 2017

This study examines on the relationship of appearance instrumentality and appearance-related variables (appearance concern, appearance management behavior) of college students. Questionnaires were administered to 313 college students living in Daegu. The SPSS 20.0 package was utilized for data analysis which included frequency analysis, Cronbach's ${\alpha}$, factor analysis, cluster analysis, cross tabulation analysis and t-test. Three factors of appearance instrumentality(love relationship, social achievement, interpersonal relationship), two groups of appearance concern(high, low) and five factors of appearance management behavior(skin care/cosmetics usage behavior, body management behavior, plastic surgery behavior, hair management behavior, fashion management behavior) were utilized for the problem analysis of the study. The results of this study were: First, there was no significant differences in the appearance concern group according to appearance instrumentality. Second, appearance instrumentality had a significant differences on appearance management behavior. Social achievement showed a significant differences in plastic surgery behavior. And love relationship showed a significant differences on plastic surgery behavior and fashion management behavior. Third, the appearance concern had a significant differences on all of appearance management behavior. High group of appearance concern showed a higher average than low group of appearance concern in fashion management behavior, skin care/cosmetics usage behavior, hair management behavior, plastic surgery behavior, body management behavior.

• 복식
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• 제49권
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• pp.5-24
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• 1999

The results from the consideration of this are as follows. 1. Various kindes of entertainments were beganed by common peoples of old china. 2. From the Han dynasty Various kindes of entertainments are devided into the classic dance and music which was performed courtesy ceremonial meetings of ancient china. 3. Traditional drama dance and musics performed art by artist of old china was called collectively "Various kindes of Entertainments(百戱)" 4. After unification of Han dynasty many commercial men and artist come from western to China therefore western music dance and drama acrobatic magic flowered into the old china so "Various kindes of Entertainments(百戱)" items was abundant. "Various kindes of Entertainments(百戱)" items as follows: 1) dramas 2) horsemanships. 3) acrobatics 4) magics 5) masked dramas. 5. "Various kinds of Entertainments" artist's costumes as follows: 1)For mens: *Old-china's "Various kindes of Entertainments" artist's costumes of Han-dynasty was Chin hyun-Kwan(진현관) right handed neck collor long coat narrow trousers belt just simmillar is official's dress of Han dynasty. *Various kindes of Entertainments(百戱)" artist's costumes of Westerner's dress is high top hats, lace trimminged round-necklong coat trimminged belt narrow trousers. *Another weaterner's dress is long striped patterned knee-lengh coat narrow trousers *opened top body and wearing narrow pantaloon short skirt short trousers. 2) For females: (1) Hair style is high top hair style twin high top hair style birds hair decorated high top hair style ribbon dressed high top hair style (2) Dress is knee-lengh one-piece west0-lengh jaket and knee-lengh skirt one-piece and short trousers scarf hart sleeved jaket narrow pantallons. "Various kindes of Entertainments(百戱)" artist's costumes influenced from royal families costumes to common peoples costumes without concern of that one's social positionon peoples costumes without concern of that one's social position.

• 한국가정과교육학회지
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• 제23권2호
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• pp.1-16
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• 2011

최근 토탈패션화의 경향으로 헤어에 관한 소비자의 관심이 증가함 따라 다양한 헤어상품의 출현이 이루어 졌다. 그러나 무분별한 헤어제품소비는 청소년의 건강과 소비행동에 영향을 마칠 수 있으므로 본 연구에서는 청소년들의 헤어관심도/만족도와 헤어제품에 대한 구매태도가 헤어제품 구매 행동에 미치는 영향을 살펴봄으로써 청소년들의 헤어제품 소비행동에 대한 구체적인 실태를 파악하고자 하였다. 서울 및 수도권에 위치한 중 고등학교 남녀 450명의 학생을 대상으로 2010년 7월 5일부터 7월 30일까지 실시하였다. 총 450부의 설문지를 회수하였고 그 중 응답이 불성실한 설문지를 제외한 412부를 실제 분석에 투입하였다. 결과는 SPSS 12.0 통계를 이용하여 분석하였다. 그 연구 결과, 첫째, 인구통계적 변인에 따른 헤어관심도와 만족도, 헤어제품에 대한 쇼핑성향 및 지식의 차이를 파악한 결과 남학생들은 여학생들에 비해 헤어에 관한 만족도가 높은 반면 여학생은 이상화된 신체상의 기준이 더 높아 만족도가 낮았다. 또한 중학생보다는 고등학생이, 헤어제품에 대한 교육을 받아본 청소년이 합리적인 구매를 하며, 상표에 대한 믿음을 가지고 헤어제품을 구매하는 것으로 나타났다. 둘째, 청소년의 헤어만족도와 헤어관심도 및 헤어제품에 대한 구매태도가 헤어제품 구매 행동에 미치는 영향을 분석한 결과 합리적, 상표충성적 쇼핑성향이 높을수록 구매 시 품질을 더 중시여기고, 과시적, 혁신적 쇼핑성향이 높을수록 제품디자인과 유행성에 관한 영향력이 높게 나타났다. 또한 합리적이며 상표충성적 쇼핑성향이 높을수록 구매 시 친환경성에 대해 중요하게 생각하는 것으로 나타났다. 가격 역시 합리적 쇼핑성향이 높을수록 영향력이 높게 나타났다. 셋째, 청소년의 세정제품 구매 장소에 대해 조사한 결과 헤어제품과 같은 저관여제품의 경우 개인적 정보요인과 경험적 요인이 구매에 큰 영향을 준다는 것을 알 수 있다. 또한 대부분의 청소년은 세정제를 사본 경험이 있으며 정발제나 염모제를 구입한 경우도 60%가 넘고 양모제를 구입한 비율이 36%나 되어 기능성 헤어제품의 올바른 사용법과 부작용에 대한 교육이 필요하다고 생각한다. 따라서 청소년을 대상으로 한 헤어관리에 대한 올바른 교육 프로그램을 개발하여 실질적으로 학교 대에서 가정과교육을 통하여 이루어질 수 있도록 하는 노력이 필요하다.

• 복식문화연구
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• 제24권6호
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• pp.756-776
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• 2016

The concern over beauty is increasing as the importance of appearance is becoming more prominent. Accordingly, the importance of studying beauty is now apparent. The purpose of this study is to analyze existing beauty-related research in order to assess current trends in beauty-related studies. Materials were collected from the master's theses and academic journals from 1997 through 2016. In addition, 81 beauty-related papers were selected and classified into 3 categories according to their subjects and content. There were 19 hair attitude papers, 52 papers about make-up and skincare, and 10 papers on cosmetic surgery. Each type was divided into detailed themes according to the study theme and its number was grasped. Consequently it was classified into 9 themes about the attitude toward hair and the relevant variable study, 10 themes about the attitude toward hair style and relevant variable study, 24 themes about the make-up attitude and relevant variable study, 28 themes about the skin care attitude and relevant variable study, and 10 themes about the cosmetic surgery attitude and relevant variable study. The results revealed that academic concern about beauty sharply increased starting in 2005. Moreover, we determined that the methodologies used in hair and make-up studies were sound and detailed, while cosmetic surgery studies were more inconsistent and poorly analyzed. Thus cosmetic surgery should be further researched in a more standardized and thorough manner. This review of attitudes toward beauty will serve as a basis for follow-up studies that employ meta-analyses to draw more quantitative conclusions by aggregating many more study results.

• 복식
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• 제53권1호
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• pp.87-98
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• 2003

The purpose of this study was to investigate body image as attitude toward physical appearance, and appearance-management behavior, and to analyze the relationship between body image and life style which affects consumer behavior. The method of the study was survey research by using questionnaires. Subjects were 323 women in their twenties. Statistical analysis methods were frequency, percentage. factor analysis, discrimination analysis, one-way ANOVA, x 2- test, and Duncan's multiple range test. The results of the study were as follows. As for appearance-management behaviors of woman in her twenties. 60.1% of all respondents experienced in diet. 31.6% experienced in plastic operation, 47.4% experienced in skin care, 44.9% experienced in perfect make up, and 84.8% experienced in hair dyeing. The group with high appearance concern showed high body satisfaction. Life-style factors were analyzed into 5 factors. The group with low appearance concern considered active family-focus life factor importantly, the group with middle appearance concern considered social life factor, and the group with high appearance concern considered self-focus life type and conspicuous consumption life factor. A significant difference was found in body image between groups according to social level and demographic characteristics. The female group in the mid twenties who majors in arts and athletics, resides on southern part of Han river, and belongs to high society was analyzed to show high appearance concern and body satisfaction. and many experiences of appearance-management behaviors.

• 한국생활과학회지
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• 제15권6호
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• pp.1091-1097
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• 2006

The purpose of this study was to investigate the preference for female teacher's appearance of the high school boys and girls. A survey was conducted on 400 high school sophomores, juniors and seniors in Chungcheong province, who included both boys and girls. And the answer sheets from 396 students were selected for analysis. For data handling, SPSS 12.0 program was employed to make a frequency analysis of every item, and descriptive statistics was utilized for every item as well. In addition, t-test and crosstabs were implemented to look for any possible gaps between the boys and girls. The results were as follows: Boys had a much more interest in the appearance of female teacher's face than girls. High school Students preferred to nature style in hair and make-up. Boys relatively more liked the teachers who were young, elegant and had feminine attraction than girls. Boys preferred to feminine and traditional than girls. But there were significant differences in the preference of hair shape and make-up color between boys and girls.

• 대한화장품학회지
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• 제30권1호
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• pp.103-116
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• 2004

본 연구에서는 여대생을 대상으로 모발미용 관리 및 그 형태와 여대생의 모발 화장품 선호도 및 선호브랜드 분석을 통해 미용산업 발전의 기초 자료를 얻기 위한 목적을 가지고 서울, 경기 지역 소재 여대생을 대상으로 연구하였다. 여대생들의 모발 미용에 대한 일반적인 지식, 이해수준 및 관심도에 있어 현재 ‘염색모, 탈색모’ 형태가 49.1％로 가장 많았고, ‘퍼머넨트모’ 형태를 유지하는 경우가 39％로 나타났다. 모발 미용관련 시술에 대한 관심이 놀고 이를 직접 시도하는 경우도 많음을 알 수 있었다. 미용실에서 행하는 모발 염색, 탈색, 퍼머넌트 등을 통한 부자용 발생 시 대처 방법 및 관리에 대한 형태에 있어서는 여러 미용시술 가운데 먼저 퍼머넨트 후 불만족이나 부작용을 경험한 내용에 있어, 불만족이나 부작용 유경험자가 전체 응답자의 74.7％에 이른다 응답자들이 경험한 불만족의 내용은 ‘모발손상’이 42.4％로 가장 많고 ‘스타일 불만족’이 19.8％로 그 뒤를 잇고 있다. 본 연구 결과로 여대생들은 모발미용에 대한 다양한 관심을 가지고 있으나, 모발미용 관리와 관련한 지식에서 충분한 정보가 미흡함을 알 수 있었다. 따라서 여대생들의 다양화 되어가는 미적 욕구 충족에 부응하는 세분화된 모발화장품과 정확한 모발 관리를 위한 교육이 필요하며, 모발미용에 대한 올바른 정보 제공이 요구되어진다.