• 제목/요약/키워드: global perception

검색결과 418건 처리시간 0.018초

글로벌 외식 프랜차이즈 브랜드의 원산지국가 인지도 (The Perception of Country-of-Origin of Global Restaurant Franchise Brands)

  • 김맹진;정유경
    • 한국식생활문화학회지
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    • 제23권6호
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    • pp.720-728
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    • 2008
  • The objective of this article is to examine Korean consumers' perception level of the country-of-origin of brand (COB) of global restaurant franchises. Although global brands have rushed onto the Korean food service market since 1980, there has been little or no research conducted regarding consumers' perception of COB of global restaurant franchises. In this study, we surveyed consumers to determine their perception of COB for 27 foreign global restaurant brands; specifically, we attempted to determine whether or not Korean consumers could correctly recognize the COB of each brand. The results of this research revealed that Korean consumers correctly perceived the COB of certain restaurant brands, and incorrectly perceived some other brands. For instance, Korean consumers' perception level of the COB of McDonald's and KFC were quite high, and conversely their perceptions of the COB of Outback Steakhouse and Pohoa were relatively low. When consumers select a restaurant brand, COB image was shown to be more influential than brand image.

학령기 아동의 성별에 따른 자기 지각과 우울 간 관계 (The Relationship between Self-Perceptions and School Children's Depression according to Gender)

  • 공인숙;민하영
    • 아동학회지
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    • 제34권2호
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    • pp.121-138
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    • 2013
  • The purpose of this study was to investigate the relationship between self-perceptions and school children's depression according to their gender. The participants comprised 578 school age children in Daegu or Gyeongbok Province. The participants completed measures of self-perception(SPPC) and depression(CDI). The SPPC consisted of 6 domains, self-perception(scholastic competence, social acceptance, athletic competence, physical appearance, behavioral conduct and global self-worth). The collected data were analyzed by means of MANOVA, Repeated measures MANOVA, and Multiple Regression Analysis(using SPSS PC(19.0 version). The results were as follows. (1) Among the domain specific areas of self-perception, global self worth scored the highest amongst the other subscales(scholastic competence, social acceptance, athletic competence, behavioral conduct and global self-worth) in both boys and girls. (2) Level of depression in school children differed according to sex and domain specific self-perception which was social acceptance, physical appearance, behavioral conduct and global self worth. (3) Self-perception on depression was a more salient predictor in girls than boys. Among the domain specific area of self-perception, global self worth was the best predictor in both boys and girls.

초등학생의 전지구적 및 지역적 환경 문제에 대한 인식 조사 (A Survey on Elementary Students' Perceptions about Global and Local Environmental Issues)

  • 장보라;소금현;심규철;여성희
    • 한국초등과학교육학회지:초등과학교육
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    • 제28권2호
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    • pp.142-153
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    • 2009
  • The purpose of this study was to survey primary students' perception of the global and local environmental issues. The subjects were 853 fifth primary students in Seoul, Busan, Daejeon, Anyang, Gimpo and Cheongju. The results were as follows: First, the perception level of the global environmental issues were global warming (M=3.99), drinking-water pollution (M=3.92), acid rain (M=3.77), yellow dust (M=3.66), ozone depletion (M=3.57), deforestation in tropical areas (M=3.52), desertification (M=3.36), biodiversity (M=3.40) and their perception level of local environmental issues were waste disposal (M=3.87), air pollution (M=3.74), bad smell (M=3.70), noise (M=3.61), river pollution (M=3.57), soil pollution (M=3.44). Second, it was shown that the metropolitan students' perception levels of environmental issues were higher than the non-metropolitan students'. There wasn't a significant difference in the perception levels of two scale environmental issues and characteristics for sex (p>.05). Third, the result of analyzing on the effects between characteristics was that the factors like 'environmental interest' and 'impact on personal life' had a strong influence on the 'behavior will' to solve the global environmental issues, and 'environmental interest' and 'personal knowledge' had a strong influence on the 'behavior will' to solve the local environmental issues. Fourth, the result of analyzing on the characteristics according to the types of the environmental issues showed that 'personal knowledge', 'environmental interest' and 'behavior will' were high in the global environmental issues (p<.01) and 'virtual contamination', 'human responsibility' and 'impact on personal life' were high in the local environmental issues (p<.05).

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아동의 친한 친구와의 관계와 자아지각 및 학교적응과의 관계 (Relationships between Children's Friendship Quality, Self-Perception and School Adjustment)

  • 문은정;심희옥
    • 아동학회지
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    • 제22권4호
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    • pp.99-113
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    • 2001
  • In this study of the relationships between quality of children's friendships, their self-perception and school adjustment, 434 4th, 5th, and 6th graders replied to a series of questionnaires. Girls reported higher levels of quality of friendship in the areas of emotional security, help, intimacy, and acknowledgement than boys. Boys showed higher levels of self-perception in cognitive competence, athletic ability and social acceptance than girls. Positive friendship quality and friendship satisfaction were related to self-perception and school adjustment. Variables that influenced school adjustment were social behavior, cognitive competence, global self-worth, pleasure in companionship, and athletic ability. For boys, variables which influenced school adjustment were social behavior, cognitive competence, pleasure in companionship, and global self-worth. For girls, the variables were global self-worth, cognitive competence, trust, social behavior, and athletic ability.

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초등학생들의 지구환경 인식에 대한 네트워크 분석 (The Sementic Network Analysis of Elementary Students' Perceptions about Global Environment)

  • 이상균;김순식
    • 대한지구과학교육학회지
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    • 제11권3호
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    • pp.212-223
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    • 2018
  • 본 연구의 목적은 초등학생들의 '지구환경'에 대한 인식을 조사하는데 있다. 연구방법은 '지구환경'에 대해 떠오르는 생각을 그림과 함께 그림에 대한 학생들의 설명에 나타난 지구환경 요소들을 언어네트워크 분석법을 사용하였다. 연구의 결과는 다음과 같다. 첫째, 학생들의 그림과 함께 그림에 대한 학생들의 설명을 분석한 결과 초등학생들은 '환경오염', '지구온난화', '쓰레기' 등과 같이 지구환경에 대해 부정적으로 인식을 하고 있었다. 둘째, 그림에 표현된 지구환경에 대한 이미지를 분석한 결과 우주적 관점보다는 일상적 관점에서 표현된 그림이 많았으며, 지구를 의인화하여 표현하는 경향이 있었다. 또한, 깨끗한 지구환경을 표현한 그림은 자연환경요소로 나무를 가장 많이 표현하였고, 바다, 산, 땅 꽁 등 다양한 자연요소로 건강한 지구를 표현하였다. 셋째, 지구환경에 대한 학년별 인식의 차이를 분석한 결과 학년에 따른 지구환경에 대한 인식의 차이는 크게 다르지 않다는 것을 알 수 있었다.

자기-지각의 발달적 변화 (Developmental Change of the Self-Perception)

  • 이영환
    • 대한가정학회지
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    • 제35권5호
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    • pp.61-72
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    • 1997
  • The purpose of this study was to examine the developmental changes about self-perception from childhood to adult period. The subjects were 365 of 5th graders in elementary school, the 2nd graders in junior and senior high school, sophomore in college, and adults. The instruments used for this study were Harter's Self-Perception Profile for the children, adolescences, college students, and adults. The results were as follows. 1. From elementary school to junior high school, the score of scholastic, athletic, physical appearance, behavioral conduct, and global self-worth were decreased. At the developmental perspective, the junior high school students were highly anxious for self-perception. 2. Physical appearance were the best predictor of the global self-worth for all developmental stages. 3. Physical appearance, behavioral conduct predicted more about the global self-worth than any other factors for elementary and junior high school students. And for junior high school students, social acceptance and friendship also predicted about the global self-worth. Scholastic competence showed higher correlation with global self-worth for the senior high school and college students than elementary and junior high school students. 4. For college students, males had higer scores than females on ability-oriented but also relationship-oriented subscales. But the adults showed no differences in nurturance, household management, job competence depending on sex.

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제주도 UNESCO 및 UNFAO 세계유산에 대한 인식 비교 - 지역주민과 관광객을 중심으로 - (A Comparative Study on Residents' and Visitors' Perceptions on Six Heritages in Jeju Designated by UNESCO and UNFAO)

  • 유원희;서세진;최병길
    • 한국전통조경학회지
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    • 제35권4호
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    • pp.134-143
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    • 2017
  • 제주는 2002년 유네스코 생물권보존지역 지정을 시점으로 15년간 총 5개의 유네스코 등재와 하나의 UNFAO 세계농업유산(GIAHS)에 등재되었다. 제주가 보유한 5가지 유네스코 타이틀은 생물권보존지역(2002), 세계자연유산(2007년), 칠머리당굿 무형문화유산(2009년), 세계지질공원(2010년), 해녀무형문화유산(2016년) 이며, UNFAO의 등재는 세계농업유산 제주밭담(2014년)이다. 이런 세계적 수준의 등재는 고도의 인식과 환경 보호의 가치를 상징하며 더불어 제주방문 관광객을 증가시키고 있다. 그러나, 지금까지 이러한 세계적 유산의 중요성에 비해 제주도민과 방문객 대상의 인식 측정 연구는 매우 부족한 것이 사실이다. 이에 본 연구는 제주도민과 관광객을 대상으로 제주의 세계적인 유산에 대한 인식과 인식 경로, 그리고 로고의 인식 여부와 세계적인 유산 등재에 따른 영향인식에 대해 설문조사를 실시하였다. 그 결과, 유네스코 세계자연유산과 가장 최근에 등재된 해녀 무형문화유산에 대한 제주도민과 관광객의 인식 수준이 가장 높았으며 밭담과 제주 칠머리당 영등굿에 대한 인식 수준은 상대적으로 낮은 것으로 나타났다. 세계유산 로고에 대한 인식 여부에서는 유네스코 로고에 대한 노출이 가장 높은 것으로 나타났다. 이러한 결과를 바탕으로 제주가 보유하고 있는 세계적 자연과 유산의 지속적 보호와 더불어 올바른 홍보 방안의 모색이 필요하다.

창의성에 대한 암묵적 태도와 전체지각의 관계 (The Implicit Attitude against Creativity and Global Perception Benefits)

  • 신홍임
    • 한국심리학회지 : 문화 및 사회문제
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    • 제18권4호
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    • pp.463-479
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    • 2012
  • 암묵적 연합검사는 연구참가자의 내면적인 태도를 측정하고, 미래의 행동을 예측하는데 효과적인 방법으로 알려져 있다. 본 연구에서는 암묵적 연합검사를 토대로 한 개인의 창의성에 대한 무의식적인 부정적 태도가 창의적인 과정에 유리하다고 알려져 있는 전체지각과 어떤 관계에 있는지를 분석하고자 하였다. 이를 위해 실험에서는 대학생 참가자에게 창의성/실용성과 긍정/부정단어들을 각각 짝지어 제시한 후, 창의성-긍정단어에 대한 반응시간과 창의성-부정단어에 대한 반응시간의 차이를 통해 암묵적 태도를 측정했다. 그 이후 참가자들은 전체유형 혹은 부분유형으로 나타나는 글자에 대해 신속하게 반응하는 네이본 과제를 수행했다. 그 결과, 창의성에 대한 암묵적 편견이 적은 참가자집단에서 전체지각의 반응시간이 부분지각의 반응시간보다 더 빠르게 나타났으며, 전체지각의 이득이 나타났다. 반면 창의성에 대한 암묵적인 편견이 높은 참가자집단에서는 전체지각과 부분지각의 유의한 차이가 관찰되지 않았으며, 전체지각의 이득이 사라졌다. 이 결과는 한 개인이 갖고 있는 창의성에 대한 암묵적 편견은 자신의 창의적 과정과 부적 관계에 있음을 보여주며, 창의성의 예측에서 암묵적인 태도 측정의 중요성을 시사한다.

빅데이터를 활용한 샤오미 동향분석 - 국내외 고객인식을 바탕으로 - (Analysis of Xiaomi Trends Using Big Data - Based on Customer Perception at Domestic and Global -)

  • 이은지;문재영
    • 품질경영학회지
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    • 제52권2호
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    • pp.323-340
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    • 2024
  • Purpose: The purpose of this study was to propose useful suggestions by analyzing research Xiaomi which are big data analyses, by collecting data based on Customer Perception in Textom. Methods: The collected data through scraping social media on the Textom site. And data preprocessing was performed using deleting and organizing data(text) that are duplicated, irrelevant, and where there is no meaning. The derived data were analyzed using Textom and Ucinet 6.0 with Text Analysis, WordClould, TF-IDF, Network Analysis, and Emotional analysis. Results: The results of this study are as follows; although the results of Xiaomi's text at domestic and global were similar, it was analyzed that there were perceptions of Xiaomi-related smart home products and cost-effectiveness in Korea, while in foreign countries, there were perceptions of functions and performance centered on smartphones. At domestic and global, the perception of Xiaomi was analyzed to be positive, and implications were presented based on these analysis results. Conclusion: Based on the results, if the product's performance or product competitiveness is considered to be meaningful in the market, and it is expected that there will be an opportunity to change the overall image of Chinese products.

아동의 어머니에 대한 애착과 자아지각의 관계 (The Relationships of Mother-Child Attachment and Children's Self-Perception)

  • 박상미;이영
    • 아동학회지
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    • 제21권1호
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    • pp.99-107
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    • 2000
  • The relationship of mother-child attachment and children's self-perception was assessed in 43 five-year-olds and their mothers. Attachment Q-set(Waters & Deane, 1985) was used to assess attachment security and the Puppet Interview(Cassidy, 1986) to assess global self-esteem. Data were analyzed by t-tests and Pearson's correlations. Attachment security was positively correlated with global self-esteem. Girls had more positive global self-esteem than boys.

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