• Title/Summary/Keyword: Mobile Products

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Online-Offline Connectivity and Artificial Intelligence : Car Navigation App (온라인-오프라인의 연결 그리고 인공지능 : 자동차 모바일 네비게이션 앱 활용 맥락)

  • Kim, Taekyung
    • Journal of Information Technology Services
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    • v.18 no.1
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    • pp.201-217
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    • 2019
  • Cars have become a necessity in modern life. It is widely used to transport people or products to a destination conveniently. However, the addition of a navigation service that provides route information and more makes driving more convenient and safer. Recent developments in the mobile app ecosystem encourages people to adopt not only an installation-type car navigation, but also a mobile app navigation, supporting connected car concepts. It should be noted that mobile apps with mobile Internet can be a significant linkage between information acquired online and offline business. This study demonstrates the impact of the app use experience for a driver in the context of applying artificial intelligence service. As a result, the introduction of artificial intelligence services has a statistically significant moderating effect on the use of mobile navigation apps. This seminal research is valuable as it evaluates the role of artificial intelligence applied to mobile navigation apps.

A Mobile App Strategy: An Empirical Study on the Effect of the Mobile Shopping App Usage (모바일 애플리케이션 전략: 모바일 쇼핑 앱 사용 효과 실증 연구)

  • Choe, Jin Seon;Kim, Seung Hyun
    • Knowledge Management Research
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    • v.20 no.4
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    • pp.169-183
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    • 2019
  • The growth of mobile commerce (m-commerce) has been accelerated around the world. Why do e-retailers have to put a great deal of effort for the distribution of their mobile apps? The literature has paid little attention to the influence of the introduction of an e-commerce app on shopping behaviors of consumers. By analyzing the dataset of 2,342 users in Korea, this study aims to broaden our understanding of mobile shopping app usage across competing e-retailers and different channels. We found that a user's prior usage of a specific e-commerce mobile app increases her subsequent usage of its website through a mobile web browser. Thus, mobile apps do not cannibalize the mobile web channel, and there could be a complementary relationship. We also found that a user's usage of competitors' apps is positively associated with her subsequent usage of a specific e-commerce app. Because many consumers search products and compare prices across multiple e-retailers, having a mobile app helps an e-retailer be exposed to more potential consumers. This study is among the first to study the role of mobile apps in e-commerce by showing the dynamics of cross-channel and cross-vendor usage by a user.

An Empirical Research on Skin Care Application Adoption (피부관리 애플리케이션 수용에 대한 설문조사 연구)

  • Jung, Eun-Young;Noh, Joo-Young;Park, Dong-Kyun
    • Journal of the Semiconductor & Display Technology
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    • v.15 no.4
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    • pp.51-60
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    • 2016
  • Consumers who use mobile applications for their skin care are increasing due to increasing interest in skin care and smart phone use. A survey was conducted to select popular skin care mobile applications to be installed in the smart phone targeting 1,000 men and women in South Korea who are interested in their skin care. Questioned items included skin care awareness and recognition, skin care type, and the intention of using skin health care mobile services. The respondents thought the best skin as 'Flawless skin (52.3%)'. Also, 'Skin trouble' and 'Skin aging' were their major concerns. 47.1% of the respondents used mobile skin care applications, and 56.6% intended to try new mobile skin care services. The results on interesting field of skin care showed significant difference depending on gender, marital status, and annual average household income. Moreover, the results on effort made for skin care showed significant difference depending on age, gender, and marital status. They wanted the functions such as 'Review on cosmetic products by brand (23.8%)', 'Self skincare method (16.8%)', 'Continuous monitoring service (16.2%)', 'Information on cosmetic products (13.4%)'. The result of this study would be reliable as basic material for skincare mobile service area. Further studies could be focused on developing application in accordance with needs and how it should be applied.

The study of accelerating method for Mobile Product with sweat resistance (Mobile 제품 도장의 내한성(耐汗性) 가속 평가법 개발)

  • Park, Kwang-Young;Lim, Sung-Gyun;Cha, Seung-Kyu
    • Journal of Applied Reliability
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    • v.6 no.3
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    • pp.205-212
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    • 2006
  • The purpose of this article is about the accelerated product-reliability-test method of the changing colors of mobile products, which are majorly from the frequent touching of sweating fingers. Such problems of changing colors of mobile products have found mostly In metallic paint containing aluminum paste pigments. Also we found that the color of Al Paste is changed by human sweat. Therefore, the accelerated experimental method has been tested as follow: applying the various concentration of lactic acid, which is the changing color components from human sweat, and deeping the testing sample under temperature of $60^{\circ}C$ in dilutelactic acid with water. From the series of tests, the most optimum concentration of lacticacid has been obtained in 10wt% and the sample is observed to be almost same effect as natural changing of colors by human touching after the test. It has been also confirmed from the cross-sectional analysis. In detail, the testing sample has changed its color in 48hr by changing color effect of Alpaste with 10 wt% of lactic acid, and the digit of $\Delta$ E has measured 10.9 after the test.

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Development of Mobile Dashboard System for Manufacturing Data Visualization (제조 데이터 가시화를 위한 모바일 대시보드 시스템 개발)

  • Jo, Hyunjei;Kim, Chul;Cho, Yongju
    • Journal of the Korean Society for Precision Engineering
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    • v.31 no.4
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    • pp.311-317
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    • 2014
  • As products have been more complex and customer's demands of personalized products are increasing, manufacturing system has been changed from mass production to mass customization production that makes small quantity but different kinds of product. In addition, it becomes important that manufacturers quickly respond to variable customer's demands and characteristic regulations in each country. Therefore, three prerequisites are essential for manufacturers to response agilely. First, manufacturing data should be monitored in real time, second, information is extracted from the data, and finally, the information is used to make manufacturing strategy. In this paper, the mobile dashboard system is presented. It visualizes manufacturing data on mobile devices, and measures performance of the shop floor through the information. The proposed system is composed of server and client, and is running on the R - the open source software for statistics. Four kinds of template are given for easy visualization through the system.

Analysis of Users' Utility on the Virtual Currency in Mobile Games: Focusing on S Mobile Game (모바일 게임 내 가상통화에 대한 이용자들의 효용 분석: S 모바일 게임을 중심으로)

  • Park, Jong-Won;Yoo, Chang-Sok;Yang, Sung-Byung
    • The Journal of Information Systems
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    • v.27 no.3
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    • pp.141-160
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    • 2018
  • Purpose The purpose of this study is to verify mobile game users' perceived utilities about real (price) and virtual (Ruby) currencies, which are the major factors of in-app purchase (IAP) widely used as a business model in a mobile game industry. Design/methodology/approach By using sales volume and sales frequency data for products sold in an 'S' mobile game from the 'D' mobile game company, we conducted a conjoint analysis according to the procedure recommended by Bicheno (2009). Findings The results of this study indicate that (1) mobile game users have greater utility for a virtual currency (Ruby) than for a real currency (price), (2) mobile game users' utility for virtual (Ruby) and real (price) currencies varies depending on sales volume and sales frequency, as well as (3) mobile markets (e.g., Google Play Store vs. Apple App Store), and (4) mobile game users have greater utility for a virtual currency (Ruby) which can be used readily than later.

A Study on the Effectiveness of Mobile Advertising: Based on Technology Acceptance Model (모바일 광고(Mobile Advertising)의 효과성에 관한 연구: 기술수용모형을 중심으로)

  • Yoon, Jongsoo
    • Journal of the Korea Society of Computer and Information
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    • v.18 no.12
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    • pp.139-147
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    • 2013
  • As the use of wired and mobile Internet is on the increase, organizational activities for customers as well as individual life style are changing rapidly from the past. Specifically, mobile advertising in organizations thanks to remarkable growth in smartphone users, continuous development of mobile Internet technologies, and enhancement of information delivery capability regardless of time and place, has become a competitive weapon for presenting new products and services, promoting marketing programs, and communicating with customers. The study is to investigate what characteristics of mobile advertising are affecting the acceptance toward mobile advertising, and to analyse if the country type of mobile Internet users has a moderating effect on the relationship between these characteristics of mobile advertising and user acceptance.

Packaging of dairy products: an overview

  • Yoo, SeungRan
    • Food preservation and processing industry
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    • v.15 no.2
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    • pp.23-31
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    • 2016
  • Dairy products, including milk, cheese, cream, yogurt, and butter, constitute excellent sources of essential nutrients such as calcium, proteins, and vitamin D; therefore, nutritionists recommend a constant daily dietary intake of dairy products. Packaging is an important feature that ensures high-quality products are delivered to consumers; different packaging materials and forms are required depending on the products. Packaging forms include pouches for butter, cheese, and milk powder; cartons for liquid, frozen, and coagulated milk; packets for pasteurized liquid milk; bottles for milkshakes and other liquid products; and cups for frozen and coagulated products. The increase in mobile lifestyles among consumers will lead to smaller households and greater preference for convenience, which will promote individual and smaller packaging for dairy products. This article reviews the development of packaging materials and forms, packaging requirements, and future considerations for the packaging of dairy products.

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A Study on Enhancement of Technologies for Mobile SFA Systems : Using LBS and Mobile P2P Service (모바일 SFA 시스템의 기술 개선에 관한 연구: 위치기반서비스와 모바일 P2P 서비스를 활용하여)

  • 박기호;정재곤;황명화
    • Proceedings of the Korean Operations and Management Science Society Conference
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    • 2003.11a
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    • pp.211-214
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    • 2003
  • Recently mobile SFA(Sales Force Automation) system makes rapidly progress specially in industries like insurance, manufacture, and distribution. However, there are some problems that information about products and trades is not promptly shared among sales agents or customers, since the current mobile SFA system has simply extended the existing systems for sales management. In order to improve these weaknesses, we introduce LBS(Location Based Service) and mobile P2P(Peer to Peer) service into the existing systems, then design and implement the enhanced system (or mobile SFA using them. Through this improvement, our system makes it possible for customers or sales agents to quickly share various information and increases the efficiency of sales activity by facilitating the competition and cooperation among sales agents and reducing time-cost.

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A Study on Mobile Communication Service Quality (이동 통신 서비스 품질에 관한 연구 (효율성 분석을 중심으로))

  • Han, Kyong-Hee;Cho, Jai-Rip
    • Proceedings of the Safety Management and Science Conference
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    • 2009.04a
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    • pp.351-364
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    • 2009
  • As well as the development of the measurement of service quality, various kinds of service measurements are also being developed. Especially the mobile telecommunication service being representative to the mobile telecommunication company would be the mostly developed area. Its development can be understood along with the development of the telecommunication companies as well as cellular companies, not only the service alone. It is a differentiated phenomenon in the current research, such as the organic influence between the service quality and product. Of course there are such products placed on sale and enjoyed the common service, but at present there is another case that the product is on the market exclusively with the mobile company in here. This article is to estimate service efficiency for Mobile Communication and Cellular company. In this paper, We tried to measure the service quality and overall satisfaction by using Data Envelopment Analysis(DEA), degree of combination and top2box which is a little bit different methodology from traditional ones. This paper uses CCR model in DEA to measure service efficiency in the Mobile Communication.

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