• Journal of the Korea Institute of Information Security & Cryptology
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• v.26 no.2
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• pp.475-487
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• 2016

Recently, various risks of smartphone hacking are emerging. Smishing crime techniques become more cunning and its damage has been increasing, thereby requiring effective ways of preventing and coping with smishing. Especially, it is emphasized the need for smartphone users' security awareness and training besides technological approach. This study investigates the effective method for providing news messages in order to improve the perception of risk from smishing. This research empirically examines that the degree of optimistic bias on risk perception can vary depending on news frame, topic type, and involvement regarding smishing. Based on the findings, it identifies the factors influencing risk perception and verifies effective ways of promoting individual security awareness on smishing. The results of this study provide implications that assist in educating, campaigning and promoting information security awareness for smart device users.

• Journal of Information Technology Applications and Management
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• v.31 no.1
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• pp.97-112
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• 2024

In order to verify the factors affecting the acceptance of Serious Games for Healthcare (SGHs), this study developed a hierarchical model of general and specific benefit and risk factors affecting the intention to use SGHs based on the valence framework. As a result based on 199 samples, it was revealed that perceived customization and perceived schedule flexibility had a positive effect on the perceived benefits, which, in turn, had a positive effect on the intention to use SGHs. However, among the specific risk factors, only privacy risk had a positive effect on perceived risk, but it did not have a effect on SGHs usage intention. The results related to the fact that the survey respondents were potential users of SGHs and the bias that may overestimate the benefits provided by SGHs called optimistic bias. Based on these findings, some implications were presented such as the spread and distribution of SGHs to the ordinary persons, improvement of negative perceptions of games, and the need for data-based services to refine customized services for SGHs.

• Knowledge Management Research
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• v.21 no.4
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• pp.227-241
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• 2020

In the acceptance of new technology products, not only the characteristics of the product itself, but also the consumer's psychological perception of the product has a great influence. This study analyzed the effects of psychological variables such as perceived risk, technology trust, and optimistic bias on consumers' intention to accept new technology products. This study selected nanotechnology, and we found consumers with high perceived risk showed relatively low intent to accept nanotechnology products compared to consumers with high perceived risk. However, in case of high level of technology trust, consumers with high perceived risk did not show any significant difference in the intention to accept nanotechnology products. We also found that such moderating effect of technology trust is mediated by optimistic bias. We hope that the findings of this study can give meaningful implications to nanotechnology developers, marketers, and policy makers in nanotechnology industry.

• Korean Journal of Adult Nursing
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• v.16 no.3
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• pp.355-365
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• 2004

Purpose: The aims of this study were to develope a structural model of health insensitivity and to verify the model of health insensitivity. Method: There were three theoretical variables in the hypothetical model. The endogenous variable was health insensitivity which is a concept including bluntness of health risk perception and unhealthy behavior. The exogenous variables were composed of personal factors and socio-cultural factors. In personal factors, neuroticism, external health locus of control, blunting style of information-seeking, deficit of self-efficacy, knowledge deficit related to health, health-related experience, age and education were included. Whereas socio-cultural factors include perceived group size of unhealthy behavior and stereotypes of unhealthy behavior. Result: Personal factors and sociocultural factors were significant in explanation of the health insensitivity. Relationship between personal factors and sociocultural factors was significant, too. However, the optimistic bias as part of health insensitivity was not supported by these data. GFI, AGFI and PGFI were .95, .92, .65, respectively. Therefore, this model was verified to be a good fit to the data and parsimonious. Conclusion: Nursing to change unhealthy behavior has focused on personal factors rather than sociocultural factors. Based on this result, however, the sociocultural factors should be considered as well.

• Journal of Digital Convergence
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• v.18 no.9
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• pp.29-37
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• 2020

The purpose of this study was to identify nursing students' knowledge, attitudes, and optimism bias about cancer, and the degree of national cancer prevention health behavior and to identify factors affecting cancer prevention behaviors. The data were collected from June 3 to June 28, 2020 for 241 nursing college students at J-C University. As a result of the study, nursing students' knowledge of cancer was 23.28±5.62 points, attitude was 40.33±8.15 points, optimistic bias was -.13±1.48 points, and national cancer prevention health behavior was 3.47±.59 points. National cancer prevention health behaviors of nursing students correlated with knowledge, attitudes, and optimistic biases on cancer. Among them, variables affecting cancer prevention health behaviors are attitudes toward cancer and optimism bias, which is 37.0 %. Therefore, it is necessary to develop a program to increase attitudes toward cancer and reduce optimism, and to practice cancer prevention health behaviors by reducing biases through positive attitudes and awareness of the importance of health behaviors through systematic and continuous education.

• Knowledge Management Research
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• v.20 no.1
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• pp.195-213
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• 2019

This paper investigates the effects of firms' foreign market focus on the optimistic bias of analysts' earnings forecasts. Based on a sample of 852 U.S. manufacturing firms between 1994 and 2015, our empirical results suggest that higher growth of foreign market focus is associated with greater levels of analysts' forecast optimism. Drawing on the CEO career horizon and the upper echelon theory literature, we find evidence that CEOs' career horizon and functional background as a CFO moderates the relationship between the growth rate of foreign market focus and analysts' forecast optimism. This shows that while financial analysts perceive internationalization strategies as signaling growth potential, such perception can vary depending on CEOs' individual characteristics.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
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• v.9 no.4
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• pp.145-153
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• 2014

This study examined the linkage between positive cognitive bias and entrepreneurial intention. Self-enhancement, unrealistic optimism, and illusion of control have been collectively referred as positive cognitive bias. We examined the effects of positive cognitive bias on attitudes toward success and failure. And we also examined the effect of attitudes toward success and failure on entrepreneurial intension. This study investigated these relationships using 240 high school students. The result of analysis indicated that the self-enhancement bias and unrealistic optimism bias had positive effects on attitude toward failure, but it had not any effect on attitude toward success. The illusion of control bias has positive effects on attitude toward success, but it had not any effect on attitude toward failure. The attitudes toward success and failure had positive effect on entrepreneurial intension. Then results of this study suggests that the cognitive biases showed a role of antecedents of attitudes toward success and failure. Finally, this study concluded with a discussion of the implications of the research findings and directions for future research.

• Journal of Digital Convergence
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• v.20 no.3
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• pp.1-8
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• 2022

Despite increasing damages caused by violations of COVID-19 precautions, studies on violations of precautions have not yet received much attention. This study identified antecedents that could theoretically influence the intention to violate COVID-19 precautions based on the black swan theory, and collected 215 responses by conducting an online survey from February 11, 2021 to March 10, 2021. As a result of the regression analysis, this study found that dissonance with COVID-19 preventive information, representativeness bias, and availability bias increase the intention to violate COVID-19 precautions. However, optimistic bias did not have a significant effect on the intention to violate precautions. This study not only provides new antecedents but also suggests theoretical evidence for decreasing intention to violate precautions. This study also proposes the necessity to identify differences in violation intention by regions, countries, and theories.

• Proceedings of the IEEK Conference
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• 1998.10a
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• pp.553-556
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• 1998

The 1-D numerical model and its extraction methodology are suggested and these simulation results for the S-swing as a function of back-gate voltage are well matched with the measured. S-swing characteristics are analyzed using PD-SOI devices with enough deeper regions up to substrates. The PD-SOI device doesn't have to be short channel to see the anomalous subthreshold phenomena based on the back gate bias. This results recommend to operate better SOI device performances by controlling the back gate voltages. So SOI performances will be much optimistic with proper control of the back-gate voltage for the already- proven- high- performance (APHP) SOI VLSIs.

• Journal of the Korea Convergence Society
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• v.8 no.11
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• pp.363-372
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• 2017

This study analyzed how management earnings forecasts would have an effect on future earnings quality. The analysis period of study was from 2003 till 2009 (ofrom 2004 till 2011) based on variables of interest (dependent variables) and the annual data from a total of 475 companies that publicly announced manager's operating earnings forecasts among securities listing companies were used for analysis. As a result, first, it appeared that the more optimistic the manager's earnings forecasts were for the current term, the lower the future earnings quality was. Second, it was found that the lower the accuracy of the manager's earnings forecasts was for the current term, the lower the future earnings quality was. Such findings suggest that management earnings forecasts will be used for determining future earnings quality.