• Title/Summary/Keyword: Creative behavior

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An Action Research on Creative Clothing Consumption Behavior (창의적 의복소비행동에 대한 실행연구)

  • Kim, Woo Bin;Choo, Ho Jung
    • Journal of the Korean Society of Clothing and Textiles
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    • v.44 no.4
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    • pp.594-609
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    • 2020
  • This study investigated how experience of creative dressing tasks influences consumers' perceptions and behavior towards clothing consumption. Consumer creativity can solve several problems in consumption practices; however, few studies have analyzed it in the consumption context. This study adopted an action research method so that consumers could experience creative clothing consumption in their daily lives. In-depth interviews and participant observations were conducted on eight adults in their 20s and 30s. Participants had to dress creatively 10 times and recorded their creative fashion styles, the ideas they used, and their feelings during the tasks in a consumer diary. The main results were as follows. Participants regarded the meaning of creative dressing as a 'visually novel, transformative, and hiding the physical flaws'. Based on these characteristics of creative dressing, they showed many creative ideas by expanding the product usages or varying coordination among the fashion items. As a result of the task experience, participants became aware their stagnant fashion style and reflected on shopping habits and low clothing usage-efficiency. This study is meaningful in that it systematically explored creative clothing consumption behavior step by step from a consumer perspective.

Effect of Creative Behavior on Passion about One's Job for Hospital Administrative Staff Members (병원행정직 종사자들의 창의적 행동이 직무열정에 미치는 영향)

  • Lim, Jung-Do;Jeong, Hong-Gil
    • The Korean Journal of Health Service Management
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    • v.9 no.1
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    • pp.31-39
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    • 2015
  • This study was undertaken to investigate the effectiveness of a hospital organization targeting both hospital administrative staff members and internal/external customers under a rapidly changing organizational environment, where the effect of creative behavior on passion about one's job was controlled with the participation of 55 people from two larger general hospitals, with 103 people from four general hospitals, with 51 people from eight regular hospitals. Thus, data from a total 209 people were collected. The creative behavior of hospital administrative staff members working for general hospitals and larger general hospitals significantly affected job engagement, showing that 'Relevant knowledge, maintaining status, and application appetite' were higher than the scores of 'new knowledge pursuit activities.' However, a weaker relationship between creative behavior and job engagement was found in medical institutions than for hospitals.

A Study on the Influence of Internal Motivation and External Motivation on Creative Behavior : The Mediating Role of Job Satisfaction (내·외재적 동기가 창의적 행동에 미치는 영향에 관한 연구 : 직무만족 매개효과를 중심으로)

  • Jang, Ha Soo
    • The Journal of the Convergence on Culture Technology
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    • v.4 no.1
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    • pp.175-182
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    • 2018
  • The purpose of this study was to investigate the mediating effects of job satisfaction on the relationship between intrinsic and extrinsic motivation of individual and creative behavior and to investigate the relationship between job satisfaction and creative behaviors. For this purpose, a total of 300 questionnaires were distributed to public officials working in three local governments (GGun, KGun and HGun) in Jeollanam-do, and 213 surveys (71%) were used. The results of the study are as follows. First, It was shown that intrinsic and extrinsic motivation has a positive effect on creative behavior. The effect of extrinsic motivation on creative behavior is the same as the recent research flow. Second, intrinsic motivation positively affects job satisfaction, but extrinsic motivation has no statistically significant effect on job satisfaction about intrinsic and extrinsic motivation and job satisfaction. Third, in the relationship between job satisfaction and creative behavior, it was shown that job satisfaction has a positive effect on creative behavior. Fourth, as a result of verifying the mediating effect of job satisfaction on the relationship between intrinsic and extrinsic motivation and creative behavior, intrinsic motivation has a significant influence on creative behavior through the mediation of job satisfaction. On the other hand, there was no mediating effect of job satisfaction between extrinsic motivation and creative behavior.

Relationship between Autonomy and Task Significance and Creative Behavior in Military : The Mediating Effect of Self-efficacy (군대 조직 구성원의 직무자율성 및 직무중요성과 창의적 행동 간의 관계: 자기효능감의 매개효과를 중심으로)

  • Lee, Man Hee;Jeon, Ki Seok
    • The Journal of the Korea Contents Association
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    • v.20 no.10
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    • pp.580-592
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    • 2020
  • The purpose of this study is to analyze the effect of job autonomy and task significance on creative behavior in military organizations, and to identify the mediating role of self-efficacy in the relationship among job autonomy and task significance and creative behavior. For this study, a survey was conducted for 559 officers and non-commissioned officers of the Army and the data was analyzed using AMOS. The results of the study have showed that job autonomy and task significance had a statistically significant effect on creative behavior and self-efficacy. Self-efficacy has also been shown to have a statistically significant effect on creative behavior. In addition, self-efficacy has been found to mediate the relationship between job autonomy and creative behavior and between task significance and creative behavior. This study has theoretical and practical implications in that it expanded the research results to military organizations that had been relatively insufficient, confirmed the leading factors and mechanisms of creative behavior in military organizations, and proposed various measures to induce creative action in military organizations. Based on these results, research restrictions and directions for further research were presented.

A Study on University Students' Types of Spatial Consumptive Decision Behavior for Development of a Creative Square on Campus (창의스퀘어 캠퍼스조성을 위한 대학생의 공간 소비의사결정유형에 관한 연구)

  • Yang, Hye-Jin;Kim, Nam-Hyo
    • Journal of the Korean Institute of Educational Facilities
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    • v.18 no.5
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    • pp.61-71
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    • 2011
  • The purpose of this paper is to analyze university students' types of spatial consumptive decision behavior in order to provide a guideline on development of creative squares on campus. In particular, it is investigated how student's general characteristics, such as gender, age and major, awareness of creative squares, and preferred spatial types have influence on types of spatial decision consumptive behavior. In addition, correlations among the factors and types are analyzed. As a specific method for gathering information, a questionnaire composed of 46 questions was drawn up to conduct a survey of 206 students of S University in Seoul. The collected data from the survey were analyzed using SPSS windows v17.0. Based on a few previous works, the spatial consumptive decision behavior is classified into four types with Crombach ${\alpha}=0.794$ : 'Exploration' type, 'Experience' type, 'Showing-off type, and 'Trend-Following' type. The main results of this paper can be summarized as follows. First, all factors that affect spatial consumptive decision behavior are more or less correlated with one another. Second, awareness of creative square is significantly different according to the age and major of students. Third, in general, the 'Exploration' type embraces the largest number of students, followed by 'Experience' type, 'Showing-off type, and 'Trend-Following' type. Fourth, the portion of students belonging to each type is a little different according to the major of students. Finally, each type of spatial consumptive decision behavior is highly correlated with the gender and preferred spatial types of students. It was also found that all types of students prefer three to five specific spatial types. Accordingly, the identified spatial types can be exploited in developing a creative square in campus. The results of this paper are expected to expedite follow-up research on creative squares on campus under various conditions.

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Effect of Neutral Solvent on the Phase Behavior of Polystyrene-block-Poly(n-butyl methacrylate) Copolymers

  • Li, Chaoxu;Li, Guang-Hua;Moon, Hong-Chul;Lee, Dong-Hyun;Kim, Jin-Kon;Cho, Jun-Han
    • Macromolecular Research
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    • v.15 no.7
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    • pp.656-661
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    • 2007
  • The effects of a neutral solvent of dioctyl phthalate (DOP) on the phase behavior of symmetric polystyrene-block-poly(n-butyl methacrylate) copolymers (PS-b-PnBMA) were assessed herein. Closed-loop phase behavior with a lower disorder-to-order transition (LDOT) and an upper order-to-disorder transition (UODT) was observed for PS-b-PnBMA/DOP solution when the quantity of DOP was carefully controlled. When the molecular weight of PS-b-PnBMA became larger, the LDOT did not appreciably change at smaller quantities of DOP. With larger quantities of DOP, the reduction in the UODT is greater than the increase in the LDOT. This behavior is discussed in accordance with a molecular theory predicated on a compressible random-phase approximation.

The Effects of Organization's Entrepreneurial Orientation on Creative Behavior: The Role of Knowledge Sharing Behavior and Leader-Member Exchange (조직의 창업지향성이 창의적 행동에 미치는 영향: 지식공유행동과 리더-구성원 교환관계의 역할)

  • Sang-Jun Lee;Jong-Keon Lee
    • Asia-Pacific Journal of Business Venturing and Entrepreneurship
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    • v.18 no.2
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    • pp.157-169
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    • 2023
  • This study examined the effect of entrepreneurial orientation on creative behavior and the mediating effect of knowledge sharing behavior in the relationship between entrepreneurial orientation and creative behavior. In particular, this study examined the moderating effect of leader-member exchange (LMX) in the relationship between entrepreneurial orientation and creative behavior. In this study, after distributing 500 questionnaires to executives and employees working at small and medium-sized companies in Seoul and Gyeonggi-do, 259 questionnaires were used for hypothesis verification, excluding 38 unfaithful or missing responses. The analysis results are as follows. First, it was found that entrepreneurial orientation had a significant positive (+) effect on creative behavior. Second, it was found that entrepreneurial orientation had a significant positive (+) effect on knowledge sharing behavior. Third, knowledge sharing behavior was found to have a significant positive (+) effect on creative behavior. Fourth, knowledge sharing behavior was found to play a partial mediating role in the relationship between entrepreneurial orientation and creative behavior. Finally, it was found that LMX strengthened the positive (+) relationship between entrepreneurial orientation and creative behavior. The theoretical implications of this study are as follows. First, this study makes a theoretical contribution in that it revealed the mediating effect of knowledge-sharing behavior in the relationship between entrepreneurial orientation and creative behavior through empirical analysis of corporate members. Next, this study has theoretical implications in that it revealed that LMX strengthens the positive (+) relationship between entrepreneurial orientation and creative behavior. On the other hand, the practical implications of this study are as follows. First, companies need to find ways to strengthen the entrepreneurial orientation. Next, companies need to find ways to improve the quality of LMX between bosses and subordinates. Finally, this study discussed research limitations and future research directions.

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A Study on the Influence of Transformational Leadership, Trust on Creative Behavior (변혁적 리더십과 신뢰가 창의적 행동에 미치는 영향에 관한 연구)

  • Ahn, Pil-Yong;Yang, Hae-Sool
    • Journal of Digital Convergence
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    • v.12 no.7
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    • pp.147-157
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    • 2014
  • This study investigated creative behavior, one of organizational effectiveness, needed to survive in the rapidly changing circumstances. So, transformational leadership was setting as independent variables consist of ideal influence, intellectual stimulus and individual consideration, and affect-based trust and cognition-based trust was setting as mediating variables. For this study, 211 of the respondent, who are attending various companies, answered this questionnaire. This study shows that ideal influence, intellectual consideration and individual consideration of transformational leadership have positive(+) direct impact to creative behavior, and in affect-based trust, transformational leadership has impact on the creative behavior, as fully positive(+) mediating effects. In cognition-based trust, trust has impact partly as mediating effects. Namely, transformational leadership is based on affect-based trust will be heightened after all creative behavior. Impact of control variables is more larger in man, under 30 age, public workers.

The Influence of Perceived Over-qualification on Employee Creative Behavior: Focus on the Moderating effect of Emotional Exhaustion and Job Crafting (지각된 과잉자격이 창의적 행동에 미치는 영향: 감정소진과 잡 크래프팅의 매개효과 중심으로)

  • He-Qiao;Hyeok-Gi Kwon
    • Journal of Industrial Convergence
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    • v.21 no.10
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    • pp.1-11
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    • 2023
  • This study analyzed the positive effect of perceived over-qualification on creative behavior, moving away from the perspective of previous studies that mainly focus on the negative effects of perceived over-qualification. A survey of 282 employees in the financial industry in China was conducted and the structural equation model analysis was used. As a result of the analysis, perceived over-qualification has a positive effect on employees' creative behavior, the fact that perceived over-qualification has a positive effect on creative behavior has enriched research on the effect of perceived over-qualification th some extent. In addition, theoretical and practical implications were provided by demonstrating the relationship between creative behavior, emotional exhaustion, job crafting, and perceived organizational support. It was measured in the terms of subjective over-qualification, Discussions on over-qualified recognition remain at the individual level of employees, and future studies need to study the collective phenomenon of over-qualified recognition at the team level or organization level.