• Title/Summary/Keyword: Domestic variety

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CRM Marketing of Shopmasters in Designer Brand Products (디자이너 브랜드 샵마스터의 CRM에 관한 연구)

  • 이승희;이병화
    • Journal of the Korean Society of Clothing and Textiles
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    • v.27 no.2
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    • pp.239-249
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    • 2003
  • The purpose of this research was to investigate influential factors for shopmaster's CRM (Customer Relationship Management) in the designer brand products, and to indicate the future fashion marketing strategies. The questionnaires were distributed to 74 shopmasters of the Designer shop in domestic L. S and H Department stores. Descriptive statistics, factor analysis, and path analysis from Lisrel program were used to analyze the data. The results were as follows; Firstly. for shopmaster's CRM variables, four factors of customer management variables were found and labeled as interest, DB construction, contact opportunity, and materials. Also, four (actors of shopmaster's knowledge regarding apparel materials were found and labeled as professionalism, manner, sense, and persuasion. For service variables, four factors such as precision, variety, rapidity, positiveness, and convenience of shopping were found. Secondly, for the results of hypothesis, all of the independent variables had direct influences on forming the relationship with customers. Therefore, it is concluded that the main elements of Shopmaster's CRM are highly important variables in customer relationship marketing strategy.

A Study on the Introduction of a New Employee Benefit Planning - Focusing on the A Airline - (새로운 종업원복리후생제도 도입방안에 관한 연구 - A 항공사를 중심으로 -)

  • Fan, Guijie;Park, Sang-Bum
    • Journal of the Korean Society for Aviation and Aeronautics
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    • v.22 no.1
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    • pp.65-75
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    • 2014
  • While traditional benefit plan offers the same benefits to employees regardless of their needs, cafeteria benefit plan or flexible benefit plan allows staff to choose from a variety of benefits to formulate a plan that best suits their needs. Cafeteria plan options may include health and accident insurance, cash benefits, tax advantages and/or retirement plan contributions. In this paper, we analyzed conditions and problems of domestic firms' current benefit plans and draw a resolution by introducing cafeteria plan by investigating related previous studies, Specially we focused on A airline which is typical service firm and is regarded as one that benefit plan can be very influential to employees compared to other firms.

International Standardization Analysis for Environmental Management and Labelling (국제환경경영 표준화와 환경라벨링의 동향)

  • Cho, Jai-Rip
    • Journal of Korean Society for Quality Management
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    • v.23 no.4
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    • pp.180-189
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    • 1995
  • Today, as globalization continues and international trading blocks are formed, world markets are intensely competitive and abound in product variety, volume, complexity and environmental management. Specifically, green consumer's needs and expectations are changing and diversifying, resulting in a changed global environment for industry. Due to these changes, domestic companies are striving to achieve the Environmental Management System (ISO 14000) certification. This is considered a basis step in meeting the guiding principle and practice of ISO/TC 207/SC 3 resolution. In this paper, we will present three type(I, II, III) of Environmental Labelling programs to build a model for environmental management system by analysing practitioner and stakeholder. After companies establish an ISO 9000 quality system these companies should focus on improve toward their own Environmental Labelling program and continue to build ISO 14000.

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Comparison of Protected Areas in South and North Korea Based on International Conservation Criteria (국제 기준에 근거한 남북한 자연보호지역의 실상 비교)

  • 우형택
    • Journal of Environmental Science International
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    • v.11 no.1
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    • pp.1-14
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    • 2002
  • This study was conducted to compare protected areas of South and North Korea based on international conservation criteria and recommend new fundamental directions for nature conservation policy. International conservation criteria used by this research were the 1994 IUCN protected area categories, composed of 6 management categories. Despite a variety of types and names of protected areas created by different domestic legislations, South Korea was revealed to have only two types of protected areas, Category IV and V, indicating the significant lack of ecological diversity and representativeness in its protected area system. Shockingly, there are no national parks meeting IUCN criteria in South Korea. On the other hand, North Korea has three IUCN Categories of II, III, IV and thus more balanced and ecologically representative protected area network than South Korea. Especially, North Korea maintains 9 national parks to be officially recognized by IUCN and UN. However, both South and North Korea should make sincere effort to have new and well-designed protected area system including all IUCN Categories I -Ⅵ and particularly a minimum area in the stricter protected area categories.

The Study of domestic application for the Guideline of Model Outdoor Lighting Ordinance (MLO 옥외조명 설치지침의 국내 적용성 연구)

  • Jung, Jong-Hwan;Lee, Kyumok;Gu, Jinhoi
    • Journal of the Korean Institute of Illuminating and Electrical Installation Engineers
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    • v.26 no.11
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    • pp.20-29
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    • 2012
  • The outdoor lighting is provided for a variety of purposes, for work or recreation, for safety or security, for amenity and for advertising or display. But the effects of lighting on the natural environment can be difficult to quantify. At present, in many countries, various policies to manage the light trespass from outdoor light have been planned. For example, Model Lighting Ordinance(MLO) will allow communities to drastically reduce light pollution and glare and lower excessive light levels. The recommended practices of the IES can be met using readily available, reasonably priced lighting equipment. So, it this paper, we analyze the effect of road lighting on light trespass using by RELUX program. And then we consider the possibility of practical application of BUG rating in Korea.

Anti-obesity Effect of Black Vinegar Fermented with Herbal Extracts

  • Lee, Dongsub;Park, Sangwook
    • Biomedical Science Letters
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    • v.23 no.4
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    • pp.402-405
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    • 2017
  • Vinegar has been widely produced for a variety of industrial and domestic use as well as medicinal use. For sale of the commercial vinegar with herbal extracts, we produced an experimental black vinegar through sequential fermentation of alcohol, followed by acetic acid according to the manufacturer's procedure. To investigate the effect of anti-obesity of black vinegar on biochemical values, we evaluated enzyme activities via acetyl-CoA carboxylase (ACC), which plays a critical role in the lipid metabolism. We found that increased phosphorylated adenosine monophosphate (AMP) activated protein kinase (AMPK) and ACC in L6 mouse muscle cells treated with the manufactured vinegar. Based on the results, supplementation of experimental herbal black vinegar inactivates ACC, enhancing the phosphorylation of AMPK. Thus, the lipid oxidation and inhibitory effect of fatty acid synthesis by the black vinegar expects to facilitate the anti-obesity activity.

Development of Lifetime Evaluation and Management Technologies for Nuclear Power Plants (원자력발전소 수명평가 및 수명관리 기술개발)

  • Jin, Tae-Eun
    • Transactions of the Korean Society of Mechanical Engineers A
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    • v.33 no.10
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    • pp.991-1004
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    • 2009
  • Operating experience of the various components in the nuclear power plants has shown that a variety of degradation mechanisms can occur during operation. Therefore, the accurate lifetime evaluation and systematic management are very important for the safe as well as the economical operation of the nuclear power plants. In this paper, the characteristics of a total of 17 degradation mechanisms were reviewed and the plausible degradation mechanisms such as stress corrosion cracking, fatigue, irradiation embrittlement, and so on, were identified. Also, the lifetime evaluation technologies which have been developed for the application to the domestic nuclear power plants are described. In addition, a total of 48 aging management programs which have been established for the safe operation of the various components are explained.

A Study on Contents Analysis of MMORPG (엠엠오알피지 콘텐츠 분석에 관한 연구)

  • Kim, Seo-Young;Park, tae-Soon
    • Proceedings of the Korea Contents Association Conference
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    • 2006.05a
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    • pp.167-171
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    • 2006
  • This essay suggests frame of analysis about MMORPG and analyzes 3 representative games. That frame has 7 categories and more divisional analysing ietms. The 7 categories are community orientation, PK orientation, convenient usability of item, variety of character, balance, convenience of interface, aesthetics of graphic and sound. The result of analysis is quite correspond with empirical and general information. That is, Foreign games have multiple game factor and high asthetics of graphic and sound, Domestic games have good convenience of interface and well adapted balance.

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A Study on Consumers′ Evaluation and Complaint to Domestic Apparel Products (국내 의류제품에 대한 소비자의 평가 및 불만에 관한 연구 -백화점내 영성의류를 중심으로-)

  • 이승희;임숙자
    • The Research Journal of the Costume Culture
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    • v.6 no.1
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    • pp.110-120
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    • 1998
  • The purpose of this study was to compare consumers' evaluation, evaluation criteria and complaint factors on the department stores' private brand apparel with consumers' responses on the department stores' manufacturer brand apparel. 564 subjects were gathered in Seoul and Kyunggi province and, for data analysis, mean, t-test, ANOVA, Duncan test, Factor Analysis were conducted. The results are as follows; 1. Among the purchasing groups, there weer significant differences in apparel evaluation according to fabric, style, sewing, suitability, versatility, washability, price and color. 2. Among the purchasing group, there were significant differences in apparel evaluation criteria according to fabric, fashionability, sewing, brand name, department store' credibility. 3. The differences in complaint factors of apparel among the purchasing groups were due to factors such s high quality, variety, price and size. there were significant differences in complaint factors of apparel according to the subjects' age.

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The Comparison and Analysis of Mobile Advertising Platform (모바일 광고 플랫폼 비교 및 분석)

  • Moon, Phil-Joo
    • The Journal of the Korea institute of electronic communication sciences
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    • v.7 no.3
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    • pp.515-520
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    • 2012
  • Recently, such as smart phones and tablet users of mobile devices increases rapidly as the related applications(app) and this is increasing the mobile ads. The mobile users may be accessed the variety of the mobile ad by free app and the advertisers and the app developers easily publish the mobile ads by the mobile ad platform. In this paper describe the technical features of domestic mobile ad platforms and the functionality of mobile ads, and for them to compare and analyze.