• Title/Summary/Keyword: Perception Value

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Analysis of Utilization and Perception of Special Weather Reports for Climate Change Adaptation: Focus on Dryness Advisory and Warning (기후변화적응을 위한 기상특보 인지도 및 활용도 분석: 건조특보를 중심으로)

  • Choi, Su-Jin;Kim, Eun-Byul;Jung, Woo-Sik;Kim, Baek-Jo;Park, Jong-Kil
    • Journal of Environmental Science International
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    • v.23 no.6
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    • pp.1121-1130
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    • 2014
  • This study aims to find the perception and utilization of the citizen about the dryness watch warning (DWW) among special weather reports. For this we have made up a descriptive questionnaire including the perception, utilization of special weather reports. Using the SPSS 17.0 program, descriptive statistics, t-test, ANOVA and Scheffe test were used to analyze the collected data. The results are as follows; The perception of DWW is measured by 4 point Likert scale and the average is $15.97{\pm}3.70$ (percentile=57.0). This value shows that the awareness level is not that high and according to the occupation, college students show the lowest awareness and housewives show the highest awareness. According to the age, the teens and twenties show the lowest awareness and fifties and sixties show the highest awareness. Although the perception of the teens and college students are rather poor, there were many positive answers that it is necessary to establish the advanced disaster prevention plan according to the questionnaire about the utilization of DWW. Therefore, if we come up with an effective plan to improve the perception than we can expect a large-effect in terms of fire and forest fire prevention. The perception of DWW can be improved by providing weather information and weather related education program on TV or internet which have the high level of preference. Also, it is necessary to provide online and offline program of advertising education and disaster management education through the weather forecast bureau which is the host organization of delivering weather information.

Correlations between Stereoscopic Perception and Colour Attributes in Graphic Images (그래픽 영상에서 입체감과 색채 속성의 연관성 관련 연구)

  • Hong, Ji-Young
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.19 no.2
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    • pp.19-24
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    • 2019
  • Digital technologies in the digital image field are developing and changing rapidly while creating various forms of media environments. In particular, broadcasting image-processing technologies provide more realistic images through the development of multimedia technology. Consequently, the needs of flat image quality have been nearly met, leading to technological saturation. Currently, flat images possess the advantages of popularity and freedom from visual fatigue over three-dimensional stereoscopic images. A complementary technology for flat images is the stereoscopic perception improvement technology. To examine correlations between stereoscopic perception and colour attributes for graphic images on flat displays, we have conducted experiments related to stereoscopic perception and analysed the results. In these experiments, the colour attributes of hue, value, and chroma were applied at different levels. Next, the factors that provide the highest stereoscopic perception and their interactions were analysed through analysis of variance. Finally, this study defines the significance of colour factors related to stereoscopic perception by analysing the experimental results, and proposes a colour adjustment method for improved stereoscopic perception in graphics image processing.

Consumers' Type According to Narcissistic Orientation and Consumption Value of Apparel Products and Cosmetics (나르시시즘성향에 따른 소비자유형과 의류제품 및 화장품 소비가치)

  • Hwang, Yeon-Soon
    • Fashion & Textile Research Journal
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    • v.13 no.3
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    • pp.364-372
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    • 2011
  • The primary purposes of this study were to classify consumer's type according to narcissistic orientation of consumer and then to reveal consumer's perception differences on consumption value of apparel products and cosmetics subject to the types. Data were collected from 194 female college students in Ulsan. It was analyzed by frequency analysis, factor analysis, cluster analysis and MANOVA, ANOVA using SPSS Win 12.0. The results were as follows: First, consumer's types classified according to narcissistic orientation were non-narcissist, high-narcissist, leadership and self-absorption. Second, in the consumption value of apparel products case, there were significant differences in effective value, symbolic value and sensitive value among the types. Third, in the consumption value of cosmetics case, there were significant differences in sensitive value and effective value among the types.

The Publicness of Public Institutions: Case Study on the Korea Medical Dispute Mediation and Arbitration Agency (공공기관의 공공성 이행 검토: 의료분쟁조정중재원 사례를 중심으로)

  • Yang, Fain
    • Health Policy and Management
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    • v.31 no.3
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    • pp.280-291
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    • 2021
  • Background: Based on the fact that the Korea Medical Dispute Mediation and Arbitration Agency is a public institution established by social demands for medical disputes, this study reviews the publicness of public organization and discusses its policy implications. Methods: Through Moore's strategic triangle, which consists of legitimacy and support, public value and operational capacity, the process of creating public value is examined. For the analysis, case studies were conducted using related literature data from 2012, when the agency was established, to the present. Results: As a result of the analysis, first, the related law examined in the operational capability has been revised dozens of times, but the revised law has its own contradictions and limitations. The human resource system is also being improved, but there is a problem with the fairness and reliability of the arbitration process, especially due to the limitations of the appraiser system. Second, in terms of legitimacy and support, a regional gap occurred despite efforts to improve accessibility through the expansion of the organization. And the arbitration agency failed to reconcile conflicts caused by stakeholders' perception of each other as a trade-off relationship. Third, the public value result shows that, despite many explicit (statistical) achievements, citizens' use of the past dispute resolution means (litigation) has not decreased. Likewise, the perception of value makers (citizens) is important for creating public value as an invisible result, but it has not yet been formally investigated, so the performance can not be recognized. Conclusion: While the organization's efforts for continuous change and improvement are encouraging, it is not perceived as a better means of resolving disputes and improving quality of services. Therefore, it is necessary to reconsider the institutional design centered on value creators.

Perception and Utilization of Salted Seafood in Korean Women (우리나라 주부들의 젓갈에 대한 인식 및 이용 행태에 관한 연구)

  • Kim, Ji-Eun;Kim, Jung-Hyun;Jung, In-Kyung
    • Journal of the Korean Home Economics Association
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    • v.47 no.6
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    • pp.11-20
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    • 2009
  • The purpose of this study was to investigate the perception and utilization of salted seafood in Korean women. We also asked them about their opinions on how to increase the production range of popular salted seafood. Data were collected from 1,137 women and were analyzed with SAS 9.1 program. Women aged between 40 and 59 had higher positive perception of salted seafood than women aged between 20 and 39. The older age group (i.e. 40 to 59) believed that the production of salted seafood, such as like as Kimchi and soy sauce, should be globalized because of their taste and nutritional value. However, the younger age group (i.e. 20 to 39) had negative perceptions of salted seafood because of their unhygienic production and excess amount of salt. Women aged 50 and over used salted seafood frequently as a side dish or seasoning to make Kimchi, stew, or soup. The younger age group preferred to purchase a small package (200g or less) of salted seafoods from the grocery store instead of preparing it themselves. When purchasing salted seafood, they considered the taste, manufacturer, and expiration date. Finally, all interviewees agreed on the importance of salted seafood as part of traditional Korean cuisine, and wanted to see further local development. However, manufacturing and packaging processes need to be standardized, and hygiene and nutritional contents should be improved in order to achieve good quality local production. To succeed and develop high quality salted seafood, younger consumers need to be enticed with better nutritional value, taste, and hygienic production. Furthermore, the production range of popular salted seafood needs to be expanded beyond Kimchi and Soy Sauce. Hence new recipes are needed.

Female Marriage Immigrants' Information Awareness, Perception and Familiarity on Korean Food Culture by Personal Characteristics and Food Neophobia Degree (여성결혼이민자의 개인특성 및 푸드네오포비아 정도에 따른 한식에 대한 정보인지 수준 및 인식, 친밀도에 관한 차이 연구)

  • Jeong, Hee-sun;Yoon, Ji-young
    • Korean journal of food and cookery science
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    • v.32 no.2
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    • pp.233-243
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    • 2016
  • Purpose: This study aims to investigate and explain the influence of personal characteristics on female immigrants' perception and attitude towards the Korean food culture. Methods: Exploratory research was performed by conducting a self-administered survey. A purposive sampling method was used to recruit 289 participants to determine their level of information awareness, perception and familiarity with Korean food culture. Results: Female immigrants' mean FNS score was 3.70. FNS score decreased in women from Northeast Asia, women who received higher education, and in urban women. The level of information awareness of Korean Food culture was 3.47, which was above average. Women from Southeast Asia had a higher level of awareness about cooking methods and table setting. Females living in the countryside and those who had lived for more than 7 years in Korea had higher levels of information awareness than other groups. Women from Southeast Asia perceived that Korean food is spicy; on the other hand, women from Northeast Asia discerned that Korean food is pungent and is prepared scientifically. The neophilic group more positively recognized Korean foods based on taste and nutritional value than did the neophobic group. Subjects living in the countryside were more likely to evaluate nutritional value, scientific aspects and artistry higher. The research also found that the neophilic group and immigrants who had lived for more than 7 years in Korea were significantly correlated with the familiarity with Korean food culture. Conclusion: The findings provide an initial step towards developing a customized education program for female marriage immigrants to adapt and to become familiar with Korean food culture with a comprehensive understanding of personal traits for accepting a new food culture.

Residents' Perception and Evaluation of New Ruralism Using IPA - Focusing on the Regional Leader Group in Gochang-gun - (IPA를 활용한 농촌다움에 대한 거주민의 인식 및 평가 - 고창군 지역 리더그룹을 중심으로 -)

  • Kim, Young-Jin;Son, Yong-hoon
    • Journal of Korean Society of Rural Planning
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    • v.28 no.1
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    • pp.99-108
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    • 2022
  • This study measured the importance and satisfaction of the values related to 'New Ruralism' using the IPA(Importance-Performance Analysis) technique by the rural leaders' group. In the result, the satisfaction value was evaluated lower in the importance of 'landscape and ecological resource conservation', 'settlement environment', and 'population' related items. On the other hand, the items of 'tourism resource management', 'landscape damage', and 'landscape and ecological resource conservation' showed high satisfaction. Therefore, the leaders' group of Gochang-gun perceived the importance of local tourism image, landscape damage prevention, settlement environment, and rural landscape in 'New Ruralism' management. However, the leaders' group valued lower in the items of population, ecological value and natural and historical tourist sites. This seems to be a characteristic of the leaders' group mainly engaged in agriculture. Through factor analysis, the six items excluded from the analysis were considered important factors in 'New Ruralism' in Gochang-gun through a review of previous studies. Still, the leaders' group of Gochang-gun did not recognize them as important items in the rural resource. However, these items will be able to contribute to the development of 'New Ruralism' in Gochang-gun, and it is necessary to improve the awareness of the leader group. Even if local governments or experts present an ideal goal for rural development, it is difficult to achieve the goals if there is a difference from the perception of residents. Therefore, it is important to understand the perception of 'New Ruralism' of the leaders' group who plays an important role in regional development projects.

A Study on the Teachers' Perceptions about the Applying of the History of Korean Science in Elementary Science Class (초등학교 과학 수업에서 한국과학사 자료의 활용에 대한 교사들의 인식)

  • Park, Shingyu;Park, Youngkwan;Kim, Jungwook;Chung, Wonwoo
    • Journal of Science Education
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    • v.34 no.2
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    • pp.383-395
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    • 2010
  • The purpose of this study was to analyse the teachers' perception about the applying the history of Korean science in elementary science class. To research the educational value and application of the history of Korean Science in Elementary science class, 202 teachers of elementary school were asked to reply the questionnaire of 5-point Likert scale and Elementary science textbooks were analysed. The results of this study indicated that 4th grade science textbooks does not include the history of Korean Science, and a majority of teachers perceived positively about its educational value. 4th grade teachers showed relatively negative perception on the educational value of the history of Korean Science and Elementary school teachers were very positive about including it as the main classes of the curriculum.

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An Effect of the PB Products attribute of the Large-sized Discount Stores on the Consumer Attitude and the Purchase Behavior (대형할인점 PB제품 속성이 소비자의 태도와 구매행동에 미치는 영향)

  • Han, Dong-Yeo
    • Journal of Digital Convergence
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    • v.13 no.2
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    • pp.51-60
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    • 2015
  • Recently the sales of PB products attribute shows a steady growth day by day. The consumers buy them due to low prices, however, lately they buy the high premium PB products. And thus the large distributors made a rapid growth of sales. The aim of this study is to analyze what the PB products attributes may affect the consumers' purchase behavior. First, the attribute factors of the PB products: store image, knowledge and information, quality perception, economic value etc. have effects on the consumer attitude after usage experience with PB products. Second, the consumer attitude after usage experience with PB products can have an effect on the purchase behavior. As a result of this study, the various attributes of PB products such as store image, knowledge and information, quality perception, economic value appeared to be positive effect. At the same time the attitude after buying the PB products showed positive effects on the purchase behavior.

A Study on the Impact of Smart Tourism Application Service and Design Concept on the Intention to Continue Using (스마트 관광 애플리케이션 서비스의 효과와 지속 사용 의도를 위한 디자인 컨셉에 대한 연구)

  • Wang, Tuo;Dong, Hao;Zhang, Xindan;Bae, Ki-Hyung
    • The Journal of the Korea Contents Association
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    • v.22 no.10
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    • pp.279-290
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    • 2022
  • The popularization of mobile Internet applications has accelerated the development of smart tourism industry. Based on TAM and VAM theories, this paper studies the influencing factors of tourism App users' willingness to continue using through complex network and data analysis methods. Through the research, it is found that the improvement of service level and design concept of smart tourism application can accelerate the aggregation of complex networks and improve user engagement. At the same time, reasonable price service experience value, convenience service experience value, interactive service experience value, emotional design perception, ease of use design perception, entertainment design perception and other factors can have a direct impact on users' intention to continue to use, and there is a significant correlation. The smart tourism App's convenience and price advantage are the root of its competitiveness. The design concept can affect users' emotional experience and perceptual experience, and help smart tourism App improve users' satisfaction.