• Title/Summary/Keyword: Location-based service (LBS)

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Impact of Privacy Concern and Institutional Trust on Privacy Decision Making: A Comparison of E-Commerce and Location-Based Service (프라이버시 염려와 제도적 신뢰가 프라이버시 의사결정에 미치는 영향: 전자상거래와 위치기반서비스의 비교)

  • Kim, Sanghee;Kim, Jongki
    • Journal of Korea Society of Industrial Information Systems
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    • v.22 no.1
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    • pp.69-87
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    • 2017
  • This Research Attempted to Clarify the Eeffect of Privacy Concern and Institutional Trust on Privacy Decision based on Privacy Calculus Perspective. We Developed a Research Model Suggesting that the Influence of Privacy Benefit and Privacy risk on the Information Disclosure Behavior and the Influence of Privacy Concern and Institutional Trust on the Privacy Calculus. In this Regard, in Order to Examine the Difference According to the Target whose Personal Information was Collected, an Empirical Analysis was Conducted to Compare the E-commerce Field and LBS(Location Based Service) Field. The Results of Empirical Analysis are as follows. First, it is Founded that other Relations were All Statistically Significant Except the Relation between Privacy Risk and Information Disclosure Behavior in the LBS group. Next, as a Results of Comparison of Constructs in the E-commerce and Institutional trust than the LBS group, Identifying that the Consumers are more Sensitive to the Personal Information Collected in the E-commerce site.

Development of e-CRM System Using LBS of Cellular Phone and Call Back URL SMS (휴대폰의 위치기반서비스와 Call Back URL SMS를 이용한 e-CRM 시스템 개발)

  • Jeon, Jin-Ho;Seo, Phil-Kyo
    • Journal of the Korea Society of Computer and Information
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    • v.15 no.3
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    • pp.121-128
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    • 2010
  • Whenever and wherever, recognizing location of object such as human as well as things, ubiquitous Location-Based Service which provides useful service based on this are rising as an important service. In this paper, we implemented customized real time 1:1 e-CRM system that can communicate with user's mobile phone through using Location-Based Service of mobile phone. Among various scenarios that are applicable to designed system, development and test were conducted based on scenario that provides shopping information and discount information to customers through SMS as they approach to vicinity of large discount store and allow them to download discount coupons through Call Back. The suggested system will be applied to various service event and can be used as a customized real time marketing method according to user's personal activity area.

A Real Time Location Based IoT Messaging System using MQTT (MQTT 활용 실시간 위치 기반 IoT 메시징 시스템)

  • Jung, In-Hwan
    • The Journal of the Institute of Internet, Broadcasting and Communication
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    • v.18 no.4
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    • pp.27-36
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    • 2018
  • In this paper, we design and implement a real time IoT messaging system that can collect location information of moving vehicles and pedestrians in real time using MQTT protocol and provides location based information service in administrative area. We implemented MQTT based IoT device for vehicle location information collection and communication and MQTT based smartphone application for pedestrian location information service. IoT clients can send messages to the server in administrative units by using the MQTT Topic which is equal to administrative names. The SLIMS (Seoul Location based IoT Messaging System) implemented in this study is able to analyze the real time traffic volume of pedestrians and vehicles by tracking clients. It also can deliver messages to clients based on coordinate range. SLIMS can be used as a real-time location-based information service for large-scale IoT devices such as real-time flow population and vehicle traffic analysis and location-based message delivery.

Development of Android LBS Application with Social Networking Service (다자간 상호작용을 지원하는 안드로이드 위치기반서비스 애플리케이션 개발)

  • Choi, Min;Cho, Hyunseok
    • Proceedings of the Korea Information Processing Society Conference
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    • 2011.11a
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    • pp.642-644
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    • 2011
  • 본 논문은 다자간 interaction (소셜네트워킹 서비스)과 이미지 map(지도 서비스)이 지원되는 위치 기반 서비스(LBS: Location Based System)를 안드로이드 기반 스마트폰 애플리케이션으로 구현한다. 현대의 스마트폰 응용 서비스는 다양한 서비스가 합쳐져 새로운 서비스를 제공하는 매쉬업(mash-up)방식이 주를 이루고 있다. 본 연구가 목표로 하는 위치기반서비스(LBS)와 소셜네트워킹 서비스(SNS)의 결합은 현재 사용자가 위치한 주변에서 개인취향에 가장 적합한 음식점을 자동으로 추천해주는 등의 서비스를 실현하는 것이 가능하다. 본 연구는 2010년 한이음 IT멘토링 지원사업을 통해 진행된 산업체 멘토, 교수, 그리고 학생간 프로젝트 협업을 통해 학생들의 실무경험을 확대하고, 창의력과 현장 적응력을 증진하는데 목적을 두었다.

A Study on the Framework Construction of Disaster Monitoring and Transmitting System based on Smart-Phone (스마트 폰(Smart-Phone)기반의 재난 감시 및 상황전달시스템 프레임워크(Framework) 구축에 관한 연구)

  • Jeong, Duk-Hoon;Min, Geum-Young;An, Chang-Keun;Lee, Hoon-Seok
    • Journal of the Korea Safety Management & Science
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    • v.13 no.2
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    • pp.31-42
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    • 2011
  • Smart-Phones are utilized in disaster management field because it can deliver disaster information to large population simultaneously and quickly, and provide accurate information through situation-based service using the LBS(Location Based Service). To study on the utilization of smart phone for disaster information collection and dissemination method, this study suggest a framework which connects smart phone by loading application for reporting disaster. The disaster monitoring and situation dissemination system framework using smart phone is composed of 4 parts. First, smart phone application enters image, video, voice and text information and location of the disaster. Second, the disaster report reception and situation dissemination server receives the information, save in the DB, and send through smart phone SMS. Third, store into disaster information database. Fourth, display the disaster report and management information on 2D GIS, support the decision making process in deciding whether to manage as disaster, and disaster management web service which disseminates situation.

Design of the Flexible Buffer Node Technique to Adjust the Insertion/Search Cost in Historical Index (과거 위치 색인에서 입력/검색 비용 조정을 위한 가변 버퍼 노드 기법 설계)

  • Jung, Young-Jin;Ahn, Bu-Young;Lee, Yang-Koo;Lee, Dong-Gyu;Ryu, Keun-Ho
    • The KIPS Transactions:PartD
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    • v.18D no.4
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    • pp.225-236
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    • 2011
  • Various applications of LBS (Location Based Services) are being developed to provide the customized service depending on user's location with progress of wireless communication technology and miniaturization of personalized device. To effectively process an amount of vehicles' location data, LBS requires the techniques such as vehicle observation, data communication, data insertion and search, and user query processing. In this paper, we propose the historical location index, GIP-FB (Group Insertion tree with Flexible Buffer Node) and the flexible buffer node technique to adjust the cost of data insertion and search. the designed GIP+ based index employs the buffer node and the projection storage to cut the cost of insertion and search. Besides, it adjusts the cost of insertion and search by changing the number of line segments of the buffer node with user defined time interval. In the experiment, the buffer node size influences the performance of GIP-FB by changing the number of non-leaf node of the index. the proposed flexible buffer node is used to adjust the performance of the historical location index depending on the applications of LBS.

Design and Implementation of Moving Object Model for Nearest Neighbors Query Processing based on Multi-Level Global Fixed Gird (다단계 그리드 인덱스 기반 최근접 질의 처리를 위한 이동체 DBMS 모델의 설계와 구현)

  • Joo, Yong-Jin
    • Journal of Korean Society for Geospatial Information Science
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    • v.19 no.3
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    • pp.13-21
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    • 2011
  • In mobile environment supporting mobility technologies, user requirements have been increased with respect to utilization of location information. In particular, moving object DBMS has consistently posed in order to efficiently maintain traffic information related to location of vehicle which tents to tremendously change over time. Despite the fact that these sorts of researches must be taken into consideration, empirical studies on moving object in terms of map database for lbs service, spatial attribute of which is continuously changed over time, have rarely performed. Therefore, aim of this paper is to suggest efficient spatial index scheme, which is capable of supporting query processing algorithm and location of moving object over time, by developing new empirical model. As a result, we can come to the conclusion that moving object model based on multi-fixed grid index makes it possible to cut down on the number of entity for retrieving. What's more, this model enables hierarchical data to be accessed through efficient spatial filtering on large-scale lbs data and constraints in accordance with level in order to display map.

Design and Implementation of Optimized Route Search Technique based on User Experience Using Open APIs (지도 오픈 API를 활용한 사용자 경험 기반 최적화 이동 경로 탐색 기법의 설계와 구현)

  • Sagong, Woon
    • Journal of Korea Multimedia Society
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    • v.18 no.5
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    • pp.682-690
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    • 2015
  • Among location-based systems, a route search service is very highly utilized as a representative technique, but it provides relatively low accuracy when we find a route path on foot in our real environment. In this paper, we design and implement an optimized route search technique based on user experience utilizing open APIs as location-based services. Finally, we develop an Android-based application to provide this feature. In our experiment, we found that our technique enhanced performance by about 14-36% compared to previous solutions, such as route path searches using map APIs. In addition, the performance of our technique can be further enhanced, as the number of users who find such optimized route path is increasing.

Adaptive Parameter Estimation Method for Wireless Localization Using RSSI Measurements

  • Cho, Hyun-Hun;Lee, Rak-Hee;Park, Joon-Goo
    • Journal of Electrical Engineering and Technology
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    • v.6 no.6
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    • pp.883-887
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    • 2011
  • Location-based service (LBS) is becoming an important part of the information technology (IT) business. Localization is a core technology for LBS because LBS is based on the position of each device or user. In case of outdoor, GPS - which is used to determine the position of a moving user - is the dominant technology. As satellite signal cannot reach indoor, GPS cannot be used in indoor environment. Therefore, research and study about indoor localization technology, which has the same accuracy as an outdoor GPS, is needed for "seamless LBS". For indoor localization, we consider the IEEE802.11 WLAN environment. Generally, received signal strength indicator (RSSI) is used to obtain a specific position of the user under the WLAN environment. RSSI has a characteristic that is decreased over distance. To use RSSI at indoor localization, a mathematical model of RSSI, which reflects its characteristic, is used. However, this RSSI of the mathematical model is different from a real RSSI, which, in reality, has a sensitive parameter that is much affected by the propagation environment. This difference causes the occurrence of localization error. Thus, it is necessary to set a proper RSSI model in order to obtain an accurate localization result. We propose a method in which the parameters of the propagation environment are determined using only RSSI measurements obtained during localization.

TCA: A Trusted Collaborative Anonymity Construction Scheme for Location Privacy Protection in VANETs

  • Zhang, Wenbo;Chen, Lin;Su, Hengtao;Wang, Yin;Feng, Jingyu
    • KSII Transactions on Internet and Information Systems (TIIS)
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    • v.16 no.10
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    • pp.3438-3457
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    • 2022
  • As location-based services (LBS) are widely used in vehicular ad-hoc networks (VANETs), location privacy has become an utmost concern. Spatial cloaking is a popular location privacy protection approach, which uses a cloaking area containing k-1 collaborative vehicles (CVs) to replace the real location of the requested vehicle (RV). However, all CVs are assumed as honest in k-anonymity, and thus giving opportunities for dishonest CVs to submit false location information during the cloaking area construction. Attackers could exploit dishonest CVs' false location information to speculate the real location of RV. To suppress this threat, an edge-assisted Trusted Collaborative Anonymity construction scheme called TCA is proposed with trust mechanism. From the design idea of trusted observations within variable radius r, the trust value is not only utilized to select honest CVs to construct a cloaking area by restricting r's search range but also used to verify false location information from dishonest CVs. In order to obtain the variable radius r of searching CVs, a multiple linear regression model is established based on the privacy level and service quality of RV. By using the above approaches, the trust relationship among vehicles can be predicted, and the most suitable CVs can be selected according to RV's preference, so as to construct the trusted cloaking area. Moreover, to deal with the massive trust value calculation brought by large quantities of LBS requests, edge computing is employed during the trust evaluation. The performance analysis indicates that the malicious response of TCA is only 22% of the collaborative anonymity construction scheme without trust mechanism, and the location privacy leakage is about 32% of the traditional Enhanced Location Privacy Preserving (ELPP) scheme.