• 제목/요약/키워드: Exporting

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우리나라 중소 OEM 수출기업의 ODM 수출기업으로의 발전전략에 관한 연구 - 사례분석을 중심으로 - (A Study on the Development Strategy for ODM Exporting Company of OEM Exporting Company - Based on the Case Studies -)

  • 김귀옥;배정한
    • 무역상무연구
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    • 제33권
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    • pp.311-343
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    • 2007
  • At present, more than 80% export made by Korean small-medium sized companies is OEM(Original Equipment Manufacturing). But OEM export of made-in korea products has been facing limitations from 1990s. Some leading companies among those small-medium sized companies which have been fulfilling OEM export are transferring their exporting strategies to Own Brand or ODM(Original Development/Design Manufacturing) and some of their strategies successful. However, most of small-medium sized OEM exporting companies are still groping for some ways to upgrading to Own Brand or ODM exporting strategies. Therefore, this article deals with how the leading ODM exporting companies have been transferred from OEM to ODM exporting strategies. It also discusses the primary factors of success and barrier and how to develop the ODM exporting strategies based on investigating literature and interviews with the leading ODM exporting companies.

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산업조직론과 전략관점에서 기업의 수출 영향요인 분석 (Analysis for Factors of Firms' Exporting in Industrial Organization Theory and Strategic Perspective)

  • 박성곤;강석민
    • 한국콘텐츠학회논문지
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    • 제20권6호
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    • pp.406-414
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    • 2020
  • 수출은 해외 신규시장 개척을 가능케 하여 내수시장의 의존성을 줄여주는 역할을 한다. 또한 기업의 전략적 수단으로써 수출은 국가의 성장에 기여할 뿐 아니라 기업의 규모의 경제, 범위의 경제, 경험효과를 최대한 이용할 수 있는 기회를 제공한다. 실제로 내수시장의 성장 한계와 해외 시장에 대한 정보기술의 발달로 많은 기업들이 수출을 통해 해외 시장으로의 진출을 촉진시키고 있다. 본 논문은 대구에 위치한 기업들을 대상으로 산업조직론적 관점과 전략관점에 근거하여 각 변수들이 수출에 미치는 영향에 대해서 분석하였다. 산업조직론적 관점에서의 실증분석 결과를 살펴보면, 제도적 협력과 정부지원이 기업의 수출에 유의적으로 긍정적인 영향을 미치는 것으로 나타났으며, 수출성과에는 제도적 협력만이 긍정적인 영향을 미치고 있음을 알 수 있었다. 전략관점에서는 제품차별화, 해외수출망, 해외진출 국가 수가 수출에 긍정적인 영향을 미치는 것으로 나타났으며, 수출성과에는 해외수출망, 해외진출 국가 수가 긍정적인 영향을 미치는 것으로 나타났다.

A Empirical Study on the Ways of Searching for Foreign Buyers and the Performances Improvement of Exporting Companies in China - Focused on the Exporting Companies in the Pearl River Delta Economic Zone -

  • Gao, Yue;Bae, Jung Han
    • 무역상무연구
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    • 제56권
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    • pp.29-54
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    • 2012
  • As market is more and more mature, the survival environment of exporting companies is getting severer, which throws exporting companies into great pressures of the process of growth and development. For most businessmen, the hardest part of starting a foreign business is to find buyers or to get customers, which is more critical for small and medium-size foreign enterprises. The fast changes of internal and external trade and market circumstances, together with the advent of e-commerce, led to the diversified of the way to find foreign buyers for exporting companies. But the performance differs in using different ways of finding foreign buyers. Therefore, this study examines the status of the methods of finding foreign buyers and performance of exporting companies in China. Based on the investigation of the ways of finding foreign buyers, this study tries to find out the most efficient ways of finding foreign buyers for them. And this study tries to propose some practical suggestions for the exporting companies based on the analysis that will help them to improve companies' performances.

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수출기업의 통합적 성과결정요인에 대한 연구 - 광주 소재 수출기업을 중심으로 - (The Study on the Determinants of Export Performance in terms of Integrated Approach - the Case of Exporting Firms in Gwangju -)

  • 박현재
    • 무역상무연구
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    • 제65권
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    • pp.161-179
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    • 2015
  • The main objective of this study is to examine the mediating effect of 'international entrepreneurship' on the relationship between the determinants related to export and export performance. Data was collected from a survey of 200 exporting firms in Gwangju, Korea. The results of the study are as follows ; First, 'international entrepreneurship' are produced a mediating effect when the determinants affect export performance. Second, Resource-based factors and Industry organization factors have a positive impacts on export performance. However, relationship factor as a determinant does not have statistically significant correlation to export performance. Accordingly, in orer to enhance export performance, exporting firms in Korea should try more to prepare for resource-based factors and industry organization factors as determinants. In addition to these, if CEOs of exporting firms are equipped with international entrepreneurship spirits, they can increase the performance of their exporting firms. So they have to manage their exporting firms very strategically so that they can make their firms' export performance better and better.

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다자간 FTA의 형성이 역내 수출기업의 R&D 투자에 미치는 경제적 효과 분석 (An Analysis of the Effects of Establishing Multilateral FTA on the R&D Investment of Exporting Firm)

  • 박재관;김희호
    • 무역학회지
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    • 제44권3호
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    • pp.1-14
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    • 2019
  • We compared and analyzed the effects of establishing multilateral FTA and bilateral FTA on the R&D investment of exporting firms when they compete in Cournot fashion and when the government of the importing country acts strategically. In the short run, we found that the importing country prefers to enter into a bilateral FTA with each exporting country separately for maximizing its welfare. However, we also found that, in the long run, it is more welfare-enhancing policy for importing country that entering into a multilateral FTA with all of the exporting countries simultaneously because it helps facilitate the R&D investment of exporting firms. But once entering into a multilateral FTA, the exporting firms would be faced with more intensive R&D investment competition and hence they would suffer severe welfare loss.

Improving the Competitiveness of Exporting Enterprises: A Case of Kien Giang Province in Vietnam

  • NGUYEN, Minh Tuan;KHOA, Bui Thanh
    • The Journal of Asian Finance, Economics and Business
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    • 제7권6호
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    • pp.495-508
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    • 2020
  • Economic integration is an indispensable trend in all countries. However, besides the advantages that economic integration brings, there are also disadvantages, such as competition between businesses among states in export activities. Vietnam is a developing country with many advantages, especially, the seafood exporting industry. However, with competitive pressure as well as strategic constraints, Vietnamese seafood exporters still face many difficulties. Therefore, the case study of the Kien Giang province of Vietnam is used to analyze the factors affecting the competitiveness of seafood exporting enterprises. The study applied quantitative research methods with a survey of 350 seafood exporting enterprises in Kien Giang province to achieve the research objectives. The research results identified eleven key factors affecting the competitiveness of seafood exporting enterprises, including (1) vision and strategy of leader; (2) human resources management capability; (3) organization capability; (4) customer-responsive marketing capability; (5) relationship management capability; (6) technical capability; (7) competitors reaction capability; (8) business environment adoption capability; (9) financial capability; (10) products and services innovation capability; and (11) branding management. The research results provided the basis to propose some managerial implications to improve the competitiveness of exporting enterprises in the context of the global economic integration.

우리나라 수산물 수입시장에서 수출국간의 가격경쟁구조 및 환율변화가 수출가격에 미치는 영향 (The Effect of Price Competition Structure and Change of Exchange Rate among Exports Countries to the Korea's Fish Import Market)

  • 김기수;임은선
    • 수산경영론집
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    • 제40권1호
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    • pp.27-49
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    • 2009
  • Recently, the Korea's economy concerns the second money crisis because of the rapid increase of the exchange rate. The Korea's economy which is very dependent on the foreign trade is more sensitive to the change of exchange rates. There are many literatures which analyze the effects of variations of the exchange rates on the secondary and tertiary industries such as the manufacturing industry and IT(Information Technology). But there have been no studies which try to figure out the effects of variations of exchange rate on the primary industries, especially, fisheries' industry. Therefore this paper tries to analyze the effect of price competition structure and the change of exchange rate on foreign fisheries exporting prices in Korea's fisheries import market. This study utilizes OLS(Ordinary Least Squares Analysis) for the analysis in the market of frozen yellow corvina, hairtail, angler fish which are major fisheries importable in Korea. The results show that the exporting country which has the highest market share is more sensitive to the change of the exchange rates itself than that of the other exporting countries' price when it starts to set up its exporting price. And the exporting countries which have low market share are more sensitive to the change of price which country has the highest market share than that of price whose countries have low market share and those of their exchange rate. Also we can find out that the countries which have similar market share try to set up price-setting strategy in the opposite direction. In other words, one country tries to bid up its price, other countries response to rival country by lowering their prices. In the consideration of the fact that most exporting countries aren't affected by Korea's fisheries' prices, the exporting countries in Korea's fisheries import market are more sensitive to the prices of other exporting countries than that of Korea's. This result indicates that the price leader-follower model could be applicable to the Korea's fisheries import market.

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동태패널모형을 활용한 수출의 고용효과 분석 (An Empirical Analysis on the Employment Effect of Korean Exporting using the DPD model)

  • 신범철
    • 국제지역연구
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    • 제13권3호
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    • pp.213-238
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    • 2009
  • 이 논문은 외한위기 이후 2000년-2007년 기간 동안 한국의 기업단위 제조업체 패널자료를 이용하여 수출이 고용에 미치는 효과를 실증적으로 분석하였다. 수출의 잠재적인 내생성 문제와 분포 문제를 완화하기 위해 2단계 Tobit-DPD (Dynamic Panel Data) 모형을 기반으로 기업규모에 따라 표본기업을 대기업과 중소기업으로 나누어 동태 노동수요 모형을 추정하였다. 추정 결과 동태패널 노동수요 모형에서, 예상과 달리, 대부분 수출의 추정계수가 음의 부호로 유의하지 않게 나타났으며 노동수요에 영향을 미치지 못하였다. 또한 수출을 주도하는 대기업의 경우 역시 수출 확대가 고용을 촉진한다는 확실한 증거를 발견하지 못하였다. 이는 수출 증가가 국내 고용시장을 개선한다는 통상적인 믿음에 반(反)하는 결과이다. 또한 수출의 고용유발 계수가 낮아지는 경향과 일맥상통하며, 대기업이 부품의 해외 외주 생산을 확대하거나 현지 공장 생산의 의존도가 높아짐에 따라 국내 수출 확대가 고용창출에 기여하지 못하는, 이른바 '고용 없는 수출' 현상으로 유추해 볼 수 있다.

지식기반형 수출기업의 개방형혁신 성과와 영향요인에 관한 연구 (A Study on the Performance and the Influence factors of Open Innovation of Knowledge-based Exporting companies.)

  • 김귀옥
    • 통상정보연구
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    • 제12권2호
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    • pp.325-355
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    • 2010
  • Knowledge-based exporting companies in Korea have reached a stage to develop new technological innovation and to pioneer new markets. But, developing new technologies and launching new products require an enormous sum of money for Research and Development(R&D) and there is still uncertainty in technological development and markets. Therefore, through open technological innovation, they are encouraged to actively use external technological sources and ideas. They also need to enhance the efficiency of the relatively little R&D investment. In this paper, firstly, it conducts a precedent study on the concept and influence factors of knowledge-based exporting companies and open technological innovation. Secondly, it sets a study model and estimates a regression coefficient to analyze the influence factors of open technological innovation of knowledge-based exporting companies which are using external resources on the process of innovation. Through case study and empirical analysis, we are going to find the implication of open technological innovation and prepare the way of the innovation for the knowledge-based exporting companies. According to the empirical analysis, variables such as firm size, processing degree, product life, patent registration, maintaining internal security didn't have positive effects on open innovation performance. On the other hand, research capability and market preoccupancy had positive effects. Therefore, to succeed in open innovation, knowledge-based exporting companies not only need to secure research capability through open innovation, but also need to preoccupy the market through commercialization of developed product.

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수출기업과 물류기업의 협력유형에 관한 실증연구 (An Empirical Study on the Types of Cooperation Relationship between Exporting Firms and Logistics Firms)

  • 조용현
    • 한국항만경제학회지
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    • 제27권3호
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    • pp.207-230
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    • 2011
  • 본 연구의 가장 큰 목적은 좀 더 객관적인 관점에서 협력의 관계유형을 살펴보는데 있다. 지금껏 과거 연구에서는 수출기업과 물류기업 간의 관계를 단순히 협력, 혹은 제3자 물류의 유무로 구분했었고, 그 분류 방식 또한 상당히 단순하고 자의적이었다. 이에 관계유형에 영향을 미칠 수 있는 변수들을 식별해 내고 이를 바탕으로 군집분석을 실시했고, 확인 과정으로 t-test를 실시했다. 연구결과, 표면적으로 협력관계에 있는 수출기업과 물류기업의 유형에도 뚜렷하게 다른 협력의 유형이 존재하고 있었으며, 그 유형에 따른 성과차이도 서로 상이한 것으로 나타났다. 즉, 수출기업과 물류기업 간에는 다양한 관계가 존재하고 있는 것으로 나타났다. 실제로 가장 적극적이고 포괄적인 협력관계를 구축한 수출 화주기업의 해외물류성과가 다른 협력관계의 기업에 비해 양호한 것으로 나타났다.