• The Journal of the Korea Contents Association
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• v.18 no.6
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• pp.333-341
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• 2018

Recently, there has been a growing interest in user-centered smart city services. This study examines the spatial information type to derive a smart city service scenario through space - based communication and aims to establish a direction for user - centered experience factor scenario. The results of this study are meaningful for presenting basic data to suggest a space scenario where citizens can experience smart city as walking map and experience route applicable to future smart city test bed. In particular, we simulated the walking scenarios in the smart city test bed through Walking Map, which is tested the service direction based on user requirements. Through this study, we confirmed that smart city service through existing infrastructure can be used multipurpose. The spatial information and the experience factor linkage model and the walking map through the persona model presented in this study can be utilized as a preliminary scenario applicable to the future smart city test bed.

• Journal of Digital Convergence
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• v.14 no.7
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• pp.403-409
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• 2016

This study is a food shopping experience of omni-channel. Food threats and healthy living concerns bring different channels in led to increase reasonable way such as various demand. Omni-channels should be premised on understanding customer behavior as well as empirical user types in which considerations including the value of experience and understanding consumer behavior. Online survey result showed that, (1)offline food shopping, major retail store with quality, buy fresh food directly 2~3 times a month (2)online food shopping, e-commerce site with costs, buy fruits & nuts 2~3 times a month. After in-depth interview with eight high quality participants, I analyzed needs for food shopping experience in regard to the four steps food purchasing journey then derived a persona with integral value 'health' and 'diet'. It is classified into two types. One is the primary persona, family and health oriented, considering household money 'saving', and other is secondary persona, work and personal oriented, looking forward to 'automatic supply'. The result of this study provided an insight that help us explore ways to resolve function and services in the context of a healthy and balanced diet for improving food shopping experience of omni-channel.

• Cartoon and Animation Studies
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• s.36
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• pp.643-667
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• 2014

Recently, shooting photographs have become highly popular among general public and been used by various media such as digital camera, mobile, and kiosk. We could find that users prefer to Funology which is combined by fun and hardware technology on emotional point of view. Shooting photographs attracts user participation and makes effect of design to expand. The goal of this study is to classify user actions in a electronic kiosk which includes digital photography function based on the perspective of Funology and to bulit user behaviors model. Therefore user group model will be defined, and then interaction design guidelines of shooting photographs will be proposed. For this research, first of all, the concepts of Funology and user interaction with taking photographs are classified to three types which is based on literature investigation. Secondly, "Phodosee" kiosk is examined with Funology design elements which have been categorized beforehand. Then user's behaviors which are shown their interaction with "Phodosee" kiosk are observed and analyzed using video ethnography based on Funology perspectives. Finally, four persona models are suggested based on user's behaviors as follows; 1) to avoid being taken photography, 2) to try to shoot photography, 3) to participate shooting photography and 4) to lead others to take photography. To summarize this study, effects and limitations of Funology design elements using digital photography are discussed and guideline is suggested to improve user experience design.

• The Journal of the Convergence on Culture Technology
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• v.9 no.3
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• pp.425-433
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• 2023

In this study, we developed a virtual artist play lesson model using gamification concepts and AI-generated art programs to foster creative thinking in freshman art majors. Targeting first-year students in the Digital Media Art Department at Sichuan Film & Television University in China, this course aims to alleviate fear of artistic creation and enhance problem-solving abilities. The educational model consists of four stages: persona creation, creative writing, text visualization, and virtual exhibitions. Through persona creation, students established their artist identities, and by introducing game-like elements into writing experiences, they discovered their latent creativity. Using AI-generated art programs for text visualization, students gained confidence in their creations, and in the virtual exhibitions, they were able to enhance their self-esteem as artists by appreciating and evaluating each other's works. This educational model offers a new approach to promoting creative thinking and problem-solving skills while increasing learner engagement and interest. Based on these research findings, we expect that by developing and implementing educational strategies that cultivate creative thinking, more students will grow their artistic capacities and creativity, benefiting not only art majors but also students from various fields.

• International Journal of Computer Science & Network Security
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• v.23 no.4
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• pp.15-24
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• 2023

One of the objectives and aspirations of scientists and engineers ever since the development of computers has been to interact naturally with machines. Hence features of artificial intelligence (AI) like natural language processing and natural language generation were developed. The field of AI that is thought to be expanding the fastest is interactive conversational systems. Numerous businesses have created various Virtual Personal Assistants (VPAs) using these technologies, including Apple's Siri, Amazon's Alexa, and Google Assistant, among others. Even though many chatbots have been introduced through the years to diagnose or treat psychological disorders, we are yet to have a user-friendly chatbot available. A smart generative cognitive behavioral therapy with spoken dialogue systems support was then developed using a model Persona Perception (P2) bot with Generative Pre-trained Transformer-2 (GPT-2). The model was then implemented using modern technologies in VPAs like voice recognition, Natural Language Understanding (NLU), and text-to-speech. This system is a magnificent device to help with voice-based systems because it can have therapeutic discussions with the users utilizing text and vocal interactive user experience.

• 한국정보교육학회:학술대회논문집
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• 2011.01a
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• pp.219-226
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• 2011

The purpose of this paper is to design improving electronic notetaking interface on pen-based learning contents. For this study, we apply requirement analysis which includes heuristic analysis, conceptual mapping, surveying, and derive the functional requirements. After functional requirements process, we design a persona, scenario, storyboard and wireframe. By making a paper prototyping from wireframe, maternalize the improving electronic notetaking interface, and assess the usability test. Through the assessment, compensate the defect and complete the design

• Annual Conference on Human and Language Technology
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• 2021.10a
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• pp.453-456
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• 2021

대화형 에이전트가 일관성 없는 답변, 재미 없는 답변을 하는 문제를 해결하기 위하여 최근 페르소나 기반의 대화 분야의 연구가 활발히 진행되고 있다. 그러나 한국어로 구축된 페르소나 대화 데이터는 아직 구축되지 않은 상황이다. 이에 본 연구에서는 영어 원본 데이터에서 한국어로 번역된 데이터를 활용하여 최초의 페르소나 기반 한국어 대화 모델을 제안한다. 전처리를 통하여 번역 품질을 향상시킨 데이터에 사전 학습 된 한국어 모델인 KoBERT와 KoELECTRA를 미세조정(fine-tuning) 시킴으로써 모델에게 주어진 페르소나와 대화 맥락을 고려하여 올바른 답변을 선택하는 모델을 학습한다. 실험 결과 KoELECTRA-base 모델이 가장 높은 성능을 보이는 것을 확인하였으며, 단순하게 사용자의 발화만을 주는 것 보다 이전 대화 이력이 추가적으로 주어졌을 때 더 좋은 성능을 보이는 것을 확인할 수 있었다.

• Annual Conference on Human and Language Technology
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• 2023.10a
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• pp.281-286
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• 2023

더욱 사람같은 대화 모델을 실현하기 위해, 페르소나 메모리를 활용하여 응답을 생성하는 연구들이 활발히 진행되고 있다. 다수의 기존 연구들에서는 메모리로부터 관련된 페르소나를 찾기 위해 별도의 검색 모델을 이용한다. 그러나 이는 전체 시스템에 속도 저하를 일으키고 시스템을 무겁게 만드는 문제가 있다. 또한, 기존 연구들은 페르소나를 잘 반영해 응답하는 능력에만 초점을 두는데, 그 전에 페르소나 참조의 필요성 여부를 판별하는 능력이 선행되어야 한다. 따라서, 우리의 제안 모델은 검색 모델을 활용하지 않고 생성 모델의 내부적인 연산을 통해 페르소나 메모리의 참조가 필요한지를 판별한다. 참조가 필요하다고 판단한 경우에는 관련된 페르소나를 반영하여 응답하며, 그렇지 않은 경우에는 대화 컨텍스트에 집중하여 응답을 생성한다. 실험 결과를 통해 제안 모델이 장기적인 대화에서 효과적으로 동작함을 확인하였다.

• Journal of the Korea Convergence Society
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• v.11 no.1
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• pp.97-108
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• 2020

Nowadays, '1+N' is the operation model of compound bookstores. This study firstly investigated the general information and needs of customers and analyzed 4 basic behaviors of customers in 10 functional space of bookstore. Secondly, a preliminary analysis framework of interior design of compound bookstore was established, by applying 3 research tools of service design to 3 design elements of interior design. Thirdly, the case was analyzed in the preliminary analysis framework to find out the detailed process of the interaction between the customer and the bookstore, the touchpoint and the interior design project, to find out the blind spots in design, and put forward the solutions. Finally, after being refined, a compound bookstore interior design model based on the concept of service design was established. This model can be used to test the design content and service quality of the interior functional area of the compound bookstore, and to find out the design blank points.

• Journal of Convergence for Information Technology
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• v.7 no.6
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• pp.209-218
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• 2017

To propose a contents model for children's smart watch, this study interview 15mothers who have a child using smart watches. Most mothers purchase smart watches for children to warrant their security and manage their schedules, and they use them for sending a call or text to their children, tracking or managing children's location and schedule. Mothers were satisfied with a smart watch's function of communication and safety management, but dissatisfied learning-oriented contents and worrried about bad influenced on children development. Through in-depth interviews, this study propose a persona model for children's smart watch for enhancing parent-child interaction and physical cognitive language socioemotional convergence play contents.