• Title/Summary/Keyword: Experts' perception

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A Study on the Use and Risk of Artificial Intelligence (Focusing on the eproperty appraiser industry) (인공지능의 활용과 위험성에 관한 연구 (감정 평가 산업 중심으로))

  • Hong, Seok-Do;You, Yen-Yoo
    • The Journal of the Korea Contents Association
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    • v.22 no.7
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    • pp.81-88
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    • 2022
  • This study is to investigate the perception of domestic appraisers about the possibility of using artificial intelligence (AI) and related risks from the use of AI in the appraisal industry. We conducted a mobile survey of evaluators from February 10 to 18, 2022. We collected survey data from 193 respondents. Frequency analysis and multiple response analysis were performed for basic analysis. When AI is used in the appraisal industry, factor analysis was used to analyze various types of risks. Although appraisers have a positive perception of AI introduction in the appraisal industry, they considered collateral, consulting, and taxation, mainly in areas where AI is likely to be used and replaced, mainly negative effects related to job losses and job replacement. They were more aware of the alternative risks caused by AI in the field of human labor. I was very aware of responsibilities, privacy and security, and the risk of technical errors. However, fairness, transparency, and reliability risks were generally perceived as low risk issues. Existing studies have mainly studied analysis methods that apply AI to mass evaluation models, but this study focused on the use and risk of AI. Understanding industry experts' perceptions of AI utilization will help minimize potential risks when AI is introduced on a large scale.

How does the General Public Understand Science and Technology Issues?: A Case on the Nuclear Power Issue Using Topic Modeling Approach (과학기술이슈에 대한 일반인의 인식분석: 토픽모델링을 활용한 원자력발전 사례)

  • Choi, Hyundo;Ahn, Jongwuk
    • Journal of Technology Innovation
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    • v.23 no.4
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    • pp.151-175
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    • 2015
  • The general public is a key stakeholder in the science and technology domain. However, traditional approaches require substantial efforts and resources to analyze how does the general public understand science and technology issues. We applied the topic modeling, a form of text clustering, to the texts about the nuclear power which were posted on an online space in order to explore the general public's thoughts on the issue. This study investigates the extent to which macro-level events influence understandings of the general public on the science and technology issues and weather these changes in understandings are sustained over time. It examines the possibility of applying topic modeling in narrowing a perception gap between the general public and the experts through a near-real-time monitoring of the public interests and perceptions about the science and technology issues.

The Attitude on Introduction Method of In-Program Advertising in Terrestrial Broadcasting Television: Comparison of Public and Professional Awareness (지상파 TV에서 중간광고 도입에 대한 태도: 일반인과 전문가 인식비교를 중심으로)

  • Joung, Jin-Tack;Kim, Koosung
    • Journal of Digital Convergence
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    • v.12 no.1
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    • pp.263-271
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    • 2014
  • Era of multi-channel digital multimedia on the Internet, cable, satellite and IPTV and the growth of new media such as terrestrial broadcast advertising with the poor rating has also dropped sharply. In this situation, terrestrial TV suggesting the introduction of in-program advertising appearing comments. In this study, the introduction of these intermediate advertising the public and professional awareness about the issue by comparing the introduction of in-program advertising feasibility was done in the purpose. Studies on terrestrial TV suggesting the introduction of in-program advertising and public opinion about the differences in perception between experts is high. The introduction of in-program advertising validity of these data for future in-program advertising to provide a basis for enforcement is expected to give.

Study on Development of Framework of Company Classification in Information Security Perspective (정보보호 관점의 기업 유형 분류 프레임워크 개발에 관한 연구)

  • Kim, Hee-Ohl;Baek, Dong-Hyun
    • Journal of Korean Society of Industrial and Systems Engineering
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    • v.39 no.3
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    • pp.18-29
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    • 2016
  • For most organizations, a security infrastructure to protect company's core information and their technology is becoming increasingly important. So various approaches to information security have been made but many security accidents are still taking place. In fact, for many Korean companies, information security is perceived as an expense, not an asset. In order to change this perception, it is very important to recognize the need for information security and to find a rational approach for information security. The purpose of this study is to present a framework for information security strategies of companies. The framework classifies companies into eight types so company can receive help in making decisions for the development of information security strategy depending on the type of company it belongs to. To develope measures to classify the types of companies, 12 information security professionals have done brainstorming, and based on previous studies, among the factors that have been demonstrated to be able to influence the information security of the enterprise, three factors have been selected. Delphi method was applied to 29 security experts in order to determine sub items for each factor, and then final items for evaluation was determined by verifying the content validity and reliability of the components through the SPSS analysis. Then, this study identified characteristics of each type of eight companies from a security perspective by utilizing the developed sub items, and summarized what kind of actual security accidents happened in the past.

The Reliability and Validity of the Personal Competence of Health Care (PCHC) Scale (건강관리역량 도구 (Personal Competence of Health Care Scale: PCHC)의 타당도와 신뢰도 검증)

  • Lee, Kyung-Sook;Choi, Jung-Sook;So, Ae-Young;Lee, Eun-Hee
    • Journal of muscle and joint health
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    • v.19 no.2
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    • pp.197-209
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    • 2012
  • Purpose: This study was aimed to revise Personal Power of Health Care (PPHC) scale which was developed to measure the personal power and competence for health care. Methods: Research phases designed for this study were literature review, scale development, and discussion with experts and pre-test for content validity, and survey for construct validity and reliability. The scale was composed of 25 items with 7 dimensions and tested to 592 adults ranged from 20 to 59 aged living in S and W city. Results: From factor analysis, 7 dimensions were identified and named as follows: Health-perception, Health problem identifying and solving, Socio-economical involvement, Sociocultural relationship, Self-regulation, Spiritual wellbeing, and Health policy participation. The total explained variance was 54.69%. The reliability was .817 of Cronbach's alpha. The PCHC scale was significantly different from gender, religion, education level, monthly income, and presence of family disease, but not different from age and job. Also, there were significant correlations among Health Promotion Lifestyles Profile II, WHO QOL-BREF and self-efficacy. Conclusion: This PCHC scale is reliable and valid to measure personal competence of health care.

A Study on the Process of Perceiving Creativity Concept by Kindergarten Teachers (유아 교사들의 창의성교육에 관한 개념을 인식하는 과정에 관한 연구)

  • Chang, Inhee;Kim, Leejin
    • The Journal of the Korea Contents Association
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    • v.17 no.4
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    • pp.25-35
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    • 2017
  • This study was carried out qualitative study to figure out the process of the perception of creativity conception by kindergarten teachers in Korea. The interviewees are 4 current teachers in kindergarten in Seoul. Data was collected from semi-structured in-depth interview. Collected data were analyzed using Modified Grounded Theory Approach by Kinoshita, a kind of qualitative research method. As a result of data analysis, kindergarten teachers who experts in child education understood key concepts of creativity as unique thinking and rich expression ability. Such concept is mainly acquired at the class in which direct encounter with children is made. Besides, they formed the concept of creativity through reading books and articles, graduate studies and teaching Nuri Curriculum. In the preceding studies on the concept of creativity targeted to elementary and secondary school teachers, they had shared wide concept, but kindergarten teachers shared only some key concepts on creativity. This result would mean that the concept of creativity in the early children education is relatively coherent and such concept and teaching method are relatively well delivered to children at the education field.

Analysis of Requirements Using Quality Function Deployment (QFD) in Virtual Reality(VR) (가상현실(VR)에서 품질기능전개(QFD)를 활용한 요구사항 분석)

  • Park, Jihye;Kim, Mincheol
    • Journal of Distribution Science
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    • v.17 no.2
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    • pp.101-107
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    • 2019
  • Purpose - The purpose of this study is to analyze the user requirements and developer requirements in virtual reality(VR), and suggest ways to increase the satisfaction of users who experience virtual reality. Specifically, focused on experience store of VR as a distribution retailer, user requirements were analyzed according to the results of previous research that the characteristics of Affordance, Presence, and Head Mounted Display (HMD) affect user satisfaction. Research, design, data, and methodology - Based on previous studies, in this study, we analyzed the importance of immerse, interaction, perception, and presence for the satisfaction of the user through the questionnaire, and the user experiences virtual reality (VR) The importance of HMD, Presence, Affordance, and experience satisfaction were analyzed. Based on this, we analyzed the user requirements and the developer requirements based on the questionnaires and interviews of the experts, starting from the user's desire or preference using QFD technique. Results - As a result of the analysis, the development factors that occupied a big part in the virtual reality field appeared to be visual. In detail, this showed that there was a lack of sense of presence for users. This should be improved. This paper shows that the requirements for visual, auditory, and tactile development are necessary. For the satisfaction of the users of virtual reality (VR) users, it is necessary to develop them according to their priority in consideration of importance and difficulty in the future. Conclusions - In this study, it was suggested that development according to priority should be considered, considering the difficulty level. Based on the results of this study, the following suggestions are made. First, we tried to search the list of user requirements as much as possible, but it is likely to change due to the development of VR technology. Therefore, it is necessary for developers to continually supplement user requirements with recent research literature. Second, development priorities according to difficulty level should be considered. This aspect should be considered in the actual VR development process, so if the numerical value of the difficulty is calculated, it should be presented in the research.

The Effects of Perceived Risk on Trust in Products Made in China: The Moderating Effect of Familiarity (중국상품에 대한 소비자의 지각된 위험이 신뢰에 미치는 영향: 친숙도의 조절효과를 중심으로)

  • Cui, Ming;Lee, Seung Sin
    • Human Ecology Research
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    • v.52 no.6
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    • pp.601-616
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    • 2014
  • This study's aim was to explore the relationships among consumers' perceived risk, trust, and familiarity with products made in China. We invited 489 Korean adult consumers, who had purchased products made in China earlier, to take part in this investigation. Data analyses were conducted using a reliability test, confirmatory factor analysis, and structural equation modeling (SEM) with SPSS ver. 21.0 and AMOS ver. 21.0. We assumed that the perceived risk could be classified into four types: financial, performance, psychological, and social risk. The empirical verification through SEM indicated that all four types of the perceived risk represented a negative influence on the trust. Further, only the financial and psychological risks were significant when consumers were not familiar with products made in China (novice); in contrast, the experts (consumers familiar with products made in China) showed that the performance and social risks were effective. Finally, we found that there was a moderating effect of familiarity on the relationship between three types of perceived risk, namely financial, performance, and psychological risks, and trust, but the social risk was not affected. The results of this research should help us to understand the consumers' risk perception of imported goods and to formulate criteria on the basis of which the consumers evaluate these products. This research can help companies, particularly those in China, to formulate market strategies effectively when they enter a foreign market such as Korea by exploring the influence of the perceived risk on local consumers' purchasing behaviors as well.

Education of Bioterrorism Preparedness and Response in Healthcare-associated Colleges-Current Status and Learning Objectives Development (보건의료 교육기관에서 생물테러 관련 교육 현황조사 및 학습목표 개발)

  • Lee, Ha-Gyung;Chun, Byung-Chul;Yi, Sung-Eun;Oh, Hyang-Soon;Wang, Sun-Ju;Kim, Jee-Hee;Sohn, Jang-Wook
    • Journal of Preventive Medicine and Public Health
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    • v.41 no.4
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    • pp.225-231
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    • 2008
  • Objectives: Bioterrorism (BT) preparedness and response plans are particularly important among healthcare workers who will be among the first involved in the outbreak situations. This study was conducted to evaluate the current status of education for BT preparedness and response in health care-related colleges/junior colleges and to develop learning objectives for use in their regular curricula. Methods: We surveyed all medical colleges/schools, colleges/junior colleges that train nurses, emergency medical technicians or clinical pathologists, and 10% (randomly selected) of them that train general hygienists in Korea. The survey was conducted via mail from March to July of 2007. We surveyed 35 experts to determine if there was a consensus of learning objectives among healthcare workers. Results: Only 31.3% of medical colleges/schools and 13.3% of nursing colleges/junior colleges had education programs that included BT preparedness and responses in their curricula. The most common reason given for the lack of BT educational programs was 'There is not much need for education regarding BT preparedness and response in Korea'. None of the colleges/junior colleges that train clinical pathologists, or general hygienists had an education program for BT response. After evaluating the expert opinions, we developed individual learning objectives designed specifically for educational institutions. Conclusions: There were only a few colleges/junior colleges that enforce the requirement to provide education for BT preparedness and response in curricula. It is necessary to raise the perception of BT preparedness and response to induce the schools to provide such programs.

Empirical Research to Understand the User Perception and Requirement of Library 2.0 (라이브러리 2.0에 대한 이용자 인식 및 요구사항에 관한 실증적 연구)

  • Lee, Jee-Yeon;Min, Ji-Yeon
    • Journal of the Korean Society for Library and Information Science
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    • v.42 no.1
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    • pp.213-231
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    • 2008
  • In this study, we wanted to find out about the perceptions and the requirements of the academic information service users about the Library 2.0. This study used the survey research method, which utilized the web-based survey using the academic information service users as the target population. Specifically, we studied whether and how the users recognized and experienced the Web 2.0 technologies and its related services with respect to Library 2.0. In addition, we gathered the requirements for the Library 2.0 concept applied information services. The analysis results showed that the users were in need of obtaining the most up-to-date information and also using the professional information services such as the experts generated information contents and the Google Scholar type document reference information services instead of the Library 2.0 services based on the Web 2.0 technologies.