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http://dx.doi.org/10.13106/jafeb.2020.vol7.no5.217

Factors Influencing Balanced Scorecard Application in Evaluating the Performance of Tourist Firms  

TRUONG, Duc Dinh (Faculty of Accounting, University of Labor and Social Affairs)
NGUYEN, Hoan (Faculty of Economics, Natural Resources and Environment, Hanoi University of Natural Resources and Environment)
DUONG, Thi Quynh Lien (Economics Department, Vinh University)
Publication Information
The Journal of Asian Finance, Economics and Business / v.7, no.5, 2020 , pp. 217-224 More about this Journal
Abstract
This study investigates the impact levels of determinants on the Balanced Scorecard application in evaluating the performance of tourism firms in Hanoi. The tourism industry not only promotes economic development, but also contributes to expanding cultural exchanges and improving people's knowledge. However, Vietnam's tourism industry is under fierce competitive pressure, with the participation of foreign enterprises, with large amount of capital, high professionalism and wide network. The rivalry is happening aggressively on many aspects such as products and human resources. Therefore, tourism firms are in urgent needs of having effective methods to evaluate its performance in order to improve business and development efficiency. This study uses data of tourism firms in Hanoi during 2018-2019. The data used for analysis and regression consists of 135 observations. We use Cronbach's Alpha, EFA and regression model to learn the effect of different variables on the Balanced scorecard application in evaluating the performance. The results show that two determinants, including internal factors of tourism firms (IF) and external factors of tourism firms (EF) had positive relationships with the Balanced scorecard application in evaluating the performance. Based on the findings, recommendations are given for improving the Balanced scorecard application in evaluating the performance of tourism firms in Hanoi.
Keywords
Balanced Scorecard Application; Performance; Determinants; Tourist Firms;
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Times Cited By KSCI : 6  (Citation Analysis)
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