• Title/Summary/Keyword: film poster

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Analysis of Photography in Korea Film Posters: Focused on Photographs of Hein-kuhn Oh (한국 영화포스터 사진 분석: 오형근 작품을 중심으로)

  • Kim, Ji-Young
    • The Journal of the Korea Contents Association
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    • v.14 no.12
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    • pp.618-628
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    • 2014
  • A photograph used in a film poster summarizes the story of the film that lasts for around two hours. The image must contain a picture that represents the story and text including the title, with various design elements composed in a harmonious way. However, given that a photograph is the most noticeable element in a film poster, this study aims to examine the function, role, and types of a film poster and analyze poster photographs. Currently, there are companies specialized in photography for film posters, but sometimes recognized photographers are commissioned to take a photograph that will be used for a film poster. Hein-kuhn Oh actively produced such photographs in the early and mid-2000s, and this study deals with 'how the photographs recreate the content of the films' focused on three selected photographs taken by him. Also, There were commonalities found between the tree photographs and Oh's personal portrait photographs, which were then analyzed from the photographic aesthetic point of view. The three selected works are: , , and .

Study for making movie poster applied Augmented Reality (증강현실 영화포스터 제작연구)

  • Lee, Ki Ho
    • Cartoon and Animation Studies
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    • s.48
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    • pp.359-383
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    • 2017
  • 3,000 years ago, since the first poster of humanity appeared in Egypt, the invention of printing technique and the development of civilization have accelerated the poster production technology. In keeping with this, the expression of poster has also been developed as an attempt to express artistic sensibility in a simple arrangement of characters, and now it has become an art form that has become a domain of professional designers. However, the technological development in the expression of poster is keep staying in two-dimensional, and is dependent on printing only that it is irrelevant to the change of ICT environment based on modern multimedia. Especially, among the many kinds of posters, the style of movie posters, which are the only objects for video, are still printed on paper, and many attempts have been made so far, but the movie industry still does not consider ICT integration at all. This study started with the feature that the object of the movie poster dealt with the video and attempted to introduce the augmented reality to apply the dynamic image of the movie to the static poster. In the graduation work of the media design major of a university in Korea, the poster of each works for promoting the visual work of the students was designed and printed in the form of a commercial film poster. Among them, 6 artworks that are considered to be suitable for augmented reality were selected and augmented reality was introduced and exhibited. Content that appears matched to the poster through the mobile device is reproduced on a poster of a scene of the video, but the text informations of the original poster are kept as they are, so that is able to build a moving poster looked like a wanted from the movie "Harry Potter". In order to produce this augmented reality poster, we applied augmented reality to posters of existing commercial films produced in two different formats, and found a way to increase the characteristics of AR contents. Through this, we were able to understand poster design suitable for AR representation, and technical expression for stable operation of augmented reality can be summarized in the matching process of augmented reality contents production.

Visual Representation in 'Concept Movie Posters' Designed by Chinese Artist HuangHai (중국작가 황해(黃海)의 콘셉트 영화포스터에 나타난 시각적 표현방법)

  • Tong, Shiyuan;Yang, Jong Hoon;Lee, Sang Eun
    • The Journal of the Korea Contents Association
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    • v.19 no.2
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    • pp.581-590
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    • 2019
  • As the film industry develops in China, movie posters come in various types. Among them, 'concept poster' has been recognized as an important means to form the first impression of a movie at the early stage of promoting the movie. In China, however, there are not many movie posters that have been recognized for their creativity. Accordingly, it calls for research on creative methods of implicitly expressing the content of the movie. This study analyzed visual expressions in the concept posters of HuangHai, who has been recognized not only for commerciality but also for artistry. The results showed that he did not use images of famous scenes and actors in the movie. Instead, he created the implicit image that reflects the main theme of the movie by using Minimalism, color, typography, and pictorial images. This study has a significance in terms of providing fundamental resources for improving movie poster designs in China.

Reflective Thermochromic Display on Polyethylene Naphthalate Film

  • Heo, Kyong Chan;Son, Phil Kook;Sohn, Youngku;Yi, Jonghoon;Kwon, Jin Hyuk;Gwag, Jin Seog
    • Journal of the Optical Society of Korea
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    • v.17 no.2
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    • pp.168-171
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    • 2013
  • A reflective flexible display was fabricated by placing a thermochromic pigment on a polyethylene naphthalate (PEN) substrate coated with an indium tin oxide (ITO) film, and its thermo-optical characteristics were investigated. The reflective thermochromic display showed good image quality with a reflectance of approximately 65%. As a flexible display, the display showed reliability without damage to the image even after the display was bent strongly. The reflective display cell exhibits continuously the gray level according to the temperature controlled by applied voltage. This low cost display is expected be used in outdoor poster applications where information needs to be presented clearly.

Research on the Expression of Ink-and-Wash Painting by using 3D Animation (3D애니메이션을 활용한 수묵화기법 표현연구)

  • Han, Myung-Hee
    • Journal of Korea Multimedia Society
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    • v.13 no.7
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    • pp.1105-1114
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    • 2010
  • This thesis is a summary of the research result about the 20 seconds official trailer requested from the Pusan International Film Festival organizing committee. Since producing digital content is very significant at this moment, I tired to make an official trailer for 13th Pusan International Film Festival by integrating 3D animation with ink-and-wash painting. Motivated by a western-style painter, Shin Chang Sic's painting,' Arirang_HopeⅠ(An Official poster), I got to know how to express ink-and-wash painting by using digital technique and considering ink stick depth, line control and color elements for modeling, shading and rendering stage.

Signifier of Father on the Traditional Fairy Tale『Le petit chaperon rouge『 and the Korean Film <Uncle> (전래동화 『빨간모자』와 영화 <아저씨>에 나타난 아버지의 기표)

  • Kim, Guyl-Hun
    • The Journal of the Korea Contents Association
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    • v.12 no.7
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    • pp.65-75
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    • 2012
  • Throughout the agraian society, industrial society, information society, and the knowledge-based society, the word father has become the representation of the law, oder, control, protection, and discipline. This study, with traditional fairy tale "Le petit chaperon rouge", aim to analyze the child readers a notion familly around 'me' and conceiving the father as the unit of the institution; also, in the Korean film , cinema audiences feeling keenly the necessity of the conventional family values and looking for the poster of principal agent of law and order. Generally the father is protector of 'me' and simutaneously, is incorporal being; even if he is inessential, he has, only by the name, great influence with people(law, order, control, discipline, are operating only with the name as the father God does). Our study will show how the signifier father operates and what similarity is between the film and the traditional fairy tale. A father is recognized as a tyrant or criminal, but a man is always realized to undertake a duty of resisting unjust powers and protecting nonperson. Those opposing structures was well represented in epic works such as"Le petit chaperon rouge" and . The father described in children's tale appeared as a symbol of desire and oppression, therefore youngster readers realized around 'Me' the concept of family through the absence of a father and received the father as a unit in the system. A father in a film has been described as a protector of nonperson, and a main part in the institution and order of traditional family. In both genre, the psychological signifiant of father still has been shown based on the symbol of father as a social institution.

General View of XI World Congress on Fertility and Sterility, 1983. Dublin, Ireland (제(第)11차(次) 세계불임(世界不妊) 연맹(聯盟) 총회(總會) 및 학술대회(學術大會) 개관(槪觀))

  • Bai, Byoung-Choo;Kim, Chi-Wha
    • Clinical and Experimental Reproductive Medicine
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    • v.10 no.2
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    • pp.39-47
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    • 1983
  • The XI World Congress on fertility and sterility was held during 26th June-2nd July 1983, in Dublin, Ireland. The general view and impression of the congress are as follows. Scientific Programme 1. Main sessions were consisted of a keynote speaker 30 minutes with 4 supporting speakers for 20 minutes each, followed by discussion between the panelist and audience. 2. Related communication sessions were consisted of a series of 10 minutes papers and 5 minutes discussion. 3. Workshop sessions had a free wheeling time-table of audience/expert interaction, subjects concerned day to day practicalities of fertility and sterility. 4. Special symposium sessions had contributed from a number of invited experts in a particular field under discussion. 5. National society symposium sessions were organised and ran by fertility societies affiliated to IFFS. 6. Meet-the-authnr poster sessions, Film and Video sessions, Medical and industrial exhibitions are also introduced here. Business Programme 1. The meeting of executive and scientific commitees IFFS were held on June 26th, July 1st, and general assembly on June 28th, and July 1st. 2. Accreditation : IFFS Dublin 83, is recognised for 32 cognates formal learning by the American College of Obstetricians and Gynecologists. Social Programme 1. Dublin city orientation tour, welcome reception, Opening and closing ceremonies, evening of traditional Irish entertainment, Irish night at Powercourt Town-house Center, the banquet, State reception-(hosted by Minister of Health and Social secretary at Dublin Castle, and by the Lord Mayor of Dublin at National Concert Hall)-are introduced briefly in this paper. 2. The congress tour;, such as Georgian Dublin and shopping tour, Garden of Ireland tour, Boyne Valley tour and Curragh of Kildare tour were prepared during congress. 3. After closing the congress, for some of delegates an opportunity to sample, A taste of Dublin, such as Abbey theater, Abbey tavern and Jury's Cabaret etc were available.

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The Determinants of the Use of Calligraphy in the Movie Poster (영화 포스터에서의 캘리그래피 사용에 관한 연구: 영화 스토리의 배경과 장르의 영향에 대해)

  • Ahn, Hee Ran;Shin, Hyung-Deok;Chung, Taeyoung
    • The Journal of the Korea Contents Association
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    • v.14 no.6
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    • pp.63-72
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    • 2014
  • This study focused on the determinants of the use of Caligraphy in the movie posters, which may have impacts on movie promotion. Caligraphy has been of interest as a tool to carry emotional factors of movies to potential movie-goers. Movies have characteristics of experience goods of which consumers may not know the value of the products before they actually experience the products. This study collected data of the top 200 movies during 2003 and 2013 from Korian Film Council database and analyzed the relations between the characteristics of movies and the use of Caligraphy design in the posters. As a result, we found that history-based movies and drama-genre movies have adopted Caligraphy. We confirmed that the Caligraphy design have functioned effectively in Korean movie posters.

AN EXPERIMENTAL STUDY ON THE DYNAMIC 700TH MOVING EFFECTS OF TWO PRECIS10N LINGUAL ARCHS(PLA) FOR CORRECTION OF POSTER10R SCISSOR BITE BY THE CALORIFIC MACHINE (두 종류의 Precision Lingual Arch(PLA)로 구치부 교차교합 치료시 발생할 동적인 치아이동 양상의 차이를 Calorific Machine으로 실험한 연구)

  • Chun, Youn-Sic;Row, Joon;Suh, Moon-Suk;Park, In-Kwon
    • The korean journal of orthodontics
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    • v.28 no.1 s.66
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    • pp.29-41
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    • 1998
  • Despite orthodontic treatment(tooth moving) is dynamic act many orthodontists have used mainly static evaluation method for evaluating effectiveness of the orthodontic appliances. They want to find which is better appliance, especially in the treatment results and treatment period when they chose one appliance from sugessted appliances for obtaining same treatment goal. The author and colleagues invented and manufactured new machine for getting information about the relative effectiveness from many suggested orthodontic appliances and we named it Calorific machine. We used this Calorinc machine to find the relative differences about tooth moving mechanism and tooth moving time between the Burstone's PLA(single force mechanism) and Molar-up's PLA(couple mechanism) for correcting the posterior cross bite. We measured the distance of tooth moving on the occlusal X-ray film and recorded the moving time of the anchored(control elctro-thermal tooth) and lingually tipped lower second molars(experimental electro-thermal tooth) and then processed paired t-est by SAS program. The results were as follows. 1. Molar-up's PLA showed more extrusive and horizontal movement than Burstone's PLA at the lingually tipped molar(p=0.0000). 2. There is no finding of tooth movement by Molar-up's PLA at the uprighted molar(p=o.3475) but Burstone's PLA showed a little change(0.2 m) at the same molar(p=0.0001). 3. Burstone's PLA took 17.8 minutes for tooth moving but Molar-up's PLA took only 3.8 minutes(p=0.0001)

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