• 한국초등과학교육학회지:초등과학교육
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• 제22권1호
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• pp.65-80
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• 2003

The purpose of this research was to survey and compare the status of science preference of elementary school students with that of middle school students. Preference for science was defined theoretically. According to theoretical model, a questionnaire was developed with piloting and consisted of three parts. First part was for background information, second part, for measurement of science preference and third for measurement of the relevant factors of science preference. The questionnaire was modified for primary school students. In July 2002, the questionnaire was administered to one class per grade of randomly selected 8 elementary and 8 middle schools all over the country and analyzed result of collected 696 elementary school students and 819 middle school students. Middle school students' science preference was low compared with elementary school students, especially in 'emotional response and 'valuational comprehension'. The preference for science became lower especially from 4th to 5th grade and from 8th to 9th grade. The differences of mean science preference were significant by gender. perception of science achievement. and future career choice. The average of science preference relevant factors of middle school students also became lower than elementary students, especially in 'educational factor'. Multiple regression analysis on the science preference showed that important factors were personal ability, the personal traits, rewards in school science and contents of school science, slightly different in elementary and secondary school. The way to promote students' preference for science was suggested on the analysis result.

• 한국조경학회지
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• 제34권3호
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• pp.12-22
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• 2006

The purpose of this study is to evaluate visual preferences of the methods for river embankment based on seasonal changes and to reveal the relationship between visual preference and effective factors, which are the physical and esthetic elements inside the river. For this research seven river embankment methods including concrete block, concrete wall, gabion, and vegetated concrete block were selected in Dongchon of Gwangyang. Twenty-eight pictures by the four pictures of each embankment method based on seasonal changes, the winter and summer of the first and second years after construction were used for a photo-questionnaire by 49 participants. In the analysis of the relationship between visual preference and effective factors, the independent variables included eight factors: form of the material, harmony with the surroundings, the cleanness of river floor, the green area of embankment methods, the water area in river floor, the stone and sand area in river floor, the planting area in river floor, and the area of embankment itself. The result of this study are as follows. First, visual preference in summer was higher than in winter, and the summer landscape of the second you scored the highest value for visual preference. Second, similarly to the way the vegetated concrete block produced a green effect, cobblestone and gabion embankments made of natural materials scored higher than others, whereas the concrete retaining wall scored the lowest of all methods because of it's artificiality. Third, the seven independent variables, except form of the material, are proved statistically significant at the 5% level. The water area in river floor, harmony with the surroundings, the planting area in river floor, and the cleanness of the river floor were revealed as more effective factors influencing visual preference. The research results suggest that the riverscape has to be controlled in terms of seasonal change and embankment methods. Natural materials and green effects in embankment methods are more important for increasing landscape preference, and the landscape factors inside a river should also be considered important variables. It is recommended that advanced study on other factors affecting visual preference of the riverscape be carried out to support this research.

• 한국조경학회지
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• 제32권1호
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• pp.57-68
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• 2004

The purpose of this paper is to discover the Image and Visual Preference of the Environmental Sculpture in Urban Streetscape. For this, the analysis was preformed by the data obtained from questionnaires and from the photos of the environmental sculptures scene. The landscape image was analyzed by the factor analysis algorithm. The level of visual preference was measured by a slide simulation test, and this data was analyzed by multiple regression. The results of this study can be summarized as follows: The visual preference of the environmental sculpture has been evaluated to average 4.03 on a scale of 7 Landscape slides No. 11 and No.5 were ranked more highly for visual preference. Factors formulating the landscape image were found to be 'beauty', 'orderliness', 'emotion', and 'formation'. By using the control method for the number of factors, T.V., were obtained as 63.0%. For all experimental landscape slides, the factor of orderliness was found to be the main factor determining the visual preference. The 4 factors for visual preference were analyzed by regression as follows: Visual Preference = 3.996 + 0.341(FS1) + 0.595(FS2) + 0.222(FS3) + 0.011(FS4), R-Square = 0.520.

• 한국조경학회지
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• 제30권2호
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• pp.1-11
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• 2002

The purpose of this study is to investigate landscape image and define elements of difference in visual preference of bridges on the Han River. To do this end, video was used as a media for the evaluation of the landscape image of 16 bridges on the Han River using a Semantic Differential scale. Data is collected by 50 students from Woosuk University, majoring landscape architecture. Final analysis utilized a total of 704 samples of data. Data is analyzed through descriptive statistics, and spatial image is analyzed by factor analysis algorithm Principle component analysis using Varimax method is applied far extraction and factor rotation. T-test is used to find the difference between the bridge type of preference with the data of factor score. Logistic regression is used to select the factors that influences the visual preference among the image factors. The results of this study can be summarized as follows; The image of whole bridges on the Han River is somewhat orderly, sequential and open. The degree of visual preference of unique bridge type is higher than normal but there are some differences in visual preference within the same type of structure. This suggests that the surrounding landscape is one of the important factor for visual preference. Factors covering the image of bridge are found to be 'aesthetic',　'structure','spatial factor', and 'shape'. Total variance is obtained as 60.4%. The aesthetic variables are the most important factor for visual preference and the structural factor presents no significant difference in visual preference between more preferred and less preferred bridges. Since the collapse of Songsu Bridge, we thought the structural factor is very important but the results of this study suggest that it is more important to consider the aesthetic and spatial factors of the bridge to increase the visual preference when planning and designing bridges. Simulations with more detailed data about surroundings should be utilized practical design.

• 한국의류학회지
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• 제23권4호
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• pp.541-550
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• 1999

The purpose of this study is to find out the factors that explain the sense of touch and preference of man-made leather. Date base of descriptors for man-made leather was collected by interviewing 50 consumers, 33 different kinds of commercial man-made leathers(synthetic leather and artificial leather) were assessed subjectively by 605 consumers using the 9-point scale of 34 pairs of bipolar descriptors based on the data base. Subjective ratings were analyzed by principal axis factoring with varimax rota-tion. The sense of touch of man-made leather is explained by five factors ; surface property stretchiness thickness& weight thermal property(warmth & coolness) and moisture property (sticky & clingy). The difference in the sense of touch of man-made leathers is mainly attributable to surface property and stretchiness. And the preference of man-made leathers is mainly attributable to surface property and stretchiness. And the preference of man-made leather is explained by three factors ; surface property stretchiness and quality. Higher preference is found in man-mad leather of better quality touch and softness.

• 디자인학연구
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• 제19권1호
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• pp.273-282
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• 2006

본 연구는 수량에 의한 수면폭의 변화로 인한 하천경관의 시각적 선호도에 미치는 선호요인을 파악하기 위하여 '주변 환경이 일정할 때 수량에 의한 수면폭은 어떠한 요인에 의해 선호되어지는가?'에 대한 연구의문에서 출발하여 금강경관의 수면폭에 미치는 선호요인을 구명하였다. 1) 수면폭 변화에 따른 금강경관의 시각적 선호요인 변수는 먼저 갑천의 경우 감정적 인자, 물리적 특성 인자, 심미성 인자, 개성적 인자 4개의 변수, 무주의 경우 감정적 인자, 물리적 특성 인자 2개 변수로서 모두 유의성이 있는 것으로 판명되었다. 모든 선호요인의 값이 증가함에 따라 시각적 선호의 값도 증가를 가져오곤 그 반대의 경우도 마찬가지였다. 2) 다중회귀모형에서 다른 조건이 불변일 경우, 갑천, 무주 모두 감정적 인자의 값이 증가할 때 전체적인 시각적 선호에 가장 크게 영향을 미치고, 다음으로 물리적 특성 인자가 두 번째로 영향을 미치는 것으로 판명되었다. 선호요인이 시각적 선호에 기여하는 상대적 중요도는 갑천의 경우 감정적인자, 물리적 특성 인자, 심미성 인자, 개성적 인자 순으로 나타났으며, 감정적 인자는 개성적 인자에 비해 4.3배만큼 중요도가 큰 것으로 나타났다. 무주의 경우 감정적 인자, 물리적 특성 인자 순으로 나타났으며 감정적 인자는 물리적 특성 인자 비해 1.1배만큼 중요도가 큰 것으로 나타났다. 따라서 두 장소 모두 감정적 인자가 가장 중요한 선호요인으로 판명되었다. 수면폭 변화에 따른 금강경관의 시각적 평가에 의한 요인분석 결과는 하천의 수면 폭 및 수량에 큰 영향을 미칠 것이다.

• 한국실내디자인학회논문집
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• 제14권3호
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• pp.208-215
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• 2005

The purpose of this study is to analyze the relationship between the personality type and the residential evaluation & remodeling preference. The subjects of this investigation were collected through questionnaire from two hundred and twelve adult residents who live in Seoul, Korea. The collected cases are analyzed by using statistics software spss-win. The personality is classified eight types; E(extraversion), I(introversion), S(sensing), N(intuition), T(thinking), F(feeling), J(judging) and P(perceiving) in MBTI (Myers Briggs Type Indicator). By using the rotated component matrix of varimax method, the satisfaction of the actual residential conditions is classified into seven grouping factors. The preference of interior image is classified into thirteen factors. The important living patterns - activity, interest, and opinion - are classified into ten factors. And the important needs of residential remodeling are classified into twelve factors. By using the one way anova method, between these forty two grouping factors and personality type MBTI, there are analyzed several significances that will be useful in residential design and remodeling design & planning

• 한국의류학회지
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• 제32권2호
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• pp.190-200
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• 2008

The purposes of this study were to identify brand equity factors influencing brand preference and to investigate the effects of preference and other factors on brand performance of domestic and imported fashion accessary(handbag, shoes, purse, etc.) brands. A total of 300 women aged between 20 and 49 years were surveyed during the month of September, 2006, on 2 domestic brands and 2 imported brands that were well-known to consumers. The data were analyzed with factorial analysis, multiple regression analysis, ANOVA, Cronbach's ${\alpha}$, etc., using the SPSS 10.0. The result of research showed: 1) Four factors of brand equity were identified: quality, awareness, image, and trust. 2) Quality, awareness, price acceptability, distribution proximity, and brand performance of the domestic brands were higher than those of the imported brands. But brand preference of the imported brands was higher than that of the domestic brands. 3) Brand preference of the domestic brands was affected by quality, awareness, image, and trust. And brand performance of the domestic brands was affected by appropriateness, brand preference, and distribution proximity. 4) Brand preference of the imported brands was affected by image, quality, awareness, and trust. And brand performance of the imported brands was affected by price acceptability, appropriateness, and distribution proximity.

• 한국조경학회지
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• 제26권2호
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• pp.269-282
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• 1998

The visual preference of interiors focusing on lobbies was investigated as a function of six predictor variable on the base of the Informational Approach: complexity, coherence, mystery, spaciousness, brightness, plant. The Common Fcator Analysis of preference ratings yielded six common factors which helped to account for 22.3 percent of the variance in preference response to the scene. Among these factors, the factor defined as 'bright with many plants' was the most preferred and the factor defined as 'simple and closed' was the least preferred. The environmental attributes reflected in six groups of scenes were colour, resting place, window and the six predictors. In the commercial building scenes, complexity, spaciousness, coherence, brightness and mystery out of six predictors accounted for 74 percent of preference variance as the significant contributors. In the business building scenes, three predictors which are brightness, complexity, spaciousness accounted for 84 percent of preference variance. 'The amount of plant' not only influenced the preference indirectly through the intervening variable, complexity, but also was moderately correlated with brightness. The overall pattern of the resulted confirmed the usefulness of the Informational Approach to predict the preference in interiors focusing on lobbies.

• 한국환경복원기술학회지
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• 제10권3호
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• pp.14-24
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• 2007

The purpose of this study was to investigate how the landscape characteristics and the physical factors of landscape would affect the preference for the Gapcheon in Daejeon Metropolitan City. The Gapcheon was divided in three sections of the outskirts, Expopark areas, and residential complexes. After selecting seven landscape points where the sections could be expressed best, photographs were taken both in the upstream and downstream direction. The questionnaire used to evaluate the river's landscape included 20 items of adverbs that described the form of the river and one item to rate the overall preference. By analyzing the 14 pictures taken, the occupancy rates of the landscape elements in terms of the sky, river, vegetation of the river, mountain, and artificial structures. Image factor analysis was conducted for each of the sections in order to analyze the landscape characteristics of the Gapcheon, and then regression analysis was conducted in order to analyze the relationships among the physical factors influencing the preference of the landscapes. The results were as follows : Factors that compose the visual characters of urban river were classified be the aesthetic factor, the emotional factor and the situation factor. These 3 factors showed a 65.8% total variance. The river landscape with the biggest preference was the one from the Daedeok Grand Bridge as the occupancy area of the mountain, sky, and river was large and distributed evenly and the vegetation of the river was in a good harmony with the surroundings. After carrying out regression analysis to examine the relationships between the visual preference of Gapcheon and the physical factors of landscape(the sky, river, vegetation of the river, mountain, and artificial structure), the following regressions model was made : PRE=5.906+0.017(river)-0.053(artificial structure)-0.060(vegetation of the river) (R-square=0.48).