The major purpose of this study was to investigate purchasing behavior of environmental products by Korean consumers, which will ultimately help foster sustainable consumption. Environmental consciousness, environmental behaviors, level of awareness of environmental products, and purchasing of environmental products were examined. Mean differences between purchasers and non-purchasers of environmental products were compared in terms of environmental consciousness and behaviors, and the level of awareness of environmental products. A survey was conducted on 310 consumers in the greater Seoul metropolitan area. The data were analyzed by frequencies, percentages, logistic regression, and t-tests using a variable for interval scale and a variable for nominal scale. There were significant mean differences between purchasers and non-purchasers of environmental products on three variables of environmental consciousness and behaviors. Those who were educated on environmental issues showed a higher preference in purchasing environmental products. Among socio-demographic variables, the income level was the only variable that showed a significant mean difference between the two groups. Also, there was a remarkable difference in purchasing behavior between the two groups. For the purchasers of environmental products, the purchasing decisions took into account environment-friendliness of products. Non-purchasers of environmental products put more emphasis on price or quality of products. The results of the logistic regression analysis indicated that those who had higher education, who viewed environmental pollution as a serious problem, and who are more cognizant of the environmental labeling tend to purchase more environmental products.
Regarding to the ecotourism for environmental conservation, tourists's consciousness and attitude on environment should be dealt with importantly more than the mass tourism. The purpose of this study is to identify the effects of the tourist's environmental consciousness on the ecotourism attitudes. As a result, it was analysed that the more people had interested in environmental problems, positive activities in the environment, the more people had the ecotourism attitudes. This suggested that for development of the ecotourism, it were needed to change tourist's attitude to friendly environment, to make higher consciousness about environmental conservation.
This study investigated the changes of consciousness and ambivalent attitudes about the important environmental issues among the teachers who enrolled the environmental education training. Experimental and control groups were composed with 47 and 30 person, respectively. Environmental issues were constructions of sea-wall, nuclear power plant and dam. Cronbach alpha of the self-developed questionnaire was $0.6909{\sim}0.8992$. Score were made with 5 Likert scales for consciousness, and with semantic differential half scale for ambivalent attitudes. Almost teachers(94.0% and 97.1%) have above 10 years teaching career. Strangers in environmental program were 53.2%. After environmental training, teachers' consciousness was significantly changed to negative about the construction of sea-wall for the farm field and industry complex area(p=0.019), and about the construction of dam for disaster like flood(p=0.026), and for adverse effects of citizen by fog(p=0.042). They were also significantly changed to negative about the construction of nuclear power plant for economical energy(p=0.004)', no-emission of greenhouse gases(p=0.033)', 'alternative energy(p=0.000)', 'destruction of ecology(p=0.052)' and 'social fear(p=0.009)'. The consciousness of teachers who have the experience of environmental training, were significantly changed to negative about the construction of nuclear power plant. Scores of teachers' ambivalent attitudes were made lower in experimental than control group about the construction of sea-wall and nuclear power plant. After education training, they were made lower so much as -10.0% in control, but higher much as +4.4% in experimental, and severely higher much as 86.5% in teachers who had experienced the environmental training about construction of sea-wall. Their scores were made lower so much as -3.3% in control, but much as -6.4% in control.
Journal of Agricultural Extension & Community Development
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v.8
no.1
/
pp.121-132
/
2001
The purpose of the study was to search for the developmental plan of the environmental agriculture by investigating the farming consciousness and the actual condition of farmers engaged in environmental agriculture. A case study along with personal interviews were carried out to investigate the farming consciousness and actual conditions of environmental agriculture in Hongsung area. The results of the study were as follow; 1) Farmers engaged in environmental agriculture had higher educational level and was generally younger in age than that of farmers in general. There were many Christians among the farmers engaged in environmental agriculture, however, there was no significant difference in terms of religion and farming career between the groups of practicing and non-practicing environmental agriculture. 2) Farmers practicing environmental agriculture were more interested in preservation of agricultural environment than the higher prices of agricultural products. 3) Most of the farmers practicing environmental agriculture wanted to take technical education on environmental agriculture and were highly interested in the preserving traditional agricultural style. 4) Farmers practicing environmental agriculture were more satisfied with a present farming life as well as government's agricultural policy than non-practicing farmers, and had plan for increasing scale of farm.
Journal of Family Resource Management and Policy Review
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v.14
no.4
/
pp.173-191
/
2010
The purpose of this study is to identify the relationship between pro-environmental consumption consciousness and resource saving behavior of university students. This research has been conducted in 2005 through a written questionnaire with the students of a university in Seoul. After a preliminary research, the main research bas been executed in number of 616 copies. The date were analyzed by statistical methods such as frequencies, precentiles, means, the standard deviations, Crobach's a coefficient, one-way ANOVA, and multiple regression analysis using SPSS statistics program. The major findings of this study were as follows. The pro-environmental consumption consciousness of the university students is the most important factor of doing resource saving behavior. The university students are the group that is going to take responsibility for a national economy and future society. Therefore, it is very important to educate them for establishing the rational consciousness of consumption in order to improve their consumption behavior and skills, because the consciousness formed in this period leads to the propensity to consume when they become adults.
Journal of Korean Home Economics Education Association
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v.10
no.1
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pp.1-16
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1998
The purpose of this study was to investigate the middle school and high school student's environmental consciousness and clothing behavior for environmental protection in their home, and to present the basic educational material for the reasonable clothing behavior which could help the environmental problems. This study was done by self-administered questionaires to the 439 middle school and high school students, and done from March to April in 1997. Frequencies, percentages, mean, and standard deviation were calculated. $\chi$$^2$-test, t-test, and F-test were done for group differences, and Duncan's multiple range test was followed. The results of this study were as follows ; 1. Environmental consciousness was higher at the middle school students, at good graded students, and at the good news receivers who watch or listen to the mass media frequently. And also environmental consciousness was higher at the students who separate and dispose waste practically and at those who realize the need of environmental education. 2. Those who purchase clothes reasonably in their home, practising the clothing behavior for environmental protection, were the middle school students, and the students sho watch or listen news frequently through the mass media. And those who manage clothes well in their home were the middle school students, metropolitan area residents, good news receivers, and residents in apartments. Those who separate and dispose waste well, those who have experienced much environmental education, those who know better the environmental protection marks which are attatched to the low pollution products and those who realize the need of environmental education seriously, were almost the same students who buy and manage clothes reasonably in their home, practising the clothing behavior for the environmental protection. And those who feel much more environmental education seriously were those who reuse clothes practically in their home. 3. As the students had the higher environmental consciousness level, the better they practised the clothing behavior for environmental protection in their home. The major sources of the students'knowledge and information about environment were from the mass medea, and then from school teachers.
In this paper, we analyze a rather vaguely-defined concept of environmental consciousness by examining causal association among sub-concepts that constitute environmental consciousness; environmental concern, environmental policy evaluation, and environmental practice. An empirical research is conducted on Korean Ministry of Environment's 2000 survey. It was found that environmental concern and environmental practice were highly correlated. While environmental policy evaluation did not show any significant relationship with them, it depended heavily on regime-intimacy instead. Socio-economic factors showed different effects on sub-concepts. Elder and more-educated people showed more environmental concern while female and elderly people were more active on environmental practice. These findings are different from foreign studies, which may suggest that our environmental movement could be understood quite differently from their experience.
This study was attempted to analyze sophomores' consciousness for environmental problems. In order to achieve this purpose, a method of questionnaire was administered to total 387 students selected from four universities in Busan. There were surveyed questions as follows, the conception of environmental problems, the condition of dwelling place and surrounding of home, the problems of environmental pollution, knowledge and concern for environmental problems, necessity of environmental education of school, and the environmental policy in Korea. Most students responded that the most serious environmental problem is water pollution. Most respondents have recognition the necessity of schooling for environmental education, whereas current-contents of environmental education are not enough to modify students' attitude and behavior.
KSCE Journal of Civil and Environmental Engineering Research
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v.30
no.6D
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pp.697-705
/
2010
The purpose of this research is to clarify the relation between environmental consciousness and railway usage behavior. Author would locate this research on position of basic survey to promote railway use according to Low Carbon Green Growth policy in Korea. In this research, we would perform descriptive analysis using data of research on the actual condition of railway use in 2008, Daegu, and describe its relationship. In addition, we would suggest some idea about policy which can promote railway use. The order of railway choice behavior noticed in clustering of environmental consciousness was cooperative behavior type, middle type and non-cooperative behavior type. It suggests that environmental consciousness has effect on transportation choice behavior. Specially, railway improvement isn't enough to promote railway use. And, it is advisable to carry out the improvement in such a way that it may encourage the nation to move from the current environmental consciousness stage to cooperative behavior. Moreover, we assumed Binary Probit(BP) model using SP data of time or condition of transportation expense compared with passenger car and bus. As the results, modified likelihood ratio of two BP models is favorable variables. And it occurred that mode was transferred from passenger car to railway when it showed higher social environment consciousness and low selfish environment consciousness, because t-statistic which represents selfish environment consciousness showed significance in 95% confidence level. That is, it can be described that environment consciousness affect on the intention of railway use.
The purpose of the study is to investigate how much customers' environmental consciousness and perception of environmental marketing in the fast food company affect their purchasing intention. Out of 420 questionnaires, 394 were analyzed by SPSS/WIN12.0 for the study. The results are as follows: the more environmental consciousness customers have, the more consumers understand environmental efforts of fast food companies. Second, consumers agree that fast food companies have a responsibility for environmental problems. Third, significant factors related to environmentally friendly marketing are found out. In other words, social psychological factors are more useful than demographic factors drawn from previous studies. Therefore, the empirical study would provide evidence for customers being interested in environmental marketing and valuable data for marketers who will approach environmentally friendly fast food market in the future.
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