• Agribusiness and Information Management
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• 제3권2호
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• pp.17-32
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• 2011

Peru is South America's third largest country and enjoys an enormous amount of natural resources. However, However, very few business studies on Peruvian agriculture have been presented. The objectives of this study are to introduce the general status of Peruvian agriculture to Korean business circles and to promote agricultural business opportunities in Korea and Peru. Secondary data related to Peruvian agriculture are collected and analyzed to understand the current situation of Peruvian agriculture and to suggest an outlook for business opportunities. Findings show that Peru will be a lucrative market for Korean agri-business to target in the near future and it is time for a proactive advance in agriculture by Korean business.

• 벤처창업연구
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• 제13권1호
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• pp.145-155
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• 2018

미래 농산업을 이끌 농업생명과학계 대학생 및 농학계 전문대 학생들의 기업가정신과 창업의지 함양 문제는 매우 중요한 연구 대상이다. 그러나 농업은 전통적으로 사업의 규모가 단순하고 규모가 적은 소농을 중심으로 발전하여 온 탓에 새로운 창의적인 기술이나 혁신적 경영행태에 기반을 둔 기업가정신이나 창업 및 벤처에 대한 논의는 거의 없었다. 농산업 분야에서 창업교육은 농업 선진국에서도 거의 강조되지 않았다. 제 4차 산업혁명 시대의 도래에 따른 ICT와 인공지능 기반의 스마트농업은 우리 농산업의 새로운 성장잠재력으로 부상하고 있다. 이에 따라 농산업 부문에서도 창업농과 벤처농업에 대한 관심이 확대되고 있다. 이에 본 연구는 영농창업이나 벤처농업의 창업설계 교육과정에 참여한 대학생들의 계획적 행동이 기업가정신, 그리고 창업의도에 미치는 영향 요인을 추출하여 실증적인 분석을 실시하였다. 새롭게 농산업 분야에 참여하는 신규 창업 경영인은 농산업에서 경쟁 할 수 있는 새로운 기술혁신과 창조적 비즈니스 혁신활동을 개발해야 한다.

• The Journal of Asian Finance, Economics and Business
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• 제1권4호
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• pp.15-21
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• 2014

The main purpose of the research is to suggest a new business model of direct distribution of organic agricultural products cultivated in suburban area. To secure competitiveness, logistics cost reduction is important through direct transaction of organic agricultural products cultivated on suburban area. The research addresses food safety, farmers' income and unemployment issues with Eco-M business model. The research methods include investigation on the followings: current domestic agriculture; related problems on the existing literature reviews; the current status of suburban agriculture; specialty store of eco-friendly agricultural products. Eco-M business model can solve various problems of suburban agriculture supply system, challenges of organic farming specialty stores, unemployment issues, and difficulties of processing verticalization. Future research should include followings. First, there should be comparative analysis between businesses of environment-friendly specialty stores through suburban agriculture and producer's agriculture connected with organic farming market. Second, it is required to develop strategy of environment-friendly specialty stores. Finally, analysis of the potential of Sextic industries is necessary throughout production-process-service process.

• Agribusiness and Information Management
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• 제4권1호
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• pp.32-40
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• 2012

In recent times, NFC technology adaptations for smartphones have been increasing. This study proposes the adaptation of agri-food business models based on NFC technology and presents the basic technological characteristics of NFC. An NFC tag can store more information than prior tagging technology methods, such as QR codes, and provides a better user experience. Based on the unique features of NFC, this study suggests an NFC business model application for the agri-food business.

• 현장농수산연구지
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• 제22권1호
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• pp.87-98
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• 2020

This study analyzed milk consumption behavior of college students. According to the results of the analysis, the respondents mainly purchase milk with a capacity of 900 to 1,000 ml at the hypermarket. However, it was found that convenience stores mainly purchase 200 ml capacity. According to the results of factor analysis on milk purchase factors, milk purchase factors were classified into nutritional and cosmetic attributes. Nutritional properties include nutritional ingredients, sterilization method, bio-origin, quality, HACCP labeling, milk fat ratio, etc., and external properties include brand, manufacturer, packaging/package design, and manufacturing date. In order to expand the milk consumption of the young generation, I think it is necessary to strengthen marketing strategies.

• 농촌지도와개발
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• 제18권4호
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• pp.825-860
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• 2011

For the first time basic settlement area development plan was established in 2010, in order to promote cooperative coexisting development among regions, as time that regional competitiveness determines national competitiveness started. Basic settlement area development plan is composed of 7 sectors and 24 general subsidy projects. It was judged that experience and tourism business as the center is required to be analyzed, which may have effect on activation of farm village, fishing village and mountain village, and inflow of city people, in agriculture, forestry and fishery sector in order that added value of agriculture and fishery is increased, and tangible and intangible resources are applied, and pure agriculture, forestry and fishery is developed. And currently farm village, mountain village and fishing village of our country faces desperate crisis situation that they cannot help groping for substitutive to create new revenue model, and agriculture and fishery of primary industry has limit of increasing income of farmer and fisherman. Agriculture, forestry and fishery experience and tourism business was classified by types, and then standard of 12 categories and 48 sections was prepared, for searching method to supplement and develop it. Trend of experience and tourism business was understood, and problem was found, and then it may be used as indicator material to carry out creative and differentiated business plan establishment and business operation, and may be opportunity to reject overlapped business among regions, and to promote balanced regional development.

• 현장농수산연구지
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• 제21권2호
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• pp.87-101
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• 2019

This study analyzed the executive characteristics of farmers in the achievement contents of prize winners who can be called advanced farmers. According to the analysis, advanced farmers were responsible for developing new agricultural technologies and extending into farmers in the 1990s to increase productivity. In the 2000s, individual farmers were organized to contribute to regional agricultural development by the advanced farmers. In the future, advanced farmers should play a role in the sustainable agriculture through the multi functional value oriented agriculture.

• 농촌계획
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• 제26권2호
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• pp.25-37
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• 2020

The aim of this study is to assess the potential for fusion and convergence in industrial agriculture. First, we analyzed the types of industrial agriculture and applied the agri-business and ICT agriculture. After then, we analyzed the Project Potential Index (PPI) of the agri-business and ICT agriculture using the agricultural enterprise database provided from Rural Research Institute in Korea. The results revealed that Haenam have a high potential for agri-business project because of large number of farmers and annual sales. Wanju was considered as the suitable place for ICT agriculture project because of large area of greenhouse. This study was applied only 7 study area but the methodology suggested in this study could be widely used for assessing potential project various types of industrial agriculture.

• Asia pacific journal of information systems
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• 제27권4호
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• pp.233-244
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• 2017

IT portfolio, meaning the ratio of investment with four different purposes of IT, is widely used for evaluating the adequacy of investment and its performance within firms. Despite of such a useful framework looking at investment on IT, IT portfolio in agriculture industry seems to be differentiated from other industries. In this study, we compared IT portfolios of farms: grain, field fruit and vegetable, greenhouse fruit, greenhouse vegetable, beef cattle and pig. We classified farms by their return on equity (ROE) in order to analyze the relationship between IT portfolio of each crop and performance. Then, we found patterns of IT portfolios of top-performance farms compared to all farms for each agricultural product. Lastly, peculiarities of each crop are interpreted and discussed to find out top-performance farms' IT investment patterns. From our study, it could be inferred that monotonous IT investments may not be as effective.

• 한국유기농업학회지
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• 제30권3호
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• pp.313-333
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• 2022

In Muju County, one of Korea's major apple producers, the regional agricultural cooperatives united together and invested to establish a cooperative joint business corporation in charge of the sales business. The corporation carried out the sales business transferred from the participating regional agricultural cooperatives. While the two participating cooperatives showed a marked difference in the degree of participation at the beginning of the business, the introduction of the agricultural product processing centers (APCs) and the participation of co-selection and shipment organizations and general farms helped settle this gap. In addition, commercialization through the APCs enhanced the market competitiveness of apples, which led to the stable securing of sales outlets. The corporation integrated the sales business in the county and this resulted in increased sales volume and sales revenue. Playing a leading role in introducing and cultivating new crops on a trial basis, the corporation demonstrated its potential as the main body of the joint sales business.