• 한국간호교육학회지
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• 제26권2호
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• pp.132-145
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• 2020

Purpose: The purpose of this study was to examine the effects of a care promotion program based on nursing students' self-understanding. Methods: A quasi-experimental approach using a randomized clinical trial pre- and posttest design was used. Participants were assigned to an experiment group (n=29) or control group (n=30). Data were collected from June 23 to September 8, 2017. The experiment group participated in a care promotion program based on self-understanding for 24 hours through eight sessions covering eight different topics. The data were analyzed using t-test and repeated-measures ANOVA using SPSS/WIN 21.0. Results: Compared to the control group, the experiment group reported significant positive changes for college life adjustment (F=28.74, p<.001), emotional intelligence (F=15.66, p<.001), and interpersonal caring behavior (F=9.37, p=.003). Conclusion: Findings from this study indicate that care promotion based on a self-understanding improvement program with the application of group enneagram education is a useful intervention strategy to promote the care promotion program based on nursing students' self-understanding. Care promotion based on self-understanding will be utilized as an intervention program to form positive values of care and interpersonal relationship through care awareness, self-change, understanding of others and care experience in the group.

• 한국보건간호학회지
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• 제27권2호
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• pp.384-398
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• 2013

Purpose: This study was conducted in order to identify the effect of a community based health promotion program for elders in Korea. Methods: The PICO-SD (Participants, Intervention, Comparison, Outcome, and Study Design) strategy was established. A search of the electronic bibliographic database of NDSL, RISS, KMbase, and KoreaMed etc. was performed and 28 articles met inclusion criteria. Results: Both exercise and health education were in most programs and were more effective than one of the two. The health education included stress management, mental health, health promotion lifestyle, chronic disease, and medication. Various exercises such as walking, stretching, gymnastics, rhythmic activity, muscle strength, and joint exercise were performed. The programs for elders showed an association with significantly improved muscular strength, flexibility, depression, quality of life, subjective health status, satisfaction with life, self-efficacy, and health promotion behavior. Conclusion: Intervention programs including both exercise and health education are effective in improving health promotion behavior and physical and psychological health status in elders. Therefore, these results could provide useful guidelines for development of effective health intervention programs for the elderly.

• 보건교육건강증진학회지
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• 제28권3호
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• pp.99-111
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• 2011

Objectives: This study aims at evaluating performance of the Healthy Cities in Korea during the period of 2008-2010. Furthermore, it will explore future direction for qualitative growth of the Healthy Cities in Korea. Methods: A survey has been conducted annually with current healthy cities; 46 in 2009, 56 in 2010 and 60 in 2011. Survey instrument consists of 13 questions to evaluate general status, implementation system and sub-programs, and the result of the survey was analyzed by using PASW Statistic 18.0 focusing on categorizing healthy cities and looking at sub-programs trends. Results: In 2010, there are 60 Healthy Cities in Korea, whose number grows continuously. The most noticeable characteristic is that administrative bodies in urban area strongly promote the Healthy Cities Project, while the projects are usually associated with other health promotion projects rather than independently carried out. Also, their sub-programs are concentrated on 'healthy-setting' and 'healthy lifestyle programs'. Conclusions: To improve the quality of the Healthy Cities in Korea, a number of requirements should be met. The most urgent requirement is sector-wide comprehensive policy fostering Healthy Cities development strategy. Moreover, it is expected that over-arching theme should be set up under the framework of National Healthy Cities Network.

• 보건교육건강증진학회지
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• 제31권5호
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• pp.135-146
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• 2014

Objectives: This study performed to enhance the competency of health education specialist on population-based program to prevent chronic disease in public health organizations. In addition, it will provide the basic data to enhance specialized competency for health education specialist. Method: The current operating strategy and demanded competency related to chronic disease programs were analyzed by reviewing the Korean Health Plan 2020, the guideline of integrated health promotion programs, and the job description of health education specialist. Results: Preventive programs for chronic disease provide with healthy lifestyle programs in integrated health promotion service. First, health education specialist should learn to professional knowledge on health risk factor and chronic disease. Second, they should cultivate the integrated competency to manage operations on obesity, hypertension, diabetes, cardiovascular disease, and cancer prevention programs. Third, they get strengthened the-job training to implement health education, public relations, campaigns, media advocacy, and utilization of multi-media. Conclusion: It should implement the preventive programs for chronic disease in various health promotion services through coordination with multiple sectors. To identify of the job in preventive program for that, it would be required empowerment of health education specialists on disease prevention science and practical life skill.

• 경영과정보연구
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• 제34권2호
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• pp.97-111
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• 2015

기존의 유인효과와 타협효과에 관한 선행연구들은 제품이나 서비스에 대한 실험에서 시작되어 사물을 이용한 연구, 여행상품의 연구, 종업원 채용 과정에서의 연구 그리고 실제 미국 대통령 선거를 대상으로 한 실증적 연구 등으로 진행되었다. 하지만 대부분의 연구가 범위 빈도 이론에 국한될 뿐 타협효과와 유인 효과를 프로모션 유형과 접목시킨 연구는 없는 실정이다. 본 연구의 목적은 이러한 브랜드선택 과정에서 선택구조인 유인효과와 타협효과가 프로모션 유형에 따라 어떻게 달라지는가를 검증하는데 있다. 유인효과와 타협효과의 영향력의 차이를 실험하였다. 조작된 변수는 다음과 같이 독립변인 (1) 브랜드 선택(유인효과/타협효과), (2) 프로모션 유형(가격프로모션/비가격프로모션)이다. 본 연구는 피험자 간 실험설계와 함께 각 집단마다 피험자 내 조작이 함께 사용되었다. 본 연구의 결과는 신규 브랜드의 진입에 의해 그와 비슷한 기존 브랜드의 점유율이 오히려 높아지는 현상으로, 실무적 차원인 프로모션 전략 등 여러 가지 신제품의 포지셔닝 전략에 대한 시사점을 제공할 수 있으리라 본다.

• 디지털산업정보학회논문지
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• 제11권3호
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• pp.231-240
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• 2015

This study empirically analyzed the relationship between the franchise pc game rooms selection behavior and revisit, recommendations. Select Properties from the franchise pc game rooms store is ease of access, computer specifications, pleasant environment, brand power and pricing strategy. Korean franchise industry is in spite of the short history of just over 30 years growing very fast. Especially pc game rooms store is 14,782 in 2012 years, pc game rooms store is operated by franchise form 10.6%, 87.9% operated by private, co-operation was confirmed at 1.5%. Conclusions are as follows. First, factors that significantly affect the degree of revisit has been identified as computer specifications, pleasant environment, brand power. Second, the recommendation is an important factor of the computer specifications, brand power, pricing strategy. Finally, franchise pc game rooms successful strategy has excellent computer's specifications, it needs a promotion strategy to attract pc game tournaments to be notified of brand power. We can also see that running is an important factor in a pleasant environment and a flexible pricing strategy.

• 한국유기농업학회지
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• 제12권3호
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• pp.317-331
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• 2004

Foci of this thesis arc an estimation of willingness to pay and an establishment of green marketing strategics for environment-friendly agricultural products(EFAR). Estimations of willingness to pay for grain, vegetables, fruit and processed food-stuffs arc respectively 20.6%, 20.2%, 19.3% and 17.2% higher than agricultural products produced by conventional farming method. And a green mark6ting mix for EFAP is as follows; Erst, a product strategy focuses on producing safe and high-quality foods by environment-friendly agriculture(EFA) to point to consumer’s health and desire for environmental preservation. Second, in a price strategy, the balance of three factors should be kept, namely the environmental value the true quality as food materials and the price of EFAP. Third, a place strategy is to reduce waste matters, resource and energy uses in marketing chain, and to simplify marketing channels. Also, it is necessary to choose the marketing channel for price discrimination. Fourth, a promotion strategy make use of programs that emphasize the multi-function of EFA.

• 한국보건간호학회지
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• 제29권2호
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• pp.203-218
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• 2015

Purpose: The purpose of this study is to find and suggest ways to invigorate operation of visiting nursing centers. Methods: SWOT analysis was performed based on the status of use of visiting nursing centers and opinion survey on the centers' nursing experts. Results: SO strategy was drawn to improve service satisfaction, develop standardized manuals, and improve the areas of visiting nursing services, and WO strategy was drawn to establish reliability, strengthen promotion or marketing strategy, strengthen management ability, and reinforce the governmental support of visiting nursing services. ST strategy was drawn to recover the functionality of health management, secure competitive advantage, and simplify the issuance of visiting nursing directions, and WT strategy was drawn to provide customized service, establish the cooperative system of related agencies, and adjust fees. Conclusion: For invigoration of visiting nursing centers, people must recognize the importance of the visiting nursing service and institutional standards should be established so that visiting nursing service, which is currently provided as an option according to Standard Long-Term Care Plan, can be provided on a mandatory basis.

• 한국정보통신학회논문지
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• 제18권7호
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• pp.1495-1504
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• 2014

인터넷 뱅킹과 같은 부가서비스, 채팅 등과 같은 대화형 서비스를 이용하는 정보화 사회가 정착되었고, 더욱이 스마트기기를 이용한 서비스 사용이 급속하게 발전함에 따라 신규 보안기술 분야로 디지털 포렌식에 관한 연구가 활발히 진행되고 있다. 본 논문에서는 디지털 포렌식에 관한 기존의 연구를 체계적으로 분석하고 앞으로 정부의 ICT R&D 중장기 전략과 ICT 패러다임 변화를 반영하여 첨단 IT기술과 우리나라 법체제를 융합하는 체계적인 디지털 포렌식 표준정립을 위한 기술-정책적 통합프로세스 프레임워크를 제안한다.

• The Journal of Asian Finance, Economics and Business
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• 제9권10호
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• pp.73-83
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• 2022

On the underpinning theory of the Resource Based Theory, this research examines the impact of corporate social responsibility and green marketing strategy on business performance with the moderating role balanced scorecard. Corporate social responsibility concentrates on related to government, the environment, customers, and employees. Green marketing strategy concentrates on approaches in terms of green products, green prices, green places, and green promotion. Business performance is measured by groups of indicators financial, and non-financial. The moderating role balanced the scorecard at the financial, customer, process, learning, and growth level. Research results with survey data from 419 managers at different food enterprises in Ho Chi Minh City processed through the structural analysis method, showed that corporate social responsibility has the strongest positive impact on business performance, followed by the green marketing strategy as the second strong positive impact on the business performance and results also showed that the balanced scorecard moderating role increases the level of the strong positive impact of the above relationship. Besides, it also showed the difference in the demographic control variables. Based on the findings, some implications are drawn to help the managers of enterprises improve the moderating role balanced scorecard when implementing corporate social responsibility and green marketing strategies thereby contributing to increasing business performance.