• Journal of Korea Entertainment Industry Association
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• v.15 no.7
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• pp.17-32
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• 2021

This is an environmental analysis study for discovering specialized local sports tourism and aims to provide implications for the development of sports tourism industry in the Chuncheon region by analyzing the current status of domestic and overseas sports tourism and presenting overseas cases of specialized regional sports tourism. Therefore, through SWOT analysis and secondary data survey, implications for the development direction according to facilities, programs, and public relations and marketing were derived. Sports tourism contributes to vitalization of local economy by converging with local tourism centering on sports participation or viewing. Thus, it must be organized with differentiated products taking into account the characteristics of the area. An investigation of the main components of domestic and overseas sports tourism shows that mega sports events or specialized local leisure sports are connected to tourism resources for commercialization. In Korea, 3 to 4 local areas are discovered and supported annually through the specialized local sports tourism promotion program. This study suggests a development plan by evaluating and analyzing the performance of the Chuncheon Spo-Tour program. In terms of facility, it is necessary to construct accommodation facilities that harmonize with the natural environment, develop new programs connected to Songam Sports Town, and reinforce existing equipment. In terms of program, it is necessary to develop canoe/kayak water courses utilizing Uiam-Lake, train professionals to operate programs, and develop programs that take into consideration seasonal characteristics as well as the level of each participants. In terms of PR/marketing, it is important to build competitiveness by using ICT, improving public awareness of the sites, and adopting reasonable pricing policies. The development of specialized local sports tourism products through remedies and efforts will contribute to vitalization of local economy.

• The Journal of Asian Finance, Economics and Business
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• v.7 no.5
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• pp.217-224
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• 2020

This study investigates the impact levels of determinants on the Balanced Scorecard application in evaluating the performance of tourism firms in Hanoi. The tourism industry not only promotes economic development, but also contributes to expanding cultural exchanges and improving people's knowledge. However, Vietnam's tourism industry is under fierce competitive pressure, with the participation of foreign enterprises, with large amount of capital, high professionalism and wide network. The rivalry is happening aggressively on many aspects such as products and human resources. Therefore, tourism firms are in urgent needs of having effective methods to evaluate its performance in order to improve business and development efficiency. This study uses data of tourism firms in Hanoi during 2018-2019. The data used for analysis and regression consists of 135 observations. We use Cronbach's Alpha, EFA and regression model to learn the effect of different variables on the Balanced scorecard application in evaluating the performance. The results show that two determinants, including internal factors of tourism firms (IF) and external factors of tourism firms (EF) had positive relationships with the Balanced scorecard application in evaluating the performance. Based on the findings, recommendations are given for improving the Balanced scorecard application in evaluating the performance of tourism firms in Hanoi.

• Proceedings of the Korean Institute of Navigation and Port Research Conference
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• 2004.04a
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• pp.161-166
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• 2004

Competitiveness to some countries or cities plays a important role as a determined factor in me recent age of international globalization. In view of tourism studies, the potential to develop some regions depends on its own abilities to use and maintain the economic advantages of cities in providing tourism products and services. In spite of this importance of competitiveness, a few research has been done in Korea. Therefore, the purpose of this study is to analyze the comparative competitiveness between coastal metropolitan cities in Korea- Busan, Ulsan, and Incheon, to develop the tourism index and find out urban differences. As a result, the findings of this study will contribute to implementing the promotion of tourism and the network between other cities and attracting the domestic and international tourists.

• Journal of Korean Society of Rural Planning
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• v.10 no.1 s.22
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• pp.57-64
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• 2004

This study focus on the revitalization of green tourism by the agricultural landscape conservation policy. Today, agricultural landuse for food production is restricted by agricultural products import. In this context, agricultural land use policy should be paradigm shift to the consumers needs which accelerates the green tourism in the rural areas. This research screen the agricultural landscape conservation policy of Japan' system and construct the new policy implementation for agricultural landscape conservation in Korea. For this purpose, agricultural landscape guideline and support system should be established in line with the revitalization of green tourism and agricultural income diversification in the rural areas.

• Journal of Digital Convergence
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• v.18 no.5
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• pp.473-484
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• 2020

The purpose of the research is to propose ways to activate package tours through active promotion by verifying the motives and constraints pursued by customers of package tours, highlighting the advantages of content development and package tours that are revived in their needs. This study verified empirical analysis using SPSS 25.0 for 481 adults aged 19 or older who experienced package tours. The results of the research analysis are as follows. First, the daily escape, external activities, and service appeal of the tourist motivation were all verified with a positive impact on attitude. Second, it was found that the inherent constraints of tourism constraints had a negative effect on the relationship with attitudes, but the structural constraints were not significantly affected. Third, attitudes have shown to have a positive effect on satisfaction. Based on these results, I have described what factors tourists feel important when participating in package tour products, and hope that The factors will be useful in exploring the development of customized products required by tourists. It will need to be expanded to realistic comparative studies needed to revitalize package tours in the future.

• Journal of Agricultural Extension & Community Development
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• v.22 no.2
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• pp.135-144
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• 2015

Competitiveness has been associated in the tourism literature as a crucial factor for the success of tourist destinations. This study is to develop indicators that measure destination competitiveness of rural tourism townships in Korea. It was conducted via a Delphi technique and the analytical hierarchy process method. After four rounds of discussions, the panel members reached consensus on a set of 27 indicators with three dimensions which are attractor (resource, infrastructure, and tourism products), assistance (tourism business assistance and value-added processing assistance), and planning and management (planning for development, capacity for management). This set of destination competitiveness indicators can serve as a starting point for devising a set of indicators at the local level in order to be useful rural tourism sector manager and administrators. The selected indicators are measurable, demand driven and practical to show the real performance in rural destination.

• The Journal of Information Technology
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• v.5 no.1
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• pp.143-156
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• 2002

Tourist Information Center has been played an important part of role in the promotion of tourism for both inbound and domestic market. The purpose of this paper is to examine the situation of our tourist information centers in context with information and personnel service. As a result we suggested some findings. According to studies, tourism information provided by TIC is critical and decisive for specific travel type and leisure travelers visit TIC more often than the other types of travelers. The specific aspects of tourism information is accuracy and currency which based on the characteristics of intangibility and perishability. According to this encouragement tourism information system should have to shifted to internet basis. This movement enabled tourism industry to make the atmosphere for portal or hub site for the effective operation of this system. The regionally networked system can make it possible to cope with some characteristics of tourism products. Reservations and information retrievals are major function of portal site. The data from suppliers (hotels, restaurants, event organizers, transportation, attractions etc) must be up-dated, controled by regional TIC and the connections should be extended among the regional TICs.

• Journal of Society of Preventive Korean Medicine
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• v.16 no.3
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• pp.75-87
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• 2012

Objectives : This study was performed to investigate the knowledge on contacting experiences to foreign patients, the equipments and requirements to make the vitalization method for the oriental medical tourism for foreign patients. Methods : We adopted the focusing group interviews on the oriental medical doctors, nurses and personnels who had the experiences to deal with the oriental medical tourism. Results : For 3 parts, translation into each country's language in program, hospital information, treatment information and homepage should be done and consideration into each country's culture is very important part to know medical tourism patients and prepare the adequate products, and lastly the translater or medical coordinator plays a very important role to connect the hospital personnels with medical tourism patients. Conclusions : Translation in to each country's language concerning medical tourism material and understanding on one's country's culture and a medical coordinator are very important constituents for a successful medical tourism.

• International Journal of Computer Science & Network Security
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• v.22 no.6
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• pp.51-56
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• 2022

It is relevant and timely for the existence and prosperity of today's tourism to build up a stock of new abilities and a set of innovations. At present, the tourism industry is experiencing a new stage in its digital transformation. The newest technologies, which are now spreading en masse and one of which is rightfully considered to be blockchain technology, enable tourists to receive tourist services directly from the producers, which not only gives the consumer the opportunity to enjoy higher quality and inexpensive products but also increases the responsibility of the producer. The article analyzes research literature on the possibility of using blockchain technology in the tourism industry. Based on an expert survey, the main problems, prospects, and advantages of the implementation of blockchain technology in the tourism industry are identified. The paper proposes and analyzes an option for the use of blockchain technology on the basis of a blockchain project with a mobile app for users and a dedicated website and public API for travel service providers.

• Journal of Digital Convergence
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• v.11 no.3
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• pp.407-413
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• 2013

For Ubiquitous service, there are some method researched. To IT convergence study tourism the convergence of IT and tourism in recent years has emerged as a discipline in the future. Tourist information is information about tourism products as tourists tourism decision-making needed to say. Information presented information anytime, anywhere, using a contact-type media, mobile and efficient tourist information content and generate content using Smart App store to the database is needed. This paper, by taking advantage of the Smart App Places to generate content and Smart Things to query, modify, search, tourism information, tourism policy and tourists can be analyzed, and the average inclination and these efficient tourism information content and that can be utilizedmodels are proposed. This u-Smart is a tourist information system. Build the biggest advantages of the meta-meta-model in real time by utilizing Smart App disposition of existing tourism information and tourist and tourism rating database. Helps to generate patterned by digital tourism policy tourism information content.