• The Journal of Asian Finance, Economics and Business
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• 제8권5호
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• pp.1129-1138
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• 2021

SMEs are constantly demanded of changes in the rapidly-evolving business environment, which involves the fourth industrial revolution and the COVID-19 pandemic. In this period, management consulting service becomes more in demand to provide technical and strategic solutions for management problems. This study aimed to empirically analyze the direct effects of emotional intelligence on job satisfaction and the indirect effects of such parameters as learning agility and self-efficacy on job satisfaction in management consultants. On the basis of a literature review, inter-variable association was designed in the research model. Based on an online survey of those in the Korean SME management consultants, this study collected 221 questionnaires then used structural equation modeling for statistical analysis. The results reveal that emotional intelligence significantly affected job satisfaction and, also significantly positively affected learning agility and self-efficacy. In addition, a significant indirect correlation could be found between learning agility and self-efficacy. Meanwhile, if learning agility and self-efficacy mediated job satisfaction, emotional intelligence had no significant effect on job satisfaction and fully mediated learning agility and self-efficacy. It is necessary to develop an emotional intelligence education program that can help management consultants improve their emotional intelligence with the objective of giving successful management consulting services.

• 산업경영시스템학회지
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• 제40권4호
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• pp.87-95
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• 2017

This study aims to configure what dimensions make up for smart phone after service quality, and how this service quality affects customer satisfaction and customer loyalty. Smart phone market is a market of the device leading the digital convergence as well as positioning itself as one of the national growth driving industry. To survive in this matured market, companies should have to respond actively to radical changes and customers needs in the so-called Smart Revolution environment. Lately, however, the smart phone market is prospected to move from growth phase to mature phase by the scholars. In order to proactively respond to the change in such market condition, companies need to provide absolute advantage in customer loyalty over their competitors by revolutionizing the after-sales service quality. Qualified A/S will lead to service satisfaction and achieve customer loyalty. The empirical analysis results obtained through A/S quality are as follows : First, human quality (attitude, expertise, problem-solvability), environment quality (handling agility, convenience, comfort), service policy quality (quality guarantee, additional service operation) are dimensions that make up for A/S quality. Second, A/S quality dimension showed a significant positive influence on service satisfaction and A/S satisfaction showed a positive influence on customer loyalty as well. Based on this empirical study, we propose some implications for A/S quality improvement. First, human quality dimension has relatively higher influence on A/S satisfaction in case of free A/S, so companies need to solve the product problem completely when consumer's first visit by continual employee education. Second, in case of paid A/S, the service policy quality-especially A/S Warranty period- has higher influence on A/S satisfaction.

• 디지털콘텐츠학회 논문지
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• 제19권5호
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• pp.917-926
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• 2018

최근 가족 기업에 대한 원활한 가업승계를 위해 교육, 컨설팅, 우수 기업 발굴 및 포상, 세제 지원 등 장수기업으로 지속성장 지원을 하고 있다. 이러한 기업의 성공적인 가업승계는 기술 경쟁력 유지 및 향상, 안정적 고용유지, 장기적 투자와 신규 일자리 창출 등의 긍정적 효과를 유발한다. 그러나 우리나라는 아직까지 가족지배기업에 대한 개념이 생소하기 때문에 가족지배 기업에 대한 연구도 미비한 수준이지만 가족지배기업은 국가 경제에서 차지하는 비중이 매우 높기 때문에 우리나라의 가족지배기업에 대한 연구의 필요성이 대두되고 있다. 따라서 본 연구에서는 소상공인을 중심으로 하는 가족기업에 대한 승계과정 컨설팅 만족도에 대해 실증적 연구를 진행하였고 그 차이에 대해 분석하였다.

• 한국융합학회논문지
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• 제9권4호
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• pp.179-188
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• 2018

본 연구의 목적은 컨설턴트선정요인, 컨설팅서비스만족도, 컨설팅서비스재구매의도 간의 관계에 있어서 컨설턴트의 문제해결능력의 조절효과를 분석하는 것이었다. 컨설팅수진기업에서 컨설팅프로젝트에 참여한 경험이 있는 담당자를 대상으로 설문조사를 실시하였으며 탐색적 요인분석과 구조방정식을 사용하여 연구모형과 가설을 검정하였다. 연구결과 컨설턴트의 문제해결능력의 유의한 조절효과와 연구모형의 적합성이 확인되었다. 본 연구에서 컨설턴트의 문제해결능력을 중요한 변인으로 정의 한 것은 컨설턴트의 역량에 관한 연구의 새로운 시도였다. 본 연구가 컨설턴트의 문제해결능력에 관한 다양한 연구를 촉진하고 컨설턴트 스스로에게는 문제해결능력에 대한 재인식을 갖게 하는 계기가 되기를 기대한다. 향후 본 연구의 가장 큰 한계점으로 인식한 컨설턴트의 문제해결능력 측정도구를 개발하고 그 도구를 사용하여 컨설턴트문제해결능력의 조절된 매개효과 검정을 위한 연구를 수행할 것이다.

• 대한지역사회영양학회지
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• 제15권1호
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• pp.108-123
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• 2010

The purpose of this study was to investigate school food service satisfaction and menu preferences of high school students in Iksan, Cheonbuk area. Self-administered questionnaires were completed by 692 high school students. Data was analyzed by SPSS 11.5 statistical software. Significant differences between genders were tested by the $X^2$ -test or t-test. The mean satisfaction score with school food service were 2.8 points out of 5 points. The satisfaction scores for menu (2.8 points) and food temperature (3.1 points) were low, but satisfaction with hygiene and facilities (2.7 points) and service (2.6 points) were lowest. The reason that high school students left food was 'the food taste is not good' (65.3%). The school food service areas needing improvement according to the subjects were food taste (39.3%), hygiene (24.3%). The mean score for menu preference was 3.7 points. The highest menu preference menu for the rice category was stirfried rice (bokeumbap), for the soup was meat soup, for the kimchi was Korean cabbage kimchi. Based on the results we made the following suggestions: To increase the satisfaction with school food service, changes in the school food service policies are needed at the government and school levels. Efforts should be made to improve the taste of school food. The school food service menu should be improved by taking into account the preferences of the users. There is also a need for the development of nutrition programs like nutrition consulting linking students and family, and nutrition camps that will encourage correct dietary habits.

• 디지털융복합연구
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• 제18권4호
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• pp.23-35
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• 2020

본 연구는 기업연구에 유의한 영향을 미쳤던 일터학습에 관한 선행 연구사례를 배경으로 연구하게 되었다. 열약한 소상공인에게 일터학습의 참여기회를 간직하게 함으로써 문제점 해결과 보완 능력을 향상시키고 실천적 성장의 기회를 강화하기 위함이며, 교육, 정책 제도적 창치를 제안하기 위함이다. 따라서 소상공인의 일터학습, 직무만족, 서비스품질 간의 관계규명을 위해 선행연구를 배경으로 연구가설을 설정하였고 실증분석을 실시하였다. 203건의 설문 결과를 SPSS 18.0 프로그램으로 분석하였다. 분석결과 첫째. 일터학습은 직무만족에 부분적 정(+)의 영향을 미쳤다. 둘째. 일터학습은 서비스품질에 부분적 정(+)의 영향을 미쳤다. 셋째. 일터학습과 서비스품질 간의 관계에서 직무만족이 완전 매개 역할을 나타냈다. 이를 통해 일터학습의 하위요인 형식적 학습은 소상공인의 열약한 환경에 따라 외부교육 및 자체교육 그리고 체계화, 구조화 등 교육환경의 부제로 직무만족과 서비스품질에 영향을 미치지 못하는 것으로 연구되었다. 따라서 경영, 경제, 사회적 시각으로 소상공인의 열약한 환경을 그대로 드러내고 있음을 확인할 수 있었으며, 이러한 문제점 보완을 위해 정부기관 또는 지자체에 소상공인의 성장과 발전의 기회를 강화하기위한 교육, 정책, 제도적 장치를 제안할 수 있을 것이다. 이와 같은 연구결과가 유의하게 나왔음에도 불구하고 한계점은 있을 수 있다. 따라서 향후 다양한 표본으로 다양한 분야에서 추가 연구가 이루어 져야 할 것이며, 더 나아가 향상된 서비스품질 및 경영성과를 향상시킬 수 있는 학문적 실무적 관계에서도 연구가 이루어져야 할 것이다.

• 디지털융복합연구
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• 제18권10호
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• pp.119-128
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• 2020

산업 환경의 급격한 변화는 수출중소기업에게 위기와 기회를 제공하고 있다. 본 연구는 중소기업의 역할변화에 대응한 해외마케팅지원 사업, 특히 온라인마케팅 지원의 효과적인 수행요인 중 컨설팅관련 사항을 중심으로 연구하였다. 온라인 수출지원 사업 참여기업에 대한 설문조사를 기반으로 진행한연구결과, 컨설턴트의 역량과서비스품질이 모두 지원사업의 만족도에 유의한 영향을 미치고 지원사업의 만족도가 기업성과에 유의한 영향을 주는 것으로 분석되었다. 또한 만족도는 일부 유의한 매개효과를 나타냈다. 변화하는 수출환경하에서 지원사업의 성과달성을 위해서는 컨설턴트의 역량과 서비스품질이 함께 이루어져야 한다. 본 연구는 수출지원사업의 개선에 필요한 실체적 요인의 판단기준을 제시하고 있고 추후 요인별로 역량강화 방안에 대한 추가연구가 함께 이루어져야할 것이다.

• 유통과학연구
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• 제16권12호
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• pp.81-93
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• 2018

Purpose - The purpose of this study was to propose a specific and empirical continuous transaction strategy through service quality of improvement to small and medium Korean companies whose main business is B2B distribution and sale of general-purpose SW. Research design, data, and methodology - The research procedure is largely divided into two phases. In the first phase, the service quality, the customer satisfaction, and the continuous transaction research hypothesis and the verification are carried out. Experimental data were collected from 450 companies, CEO companies of SMEs innovation institutes, and 510 companies from medium and large enterprises. From September 15 to October 5, 2015, 215 questionnaires were used. And research hypothesis and test were conducted by SPSS SW Ver. 20. Results - The results of the study confirm that service quality has a positive effect on customer satisfaction and continuous transaction: as the detailed items for improving the service quality, 'responsiveness', 'assurance' and 'empathy' have been adopted. Therefore, there are critical factors of a company's survival through continuous transaction. Conclusions - Through this study, we confirmed that the survival of small businesses require continuous improvement in service quality. Among the factors improving service quality, empathy means service satisfaction of customers; so, it is necessary to continuously improve it by evaluating customer satisfaction. Responsiveness means rapid response to customer needs and reliability; it is necessary to enhance customer responsiveness by continuous job training and service training. Finally, assurance is the same as sales product or after service. This means that it is necessary to not only issue the "supply contract," but also improve the reliability of the sales product by securing the competence of the consulting professional. However, because the service quality measurement factors selected in this study are the measurement factors that are mainly applied to large companies or those in the service industries, it is important to consider the type of sales of software distribution companies.

• 한국프랜차이즈경영연구
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• 제11권3호
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• pp.7-18
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• 2020

Purpose: Recently, information on 'Delicious Restaurants (Mat-zip)' and 'Famous Bakeries' can be obtained through various media such as TV, Internet search, and SNS, and the culture of finding and sharing them has become a trend. Since PZB's SERVQUAL, there have been many studies measuring service quality, leading to hotels, restaurants and coffee shops. These studies of service quality include product quality in the service quality dimension. Hotels, restaurants, and coffee shops are provided with intangible services while customers visit and stay, but 'Delicious Restaurants (Mat-zip)' and 'Famous Bakeries' often stop by to buy products and return home. Therefore, the study on the effect of quality on customer behavior on 'Delicious Restaurants (Mat-zip)' should consider product quality separately. In this study, we want to study how each quality element affects the perceived value and response of customers by separating product quality and service quality. Research design, data, and methodology: This study tested the structural model of how the quality of products and services of famous bakeries affect customers' perceived value and response. As the quality factors, products, tangible services, and employee services were adopted, and perceived values adopted utilitarian and hedonic values, and customer responses adopted customer satisfaction and behavior intention. For this study, 203 survey data with experience using famous bakeries were analyzed using SPSS 22.0 and AMOS 22.0. Result: The research results are as follows. First, product quality positively influenced utilitarian value, hedonic value, and customer satisfaction, tangible service quality positively influenced utilitarian value, and employee service quality positively influenced hedonic value. Second, utilitarian value had a positive effect on behavioral intention, and hedonic value had a positive effect on customer satisfaction. Conclusions: In a famous bakery, it is basic that product quality should be given priority, and for customer satisfaction, employee service quality is half as important. In addition, for Behavior Intension (revisit by the customer), in addition to product quality, the quality of tangible services and employee services should be maintained at a quarter level.

• 산업공학
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• 제15권2호
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• pp.209-217
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• 2002

Quality of Service(QoS) in the telecommunications can be evaluated by analyzing the opinion data which result from the surveyed opinions of respondents and quantify subjective satisfaction on the QoS from the customers' viewpoints. For analyzing the opinion data, MOS(mean opinion score) method and Cumulative Probability Curve method are often used. The methods are based on the scoring method, and therefore, have the intrinsic deficiency due to the assignment of arbitrary scores. In this paper, we propose an analysis method of the opinion data using logit models which can be used to analyze the ordinal categorical data without assigning arbitrary scores to customers' opinion, and develop an analysis procedure considering the usage of procedures provided by SAS(Statistical Analysis System) statistical package. By the proposed method, we can estimate the relationship between customer satisfaction and network performance parameters, and provide guidelines for network planning. In addition, the proposed method is compared with Cumulative Probability Curve method with respect to prediction errors.