• Journal of Distribution Science
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• v.19 no.8
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• pp.91-100
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• 2021

Purpose: Supply chain management is a significant component of marketing strategy to achieve the overall goal of maintaining a competitive edge in the industry. To better understand and compare marketing strategies between two major distribution channels (Wholesalers and Retailers), the present study examines the various critical aspects in developing marketing strategies based on numerous prior studies. Research design, data and methodology: Qualitative research involves collecting and analyzing various non-numeric data to establish different concepts or opinions in the data. In content analysis, determining the presence of different themes, concepts, or other valuable texts and their relationships is carried out. Usually, the researchers employ three distinct methods to carry out complete content analysis. Results: Developing the appropriate marketing strategy to manage the supply chain of a business is essential. Marketing strategies should be formulated in a manner that ensures the supply chain is well organized. Applying the marketing strategy in the supply chain management, the current author utilizes the four Ps to integrate strategies for two distribution channels which are essential in ensuring proper management. Conclusions: This study concluded that utilizing the existing marketing strategies and integrating them can help in better management of the supply chain, using communication, decision making, product differentiation, and pricing.

• Journal of the Korean Operations Research and Management Science Society
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• v.30 no.3
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• pp.17-39
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• 2005

The coordination of a three-level supply chain consisting of a supplier, a retailer, and a discount outlet (DCO) is studied here. We assume that the product is sold in two consecutive periods a Normal Sales Period (NSP) and a subsequent Clearance Salvage Period (CSP). A benchmark case is studied Initially in which the supply chain is coordinated by a s1n91e agent. Thus, the supplier the retailer, and the discount outlet design a common system that allows centralized decision making about stocking quantities, markdown time schedules, and policies on disposing of leftovers to deliver the greatest possible expected supply chain profit. Next, we consider a decentralized supply chain. Here, decisions are made without coordination. The objective is to maximize an individual party's expected profits. The focus of the study is on the following questions: what factors make the coordination an effective approach for the supply chain? How do we coordinate the supply chain so as to maximize the supply chain Joint expected profit? These and other related study issues are explored in this paper.

• Korean Management Science Review
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• v.21 no.2
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• pp.15-25
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• 2004

Great effort has been exerted to redesign the supply chain network as a means to improve corporate competitiveness. In this study, we present a mathematical model and a solution system to help redesign corporate logistics networks. The objective of the model is to minimize total logistics costs. We applied the solution system to real problem cases. We use the model and the concept to develop decision support system that is based on C++ with the use of CPLEX callable library as a solution engine. We tested and verified the DSS for redesigning the network of a large Korean electronics company. Through various scenario analyses. we recommend to redesign their supply chain network that demonstrates the possibility of substantial logistics cost savings.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.47 no.1
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• pp.51-59
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• 2024

Recently, ESG management has become a global trend, receiving increasing attention from stakeholders such as consumers, investors, and governments, as regulations related to ESG disclosure and supply chain due diligence have been strengthened since the United Nations Principles of Responsible Investment (UN PRI) was announced in 2006. ESG is an acronym for the environment (E), social (S), and governance (G) and is accepted as a key factor for the continuous survival and growth of a company. As a result, there are over 600 ESG management evaluation indicators operated domestically and internationally, and numerous global initiatives have emerged. Korea's Ministry of Trade, Industry and Energy also announced "K-ESG Guidelines (December 2011)" and "K-ESG Guidelines for Supply Chain Response (December 22)" to help SMEs introduce ESG management and respond to supply chain due diligence. However, small-scale manufacturing companies with poor financial, human resources, and technological capabilities face significant challenges in introducing ESG management. Accordingly, this study aims to examine the current status of ESG management adoption in small-scale manufacturing companies with less than 150 people in Korea and propose activation plan ESG management based on the diagnostic requirements of the "Supply Chain Response K-ESG Guidelines."

• Proceedings of the Korean Operations and Management Science Society Conference
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• 2005.05a
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• pp.643-650
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• 2005

The object of this study is the development of a measuring framework for supply chain flexibility. Prior to treat supply chain flexibility, time flexibility, quantity flexibility, and cash-flow flexibility for each company are newly suggested. Especially, all developed measures can deal with the monetary point of view through various cost functions. Then weights of time flexibility, quantity flexibility, cash-flow flexibility are determined to find the effect of the level of flexibility in the supply chain. This is based on the relationship between the ratio of profit to revenue and value of three developed flexibility measures. To find the level of weight for each flexibility measure, neural network theory is used. Then the forecasting of the ratio of profit to revenue for all companies in the next period can be available. Therefore, all companies in the supply chain can control their operating processes to improve flexibility.

• Management Science and Financial Engineering
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• v.13 no.2
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• pp.117-139
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• 2007

This paper contributes by incorporating works addressing supply chain coordination and investing in setup reduction program. Consider a two-echelon, EOQ-like inventory system consisting of a supplier and a buyer. We assume that both the supplier and the buyer can invest in setup cost reduction programs in order to benefit from small order sizes. However, the costs of investing in setup cost reduction programs are different for the two parties, leading to mismatches in individually optimal setup costs and order cycle times. We propose a supply chain coordination contract that makes use of quantity discount as an incentive transfer scheme for supply chain coordination.

• Culinary science and hospitality research
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• v.13 no.4
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• pp.107-118
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• 2007

This research aimed to understand the relationship between comparative superiority elements of the supply chain activities for food supplies in the hotel industry. The samples are obtained from exclusive hotels located in the Seoul area. A statistic package program called SPSS was employed to conduct reliability analysis, factor analysis, t-test, correlation analysis, and multiple regression analysis. Results of a multiple regression analysis between supply chain management and food production strategies were as follows; company's characters and cooperative relations with suppliers had a significant impact on cost while quality was significantly affected by company's characters, information system, cooperative relations with suppliers, and supply chain activities. It was revealed that all factors had a significant impact on flexibility and delivery date.

• Journal of Korean Society of Industrial and Systems Engineering
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• v.31 no.4
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• pp.10-20
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• 2008

This paper deals with the application of Supply Chain Operations Reference (SCOR) model to make a Service Supply Chain(sSC) of a hospital treatment service. At first, we compare the service supply chain with the traditional supply chain. At second, we apply the SCOR model to a service supply chain of a hospital treatment service and make new process of the hospital service supply chain if we need it. Finally, we explain the applied results and propose the improvement points. The used level of SCOR model is from level 1 to level 3.

• Journal of Korean Society for Quality Management
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• v.31 no.2
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• pp.98-116
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• 2003

The objective in this paper is to develope the e-Supply Chain Management System and applied for the Manufacturing. A Manufacturing that is consider to be world class recognize that its ability to complete in the marketplace depends on developing e-SCM System that is properly align with its mission of serving the customer. This paper investigated the relationship between e-SCM and performance in manufacturing. A stratified random sample was collected from the Federation of Korea Industries. Conclusively, e-SCM is important factor between source factors (environmental dynamic, Leadership) and manufacturing performance. e-SCM is significantly related to Quality, Flexibility, Delivery, and Cost.

• Information Systems Review
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• v.25 no.3
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• pp.139-162
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• 2023

With the emergence of new digital technologies into a supply chain, it is essential for companies to incorporate these technologies in managing their supply chains. However, various challenges have been identified in digital supply chain management, especially when it comes to its assessment. There are no universally agreed measurements for the performance of digital supply chain management within the research community so far. This paper explores an option of using user experience as one of possible measurements. Therefore, three different focus-group discussions were held and later analyzed with a qualitative content analysis. The subscription-based video on demand service, Netflix was used as an example in those discussions. Due to the fact that Netflix provides a digital product as a streamline service, user experience is critical for the company. Especially, user experience with a recommender system and related privacy issues have become significant for a company to retain existing customers and attract new customers in many fields. Since the recommender system and related privacy issues are parts of a digital supply chain, user experience can be one of appropriate measurements for digital supply chain management. This study opens a new perspective for research on performance measurements of digital supply chain management.