• 제목/요약/키워드: Demographic factor

검색결과 1,235건 처리시간 0.021초

가정식가 대용식(HMR) 선택 속성 분석 (What's the consideration attribute on purchasing the HMR?)

  • 정라나;양일선;이해영
    • 한국식생활문화학회지
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    • 제22권3호
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    • pp.315-322
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    • 2007
  • The purpose of this study was to analyze the factors consumers seriously considered when purchasing HMRs and the difference among the factors according to their demographic characteristics. The subjects were adults in their twenties or older who had used HMRs and lived in Seoul and Gyeonggi Province in Korea. Random sampling picked 550 of them, who were distributed a questionnaire from March 12 to 30, 2005. Total 451 questionnaires were returned(the return rates were 82%). The validity of the 27 features was examined by factor analysis. There were seven factors identified, and they were labeled considering the meaning of their items as follows: 'Factor 1. food quality,' 'Factor 2. appearance and packaging,' 'Factor 3. convenience and reliability,' 'Factor 4. access,' 'Factor 5. familiarity,' 'Factor 6. positive experiences,' and 'Factor 7. practicality.

Assessing the Differences in Korean View on National Economic Policy with Factor and Cluster Analysis

  • Kim, Hee-Jae;Yun, Young-Jun
    • Journal of the Korean Data and Information Science Society
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    • 제19권2호
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    • pp.451-461
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    • 2008
  • In this study, factor and cluster analysis have been conducted to group the differences in Korean view on national economic policy in the sample of the 2006 Korean General Social Survey (KGSS). According to the 2006 KGSS, the 6 items with a 5-point Likert scale include the questions about whether or the extent to which each respondent supports the specific types of governmental economic policy. In our study, at first, the factor analysis has converted the original 6 items into the 3 composite variables that account for 81% in the total variability. As the second step of factor analysis, factor scores have been computed. Then, the K-means cluster analysis based on the factor scores has been conducted to group the survey respondents into the 3 clusters. In particular, the cross-tabulation analysis has shown that the distribution of the 3 clusters varies with the respondents' socio-demographic characteristics.

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웰빙 이후 외식 소비자들의 생활 성향 변화에 대한 연구 - 한식당을 중심으로 - (A Study on the Changed Lives of Customers Visiting Korean Restaurants from)

  • 전정원
    • 한국조리학회지
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    • 제11권1호
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    • pp.87-104
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    • 2005
  • A lifestyle changes according to environment. It appears more in the dietary life connected with the necessities in life. This study is executed empirically through the questionnaire that consists of selection attribute and variables connected with "well-being" that is examined in empirical analysis. It was carried out for 20 days from July 15 to August 5, 2003 with the customers who live in Seoul and the suburbs. With collected data, there were frequency analysis and factor analysis, reliability analysis using SPSS 10.0 packages, and T-test and ANOVA were enforced for the verification of differences between demographic elements with each factor. The result indicates that the inclinations of customers changed from the "well-being" trend have four factors: health consideration factor, food materials factor, cooking factor, and habit factor. And the housewife group shows the great changes in habit factor. In case of the changes according to incomes, the larger income earners tend to consider health more. In conclusion, people came to prefer the healthy Korean style food from the well-being trend.

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승마산업의 활성화를 위한 시장세분화전략 (Segmentation Strategy for Revitalization of Horse Riding Industry)

  • 김기탁;박동규
    • 한국콘텐츠학회논문지
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    • 제12권12호
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    • pp.779-786
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    • 2012
  • 본 연구는 승마 산업의 활성화를 위해 라이프스타일을 이용한 시장세분화전략을 제시하고자 수행되었다. 자료는 유의표집법에 의한 설문조사를 통해 수집되었고 총 397 명의 유효표본이 분석에 이용되었다. 라이프스타일의 요인분석 결과 세 개의 요인으로 분류되었고, 요인점수를 이용하여 군집분석을 실시하였다. 군집분석결과 총 두 개의 세분시장이 도출되었다. 첫 번째 시장은 '스포츠활동추구형'으로 스포츠활동을 선호하고 중요하게 생각하며, 총 397명 중 175명이 이 집단에 포함되었다. 남 녀가 골고루 분포되어 있고 20대와 30대가 주를 이루고 있으며 특히 미혼자가 많은 분포를 보이고 있다. 또한 10만원 이상 30만원 미만의 월평균 여가지출을 나타내고 있는 집단이기도 하다. 이들은 승마에 대해 상대적으로 더 호감을 가지고 있는 것으로 나타났으나 승마에 대한 관심이나 승마 참여의도는 타 시장에 비해 차이가 있다고 보기 어려우며, 그 수준도 낮은 것으로 나타났다. 두 번째 세분시장은 '소극적활동추구형'으로 여가시간에 주로 혼자 지내는 것을 선호하는 집단이다. 397명 중 222명이 이에 해당하는 것으로 나타났으며, 20대에서 40대의 연령에 30만원 미만의 월평균 여가지출을 하고 있는 세분시장이다. 이들은 '스포츠활동추구형'에 비해 승마에 대한 호감도가 낮은 것으로 나타났다.

장애인자립생활센터 종사자의 직무만족도에 영향을 미치는 요인 (The Study on the Factors of the Job Satisfaction among Workers of Independent Living Support Centers for the Disabled)

  • 김자영;최윤영
    • 한국콘텐츠학회논문지
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    • 제21권6호
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    • pp.336-349
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    • 2021
  • 본 연구의 목적은 장애인자립생활센터 종사자의 직무만족도에 영향을 미치는 요인을 인구학적 요인, 조직요인, 직무요인, 심리정서적 요인을 중심으로 분석하는 것이다. 이를 위해 장애인자립생활센터 108개소의 236명의 종사자들을 대상으로 서베이 조사를 실시하였으며, 센터 종사자의 직무만족도에 영향을 미치는 요인을 분석하기 위해 위계적 회귀분석을 실시하였다. 분석결과, 인구학적 요인 중에서 건강상태가, 직무요인에 해당하는 업무적합도 그리고 심리정서적 요인 중에서 자기효능감이 장애인자립생활센터 종사자의 직무만족도에 각각 유의한 영향을 미치는 것으로 나타났다. 본 연구결과들을 토대로 장애인자립생활센터 종사자의 직무만족도를 향상시킬 수 있는 구체적인 방안과 제언을 제시하였다.

인구통계적 특성에 따른 선호 헤어스타일 및 헤어추구이미지와의 관계: 미용실 방문객을 중심으로 (The Relationship between Preferred Hairstyle and Pursued-Image of Hairstyle according to Demographic Characteristics: Focusing on Hair Salon Visitors)

  • 김선미;하경연
    • 패션비즈니스
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    • 제18권2호
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    • pp.66-79
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    • 2014
  • The purpose of this study was to find out the difference between preferred hairstyle and pursued-image of hairstyle according to demographic characteristics. The method of this study is a content analysis and survey research using a questionnaire, which consisted of items of pursued-image of hairstyle, preferred hairstyle and demographic characteristics. 450 women were selected as subjects of this study; they were randomly selected from hair salon located in Seoul, Inchon and Bundang. For the material analysis, We used the statistical program of SPSS 12.0; frequencies, factor nalysis, one-way ANOVA and Duncan's multiple range test, T Test and ${\chi}^2$ Test were carried out as the methods of analysis. The research findings were as follows. First, the results of hairstyles according to the content analysis usually resulted 5 hairstyles, such as cuts and crew cut, bobbed hair, long layered hair styles and nonelayered long hair styles. Second, under the survey regarding the difference of preferred hairstyle and pursued-image of hairstyle according to demographic characteristics. variety of hair styles due to the subjects were more willing to try a consciousness about other's suggestions and how they are portrayed. Moreover a low level of education was ralated to a attempting a variety of styles, considering their social life. Subjects with higher age, education level and salary preferred a glamorous image as well as crew cuts. Which made them look younger. However, when they were younger, they preferred long nonelayered hair styles. In conclusion, age, average monthly income and education level are important variations affecting the property of change in hairstyles and pursued-image of hairstyles.

천연염색제품 구매 평가기준 및 구매 후 만족도 (A study on the Purchase Appraisal Standard and Post-purchase Satisfaction of Natural Dyeing Products)

  • 박영희
    • 한국의류산업학회지
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    • 제14권1호
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    • pp.64-74
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    • 2012
  • The purpose of this study was to find purchase appraisal standard and post-purchase satisfaction for natural dyeing products. The data used for this study were collected from the women in their from 20's to 50's who are living in the regions of Busan, Ulsan, and Gyeongnam in Korea. The questionnaire of 537 copies was used for a statistical analysis. To analyze data, 2-test, t-test, Cronbach's a test, factor analysis, ANOVA, Duncan test, regression analysis, etc. were carried out. A used statistical package was SPSS 14.0. The analysis results were as follows. The purchase appraisal standards for natural dyeing products were identified as practicality and reliability, suitability of use, symbolic property of status, design property, and convenience of buying. As the analysis result for purchase appraisal standard according to the demographic characteristics, the purchase appraisal standard according to most demographic characteristics showed significant difference. The factors of post-purchase satisfaction for natural dyeing products were verified as product modification and durability, design and price, hygienic property and product quality. As the analysis results of post-purchase satisfaction for natural dyeing products according to demographic characteristics, the post-purchase satisfaction according to demographic characteristics showed significant difference. The factors affecting post-purchase satisfaction were verified as product quality, kinds of item, color change, product lifespan, color change, etc. Consequently, because the purchase appraisal standard of natural dyeing product is very various, it is necessary to enhance post-purchase satisfaction of natural dyeing products by reflecting these factors in advance at the product development stage.

Knitwear Consumers′Demographic Characteristics and Evaluation Criteria

  • Han, Sung-Ji;Kim, Moon-Sook
    • The International Journal of Costume Culture
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    • 제3권2호
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    • pp.136-146
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    • 2000
  • The purpose of this study was to investigate the effect of demographic characteristics and general buying characteristics of knitwear consumers on evaluation criteria and information source searching. In this study, a self-administered questionnaire was distributed to young career women and female undergraduate students. Of 580 questionnaires, 496 were used in the following analysis. The data was analyzed with the SPSS package. The research method used factor and reliability analysis to segment consumers by their knitwear evaluation criteria. T-test, one-way ANOVA and χ²were used to characterize the impact of characteristics of the consumer on knitwear evaluation criteria and information source searching in buying knitwear. The results of this study were as follows. First, the information sources of consumers were significantly different depending on their demographic characteristics(age). According to the difference in relationship between the age of consumers and information sources, the younger the consumer, the more information in fashion magazine, the older, in fashion advertisement on catalog. Second, the knitwear evaluation criteria of consumers was classified according to six characteristics - quality, price, aesthetic, situation, self-expression and external. Their knitwear evaluation criteria were significantly different depending on demographic characteristics(job, age, education, marital status) and the general buying characteristics of knitwear(annual knitwear/clothing buying expense and frequency). Career women and married women placed significant importance on practical aspects like quality and price characteristics, while undergraduate students and single women placed significant importance on practical aspects like quality and price characteristics, while undergraduate students and single women placed significant importance on aesthetic and self-expression characteristics. Also, a group with higher annual knitwear/clothing buying expense and frequency considered aesthetic and self-expression characteristics more important. The lower the annual knitwear/clothing buying expense and frequency, the higher a group considered quality and price characteristics more important.

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국내 임상간호사의 긍정심리자본 관련 요인: 체계적 문헌고찰 및 메타분석 (Factors Related to Positive Psychological Capital among Korean Clinical Nurses: A Systematic Review and Meta-Analysis)

  • 이병엽;정향미
    • 임상간호연구
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    • 제25권3호
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    • pp.221-236
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    • 2019
  • Purpose: The purpose of this study was to systematically review and identify factors relevant to the positive psychological capital of clinical nurses. Methods: These was no limit on year of publication. Articles related to Korean clinical nurses were retrieved from computerized database using a manual search. A systematic review was conducted based on the PRISMA flow. The total correlational effect size (ESr) for each related factor was calculated from Fisher's Zr. Funnel plots, fail-safe numbers, and Egger regression tests were used to evaluate publication bias in meta-analysis studies. The correlational effect size of 25 studies was analyzed through meta-analysis using Comprehensive Meta-Analysis software 3.0 (CMA). Results: The review included 25 studies. In the systematic review, 14 demographic factors and 46 organizational factors were found to be influential. Eleven factors (6 demographic factors and 5 organizational factors) were appropriate for meta-analysis. The overall effect size was .26. The demographic total correlation effect size of related factors was .20 and the total effect size of organization was .46. Organizational commitment (ESr=.38) and job satisfaction (ESr=.54) were statistically positively related variables. Negative variables were burnout (ESr=-.61), turnover intention (ESr=-.41) and workplace bullying (ESr=-.33). The total effect size of the organizational factors was larger than the demographic total effect size. There was no publication bias except for demographic variables. Conclusion: Organizational factors and adjustable variables have a significant impact on positive psychological capital. The results of this study support the need for development of interventions focusing on organizational factors.

서비스요인이 재이용의도에 미치는 영향 : 급식만족도의 매개효과를 중심으로 (Service Factor is Effect on Revisiting for Old People : Centering around Mediator Effect for Feeding Satisfaction)

  • 김윤희;하규수
    • 벤처창업연구
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    • 제10권2호
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    • pp.59-67
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    • 2015
  • 본 연구는 서울시 Y구의 노인복지관 및 종합사회복지관에서 운영하고 있는 경로식당의 서비스요인(위생상태, 종사자, 편리성, 음식, 접근성, 환경, 사회적 관계)이 재이용의도에 미치는 영향력과, 이 과정에서 급식만족도가 갖는 매개효과를 파악하고자 하였다. 연구대상은 경로식당을 이용하는 65세 이상 노인으로, 총 310명이 최종 유효표본으로 적용되었다. 분석은 SPSS 19.0을 활용하였고, 연구결과 첫째, 인구사회학적 특성 중 임대주택/기타, 서비스요인의 모든 요인이 급식만족도에 영향을 미치는 것으로 나타났다. 둘째, 인구사회학적 특성 및 서비스요인, 급식만족도와 재이용의도의 관계를 파악한 결과, 인구사회학적 특성 중 학력, 서비스요인 중 모든 요인이 재이용의도에 영향을 미치는 것으로 나타났다. 셋째, 인구사회학적 특성 및 서비스요인과 재이용의도의 관계에 있어 급식만족도의 매개효과를 검증한 결과, 서비스요인 중 종사자와 급식만족도가 재이용의도에 정(+)의 영향을 미치는 것으로 나타났다. 따라서 경로식당 서비스의 질적 제고 및 만족도 향상을 위한 각 지자체의 지속적인 관심과 투자, 노력이 요구되며, 나아가 급식환경 개선을 위한 다각적 방법이 모색되어야 할 것이다.

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