• Journal of the Korean Society of Clothing and Textiles
• /
• v.18 no.3
• /
• pp.429-439
• /
• 1994

The purposes of this study were to identify shopper types by analyzing clothing shopping orientations and to compare consumer characteristics such as store evaluative criteria, perceived risks in clothing purchase, and demographic characteristics among different shopper types. A questionnaire was developed to measure clothing shopping orientations, store evaluative criteria, perceived risks in clothing purchase, and demographic characteristics. The questionnaire was administered to 453 female adults during the fall of 1993. The results of this study were as follows: 1. Clothing shopping orientations were factor analyzed resulting six factors, such as Recreational Shopping, Economic Shopping, Store/Brand Loyalty, Careful Shopping, In- dependent Shopping, and Self-confidence in Clothing Shopping factors. 2. According to the factor scores of recreational shopping factor and economic shopping factor, consumers were segmented into four shopper types: Low Shopping-involved Shopper, High Shopping-involved Shopper, Recreational Shopper, and Economic Shopper. Consumer characteristics such as store evaluative criteria, perceived risks in clothing purchase, and demographic characteristics were significantly different among shopper types.

• Proceedings of the Safety Management and Science Conference
• /
• 2005.05a
• /
• pp.467-475
• /
• 2005

This research has been conducted in order to assess the effects on quality management factor of the construction sites. 30 companies abiding by the 'construction industry law' and 32 companies abiding by the 'housing construction promotion law' have been researched in areas of quality-management environment, quality-management understanding, quality-management education on construction field, quality-system and quality-improvement. This construction quality factors are to realized the anticipated results not only quality level's increasing, but also company's confidence, competitiveness. We were able to obtain participations of 62 questionnaire, and derived statistics by means of SPSS/PC version 10.0. In this study, we find the bottleneck factor for promotion and upgrade quality management factor of the construction sites and suggest a way out of difficulties.

• Korean Journal of Child Studies
• /
• v.10 no.2
• /
• pp.19-31
• /
• 1989

The purpose of this research was to examine the concurrent validity of the Nalongyee children's achievement motivation test by studying its relationship to a children's school readiness test. The subjects were 335 preschool children (171 urban and 164 rural) selected from 8 public and 7 private kindergartens located in two metropolitan areas (Seoul and Pusan) and 5 rural counties in Kyungsang Nam Do. Instruments included the Nalongyee Children's Achievement Motivation Test by the author and the School Readiness "Lest by Unhai Rhee. Data were analyzed by Pearson r and Z-test. Readiness was positively related to the total score and sub-areas of achievement motivation (.10-.43). Sub-areas of the achievement motivation test were related to each of the 4 factors of the readiness test. The correlations ranged from .00-.35 with the personal-social response factor, .00-.26 with the associative vocabulary factor, .05-.31 with the number concept factor, and .03-.37 with the perception factor. Significant differences in correlations were found between urban and rural areas for self-confidence, interest in learning, interest in kindergarten and physical competence.

• Journal of the Korean Society of Costume
• /
• v.50 no.5
• /
• pp.103-115
• /
• 2000

There are various presentation methods of apparel products on the internet shopping mall. The objective of this study was (a) to identify the effect of information supply about the criteria to evaluate a garment according to presentation methods and (b) to investigate the relation between the consumer's evaluation of presentation methods and confidence in purchase decision. For this experiment. 4 presentation methods of jean were selected from internet shopping mall. They were rotating appearance on the body, enlarged product picture, apparel items coordination method and just picture of wearing appearance. Each presentation method was evaluated by panels using questionnaire. Consumer's evaluation of presentation methods were developed 5 point likert scale. The major findings drawn from this study were as follows : 1. There were significant differences in degree of information supply about product criteria according to presentation methods. Enlarged product picture introduction was good for confirmation of sewing state, fabric and detail. Apparel items coordination method was good for judgement of styling and current fashion suitability. 2. Dimension of information evaluation was composed of providing pleasure, utility of information, reliability & attractiveness, negative emotions. All of these factors affect confidence in purchase decision and intention of revisiting the site. The most important factor for confidence in purchase decision making was reliability & attractiveness. as compared to this, intention of revisiting the site was more influenced by providing pleasure.

• Journal of the Korean Society of Costume
• /
• v.62 no.2
• /
• pp.13-25
• /
• 2012

The purpose of this research is to study the influence over confidence and Word-Of-Mouth (WOM) effect in the acceptance process of WOM by information characteristics(consensus, vividness, and message neutrality) of individual cosmetic blog, reflecting that it is widely spreading over the public. Online survey for the consumers using such blogs was performed to collect data(N=200), and credibility analysis through Cronbach-${\alpha}$ and Structural Equation Model(SEM) analysis using AMOS 18.0 were performed. The analysis results are as follows; First, vivid information and neutral message increase WOM effect through the improvement of consumers' credibility whereas information consensus doesn't positively influence over credibility. Second, the examination of a moderating effect by type of cosmetics demonstrated that the consumers of basic cosmetics have most confidence in vivid information, and those of color cosmetics do more confidence in neutral message. Therefore, there is a difference in the credibility factor of online WOM depending on the type of cosmetics consumption so that differentiated information provision strategies for cosmetics groups should be established based on it.

• Nutrition Research and Practice
• /
• v.6 no.6
• /
• pp.551-558
• /
• 2012

The purpose of this research was to investigate how university students' nutrition beliefs influence their health behavioral intention. This study used an online survey engine (Qulatrics.com) to collect data from college students. Out of 253 questionnaires collected, 251 questionnaires (99.2%) were used for the statistical analysis. Confirmatory Factor Analysis (CFA) revealed that six dimensions, "Nutrition Confidence," "Susceptibility," "Severity," "Barrier," "Benefit," "Behavioral Intention to Eat Healthy Food," and "Behavioral Intention to do Physical Activity," had construct validity; Cronbach's alpha coefficient and composite reliabilities were tested for item reliability. The results validate that objective nutrition knowledge was a good predictor of college students' nutrition confidence. The results also clearly showed that two direct measures were significant predictors of behavioral intentions as hypothesized. Perceived benefit of eating healthy food and perceived barrier for eat healthy food to had significant effects on Behavioral Intentions and was a valid measurement to use to determine Behavioral Intentions. These findings can enhance the extant literature on the universal applicability of the model and serve as useful references for further investigations of the validity of the model within other health care or foodservice settings and for other health behavioral categories.

• Proceedings of the Korea Water Resources Association Conference
• /
• 2004.05b
• /
• pp.256-261
• /
• 2004

Due to the problems of global warming, the frequency of meteorological extremes such as droughts, floods and the annual rainfall amount are suddenly increasing. Even though the increase of greenhouse gases, for example, is thought to be the main factor for global warming, its impact on global climate has not yet been revealed clearly in rather quantitative manners. Therefore, tile objective of this study is to inquire the change of precipitation condition due to climate change by global warming. In brief, this study want to see its assumption if rainfall quantile estimates are really changing. In order to analyze the temporal change, the rainfall quantile estimates at the Seoul rain gauge stations are estimated for the 21-year data period being moved from 1908 to 2002 with 1-year lag. The main objective of this study is to analyze the variability of rainfall quantile estimates using four methods. Next, The changes in confidence interval of rainfall quantile are evaluated by increasing the data period. It has been found that confidence interval of rainfall quantile estimates is reduced as the data period increases. When the hydraulic structures are to be designed, it is important to select the data size and to re-estimate the flood prevention capacity in existing river systems.

• Journal of the Korean Data and Information Science Society
• /
• v.22 no.2
• /
• pp.313-322
• /
• 2011

To enhance employment rate of students, every college provides various methods, such as consulting, information provision, course and mock interview. Students also are trying to get high GPA scores, to achieve certificates and to enhance english ability for getting jobs. We analyzed the relations self-confidence in getting jobs, college supports, students preparation for getting jobs and job-seeking stress via structural equation modelling. We found that college supports increase students preparation for getting jobs and job-seeking stress lessens self-confidence in getting jobs.

• The Journal of Korean Academic Society of Nursing Education
• /
• v.21 no.3
• /
• pp.350-360
• /
• 2015

Purpose: The purpose of this study was to evaluate the effectiveness and retention period of immediate remediation for infant cardiopulmonary resuscitation (CPR) in child care teachers. Methods: This study used a nonequivalent comparison pre- and post-test design to measure knowledge about and confidence in infant CPR and an interrupted time-series design to determine skill performance. The experimental group (n=25) received both immediate remediation and video learning for infant CPR, and the comparison group (n=28) received video learning only. Knowledge and confidence were measured before and after 4 weeks. Their skill performance was tested immediately, and 4 weeks, 8 weeks, 12 weeks, and 24 weeks after intervention. Data analysis consisted of ${\chi}^2$ tests, t-tests, paired t-tests, and a generalized linear mixed model. Results: There were significant increases in knowledge and confidence within the experimental group. Skill performance showed a significant difference according to the group factor (F=10.81, p=.002) and measurement time (F=146.80, p<.001). The experimental group maintained significantly higher skill performance than did the comparison group. Conclusion: These findings support the necessity of immediate remediation education for infant CPR to maintain skill performance. In addition, appropriate renewal time and the improvement of training programs for child care teachers are necessary.

• Speech Sciences
• /
• v.9 no.1
• /
• pp.49-59
• /
• 2002

This paper concerns an effective text-dependent speaker verification method to increase the performance of speaker verification. While various speaker verification methods have already been developed, their effectiveness has not yet been formally proven in terms of achieving acceptable performance levels. This paper proposes a weighted likelihood procedure along with a confidence measure based on subword-based text-dependent speaker verification. Our aim is to remedy the low performance problem in speaker verification by exploring a means to strengthen the verification likelihood via subword-based hypothesis criteria and weighted likelihood method. Experimental results show that the proposed speaker verification method outperforms that of the speaker verification scheme without using the proposed decision by a factor of up to 1.6 times. From these results, the proposed speaker verification method is shown to be very effective and to achieve a reliable performance.