• Asia-Pacific Journal of Business Venturing and Entrepreneurship
• /
• 제6권4호
• /
• pp.111-135
• /
• 2011

While previous studies and publications all assert a strong correlation between company's business plan and performance, very few have actually conducted practical analyses to support that. This study takes a practical approach in its analysis of Korean small and mid-sized enterprises(SME) with the view to finding an answer to the question. In addition, with the considerations of entrepreneur type and company's development stage, I analyzed the differences of business plan components' effects on performances. I selected business plan's components, which have been suggested only in theory and in concept, through the literature review and preliminary examination. Corporate performances were the recent improvements of ROS, ROA, market share and the number of employees to measure how greatly each is impacted by the components of a business plan. Results show that business plan components have influenced upon the number of employees. The business plan components discriminated superior company group and inferior company group properly. Especially, finance & related system and advertising & distribution factors showed statistically significant classification forecasting power. Technical/Craftsman evaluated the effects of producing & sales and profit & quality factors high and General/Opportunistic evaluated the effects of finance & related system, advertising & distribution, corporate mission factors high. The effect of corporate mission was highest among company development stages. Finance & related system and advertising & distribution factors showed the statistically significant difference in entrepreneur type and company development stages.

• The Journal of Society for e-Business Studies
• /
• 제7권1호
• /
• pp.129-140
• /
• 2002

To succeed in ERP construction, the purpose of ERP setup must be completed. To accomplish this end, it is required to analysis business process completely and make a plan in detail. For ERP providers', they must support a characterized ERP construction methodology and lower the construction cost by improving an ERP package by making it easy to customize. But, because imported EHP products that are supplied currently are designed for the standard and the rationality, they have a limit to support custom processes of domestic companies. On the contrary, ERP products by domestic companies are unable to support a consistent methodology of constructing ERP system. This is a main reason why much time and costs are consumed than that of an original plan. For solving the problems, ERP packages should provide a consistent process modeling methodology and a modeling tool which can support this methodology. Furthermore, customizing cost must be lowered by implementing reusable components from the process models. This Paper describes a component-based ERP Package system which has peculiar modeling tools and development tools. We describe the modeling methodology and the business component definition of the ERP system. Finally, we describe its customizing process based on these process designs and business components.

• 한국벤처창업학회:학술대회논문집
• /
• 한국벤처창업학회 2006년 춘계학술발표회
• /
• pp.45-75
• /
• 2006

How much influence does a business plan have on a corporate performance? Whilst previous studies and literatures all assert a strong correlation between the two, very few have actually conducted practical analyses to support that. This study takes an empirical approach in its analysis of Korea' s small and medium-sized enterprises (SME) with the view to finding an answer to the question. A business plan' s components, which have to date been suggested only in theory and in concept, have been selected through the study of literatures and preliminary examination. The selected components were then narrowed down into five factors of productivity, implementation, operational direction, product/service and customer accessibility by applying factor analysis. With which items to measure corporate performance is also an important question as results differ depending on which measurement items were used. For the purpose of this study, corporate performance was classified into effectiveness, adaptability and efficiency to measure how greatly each is influenced by the components of a business plan. Results show that effectiveness and adaptability have a positive (+) influence on corporate performance. The regression model seems to explain effectiveness particularly well. However, different directions of influences were showed in explain power of the research model were not high. And it can be interpreted that implementation of the plan is as important as the establishment of it. Thus a good corporate performance is to be had only under an excellent plan and following an excellent implementation. In most of the companies surveyed, business plans were established regularly led by the intense involvement of the CEO. Such plans were then used in internal operations, such as guiding operational direction and measuring corporate performance. Unlike general expectations, relatively few companies used them in financing from external sources such as banks or venture capitals. These findings are different from previous studies conducted in this field. Also, as market uncertainty was pointed out as the biggest obstacle to business planning. a manager must pay more attention to acquiring external information and knowledge so as to minimize it.

• Asia-Pacific Journal of Business Venturing and Entrepreneurship
• /
• 제7권2호
• /
• pp.1-8
• /
• 2012

Recently the youth starting up a business has become a buzzword. Business plan is a fundamentals in starting up a business. Therefore, in this study, I investigated the business planning behavior of university students in Korea. Especially, I investigated whether university students in Korea dealt with business plan inside and outside or not, and examined university students' thought whether corporate performance is related to business plan or not, and if any, how closely they are. Meanwhile, existing studies and books are arguing that there is a high correlation between business plan and corporate performance, however, there are not many domestic and/or foreign studies that analyzed it empirically. In order to find an answer to this problem, this study was approached empirically. First, the components of business plan were selected through an extensive literature review including existing researches and through factor analysis, I classified them into the five factors of product management, product development, management support system building, organizational management and macro planning. Also, I classified corporate performance into quantitative and qualitative performance, and investigated the influences of business plan factors on those performances. As a result, I found belows. First, university students in Korea thought that the business plan components affected the quantitative and qualitative performances of corporate positively. Second, Korean students had high interests in starting up a business and wanted to run a service business but had almost no experience of business planning. Whilst, Foreign students had relatively high interests in starting up a business and experiences of business planning. They wanted starting up in various industry also. Meanwhile, I did't find the gender differences in those aspects. In this study, I empirically investigated the relation between business plan components and corporate performances in the university students' view, not that of company. So I believe that this study can shed lights on the direction of effective starting up education for increasing the success rate of youth starting up a business.

• Journal of Information Technology Applications and Management
• /
• 제11권4호
• /
• pp.133-145
• /
• 2004

The two main purposes of this paper are to 1) investigate critical components of university information systems for information resources management, 2) develop a comprehensive framework model of university information systems for e-Business Era. Through a literature review and by employing group decision making techniques with managers of K University, critical components for developing university information systems were identified. The critical components of university information systems are 1) academic affaires. 2) general administration. (3) research administration. (4) information services. (5) management support, (6) cyber education. (7) knowledge management, (8) e-library. (9) mobile service. and (10) IT infrastructures. In the second stage. by employing IT experts in K University and other institutes. a comprehensive framework of university information systems for e-Business era was developed. The comprehensive framework shows that major components for university information resources management are (1) information infrastructure. (2) common operating environments. (3) applications/information services. The results of this study expect to help managers. who are in charge of university information systems. plan to develop information systems based on the framework proposed in this paper.

• Journal of Environmental Impact Assessment
• /
• 제22권6호
• /
• pp.667-676
• /
• 2013

This study analyzed the energy demand, greenhouse gas emission and greenhouse gas reduction potential of Electronic Electrical components company. The LEAP model targeting long term energy plan was used to establish the most efficient plan for the companies by examining the climate change policy of government and the countermeasures by companies. A scenario was created by having 11 greenhouse gases reduction plans to be introduced from 2011 as the basic plan. Regarding input data, energy consumption by business place and by use, number of employee from 2009 to 2012, land area and change in number of business places were utilized. The study result suggested that approximately 13,800 TJ of energy will be spent in 2020, which is more than 2 times of 2012 energy consumption. When the integrated scenario based on the reduction plan of companies would be enforced, approximately 3,000 TJ will be reduced in 2020. The emission of greenhouse gases until 2020 was forecasted as approximately 760,000 ton $CO_2eq$. When the integrated scenario would be enforced, the emission will be approximately 610,000 ton $CO_2eq$, which is decrease by approximately 150,000 ton $CO_2eq$. This study will help the efficient responding of eElectronic Electrical components company in preparing detail report on objective management system and enforcement plan. It will also contribute in their image as environment-friendly companies by properly responding to the regulation reinforcement of government and greenhouse gases emission target based on environment policy.

• Journal of Korean Society for Quality Management
• /
• 제40권3호
• /
• pp.372-380
• /
• 2012

Purpose: The purpose of this research is to develop the methods for evaluating the business value of a company's technical portfolios. In this study, technical portfolios of 10 major manufacturers and e-Biz industries are examined first from a business model perspective. Subsequently, we suggest future direction of R&D for the pharmaceutical industry by deducing the leading industries sharing similar traits with the pharmaceutical industry. Methods: In order to evaluate and analyze the patents of the major leading industries based on the constituents of a business model, the target patents were selected through the following procedure. Results: First, In this study, using the data obtained from the patent analysis, the differences in the technology portfolios of specific business entities based on the constituents of their business models. Second, deduced business rules of particular business entities through classification analysis and role-model of pharmaceutical industry Conclusion: If enterprise discovers technological change and characters of other enterprise or technology, enterprise could judge a direction of technology which will be developed in the near term and a plan which utilized existing technology to increase enterprise's profits.

• Journal of Distribution Science
• /
• 제18권8호
• /
• pp.47-54
• /
• 2020

Purpose: Through strategic marketing, art galleries can help retain the artistic value in an extensively urbanized world and also provide a means to showcase aspirational messages that artworks attempt to portray. The purpose of the current study is to analyze a marketing strategy for an art gallery based on prior marketing theories. Research design, data and methodology: Scant research is available to guide regarding what elements of marketing theories should be applied to accomplish customer satisfaction in an art gallery business plan. Thus, the present authors suggest more specific marketing strategy using four traditional marketing theories for practitioners who conduct business planning strategy in an art gallery. Results: The current study suggests the synthesized model for a successful business plan of an art gallery and figured out that two distinctive segments through marketing mix and SWOT analysis are ideal because it would be easier to meet visitors' aesthetic tastes while still meeting organizational objectives. Conclusions: As all other businesses, art galleries have to adapt to survive by innovating some of the components of the marketing mix to create a competitive advantage. It also requires a strategy for that combines targeting and segmenting with the incorporation of the marketing mix to attain competitiveness.

• Journal of the Korean Society for Library and Information Science
• /
• 제41권3호
• /
• pp.165-179
• /
• 2007

This study regards the evaluation for the main contents of the 'Library Development Plan(2003-2011)' promoted by the Ministry of Culture and Tourism for the library development plan in Korea. SMART evaluation method was introduced for the evaluation of vision, objective, core project of library development plan. Following result was acquired as a result of the study. First. as a result of SMART vision, objective, core projects and main business of library development plan was presented to be 3.05, 3.09, 3.15 and 3.12 respectively. Thus, in the evaluation for components of development Plan, it was excellent in core projects. Second, as a result of SMART, concreteness, measurability, achievability, relevance and time frame of library development plan was presented to be 3.09. 2.99. 3.12. 3.24 and 3.10 respectively. Thus, in the evaluation components of development plan. it was excellent in relevance but it has been found that supplementary measures should be taken on measurability. Third, 'culture-oriented room with knowledge and information' was found to be superior to the 'information library with up-to-date technology' in evaluation of the objective. Fourth, 'substantiality in user service with the supplement of library contents' was excellent in evaluation of core projects but there is some problem with 'activation of library function through training and supplement of professional manpower.' Fifth. 'Enhancement in library information service' was presented to be excellent in evaluation of main business but there was problem in 'reinforcement in function of library for each location and type,' 'partnership of public-private enterprises' and 'promotion for book culture of the public' thus it need to be revised and supplemented hereafter.

• Journal of Korean Port Research
• /
• 제14권3호
• /
• pp.279-290
• /
• 2000

The purpose of this study is to suggest the analytical framework for a spatial structure of a tourism destination master plan by the two types of the tourism development models: Tourist attraction System Model and Tourism Destination Region Design Model. The resort development plan is introduced as a planning tool for regenerating the eastern Pusan regions, but the economic and environmental impacts and the sociocultural dilemma accompanied by the development should be fully considered before launching the business. The development plan announced currently is traced and examined in comparison with the upper-leveled and related plans. The Tourist Attraction System Model based on the systems theory is applied to the designated regions. The Tourism Destination Region Design Model then is applied for analyzing the components of each region on the master plan. The results of the findings suggest that the tourism destination plan is basically different from a general master plan on the physical comprehensive plan, the destination is recognized as a subsystem of the whole tourism system, and thus tourism destination plan is considered as a spatial arrangement of tourism facilities and the inter- and intra-circulation.