• Fourth Industrial Review
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• v.1 no.1
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• pp.1-10
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• 2021

Purpose - This case study analyzes the internationalization strategy and innovation strategy as key factors contributing to the business success of CAP, a small and medium-sized manufacturing company in Korea producing auto parts such as wipers. This study describes the diversification strategies conducted by CAP Corporation and highlights the company's core competencies that have largely contributed to their global competitive success. Research design, data, and methodology - This paper provides in-depth case study on how CAP was able to grow into a hidden champion company, focusing on their strategies since its establishment. In particular, by analyzing the success factors centering on CAP's aggressive innovation strategy and internationalization strategy, it presents guidelines for small and medium-sized enterprises in Asian countries to become a Hidden Champion company. Result - CAP's product technology has successfully established innovative system on their product called 'vertebra spring' to distribute uniform pressure to the rubber to ensure performance as well as durability of their products. In order to continue benefiting from utilizing core competence and to continue pursuing technological advancement in the wiper industry, CAP has launched a wide range of products (flat blade, conventional blade, hybrid blade) applicable to 95% of the vehicle in the market. Conclusion - Taken together, CAP has many aspects of a hidden champion company by investing in R&D up to 8% of its annual sales to R&D investment even during the crises situation. This number is about 3.36 times higher than the average ratio of listed companies in Korea. Furthermore, the leadership of the management team as well as their vision toward the global market and strong commitment to innovation enabled CAP to become the world's fifth-largest wiper and Asia's No. 1 wiper manufacturer.

• Journal of Digital Convergence
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• v.16 no.8
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• pp.99-107
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• 2018

The purpose of the study compares the difference between the carriers' reported large consumption emotion of customers in regards to the appearance of the crew. The research method was conducted for 15 days from March 11 to 25, 2018, and the number of valid samples was 289 in total. The results of the study showed that customers differ in the influence of perceived consumption sentiment between full service carrier and low cost carrier on uniform of flight attendant. Consumer sentiments perceived by low cost carriers are comfortable, familiar, and lively, and these results have proven that they are distinguished from low cost carriers by being clean, sophisticated, and large. The results of this study are significant when the airline has changed the crew uniform at the right time and considered it to be a marketing tool that is important to the image change of the company.

• The Research Journal of the Costume Culture
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• v.23 no.3
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• pp.425-438
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• 2015

This study aims to integrate sports uniform design into fashion as an effective communication means by analyzing the uniforms of women's pro basketball and volleyball teams in the country. As part of the research method, a literature review was conducted on the domestic pro sports background and women's basketball and volleyball uniforms. For empirical research, an analysis was performed of the uniforms of 12 teams in total: six women's pro basketball teams and six women's pro volleyball teams in the 2013~2014 league. The following results were obtained. First, in terms of formativeness, sleeveless shirts and shorts are basic in both basketball and volleyball. However, there are remarkable differences between the two. Shirts in volleyball are tighter, with the body figure visible, and shorts are shorter in length than those in basketball. Most basketball uniforms have a V-neckline and are collarless, while volleyball uniforms have a standup collar in all teams. Second, both basketball and volleyball apply the representative color of the sponsoring company and the team's typical color, but common colors, such as blue, navy, and white, are used in many teams, which fails to represent a uniquely differentiated image. Third, the logo or symbol of a sponsor is excessively applied to both basketball and volleyball uniforms. This downgrades the uniform's own esthetic features. Fourth, a fashionable uniform design, that reflects the bodily characteristics of women and the characteristics of the sports game would be a beneficial communication tool for all the tiers to become involved in participation and entertainment.

• The Journal of Information Systems
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• v.13 no.1
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• pp.77-95
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• 2004

According to the increase of organizational complexity and the change of rapid information technology environment, many firms have shifted their information technology(IT) strategy from developing information systems in-house to purchasing application software such as Enterprise Resource Planning(ERP) Systems. Marketing and Sales functions within a Korean automotive part company include developing new assembly products, determining pricing, taking customer's orders, and shipping assembly products to customers. Marketing and Sales Information System(MSIS) in ERP system plays an important role in next Production Planning process. MSIS also makes management reporting and decision making faster and more uniform throughout an organization. MSIS promotes thinking about corporate goals, as opposed to thinking only about the goals of a single department or functional area. This paper intends to design and implement a MSIS in ERP systems for Korean automotive part company using object-oriented methodology In order to accomplish the implementation of MSIS in ERP system, we employed UML as its standard modeling language. In this study, four diagramming techniques such as use case diagram, sequence diagram, class diagram, component diagram among eight modeling techniques are used for analyzing hierarchical business process. In traditional marketing and sales function, a company with an unintegrated information system can have marketing and sales data that is data redundant or inaccurate. MSIS integrated in ERP system can solve the sales forecast problem, which minimizes the total costs of production, inventory, and transportation under constraints of production capacity. Also, the use of UML methodology makes S/W programmers shorten the phase of analysis and design in the implementation of MSIS system, and increase the reuse of software and the interoperability with corporate internal Information system.

• Industry Promotion Research
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• v.7 no.1
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• pp.9-15
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• 2022

This study tried to analyze the growth background of Starbucks, a competitive company in the Korean coffee industry. Therefore, by using the STEEP analysis technique, each company's competitiveness was analyzed and the results were used to derive competitive factors. And the research results are as follows. Looking at the social aspect, economic activity has been a catalyst for women as the standard of living has increased due to economic growth. In addition, in the case of coffee culture in the past, Starbucks' response strategy, which has seen the transformation from vending machine mixed coffee culture to a consumer market that emphasizes cultural and spatial aspects, was effective. Looking at the technical aspect, the deviation has been reduced by securing uniform standardization of the taste of coffee beans at franchise stores, and the operation of a standardized operating system was possible by operating the store directly. And looking at the economic aspect, as the coffee consumption market continues to expand, the overall size of the market has also grown proportionally, creating a stable growth environment. Lastly, looking at the environmental and policy aspects, it is that the marketing strategy direction based on the policy activities as an eco-friendly company as a market leader has been the main focus of the recent policy direction emphasizing eco-friendliness.

• Journal of Korean Society of Occupational and Environmental Hygiene
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• v.10 no.2
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• pp.140-149
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• 2000

In industrial field, there are several operations where a horizontal unidirectional airflow is used to control airborne contaminants. When a worker is immersed in a uniform freestream, a recirculating airflow can be created downstream of the worker by the phenomenon of boundary layer seperation. If the contaminant source and the breathing zone are within this near-wake region, high exposure may occur. The investigation for the effect of contaminant source location on worker exposure was performed by using CFD(Computational Fluid Dynamics). The airflow field was numerically calculated by assuming a steady flow and using the standard $k-{\varepsilon}$ turbulence model. As the results were compared with experimental data, the applicability of CFD was successfully verified. Subsequently, the breathing zone concentrations of the worker were predicted and compared with experimental data. The effects of contaminant density and turbulence intensity of freestream on worker exposure were evaluated.

• The Research Journal of the Costume Culture
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• v.28 no.3
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• pp.344-355
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• 2020

The purpose of this study was to develop a workwear design that takes into account the characteristics of people with severe developmental disabilities who can engage in vocational activities. The aim was to identify needs according to the specific characteristics of people with severe disabilities to design work clothes and develop products according to universal design guidelines. This research method was conducted through representative interviews from a company employing people with severe dis- abilities in Daegu to determine the requirements for workers-related work clothes, and then applied universal design guidelines to perform appropriate design. The results of the study show that the hygiene and warmth of clothing are important for people with developmental disabilities. Therefore, the use of bright materials is required. Second, people with brain lesions often have low body temperature due to difficulties with blood circulation, for which warmth is a required factor. Third, people with severe developmental disabilities should not be differentiated in comparison to people without disabilities, therefore, it was important to use nondiscriminatory designs. Accordingly, it was more efficient to modify and supplement clothing designed for non-disabled people with hidden functions to suit specific characteristics, rather than to develop specialized clothing. These demands were found to conform to what is referred to as a universal design concept, through which three nondiscriminatory shirt designs and two easy-to-use pants were designed.

• Corrosion Science and Technology
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• v.19 no.2
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• pp.66-74
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• 2020

In this paper, the author's team has carried out a comparative experimental study on the corrosion characteristics of Q235 steel commonly used in large-scale storage tanks under the specific bottom water environment found with Russian and Daqing crude oil. It was found that there is a certain degree of uniform or local corrosion on the tank floor depending on the kind of bottom water. The bottom water corrosion of Daqing crude oil is a uniform corrosion caused by carbon dioxide. While the Russian crude oil bottom water corrosion is clearly local corrosion caused by co-corrosion of carbon dioxide and hydrogen sulfide, here the corrosion rate is obviously higher than that caused by Daqing crude oil. There are two modes of storage tank inspection and maintenance that have been currently adopted by Chinese refining and chemical enterprises: a regular inspection mode and a API581-2016 risk-based detection mode. These modes have been effectively combined to form an intelligent tank inspection and maintenance mode, software tools to support this intelligent inspection and maintenance management have been developed.

• International Journal of Internet, Broadcasting and Communication
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• v.15 no.1
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• pp.164-170
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• 2023

The purpose of this study is to analyze the big data of Adidas brand participating in the Qatar World Cup in 2022 as a FIFA partner to understand useful information, semantic connection and context from unstructured data. Therefore, this study collected big data generated during the World Cup from Adidas participating in sponsorship as a FIFA partner for the 2022 Qatar World Cup and collected data from major portal sites to understand its meaning. According to text mining analysis, 'Adidas' was used the most 3,340 times based on the frequency of keyword appearance, followed by 'World Cup', 'Qatar World Cup', 'Soccer', 'Lionel Messi', 'Qatar', 'FIFA', 'Korea', and 'Uniform'. In addition, the TF-IDF rankings were 'Qatar World Cup', 'Soccer', 'Lionel Messi', 'World Cup', 'Uniform', 'Qatar', 'FIFA', 'Ronaldo', 'Korea', and 'Nike'. As a result of semantic network analysis and CONCOR analysis, four groups were formed. First, Cluster A named it 'Qatar World Cup Sponsor' as words such as 'Adidas', 'Nike', 'Qatar World Cup', 'Sponsor', 'Sponsor Company', 'Marketing', 'Nation', 'Launch', 'Official', 'Commemoration' and 'National Team' were formed into groups. Second, B Cluster named it 'Group stage' as words such as 'Qatar', 'Uruguay', 'FIFA' and 'group stage' were formed into groups. Third, C Cluster named it 'Winning' as words such as 'World Cup Winning', 'Champion', 'France', 'Argentina', 'Lionel Messi', 'Advertising' and 'Photograph' formed a group. Fourth, D Cluster named it 'Official Ball' as words such as 'Official Ball', 'World Cup Official Ball', 'Soccer Ball', 'All Times', 'Al Rihla', 'Public', 'Technology' was formed into groups.

• Journal of the Korean housing association
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• v.13 no.6
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• pp.133-140
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• 2002

This study researches the dwelling satisfaction about apartment remodeling by inspecting ten apartments located in Gwang-Ju, Jun-Nam province. The method of study is to use the field study method, which is based on cultural anthropology, and the participant observation method at same time. According to the research, we find those things as they follow. First, the participation of residents and the mutual agreement are necessary in the process of the selecting a company. Furthermore it's hard to solve the problem about an uniform design and an inferior construction. These things are the most serious factor in dissatisfaction of resident environment. Second, the space of storage and veranda should be separated for the proper functions and the space for laundry is necessary. The rooms, except bedroom, and the bathroom in the main living room should be used for practical application because they are not used so often and if we make the veranda as a inner space, we've got to make a gardening plan, too. Through this research we find out that the participation of an expert company and residents for enough communication and mutual agreement and the space plan for the satisfaction of occupants are necessary for the proper apartment remodeling.